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Pošta, Telekomunikácie a Elektronický obchod最新文献

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Vplyv industry 4.0 na podmienkach poskytovateľa univerzálnej poštovej služby
Pub Date : 2020-09-30 DOI: 10.26552/PTE.C.2020.2.5
L. Madleňáková
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引用次数: 1
Negotiating in the COVID-19 pandemic COVID-19大流行中的谈判
Pub Date : 2020-09-30 DOI: 10.26552/PTE.C.2020.2.6
Jana Majchráková, I. Kremenova
In terms of the Corona crisis, one of the key areas of strategic procurement negotiating have changed significantly. For the past few months, almost all negotiations have been occurring virtually. But it seems likely that even after the end of the pandemic, the entire work environment for purchasing managers will become even more “virtual”. The article provides an overview of recommendations for virtual negotiations in regard to technical set-up, behavior guidance as well as opportunities & risks of multiple communication channels.
就冠状病毒危机而言,战略采购谈判的关键领域之一发生了重大变化。在过去的几个月里,几乎所有的谈判都是在网上进行的。但似乎有可能在疫情结束后,采购经理的整个工作环境将变得更加“虚拟”。本文从技术设置、行为指导以及多种沟通渠道的机遇与风险等方面概述了虚拟谈判的建议。
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引用次数: 0
Komparácia poštových schránok využívaných poštovými operátormi poskytujúcimi univerzálnu službu vo vybraných krajinách
Pub Date : 2020-09-30 DOI: 10.26552/PTE.C.2020.2.2
Dominika Koncová, Iveta Kremeňová
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引用次数: 0
Význam sociálnych sietí v marketingovej komunikácii podnikov
Pub Date : 2014-09-30 DOI: 10.26552/pte.c.2014.2.10
Katarína Moravčíková, Ivana Weissová, P. Majercák
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引用次数: 0
Mapovanie podnikových procesov v poštovom podniku
Pub Date : 2014-09-30 DOI: 10.26552/pte.c.2014.2.7
Martina Kováčiková, Eva Vojtková
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引用次数: 0
Zkoumání vybraných forem fyzikálních vlivů pří měření s RFID technológií
Pub Date : 2014-09-30 DOI: 10.26552/pte.c.2014.2.11
Jiří Tengler, Peter Kolarovszki
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引用次数: 0
Užívateľské testovanie webovej stránky s využitím očnej kamery
Pub Date : 2014-09-30 DOI: 10.26552/pte.c.2014.2.3
Lucia Dobáková, A. Chrenková
The article is focused on user testing of website through eye-tracking. First, there is characterized user testing and its steps, and then eye-tracking is described as a tool for testing the website of selected e-commerce on target group. In conclusion, there are results of testing and suggestions for improving the website.
本文主要研究通过眼动追踪对网站进行用户测试。首先介绍了用户测试的特点及其步骤,然后介绍了眼动追踪作为一种工具,对选定的电子商务网站在目标人群上进行测试。综上所述,有测试结果和改进网站的建议。
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引用次数: 0
The formation and development of social capital of the postal service 邮政社会资本的形成与发展
Pub Date : 2014-09-30 DOI: 10.26552/pte.c.2014.2.8
Olga Liva, I. Stríček
The article deals about development of social capital in postal services, which currently present one of most needed area of improvement in this sector. Mainly for national postal operators is necessary to improve approach of employees in affiliates.
文章论述了邮政社会资本的发展,这是目前邮政部门最需要改进的领域之一。主要针对国家邮政经营者,有必要改进下属企业员工的做法。
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引用次数: 0
Reálna identifikácia vybraného komponentu v automobilovom priemysle prostredníctvom RFID technológie
Pub Date : 2014-09-30 DOI: 10.26552/pte.c.2014.2.6
Peter Kolarovszki, Jiří Tengler, Juraj Vaculík, Ondrej Maslák, Jakub Unucka
Automobilový priemysel je kľúčovým priemyselným sektorom a ekonomickým pilierom viacerých krajín strednej a východnej Európy. Výrobcovia automobilov využívajú vzdelanú, produktívnu a pomerne lacnú pracovnú silu a kvalitné spojenie so západoeurópskymi trhmi ako aj výhodnú polohu pre export smerom na východ. Slovensko v súčasnosti patrí k dôležitým centrám svetového automobilového priemyslu, pričom vyrába najvyšší počet osobných automobilov na obyvateľa na svete. Článok popisuje a stručne charakterizuje danú technológiu so zameraním sa na identifikáciu vybraného komponentu (predného svetlometu), ktorý je vyrábaný u subdodávateľa pre automobilový priemysel. Technológia RFID je prudko sa rozvíjajúca technológia, hlavne čo sa týka jej aplikačných možností. V súčasnej dobe je možné sledovať nárast aplikačných možností technológií automatickej identifikácie v rôznych oblastiach. Jednou z nich je automobilový priemysel, ktorý má na Slovensku značné zastúpenie. V rámci identifikácie svetlometu boli realizované rôzne typy merania čitateľnosti. V záverečnej časti článku je obsiahnuté zhodnotenie výsledkov jednotlivých meraní.
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引用次数: 0
Atribúty úspešnej virálnej správy určenej pre študentov
Pub Date : 2014-09-30 DOI: 10.26552/pte.c.2014.2.1
Petra Hollá Bachanová
The article is dedicated to the issue of viral marketing. Describes its historical development, its different types and evaluate its positive and negative aspects. The aim of this paper is based on a survey to identify the attributes of a successful viral messages designated for students.
这篇文章专门讨论病毒式营销的问题。叙述了其历史发展、不同类型,并评价了其积极和消极的方面。本文的目的是基于一项调查,以确定一个成功的病毒信息指定给学生的属性。
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引用次数: 0
期刊
Pošta, Telekomunikácie a Elektronický obchod
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