Pub Date : 2024-02-28DOI: 10.1080/08956308.2023.2297337
Kevin Corti
Overview: The article presents a framework for holistically understanding a product’s user experience (UX). Informed by the author’s experience as a UX researcher and manager at Google, it is inten...
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Pub Date : 2024-01-16DOI: 10.1080/08956308.2023.2275506
Adis Murtic, Magnus Klofsten, Eloïse Germain, H. Emre Yildiz, Ermin Cero
Overview: To maximize the rent-yield of the innovation and product development process, firms attempt to commercialize knowledge through activities that require effective knowledge transfer. Knowle...
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Pub Date : 2024-01-16DOI: 10.1080/08956308.2024.2280485
Robert G. Cooper, Tammy McCausland
Published in Research-Technology Management (Vol. 67, No. 1, 2024)
发表于《研究-技术管理》（第 67 卷，第 1 期，2024 年）
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Pub Date : 2024-01-16DOI: 10.1080/08956308.2024.2277995
Christian Crews
Published in Research-Technology Management (Vol. 67, No. 1, 2024)
发表于《研究-技术管理》（第 67 卷，第 1 期，2024 年）
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Pub Date : 2024-01-16DOI: 10.1080/08956308.2023.2277996
Abhjit Ganguly, Jim Euchner
Overview: Many multinational companies develop innovative new businesses in one geographic market that they would like to expand to another. This is often challenging, however, because market, econ...
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Pub Date : 2024-01-16DOI: 10.1080/08956308.2023.2277992
Robert G. Cooper, Meetal Desai, Lee Green,, Elko J. Kleinschmidt
Overview: This article presents the findings of an Innovation Research Interchange (IRI) study on practices and outcomes in new product (NP) portfolio management. Given the substantial investments ...
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