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Setting Up Dates with Death? The Law and Economics of Extreme Sports Sponsoring in a Comparative Perspective 和死神约会?比较视角下极限运动赞助的法律与经济学
Pub Date : 2018-11-20 DOI: 10.2139/SSRN.3287794
Horst Eidenmueller
Extreme sports and extreme sports sponsoring have become key features of the modern entertainment and sports industry. This article attempts to investigate fundamental issues of the law and economics of extreme sports sponsoring from a comparative perspective. A set of 40 interviews were conducted with sponsored athletes between June and September 2018. These interviews provide an up-to-date and, to the best of my knowledge, unique account of contract practice regarding extreme sports sponsoring worldwide. The main findings of the article can be summarized as follows: First, extreme sports sponsoring contracts are currently unbalanced. Risks and rewards are unbundled—while the athletes bear almost all the risks, the sponsor firms reap almost all of the rewards. This does not necessarily imply that the current contracting practice is inefficient. Unequal bargaining power and strong non-monetary incentives of athletes may account for an uneven distribution of the monetary cooperative surplus. But the available evidence suggests that the current practice incentivizes athletes to take inefficient risks, and, based on athletes’ preferences, there are ways to significantly increase the cooperative surplus compared to the status quo. In particular, firms could arrange for comprehensive health, disability and life insurance for the benefit of athletes and their families—at little costs to firms and with a significant positive effect on athletes’ welfare. Firms could establish systematic counselling, coaching and training programs for athletes, and they could move away from bonus-based compensation schemes. Second, sponsor firms face higher duties of care vis-a-vis young and/or inexperienced athletes. These athletes, in particular, are prone to “inefficient risk-taking”. Depending on the factual circumstances of the individual case, these duties may include enhanced counselling, coaching and safety training, as already mentioned. They may also require firms to refrain from subjecting young or inexperienced athletes to extremely high-powered financial incentives (bonus schemes) that encourage inappropriate risk-taking. Third, sponsors also face higher duties of care if they are involved in or influence the organization of extreme sports events or control the premises/facilities on which such events take place. Fourth, currently, sponsored athletes are treated by sponsors as independent contractors. Depending on the facts of each individual case and the applicable legal standard to delineate independent contractors from employees, this may or may not be correct. This article suggests that courts should give more weight to economic (in)dependency as a relevant standard in addition to control exercised by sponsor firms when assessing whether a sponsored athlete is an employee. Further, even if an athlete cannot be characterized as an employee of a particular sponsor, the level of control exercised by that sponsor and the athlete’s economic depende
极限运动和极限运动赞助已经成为现代娱乐和体育产业的主要特征。本文试图从比较的角度探讨极限运动赞助的法律和经济学的基本问题。2018年6月至9月期间,对赞助运动员进行了40次采访。这些采访提供了一个最新的,据我所知,关于世界范围内极限运动赞助合同实践的独特账户。本文的主要研究发现如下:第一,目前极限运动赞助合同存在不平衡现象。风险和回报是分开的——运动员承担了几乎所有的风险,赞助公司收获了几乎所有的回报。这并不一定意味着目前的承包做法是低效的。不平等的议价能力和运动员强烈的非货币性激励可能是货币合作剩余分配不均衡的原因。但现有证据表明,目前的做法激励运动员承担低效率的风险,并且,根据运动员的偏好,有办法显著增加合作盈余与现状相比。特别是,公司可以为运动员及其家人的利益安排全面的健康、残疾和人寿保险——公司的成本很小,对运动员的福利有显著的积极影响。公司可以为运动员建立系统的咨询、指导和培训计划,他们可以放弃以奖金为基础的薪酬计划。其次,对于年轻和/或缺乏经验的运动员,赞助商公司面临着更高的照顾责任。这些运动员尤其倾向于“低效的冒险”。如前所述,视乎个别个案的实际情况,这些职责可包括加强咨询、指导和安全培训。他们还可能要求公司避免让年轻或没有经验的运动员接受极其强大的财务激励(奖金计划),以鼓励不适当的冒险行为。第三,如果赞助商参与或影响极限运动赛事的组织,或控制举办此类赛事的场所/设施,他们还面临更高的注意义务。第四,目前,被赞助的运动员被赞助商视为独立的承包商。这取决于每个个案的事实和界定独立承包商与雇员的适用法律标准,这可能是正确的,也可能是错误的。本文建议法院在评估被赞助运动员是否为雇员时,除了对赞助公司的控制外,还应更多地将经济依赖作为一项相关标准。此外,即使一名运动员不能被定性为某一特定赞助商的雇员,该赞助商所行使的控制水平以及运动员对赞助商的经济依赖,都应该是衡量赞助商在合同和/或侵权法下的注意义务的因素,从而创建一个比独立承包商和雇员的二分法所建议的更精细的监管体系。
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引用次数: 0
Of Umpires, Judges, and Metaphors: Adjudication in Aesthetic Sports and Its Implications for Law 裁判员、法官与隐喻:审美体育中的裁判及其对法律的启示
Pub Date : 2015-02-18 DOI: 10.2139/SSRN.2566895
Chad Oldfather
In his confirmation hearings, Chief Justice Roberts famously described his vision of the judicial role as analogous to that of an umpire. “Judges are like umpires,” he said. “Umpires don’t make the rules; they apply them.” The Chief Justice was, of course, hardly the first to draw this analogy, and he will certainly not be the last. The comparison is natural, for both roles require their occupant to “make the call,” or, more formally, to serve as the presumptively final adjudicator of the rights of competing parties.Yet while the “judge as umpire” seems to have naturally captured the imagination of judges, commentators, and laypersons alike, it has also come in for its share of critique, with critics pointing out the various ways in which the comparison is inapt. Perhaps the most frequently mentioned distinction is that judges, unlike umpires, and contrary to the Chief Justice’s suggestion, actually do have to role to play in the creation and refinement of the rules they must apply. Thus, commentators have proposed substitute analogies, including the “justice as commissioner” and “justice as color commentator.”This essay’s goal is not to add to these critiques, but rather to suggest that there is a better analogy — the somewhat less euphonious notion of the “judge as judge.” The best sporting analogy to judges in law may be to their namesakes in sport — the judges who provide the authoritative scoring in what philosophers of sport call “aesthetic sports,” such as gymnastics and figure skating.Judges in aesthetic sports, like their counterparts in law, derive a substantial portion of their authority and legitimacy from the expertise they bring to the position. Both play a significant role in shaping the content of the governing standards and draw, to a considerable degree, on their “tacit knowledge” in shaping and applying the rules. At the same time, however, their reliance on this sort of expertise — which necessarily entails the application of criteria unavailable or at least opaque to the lay observer or even the less expert participant — creates an opening for skepticism. Observers will often be unable to determine for themselves whether judges of either sort have accurately assessed the merits, and their efforts to do so will often lead them to assessments that differ from the judges, likely because the lay observer will not have accounted for all the factors that an expert judge considers. Because these observers cannot access all the factors driving the experts’ decisions and, thus, cannot fully understand them, they can easily conclude that those decisions are being driven by improper factors. Of course, judges in aesthetic sports have been accused, and occasionally found to be guilty, of corruption, as well as less pernicious forms of bias. The same is true of judges in law. Indeed, given the enormous cognitive demands associated with judging aesthetic sports, it is unsurprising that some extraneous factors influence officials’ determina
在他的确认听证会上,首席大法官罗伯茨将他对司法角色的看法描述为类似于法官的角色。“法官就像裁判,”他说。“裁判不制定规则;他们会付诸实践。”当然,首席大法官并不是第一个做出这种类比的人,他也肯定不会是最后一个。这种比较是很自然的,因为这两个角色都要求他们的居住者“做出决定”,或者更正式地说,作为竞争各方权利的推定最终裁决者。然而,尽管“作为裁判的法官”似乎自然而然地抓住了法官、评论员和外行的想象力,但它也受到了批评,批评者指出这种比较在各个方面都是不恰当的。也许最常被提及的区别是,与首席大法官的建议相反,法官与裁判员不同,实际上必须在制定和完善他们必须适用的规则方面发挥作用。因此,评论家们提出了替代类比,包括“作为专员的正义”和“作为有色评论员的正义”。本文的目的不是补充这些批评,而是建议有一个更好的类比——“法官就是法官”这个不那么悦耳的概念。与法律裁判最相似的体育裁判可能是他们在体育运动中的名字——在体育哲学家称之为“美学运动”(如体操和花样滑冰)中提供权威评分的裁判。审美体育的裁判,就像他们在法律上的同行一样,他们的权威和合法性的很大一部分来自于他们带给这个职位的专业知识。两者都在制定管理标准的内容方面发挥着重要作用,并在相当程度上利用他们在制定和应用规则方面的“隐性知识”。然而,与此同时,他们对这种专业知识的依赖——这必然需要应用外行观察者甚至不太专业的参与者无法获得或至少不透明的标准——为怀疑主义创造了机会。观察员往往无法自己判断这两种法官是否准确地评估了案情,而他们这样做的努力往往会导致他们得出与法官不同的评估,这可能是因为外行观察员没有考虑到专家法官所考虑的所有因素。由于这些观察者无法接触到推动专家决策的所有因素,因此无法完全理解这些因素,因此他们很容易得出结论,认为这些决策是由不适当的因素驱动的。当然,审美运动的裁判也曾被指控腐败,以及不那么有害的偏见,偶尔也会被判有罪。法官在法律上也是如此。事实上,考虑到与评判审美运动相关的巨大认知需求,一些外来因素影响官员的决定也就不足为奇了。这也适用于法律审判。
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引用次数: 0
Book Review: Getting in the Game: Title IX and the Women's Sports Revolution 书评:参加比赛:第九条和妇女体育革命
Pub Date : 2012-06-14 DOI: 10.5860/choice.48-6572
Cassandra Jones
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引用次数: 2
Antitrust and Inefficient Joint Ventures: Why Sports Leagues Should Look More Like McDonald's and Less Like the United Nations 反垄断和低效的合资企业:为什么体育联盟应该更像麦当劳而不是联合国
Pub Date : 1900-01-01 DOI: 10.1057/9780230274273_3
S. Ross, Stefan Szymanski
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引用次数: 14
Title IX in the 21st Century 第九条在21世纪
Pub Date : 1900-01-01 DOI: 10.5040/9781492596929.part-003
Barbara Osborne
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引用次数: 2
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Marquette Sports Law Review
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