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Study on the Factors Influencing Users' Purchase Intention on Live-Streaming E-Commerce Platforms: Evidence from the Live-Streaming Platform of TikTok 流媒体电商平台用户购买意愿影响因素研究——以TikTok流媒体平台为例
Q3 Social Sciences Pub Date : 2021-09-30 DOI: 10.20288/jcs.2021.24.3.25
Z. Li, Shijie Zhang, Hu Liu, Qi Tao Wu
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引用次数: 2
A Comparative Study on International Competitiveness of Automobile Industry Using Diamond Model : Targeting China, USA, Japan, Germany and Korea 基于钻石模型的汽车产业国际竞争力比较研究——以中、美、日、德、韩为对象
Q3 Social Sciences Pub Date : 2021-09-30 DOI: 10.20288/jcs.2021.24.3.51
Jinting Qu, Kyeong-sook Jung
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引用次数: 0
A Comparative Study on the Translation of Oral and Maxillofacial Radiology Terminology in Korea and China 韩中口腔颌面放射学术语翻译的比较研究
Q3 Social Sciences Pub Date : 2021-09-30 DOI: 10.20288/jcs.2021.24.3.125
Shin Woosun, C. Lee, Jieun Lee
{"title":"A Comparative Study on the Translation of Oral and Maxillofacial Radiology Terminology in Korea and China","authors":"Shin Woosun, C. Lee, Jieun Lee","doi":"10.20288/jcs.2021.24.3.125","DOIUrl":"https://doi.org/10.20288/jcs.2021.24.3.125","url":null,"abstract":"","PeriodicalId":38196,"journal":{"name":"International Journal of China Studies","volume":"137 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"75515426","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Financial Analysis of SUNING.COM in China Based on the Harvard Analysis Framework 基于哈佛分析框架的中国苏宁易购财务分析
Q3 Social Sciences Pub Date : 2021-09-30 DOI: 10.20288/jcs.2021.24.3.1
Huan Liu, Shanyue Jin, Hyeongsop Shim
The number of internet users in China continues to rise and the country has begun promoting e-commerce development since 2011. Various supportive policies have created an ideal environment for the development of e-commerce. Under their combined effect, Chinese e-commerce market has developed rapidly. The COVID-19 pandemic’s impact has compelled retail enterprises that insist on operating offline chain stores to realize the defects of the traditional model and the need to transform to the e-commerce model. SUNING.COM is an enterprise that started its transition to e-commerce earlier than its competitors. It has made certain achievements in e-commerce but also exposed many problems. This paper takes SUNING.COM as the research object, analyzes its problems, proposes countermeasures, and provides a certain reference significance for the development of e-commerce enterprises. Considering the limitations of traditional financial analysis methods, this study adopts the more systematic and rigorous Harvard analysis framework to carry out a detailed analysis from four aspects: strategy, accounting, finance, and prospect. The analysis finds that SUNING.COM has both opportunities and risks, slow inventory turnover, high operational risks, poor solvency, and insufficient profitability. In response to the problem, the suggestions are as follows: First, SUNING.COM should give full play to the advantages of its offline retail stores, build a community-based e-commerce platform, and reshape its own brand image. Second, they should speed up the implementation of corporate projects and accelerate the release of restricted funds. Third, they must optimize the main business structure, eliminate non-essential businesses, and improve the online and offline "dual line" business model. Fourth, they must optimize the debt structure of enterprises, reduce current liabilities, and reduce the risk of bad debts.
中国的互联网用户数量持续增长,自2011年以来,中国开始推动电子商务的发展。各种扶持政策为电子商务的发展创造了理想的环境。在它们的共同作用下,中国电子商务市场发展迅速。新冠肺炎疫情的影响,迫使坚持线下连锁经营的零售企业认识到传统模式的缺陷,需要向电商模式转型。苏宁易购是一家比竞争对手更早开始向电子商务转型的企业。它在电子商务方面取得了一定的成就,但也暴露出许多问题。本文以苏宁易购为研究对象,分析其存在的问题,提出对策,为电子商务企业的发展提供一定的参考意义。考虑到传统财务分析方法的局限性,本研究采用更为系统和严谨的哈佛分析框架,从战略、会计、财务和前景四个方面进行详细分析。分析发现,苏宁易购机遇与风险并存,库存周转率慢,经营风险高,偿付能力差,盈利能力不足。针对这一问题,建议如下:一是充分发挥苏宁易购线下零售店的优势,打造以社区为基础的电商平台,重塑自身品牌形象。第二,加快实施企业项目,加快释放限制性资金。三是要优化主营业务结构,淘汰非必要业务,完善线上线下“双线”经营模式。四是优化企业债务结构,减少流动负债,降低坏账风险。
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引用次数: 0
Live-streaming Basic Korean Courses’ Effect on Encouraging Chinese College Students for Study-in-Korea 韩语基础课程直播对鼓励中国大学生赴韩留学的影响
Q3 Social Sciences Pub Date : 2021-09-30 DOI: 10.20288/jcs.2021.24.3.81
Bo Tu
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引用次数: 0
An Empirical Study of the Energy Situation and Issues in Rural China : Based on the National Agricultural Census Data of Hebei Province, China 中国农村能源形势与问题实证研究——基于河北省全国农业普查数据
Q3 Social Sciences Pub Date : 2021-09-30 DOI: 10.20288/jcs.2021.24.3.97
Qiyun Li, Long Chen, P. Wan
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引用次数: 0
Research on the Cultivation of Innovative Ability based on EEQG - Taking Students from Jiangsu University for Example 基于EEQG的创新能力培养研究——以江苏大学学生为例
Q3 Social Sciences Pub Date : 2021-06-30 DOI: 10.20288/jcs.2021.24.2.105
G. Hu, 江苏大学管理学院, Guoqing Li, iujianyi Ll, Wei Li
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引用次数: 0
Relationship between Knowledge-based Psychological Ownership and Knowledge Hiding Behavior in Chinese High-tech Organizations : Territory and Social Status 中国高新技术企业知识心理所有权与知识隐藏行为的关系:地域与社会地位
Q3 Social Sciences Pub Date : 2021-06-30 DOI: 10.20288/jcs.2021.24.2.25
Tao Han, Dong-seon Kang
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引用次数: 0
Hedging in International Relations and Its Implications for China 国际关系中的对冲及其对中国的启示
Q3 Social Sciences Pub Date : 2021-06-30 DOI: 10.20288/jcs.2021.24.2.1
Yue Wu
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引用次数: 0
Factors influencing learning engagement of Chinese university students under the covid-19 pandemic : Focus on online learning 新冠肺炎疫情下影响中国大学生学习投入的因素:注重在线学习
Q3 Social Sciences Pub Date : 2021-06-30 DOI: 10.20288/jcs.2021.24.2.65
Kai Xu, Yan-Na Li
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引用次数: 2
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International Journal of China Studies
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