Pub Date : 2018-08-28DOI: 10.4324/9780429451560-10
E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas
{"title":"Technology-driven forms of marketing","authors":"E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas","doi":"10.4324/9780429451560-10","DOIUrl":"https://doi.org/10.4324/9780429451560-10","url":null,"abstract":"","PeriodicalId":424074,"journal":{"name":"Technology and Innovation for Marketing","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115422085","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas
{"title":"Innovation as a business process","authors":"E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas","doi":"10.4324/9780429451560-2","DOIUrl":"https://doi.org/10.4324/9780429451560-2","url":null,"abstract":"","PeriodicalId":424074,"journal":{"name":"Technology and Innovation for Marketing","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125846783","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas
{"title":"Open innovation and collaboration","authors":"E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas","doi":"10.4324/9780429451560-7","DOIUrl":"https://doi.org/10.4324/9780429451560-7","url":null,"abstract":"","PeriodicalId":424074,"journal":{"name":"Technology and Innovation for Marketing","volume":"123 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131321637","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas
{"title":"Capturing learning from innovation","authors":"E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas","doi":"10.4324/9780429451560-6","DOIUrl":"https://doi.org/10.4324/9780429451560-6","url":null,"abstract":"","PeriodicalId":424074,"journal":{"name":"Technology and Innovation for Marketing","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114263203","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas
{"title":"Introduction to the innovation theory for marketing purposes","authors":"E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas","doi":"10.4324/9780429451560-1","DOIUrl":"https://doi.org/10.4324/9780429451560-1","url":null,"abstract":"","PeriodicalId":424074,"journal":{"name":"Technology and Innovation for Marketing","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115666417","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas
{"title":"Creating new products and services","authors":"E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas","doi":"10.4324/9780429451560-4","DOIUrl":"https://doi.org/10.4324/9780429451560-4","url":null,"abstract":"","PeriodicalId":424074,"journal":{"name":"Technology and Innovation for Marketing","volume":"50 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123015589","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas
{"title":"Understanding innovation solutions","authors":"E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas","doi":"10.4324/9780429451560-3","DOIUrl":"https://doi.org/10.4324/9780429451560-3","url":null,"abstract":"","PeriodicalId":424074,"journal":{"name":"Technology and Innovation for Marketing","volume":"49 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132061885","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas
{"title":"Capturing the benefits of innovation","authors":"E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas","doi":"10.4324/9780429451560-5","DOIUrl":"https://doi.org/10.4324/9780429451560-5","url":null,"abstract":"","PeriodicalId":424074,"journal":{"name":"Technology and Innovation for Marketing","volume":"76 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114555307","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas
{"title":"Consumer acceptance of innovation","authors":"E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas","doi":"10.4324/9780429451560-8","DOIUrl":"https://doi.org/10.4324/9780429451560-8","url":null,"abstract":"","PeriodicalId":424074,"journal":{"name":"Technology and Innovation for Marketing","volume":"82 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116369909","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas
{"title":"Smart consumers","authors":"E. Pantano, Clara Bassano, Constantinos-Vasilios Priporas","doi":"10.4324/9780429451560-9","DOIUrl":"https://doi.org/10.4324/9780429451560-9","url":null,"abstract":"","PeriodicalId":424074,"journal":{"name":"Technology and Innovation for Marketing","volume":"15 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128986954","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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