Information Technology & Management最新文献

As a business innovation in the e-commerce marketplace, the use of live streams to boost sales has become an important strategy for e-tailers on major e-commerce platforms globally. However, little theoretical research has been conducted to understand the role of streamers and products in live streaming commerce. Thus, in this study, to examine consumers' perceived diagnosticity and purchase intention, we adopt a 2 (streamer type) × 2 (product type) × 2 (brand awareness) experimental design and conduct a field experiment at a university in southern China, drawing on stimulus-organism-response (SOR) theory. Our results indicate that when a product is recommended by an influential streamer during an e-commerce live stream or has high brand awareness, consumers perceive a high level of diagnosticity, which improves their purchase intention. However, we find no significant effect of product type on the perceived diagnosticity of viewers watching e-commerce live streams. We also discuss the implications of our findings for both theory and practice.

Supplementary information: The online version contains supplementary material available at 10.1007/s10799-022-00375-7.

User-centric design within organizations is crucial for developing information technology that offers optimal usability and user experience. Personas are a central user-centered design technique that puts people before technology and helps decision makers understand the needs and wants of the end-user segments of their products, systems, and services. However, it is not clear how ready organizations are to adopt persona thinking. To address these concerns, we develop and validate the Persona Readiness Scale (PRS), a survey instrument to measure organizational readiness for personas. After a 12-person qualitative pilot study, the PRS was administered to 372 professionals across different industries to examine its reliability and validity, including 125 for exploratory factor analysis and 247 for confirmatory factor analysis. The confirmatory factor analysis indicated a good fit with five dimensions: Culture readiness, Knowledge readiness, Data and systems readiness, Capability readiness, and Goal readiness. Higher persona readiness is positively associated with the respondents' evaluations of successful persona projects. Organizations can apply the resulting 18-item scale to identify areas of improvement before initiating costly persona projects towards the overarching goal of user-centric product development. Located at the cross-section of information systems and human-computer interaction, our research provides a valuable instrument for organizations wanting to leverage personas towards more user-centric and empathetic decision making about users.

Supplementary information: The online version contains supplementary material available at 10.1007/s10799-022-00373-9.

Agile development is known for efficient software development practices that enable teams to quickly develop software to cope with changing requirements. Although there is evidence that agile practices are helpful in such environments, the literature does not inform us as to whether agile practices can also be beneficial in hyper-agile environments. Such environments are characterized by an extremely fast pace of change with fluid requirements. COVID-19 vaccine distribution is one such problem that governments have had to deal with. To solve this problem, governments need to come up with robust responses by formulating teams that have the capability to provide software solutions enabling information visibility into the vaccine distribution process. Such emergent teams need to quickly understand the distribution process, oftentimes define the process itself because it might be non-existent, and build software systems to solve the problem in a matter of days. Not much is known about how systems can be developed at such a fast pace. We adopt a clinical research methodology and employ agile software development practices to develop such a mission-critical system. In the process of building the system, we learn important lessons that can be used to adapt and extend agile methodologies to be used in hyper-agile development environments. We offer these lessons as important first steps to understanding the best practices needed to develop software systems that have the capability to provide visibility into the unprecedented health challenge of distribution of life-saving COVID-19 vaccine.

Distributed agile software development (DASD) has gained much popularity over the past years. It relates to Agile Software Development (ASD) being executed in a distributed environment due to factors such as low development budget, emerging software application markets and the need for more expertise. DASD faces a number of challenges with respect to coordination and communication issues. Task allocation in such an environment thus becomes a challenging task. Adopting proper task allocation strategy is crucial to overcome challenges and issues in DASD. Various studies highlight the challenges being faced by DASD and have proposed solutions in the form of framework or models. Knowledge models in the form of ontologies can help to solve certain issues and challenges by providing a proper representation of data that is shareable among distributed teams. Several ontologies with respect to task allocation exist. However, ontologies incorporating factors and dependencies influencing task allocation process in DASD are limited. An ontology representing the knowledge related to task allocation and coordination is important for proper decision making in organizations. Based on an in-depth literature review and a survey conducted among professionals in industry, this paper proposes an ontology, OntoDASD, that incorporates relevant factors and dependencies to be considered in task allocation and coordination process in DASD environment. The ontology facilitates team coordination through effective communication and task allocation by defining the concepts to share knowledge and information in an appropriate way. OntoDASD has been properly evaluated and validated by professionals in the field.