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Implementation Search Engine Optimization (SEO) to Improve Marketing F&B Industry 实施搜索引擎优化(SEO),提高餐饮行业的市场营销
Pub Date : 2023-08-30 DOI: 10.32877/bt.v6i1.904
Carola Basuki, Chairani Putri Pratiwi, Rizka Astari Rahmatika
In new era digital now, internet is the important think for various activities including in the process to improve business promotion. One way to increase promotion through online is to improve digital marketing strategies using Search Engine Optimization (SEO) techniques. The aim of this research is to implementation SEO to improve digital marketing in F&B industry. Developing method that used are On Page and Off Page SEO to optimize the search engine. The Researcher using literature analysis and deep interview to get the data from SMEs in F&B Industry. To create the implementation of SEO, the researcher undertakes case studies from SMEs in F&B Industry who already run the business and need to improve the Digital Marketing through SEO. However, it is important to note that SEO optimization  is  not  a  one-time  task  but  rather  an  ongoing  process.  It  requires  constant attention and effort to maintain high search engine rankings and ensure the continued success of online business. Beside website, to improve the business promotion the researcher also use tools in Google Business and E-Commerce to optimize the SEO.The finding suggest that the implementation of Search Engine Optimization can make impact for improvement in visibility search engines, attract more visitors, and ultimately drive business growth in the area Google Business, E-Commerce and website owned by SMEs F&B Industry. It is important to remain vigilant in implementing SEO techniques to maintain high search engine rankings and ensure the continued success of SMEs online business.
在数字化的新时代,互联网是各种活动的重要思维方式,包括提高业务推广的过程。增加在线推广的一种方法是使用搜索引擎优化(SEO)技术改进数字营销策略。本研究的目的是实施SEO来改善餐饮行业的数字营销。开发使用的方法是页面和页面SEO优化搜索引擎。本研究采用文献分析法和深度访谈法,从餐饮业中小企业中获取数据。为了创建SEO的实施,研究人员对餐饮行业的中小企业进行了案例研究,这些企业已经在经营业务,需要通过SEO改进数字营销。然而,重要的是要注意SEO优化不是一次性的任务,而是一个持续的过程。它需要不断的关注和努力,以保持较高的搜索引擎排名,并确保在线业务的持续成功。除了网站,为了提高业务推广,研究人员还使用谷歌商务和电子商务工具来优化SEO。研究结果表明,实施搜索引擎优化可以提高搜索引擎的可见性,吸引更多的访问者,并最终推动谷歌商务、电子商务和中小企业餐饮行业网站的业务增长。重要的是要保持警惕,实施搜索引擎优化技术,以保持较高的搜索引擎排名,并确保中小企业在线业务的持续成功。
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引用次数: 0
Implementation of Web-Based Geographical Information System Mapping Recipients of Social Assistance in Giri Purno Village 吉里普尔诺村基于网络的社会救助对象地理信息系统的实施
Pub Date : 2023-08-25 DOI: 10.32877/bt.v6i1.825
Dwi Winarti, Lido Sabda Lesmana, T. Pratiwi
Giri Purno Village is a village located in Rimbo Ilir District, Kab. Tebo. This village is one of the villages that receives social assistance from the government where the assistance will be passed on to people in need. The distribution of the location of the houses that receive assistance is still not available, so the coordinates of the houses receiving social assistance are needed. Therefore, we need a geographic information system in which the system contains information and the distribution of the location of houses that receive social assistance. This information system uses the Laravel framework, Laravel is a PHP framework for building a web-based system framework and uses the leafletjs library as a tool for displaying maps and Open Street Map as the base map used. The research method used is the waterfall method. The waterfall method is the earliest SDLC approach used for software development. This research resulted in a Geographic Information System that is capable of managing social assistance beneficiary data, RT data, social assistance beneficiary criteria and can visualize social assistance beneficiary location points on maps spread across Giri Purno Village. In addition, there are also details of recipients of social assistance as well as the route to the recipient's house.
Giri Purno Village是位于柬埔寨Rimbo Ilir区的一个村庄。Tebo。这个村庄是接受政府社会援助的村庄之一,这些援助将被传递给有需要的人。接受援助的房屋的位置分布仍然无法获得,因此需要获得接受社会援助的房屋的坐标。因此,我们需要一个地理信息系统,该系统包含接受社会援助的房屋的信息和位置分布。本信息系统使用Laravel框架,Laravel是一个PHP框架,用于构建基于web的系统框架,并使用leafletjs库作为显示地图的工具,并使用Open Street Map作为基础地图。使用的研究方法是瀑布法。瀑布方法是最早用于软件开发的SDLC方法。这项研究产生了一个地理信息系统,该系统能够管理社会援助受益人数据、RT数据、社会援助受益人标准,并可以在遍布Giri Purno村的地图上可视化社会援助受益人的位置点。此外,还有社会救助受助人的详细信息以及到受助人家的路线。
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引用次数: 0
Face Duplication Identifier Using Artificial Nerves 基于人工神经的人脸重复识别
Pub Date : 2023-08-25 DOI: 10.32877/bt.v6i1.899
S. R. C. Nursari, Rizki Rahmatunisa
The facial recognition system develops a basic identity verification system based on the natural features of human faces. The study included duplicate passport identification, which checks each person's facial accuracy through a sample of facial data. The data used in this study were 180 face samples at the training stage and 30 face samples at the testing stage. The face sample taken is a forward-facing face that is not obstructed by an object. Face image recognition in this study combines GLCM method, color moment, shape extraction and backpropagation algorithm. The test process recognition rate is 78.83%.
人脸识别系统基于人脸的自然特征,开发了一个基本的身份验证系统。这项研究包括了重复的护照识别,通过面部数据样本来检查每个人的面部准确性。本研究使用的数据为180张训练阶段的人脸样本和30张测试阶段的人脸样本。所采集的面部样本为未被物体遮挡的正面面部。本研究中人脸图像识别结合了GLCM方法、颜色矩、形状提取和反向传播算法。测试过程识别率为78.83%。
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引用次数: 0
Design a Web-based Education Development Contribution Payment Application at SDIT Tahfidz Bintangku 设计一个基于web的教育发展捐款支付应用程序
Pub Date : 2023-08-25 DOI: 10.32877/bt.v6i1.865
Heri Susanto, Viaricha Sherly Syavitri, D. Yanto, Karyono
Improving services to facilitate the management and monitoring of billing and payment of SPP (Education Development Contribution) in educational institutions must get serious attention because the quality of educational institutions is greatly influenced by the availability of adequate payment management.  The research method used in application development uses the waterfall method. The application developed is web-based using the Laravel 9 framework with a combination of design with boostrap so that it is more responsive and uses the Mysql database. The results of the developed application are able to assist the treasurer and student guardians in managing, provide convenience for students and parents in making payments online, reduce the need to queue at physical payment counters, save time and energy, make it easier for treasurers and parents to track payment history, can verify transactions that have been made and ensure that no payment transactions are left behind, make it easier for schools to manage financial recording processes and payment processing to be more organized and controlled quickly.
改善服务,促进教育机构SPP(教育发展捐款)的帐单和支付的管理和监测,必须得到认真的重视,因为教育机构的质量在很大程度上受到能否提供适当的支付管理的影响。应用程序开发中使用的研究方法是瀑布法。开发的应用程序是基于web的,使用了Laravel 9框架,结合了设计和bootstrap,因此它的响应速度更快,并使用了Mysql数据库。开发的应用程序能够协助财务主管和学生监护人进行管理,为学生和家长在线支付提供便利,减少在实体支付柜台排队的需要,节省时间和精力,使财务主管和家长更容易跟踪支付历史,可以验证已完成的交易,并确保没有任何支付交易被遗漏。使学校更容易管理财务记录流程和付款流程,使其更有组织和更快速地控制。
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引用次数: 0
The Implementation of ORESTE using Basson Rank for Selecting The TOEFL Preparation Courses in Yogyakarta 使用bason Rank选择托福备考课程的ORESTE在日惹市的实施
Pub Date : 2023-08-25 DOI: 10.32877/bt.v6i1.863
Femi Dwi Astuti, Siska Lidya Revianti
TOEFL is one of the most frequently used international standardized tests for registering for masters and doctoral degrees, seeking study scholarships or for promotions. Unfortunately, there are still many students and employees who still experience difficulties in taking the TOEFL test. This is what then becomes the reason for them to take English courses, especially to prepare themselves for preparing the TOEFL test. Yogyakarta, which has the title of "Student City", has many campuses and many English courses that offer the TOEFL Preparation Course. There are many types of TOEFL formats and many TOEFL Preparation Programs are offered by English courses in Yoggyakarta. The TOEFL Preparation courses has various programs including different price, teacher competencies, and facilities. In this study, the ORESTE method was used to help the people determining the best course according to its ranking. This method is one of the Multiple Attribute Decision Making (MADM) methods used to find alternatives using predetermined criteria and preference weights. The criteria used are price, instructor, materials, facilities and location. The results showed that the best TOEFL course ranking/order alternative was A16 with a preference score of 3.9425 and the course with the lowest score was A4 with a score of 9.878177.
托福是最常用的国际标准化考试之一,用于注册硕士和博士学位,寻求学习奖学金或晋升。不幸的是,仍有许多学生和员工在参加托福考试时遇到困难。这就是他们参加英语课程的原因,尤其是为准备托福考试做准备。日惹,有“学生城市”的称号,有许多校园和许多英语课程提供托福准备课程。日惹的英语课程提供多种形式的托福考试和托福备考课程。托福备考课程有不同的项目,包括不同的价格、教师能力和设施。在本研究中,使用ORESTE方法来帮助人们根据其排名来确定最佳课程。该方法是多属性决策(MADM)方法中的一种,该方法使用预先确定的标准和偏好权重来寻找备选方案。使用的标准是价格,讲师,材料,设施和位置。结果表明,最佳托福课程排名/顺序选择为A16,优先分为3.9425分;最低分数为A4,分数为9.878177分。
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引用次数: 0
Application of The Haversine Method In The Android-Based Donation Search Application 哈弗素方法在基于android的捐赠搜索应用中的应用
Pub Date : 2023-08-25 DOI: 10.32877/bt.v6i1.736
Danielle Daniel, Desiyanna Lasut
Used goods that we no longer use will only fill the room which if we leave it will be damaged and have no use value because it consumes time. If given to someone else, the goods may still be useful and can help their lives the problem is how we find people who need our goods and vice versa. For this reason, a system is needed that can help facilitate and bring the two parties together. The effort made to make it easier for the recipient to contribute in taking the donated goods is to use the haversine method so that the recipient can consider the distance between them and the donated item. The haversine formula is an equation that uses latitude and longitude to find the distance between the two different points. By using the haversine formula, the output is the distance from the location of the party receiving the donation (current location) to the donor. Therefore, the author wants to create and design an android-based application so that it can reach many people and can make it easier for donors to donate their goods or for the recipient of donations in looking for items that have been donated.
我们不再使用的二手物品只会填满房间,如果我们离开,它会被损坏,没有使用价值,因为它消耗时间。如果给了别人,这些物品可能仍然有用,可以帮助他们的生活,问题是我们如何找到需要我们物品的人,反之亦然。出于这个原因,需要一个系统,可以帮助促进和把双方聚集在一起。为了使受赠人在接受捐赠时更容易作出贡献,采用哈弗斯法,使受赠人能够考虑到自己与受赠物之间的距离。哈弗斯公式是一个用经纬度来计算两点之间距离的公式。通过使用haversine公式,输出是接收捐赠方所在位置(当前位置)到捐赠者的距离。因此,作者想要创建和设计一个基于android的应用程序,这样它就可以接触到很多人,并且可以让捐赠者更容易地捐赠他们的物品,或者让捐赠的接受者更容易地寻找捐赠的物品。
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引用次数: 0
Implementation of Face Mask Detection Using Phyton Programming Language 利用Phyton编程语言实现人脸检测
Pub Date : 2023-08-25 DOI: 10.32877/bt.v6i1.893
Yongming Ceng, Phyton Yolo
Since the beginning of the pandemic in 2019, people in Indonesia have been required to wear masks. Although until now the pandemic has ended, the need to use masks is still very much needed such as to maintain health, avoid air pollution and others. In detecting mask users, an application is needed that can help human work. Currently, the Python programming language is widely used to build applications in the field of computer vision, one of which is this face mask detection application. This application will detect mask users, whether they are wearing a mask or not. This developed application uses the Yolo model using the Face Mask Detection dataset developed by Larxel, where the Yolo model can work on the dataset provided. The test results show that the Yolo model can recognize mask users with an accuracy value above 90%. The second experiment was carried out to detect several faces of mask users, the Yolo model can recognize mask users or not with an average accuracy value of 91.75%. For future research, it is also expected to use other models besides Yolo and make comparisons of several models and make improvements to the problems that exist in each model and use real time data.
自2019年大流行开始以来,印度尼西亚的人们被要求戴口罩。虽然到目前为止大流行已经结束,但仍然非常需要使用口罩,例如保持健康,避免空气污染等。在检测口罩用户时,需要一个可以帮助人类工作的应用程序。目前,Python编程语言被广泛用于构建计算机视觉领域的应用程序,其中之一就是这个人脸检测应用程序。这个应用程序将检测口罩用户,无论他们是否戴口罩。这个开发的应用程序使用了使用Larxel开发的面罩检测数据集的Yolo模型,其中Yolo模型可以在提供的数据集上工作。测试结果表明,Yolo模型识别掩码用户的准确率在90%以上。第二组实验对多张口罩使用者的人脸进行检测,Yolo模型能够识别出口罩使用者和非口罩使用者,平均准确率为91.75%。在未来的研究中,还希望使用除Yolo之外的其他模型,并对多个模型进行比较,对每个模型存在的问题进行改进,并使用实时数据。
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引用次数: 0
Analysis And Design Of Online Based Plastic Sales Information System With User Acceptance Testing Method 基于用户验收测试方法的在线塑料销售信息系统分析与设计
Pub Date : 2023-08-25 DOI: 10.32877/bt.v6i1.739
Ronal Yap_ronal, Rudy Arijanto
The purpose of this research is to design applications that can be directly used by customers to help speed up the selectionof plastic products according to the criteria and desires of customers and to expand the sales area of plastic shops thathave not been reached. The method used in this study is UAT is one of the most innovative methodologies to preventIT project failure. The UAT process begins by providing documentation of business requirements, then continues withbusiness processes (workflows) or scenarios and finally tests using data. Effectiveness in testing is needed in thedevelopment of an application or information system so that the product can arrive at the user on time and according tothe user's needs. Tests carried out on the built system are divided into two mechanism tests, namely alpha testing usingthe black box method and beta testing using a Likert scale. The results obtained from this research are that this ecommerce website can be used directly by customers to help speed up the selection of rice products according to thecriteria and wishes of customers, this online sales website is also very helpful in marketing plastic products in a wide areacoverage and test results with user acceptance testing getting an average result of 94.67% it can be concluded that ECommerce is made for UD customers. Various Plastics are in accordance with user needs.
本研究的目的是设计客户可以直接使用的应用程序,根据客户的标准和愿望,帮助加快塑料产品的选择,扩大塑料商店尚未达到的销售区域。本研究使用的方法是UAT是预防it项目失败的最具创新性的方法之一。UAT流程首先提供业务需求的文档,然后继续处理业务流程(工作流)或场景,最后使用数据进行测试。在应用程序或信息系统的开发中,测试的有效性是需要的,这样产品才能根据用户的需求按时到达用户那里。在构建的系统上进行的测试分为两个机制测试,即使用黑盒方法的alpha测试和使用李克特量表的beta测试。本研究的结果是,该电子商务网站可以直接被客户使用,帮助客户根据标准和意愿加快大米产品的选择,该在线销售网站也非常有助于塑料产品的营销,覆盖范围广,测试结果用户接受度测试平均结果为94.67%,可以得出结论,电子商务是为UD客户做的。各种塑料可根据用户需要定做。
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引用次数: 0
IMPLEMENTASI DATA MINING KLASIFIKASI KEPRIBADIAN ORANG-ORANG MENGGUNAKAN ALGORITMA NAÏVE BAYES 人们使用天真贝斯算法进行数据挖掘
Pub Date : 2023-08-25 DOI: 10.32877/bt.v6i1.741
Sylvain Revata, Rino
Kepribadian atau personality berasal dari kata Persona, kata yang merujuk pada kedok atau topeng. Persona ini memiliki arti tentang bagaimana seseorang tampak di hadapan orang lain. Secara umum, kepribadian pada seseorang itu dapat di lihat bagaimana mereka tampil dan memberikan kesan terhadap orang-orang yang ada disekitarnya. Oleh karena itu ada banyak tipe kepribadian pada seseorang, dari tipe-tipe yang ada tersebut sulit untuk ditebak pada seseorang. Karena harus dapat mengetahui ciri-ciri yang ada dalam tipe-tipe kepribadiannya. Maka dengan itu dibuatlah aplikasi data mining untuk memprediksi tipe kepribadian seseorang.  Saat ini algoritma naïve bayes klasifikasi adalah salah satu metode yang cukup efektif untuk digunakan dalam memprediksi suatu peluang di masa depan dengan menggunakan data-data yang ada sebelumnya. Hal ini disebabkan karena algoritma naïve bayes merupakan metode klasifikasi yang mudah dipahami oleh perancang sistem dan pengguna sistem.  Tujuan pembuatan aplikasi data mining ini adalah untuk membantu orang-orang dalam mengetahui tipe kepribadian apa yang dimilikinya.
人格或人格来自人格,指的是人格或面具。这个角色是关于一个人如何在别人面前表现的。一般来说,一个人的性格是看他们如何表现和给周围的人留下深刻印象的。因此,一个人有很多类型的性格,从这些类型的性格中很难了解一个人。因为他必须能够识别他的个性特征。因此,它创建了数据挖掘应用程序来预测一个人的性格类型。目前,天真贝斯分类算法是利用现有数据预测未来机会的有效方法之一。这是因为天真的贝斯算法是一种很容易被系统设计师和系统用户理解的分类方法。开发这些数据挖掘应用程序的目的是帮助人们了解他们的个性类型。
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引用次数: 0
Clustering Mental Health on Instagram Users Using K-Means Algorithm 使用K-Means算法聚类Instagram用户的心理健康状况
Pub Date : 2023-08-25 DOI: 10.32877/bt.v6i1.880
Y. Putri, Sugiarta Karlim, Aditiya Hermawan, Ardiane Rossi, Kurniawan Maranto
The use of Instagram too often can have an impact on the mental health of its users. Mental health that is not good requires early treatment so that it does not have a widespread impact on other health. Mental illness requires a professional to treat it as an effort to prevent a disease from getting worse. However, the stigma attached to sufferers is one of the significant causes behind the reluctance to seek treatment. Therefore we need a way so that Instagram users can find out for themselves the condition of their mental health. One way is to do Clustering the use of Instagram so that it can provide an early indication of a person's mental health. From the proposed model we can find out the categories of 600 respondents who were collected using a questionnaire with 10 main attributes. The proposed model is k-means with 3 clusters determined using the elbow method. In this study, the last centroid obtained through calculations was used to evaluate the k-means by comparing the results of the k-means calculations with the results of psychologists. The results of the K-means evaluation have an accuracy of 73.83% so that the last centroid can be applied to web-based applications that have been created. This mental health clustering model is expected to be able to help the community to get mental health conditions early and reduce the negative stigma that exists and can be used as evaluation material in using social media more wisely.
过于频繁地使用Instagram会对用户的心理健康产生影响。心理健康状况不佳需要及早治疗,以免对其他健康产生广泛影响。精神疾病需要专业人士来治疗,以防止疾病恶化。然而,患者身上的污名是不愿寻求治疗的重要原因之一。因此,我们需要一种方法,让Instagram用户可以自己发现他们的心理健康状况。一种方法是对Instagram的使用进行聚类,这样它就可以提供一个人心理健康的早期指标。从提出的模型中,我们可以找出600名受访者的类别,这些受访者使用带有10个主要属性的问卷收集。提出的模型是使用肘部法确定的3个聚类的k-means。在本研究中,通过将k-means计算结果与心理学家的结果进行比较,使用计算得到的最后一个质心来评估k-means。K-means评估的结果精度为73.83%,因此最后一个质心可以应用于已创建的基于web的应用程序。这种心理健康聚类模型有望帮助社区尽早发现心理健康状况,减少存在的负面污名,并可作为更明智地使用社交媒体的评估材料。
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引用次数: 0
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