{"title":"Key Art & Posters","authors":"MISSING-VALUE MISSING-VALUE","doi":"10.4324/9781138916470-6","DOIUrl":"https://doi.org/10.4324/9781138916470-6","url":null,"abstract":"","PeriodicalId":425857,"journal":{"name":"Guerrilla Film Marketing","volume":"138 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-07-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115537532","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-07-11DOI: 10.4324/9781138916470-14
MISSING-VALUE MISSING-VALUE
{"title":"Event Marketing: Screenings, Festivals, Film Markets & Other Events","authors":"MISSING-VALUE MISSING-VALUE","doi":"10.4324/9781138916470-14","DOIUrl":"https://doi.org/10.4324/9781138916470-14","url":null,"abstract":"","PeriodicalId":425857,"journal":{"name":"Guerrilla Film Marketing","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-07-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123899390","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Creating an Irresistible Brand Identity","authors":"MISSING-VALUE MISSING-VALUE","doi":"10.4324/9781138916470-2","DOIUrl":"https://doi.org/10.4324/9781138916470-2","url":null,"abstract":"","PeriodicalId":425857,"journal":{"name":"Guerrilla Film Marketing","volume":"15 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-07-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126634866","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-07-11DOI: 10.4324/9781138916470-13
MISSING-VALUE MISSING-VALUE
{"title":"Media Relations & Public Releases","authors":"MISSING-VALUE MISSING-VALUE","doi":"10.4324/9781138916470-13","DOIUrl":"https://doi.org/10.4324/9781138916470-13","url":null,"abstract":"","PeriodicalId":425857,"journal":{"name":"Guerrilla Film Marketing","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-07-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133936192","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Marketability vs Playability","authors":"Robert G. Barnwell","doi":"10.4324/9781138916470-4","DOIUrl":"https://doi.org/10.4324/9781138916470-4","url":null,"abstract":"","PeriodicalId":425857,"journal":{"name":"Guerrilla Film Marketing","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-07-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124727968","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}