M. Wibowo, Wakhid Kurniawan, Endi Rekarti, Anton Kurniawan, Sompong Chuaynugul
This study is intended to help craftsmen as well as small micro-scale shoe producers to comprehend the external and internal conditions of their business, the strengths and weaknesses of the business unit, and opportunities and threats to the business unit. As part of that, it provides alternative strategy options to be recommended to the small company holders to assist them to overcome their problems. Thus, the businesses owned by MSMEs who are members of joint business groups in Sukaresmi Village, Tamansari District, Bogor can survive and maintain their sustainability amid increasingly fierce-forcing competition among shoe entrepreneurs. The data analysis method used to evaluate the appropriate competitive strategy are using three stages coaxial of analysis. First, using the IFE and EFE matrix; Second, using IE and SWOT analysis and third using QPSM analysis. To sum up, it is concluded that the KUBE- Junashoe joint business group, at Sukasari Village, Tamansari District, Bogor, should be able to upscale their firm, by increasing promotion and product quality and upskilling the employee. Additionally, develop product and sales innovation, implement branding strategies and other strategies increasing support sales profitability.
{"title":"Quantitative Strategic Planning Matrix Analytics on Small-Scale Shoemaker Business and Finance","authors":"M. Wibowo, Wakhid Kurniawan, Endi Rekarti, Anton Kurniawan, Sompong Chuaynugul","doi":"10.54099/hbr.v3i1.537","DOIUrl":"https://doi.org/10.54099/hbr.v3i1.537","url":null,"abstract":"This study is intended to help craftsmen as well as small micro-scale shoe producers to comprehend the external and internal conditions of their business, the strengths and weaknesses of the business unit, and opportunities and threats to the business unit. As part of that, it provides alternative strategy options to be recommended to the small company holders to assist them to overcome their problems. Thus, the businesses owned by MSMEs who are members of joint business groups in Sukaresmi Village, Tamansari District, Bogor can survive and maintain their sustainability amid increasingly fierce-forcing competition among shoe entrepreneurs. The data analysis method used to evaluate the appropriate competitive strategy are using three stages coaxial of analysis. First, using the IFE and EFE matrix; Second, using IE and SWOT analysis and third using QPSM analysis. To sum up, it is concluded that the KUBE- Junashoe joint business group, at Sukasari Village, Tamansari District, Bogor, should be able to upscale their firm, by increasing promotion and product quality and upskilling the employee. Additionally, develop product and sales innovation, implement branding strategies and other strategies increasing support sales profitability.","PeriodicalId":104337,"journal":{"name":"Husnayain Business Review","volume":"51 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132212750","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose – This research was conducted at the Office of Youth and Sports, Tourism and Creative Economy (Disporapar). The purpose of this study was to determine the influence of leadership dan motivation on the performance of employees of the Youth and Sports, Tourism and Creative Economy Services (Disporapar). Methodology/approach – The population in this study was 43 people from the Youth and Sports, Tourism, and Creative Economy Service (Disporapar). The method of determining samples in this study used saturated or census samples. The data used are primary data and secondary data. The data analysis method used is the multiple linear regression method. Findings – The findings demonstrated that motivation and leadership have a favorable impact on worker performance. Leadership and motivation had a 60.1% impact on staff performance, while other factors had a 39.9% impact. And the dominant variable that affects employee performance is the leadership variable, it can be concluded that the leadership in the Youth and Sports, Tourism, and Creative Economy Service (Disporapar) has been good in influencing employee performance. Novelty/value – This research discusses theories about human resources and contributes to expanding the literature on leadership, organizational culture, and employee performance from the organizational context.
{"title":"The Role of Leadership and Motivation in Improving Employee Performance","authors":"Idang Nurodin, Alhidayatullah Alhidayatullah, Ade Sudarma","doi":"10.54099/hbr.v3i1.539","DOIUrl":"https://doi.org/10.54099/hbr.v3i1.539","url":null,"abstract":"Purpose – This research was conducted at the Office of Youth and Sports, Tourism and Creative Economy (Disporapar). The purpose of this study was to determine the influence of leadership dan motivation on the performance of employees of the Youth and Sports, Tourism and Creative Economy Services (Disporapar). Methodology/approach – The population in this study was 43 people from the Youth and Sports, Tourism, and Creative Economy Service (Disporapar). The method of determining samples in this study used saturated or census samples. The data used are primary data and secondary data. The data analysis method used is the multiple linear regression method. Findings – The findings demonstrated that motivation and leadership have a favorable impact on worker performance. Leadership and motivation had a 60.1% impact on staff performance, while other factors had a 39.9% impact. And the dominant variable that affects employee performance is the leadership variable, it can be concluded that the leadership in the Youth and Sports, Tourism, and Creative Economy Service (Disporapar) has been good in influencing employee performance. Novelty/value – This research discusses theories about human resources and contributes to expanding the literature on leadership, organizational culture, and employee performance from the organizational context.","PeriodicalId":104337,"journal":{"name":"Husnayain Business Review","volume":"135 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131596070","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose– The study aims to determine the effect of online advertising on the intention to buy a smartphone during the Covid-19 pandemic in Batam. Methodology/approach– Research using a comparative causal method. The population in this study is the Batam people. The research sample is the people of Batam who have seen the smartphone online advertisements and have the intention to buy a smartphone. The samples collected in the study were 310 respondents. The data is processed using SmartPLS and SPSS software. Findings– The results showed Informativeness, Entertainment, Incentives, and Credibility had significant positive effect towards Advertising Value. Advertising Value had a significant positive effect on purchase intention. It was also found that Irritation had no significant effect on Advertising Value.Novelty/value– This study highlight the importance of Informativeness, Entertainment, Incentives, and Credibility to Advertising Value for designing appropriate advertisements in the future in order to increase purchase intention. Keywords: Informativeness, Irritation, Entertainment, Incentives, Credibility, Advertising Value, Purchase Intention, Smartphone
{"title":"The Influence of Online Advertising on Smartphone Purchase Intentions During Covid-19 Pandemic","authors":"Agika Wasinta Br Sembiring, Renza Fahlevi","doi":"10.54099/hbr.v3i1.344","DOIUrl":"https://doi.org/10.54099/hbr.v3i1.344","url":null,"abstract":"Purpose– The study aims to determine the effect of online advertising on the intention to buy a smartphone during the Covid-19 pandemic in Batam. Methodology/approach– Research using a comparative causal method. The population in this study is the Batam people. The research sample is the people of Batam who have seen the smartphone online advertisements and have the intention to buy a smartphone. The samples collected in the study were 310 respondents. The data is processed using SmartPLS and SPSS software. Findings– The results showed Informativeness, Entertainment, Incentives, and Credibility had significant positive effect towards Advertising Value. Advertising Value had a significant positive effect on purchase intention. It was also found that Irritation had no significant effect on Advertising Value.Novelty/value– This study highlight the importance of Informativeness, Entertainment, Incentives, and Credibility to Advertising Value for designing appropriate advertisements in the future in order to increase purchase intention. \u0000Keywords: Informativeness, Irritation, Entertainment, Incentives, Credibility, Advertising Value, Purchase Intention, Smartphone","PeriodicalId":104337,"journal":{"name":"Husnayain Business Review","volume":"10 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130510157","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose – This study aims to verify whether the variables in social media advertising affect the Purchase Intention of sportswear products mediated by the Attitudes toward Advertising variable. Methodology/ approach – This study uses a causal-comparative method. The population in this study is the people of Batam City who actively use social media. The research sample is Batam City people who have watched social media advertisements. The sample collected in this study numbered 305 respondents. The data is then processed using SmartPLS software. Findings – It is found that social media advertising variables, namely Entertainment, Informativeness, Emotional Appeal, and Creativity have a significant positive effect on Attitudes toward Advertising and indirectly influence Purchase Intention mediated by Attitudes toward Advertising. Novelty/value – This study differentiates itself from the previous research not discussing sportswear products during the Covid-19 pandemic in Batam City. Keywords: Entertainment, Informativeness, Credibility, Emotional Appeal, Creativity, Attitudes toward Advertising, Purchase Intention
{"title":"Advertising Factors Affecting Purchase Intention of Sportswear Products for Batam City People","authors":"Rahel Nurhamidah, Renza Fahlevi","doi":"10.54099/hbr.v3i1.348","DOIUrl":"https://doi.org/10.54099/hbr.v3i1.348","url":null,"abstract":"Purpose – This study aims to verify whether the variables in social media advertising affect the Purchase Intention of sportswear products mediated by the Attitudes toward Advertising variable. Methodology/ approach – This study uses a causal-comparative method. The population in this study is the people of Batam City who actively use social media. The research sample is Batam City people who have watched social media advertisements. The sample collected in this study numbered 305 respondents. The data is then processed using SmartPLS software. Findings – It is found that social media advertising variables, namely Entertainment, Informativeness, Emotional Appeal, and Creativity have a significant positive effect on Attitudes toward Advertising and indirectly influence Purchase Intention mediated by Attitudes toward Advertising. Novelty/value – This study differentiates itself from the previous research not discussing sportswear products during the Covid-19 pandemic in Batam City. \u0000Keywords: Entertainment, Informativeness, Credibility, Emotional Appeal, Creativity, Attitudes toward Advertising, Purchase Intention","PeriodicalId":104337,"journal":{"name":"Husnayain Business Review","volume":"40 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130017357","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The purpose of this study is to determine the partial and simultaneous influence between promotional attractiveness, product knowledge, benefit perception and income level with the use of non-cash payment instruments, and also to determine the effect of using non-cash payment instruments in realizing a less cash society. The population is all lecturers in PTKIN and PTKIS Riau Province totaling 954 with samples calculated based on the formula of Issac & Michael resulting in a sample of 211 respondents. The sampling method uses Cluster Proportional Random Methode. And the data is analyzed with Analysis Path. The results showed that partially or simultaneously the variables of promotional attractiveness (X1), product knowledge (X2), benefit perception (X3), and income level (X4) had a positive and significant effect on the use of non-cash payment instruments (Y) with the contribution of independent variables to the dependent variable of 73.37%, and the remaining 26.63% influenced by other variables. While the variable use of non-cash payment instruments (Y) has a positive and significant effect on the variable less cash society, with a contribution value of 47.61% while the remaining 52.4% is influenced by other factors outside this study.
{"title":"Analysis of the Use of Non-Cash Payment Instruments in Realizing A Less Cash Society in the Environment","authors":"Nuramalia Hasanah, Jenita Jenita","doi":"10.54099/hbr.v3i1.536","DOIUrl":"https://doi.org/10.54099/hbr.v3i1.536","url":null,"abstract":"The purpose of this study is to determine the partial and simultaneous influence between promotional attractiveness, product knowledge, benefit perception and income level with the use of non-cash payment instruments, and also to determine the effect of using non-cash payment instruments in realizing a less cash society. The population is all lecturers in PTKIN and PTKIS Riau Province totaling 954 with samples calculated based on the formula of Issac & Michael resulting in a sample of 211 respondents. The sampling method uses Cluster Proportional Random Methode. And the data is analyzed with Analysis Path.\u0000The results showed that partially or simultaneously the variables of promotional attractiveness (X1), product knowledge (X2), benefit perception (X3), and income level (X4) had a positive and significant effect on the use of non-cash payment instruments (Y) with the contribution of independent variables to the dependent variable of 73.37%, and the remaining 26.63% influenced by other variables. While the variable use of non-cash payment instruments (Y) has a positive and significant effect on the variable less cash society, with a contribution value of 47.61% while the remaining 52.4% is influenced by other factors outside this study.","PeriodicalId":104337,"journal":{"name":"Husnayain Business Review","volume":"31 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114475311","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose – The purpose of this research was to determine the effect of self-leadership on work motivation and its impact on the performance of private high school teachers in the West Jakarta Region II Education Sub-Agency. Methodology/approach – The method in this research is quantitative-causal research with a population of private high school teachers in the West Jakarta Region II Education Sub-dept., the sampling technique is snowball sampling with a sample size based on the theory of Hair et al, namely a minimum sample of 10 times the highest indicator. studied, so that the minimum sample that must be taken is 90 respondents, the minimum sample can be fulfilled because the sample collected in this study was 101 respondents. The data analysis method uses the Structural Equation Model-Partial Least Square (SEM-PLS). Findings – The results of the study stated that there was a positive -significant direct relationship between self-leadership on teacher performance, self-leadership on work motivation, and finally between work motivation on teacher performance. Meanwhile, motivation indirectly provides a mediating effect that complements the positive and significant relationship between self-leadership and teacher performance. Novelty/value – self-leadership that private high school teachers in the West Jakarta Region II Education Sub-dept have can support the emergence of work motivation and improve teacher performance, and work motivation can trigger an increase in teacher performance in a better direction.
{"title":"Effect of Self Leadership and Work Motivation on the Performance of Private High School Teachers","authors":"Nurfiani Sri Hattari, Eny Ariyanto","doi":"10.54099/hbr.v3i1.532","DOIUrl":"https://doi.org/10.54099/hbr.v3i1.532","url":null,"abstract":"Purpose – The purpose of this research was to determine the effect of self-leadership on work motivation and its impact on the performance of private high school teachers in the West Jakarta Region II Education Sub-Agency. Methodology/approach – The method in this research is quantitative-causal research with a population of private high school teachers in the West Jakarta Region II Education Sub-dept., the sampling technique is snowball sampling with a sample size based on the theory of Hair et al, namely a minimum sample of 10 times the highest indicator. studied, so that the minimum sample that must be taken is 90 respondents, the minimum sample can be fulfilled because the sample collected in this study was 101 respondents. The data analysis method uses the Structural Equation Model-Partial Least Square (SEM-PLS). Findings – The results of the study stated that there was a positive -significant direct relationship between self-leadership on teacher performance, self-leadership on work motivation, and finally between work motivation on teacher performance. Meanwhile, motivation indirectly provides a mediating effect that complements the positive and significant relationship between self-leadership and teacher performance. Novelty/value – self-leadership that private high school teachers in the West Jakarta Region II Education Sub-dept have can support the emergence of work motivation and improve teacher performance, and work motivation can trigger an increase in teacher performance in a better direction.","PeriodicalId":104337,"journal":{"name":"Husnayain Business Review","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117146651","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
A. Saban, Muhammad Ivan Vadilaksono, Rusyqy Fuad Arsa Barus, S. Sahara
The aims of this paper are 1) to map the production of upstream and downstream pulp commodities. 2) knowing the potential and impact of downstreaming on regional and national economic growth. 3) formulate a recommendation for the development strategy of the main commodity downstream. The data used is secondary data, namely Riau Province Input-Output data in 2016 with a 52 x 52 matrix. Data obtained from the Central Statistics Agency (BPS). The analytical method used isAnalysis (IO) ofbackward linkage and forward linkagefrom the rubber plantation sector as a provider of inputs and users of inputs as well as the impact on the economy in Riau Province. The results showed thatProduction from upstream to downstream of pulp commodities can be divided into several industries, including the forestry and logging sector, the textile industry sector, the paper industry sector or paper goods, printing, and recording media reproduction. The sector with the most potential and impact on economic growth from downstreaming of pulp commodities is the paper and paper goods industry, printing, and recording media reproduction. Strategies that can be taken to develop the paper and paper goods industry, printing, and reproduction of recording media are increasing economies of scale in production, determining appropriate market segments, increasing product value (increasing value), and maintaining economic stability.
本文的目的是1)绘制上下游纸浆商品的生产图。2)了解下游对区域和国家经济增长的潜力和影响。3)制定下游主要商品发展战略建议。使用的数据为二次数据，即2016年廖内省投入产出数据，矩阵为52 x 52。数据来自中央统计局(BPS)。使用的分析方法是分析橡胶种植业作为投入物提供者和投入物使用者的后向联系和前向联系，以及对廖内省经济的影响。结果表明，纸浆商品从上游到下游的生产可分为几个行业，包括林业和伐木行业、纺织行业、造纸行业或纸制品、印刷和记录介质复制。纸浆商品下游对经济增长最有潜力和影响的部门是造纸和纸制品工业、印刷和录音媒体复制。可用于发展纸张和纸制品工业、印刷和记录介质复制的战略正在增加生产中的规模经济、确定适当的细分市场、增加产品价值和保持经济稳定。
{"title":"Hilir Ization And Marketing Of The Main Export Commodity Of Pulp","authors":"A. Saban, Muhammad Ivan Vadilaksono, Rusyqy Fuad Arsa Barus, S. Sahara","doi":"10.54099/hbr.v2i2.294","DOIUrl":"https://doi.org/10.54099/hbr.v2i2.294","url":null,"abstract":"The aims of this paper are 1) to map the production of upstream and downstream pulp commodities. 2) knowing the potential and impact of downstreaming on regional and national economic growth. 3) formulate a recommendation for the development strategy of the main commodity downstream. The data used is secondary data, namely Riau Province Input-Output data in 2016 with a 52 x 52 matrix. Data obtained from the Central Statistics Agency (BPS). The analytical method used isAnalysis (IO) ofbackward linkage and forward linkagefrom the rubber plantation sector as a provider of inputs and users of inputs as well as the impact on the economy in Riau Province. The results showed thatProduction from upstream to downstream of pulp commodities can be divided into several industries, including the forestry and logging sector, the textile industry sector, the paper industry sector or paper goods, printing, and recording media reproduction. The sector with the most potential and impact on economic growth from downstreaming of pulp commodities is the paper and paper goods industry, printing, and recording media reproduction. Strategies that can be taken to develop the paper and paper goods industry, printing, and reproduction of recording media are increasing economies of scale in production, determining appropriate market segments, increasing product value (increasing value), and maintaining economic stability.","PeriodicalId":104337,"journal":{"name":"Husnayain Business Review","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125349789","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
M. Tamimi, Budi Eko Soetjipto, Sopiah Sopiah, D. Kurniawan
Systematic literature review ini bertujuan untuk mensintesis beberapa penelitian yang berkaitan dengan pengaruh budaya organisasi terhadap kinerja karyawan. Penelitian ini disusun menggunakan Prefered Reporting Item for Systematic Review and Meta Analysis dari penelitiaan yang memiliki kaitan dengan pengaruh budaya organisasi terhadap kinerja karyawan. Metode pengumpulan data menggunakan metode Popuation, Intervention, Comparison, and Outcome dengan menggunakan 2 akses yaitu Google Cendikia dan Garba Rujukan Digital (garuda). Sejumlah 144 data disaring menggunkan kriteria inklusi data sehingga didapatkan sejumlah 33 data yang sesuai dengan standar kelayakan. Hasil penelitian ini menunjukkan bahwa terdapat 17 data dengan pengaruh positif dan signifikan serta mendominasi pengaruh dibandingkan dengan variabel lain, 13 data dengan pengaruh positif dan signifikan namun tidak mendominasi, 1 data dengan pengaruh negatif dan signifikan, serta 2 data menunjukan pengaruh budaya organisasi terhadap kinerja karyawan melalui variabel mediasi.
{"title":"Budaya Organisasi dan Kinerja Karyawan","authors":"M. Tamimi, Budi Eko Soetjipto, Sopiah Sopiah, D. Kurniawan","doi":"10.54099/hbr.v2i2.100","DOIUrl":"https://doi.org/10.54099/hbr.v2i2.100","url":null,"abstract":"Systematic literature review ini bertujuan untuk mensintesis beberapa penelitian yang berkaitan dengan pengaruh budaya organisasi terhadap kinerja karyawan. Penelitian ini disusun menggunakan Prefered Reporting Item for Systematic Review and Meta Analysis dari penelitiaan yang memiliki kaitan dengan pengaruh budaya organisasi terhadap kinerja karyawan. Metode pengumpulan data menggunakan metode Popuation, Intervention, Comparison, and Outcome dengan menggunakan 2 akses yaitu Google Cendikia dan Garba Rujukan Digital (garuda). Sejumlah 144 data disaring menggunkan kriteria inklusi data sehingga didapatkan sejumlah 33 data yang sesuai dengan standar kelayakan. Hasil penelitian ini menunjukkan bahwa terdapat 17 data dengan pengaruh positif dan signifikan serta mendominasi pengaruh dibandingkan dengan variabel lain, 13 data dengan pengaruh positif dan signifikan namun tidak mendominasi, 1 data dengan pengaruh negatif dan signifikan, serta 2 data menunjukan pengaruh budaya organisasi terhadap kinerja karyawan melalui variabel mediasi.","PeriodicalId":104337,"journal":{"name":"Husnayain Business Review","volume":"7 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-09-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124109731","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose - This paper seek to determine the role of political-themed memes on social media in criticizing political policies in the United States (US) in 2016–2019. This period was beginning with the 2016 US presidential election and continuing through Donald Trump's presidency. The use of memes has become a popular medium for expressing US public opinion on policies and political issues that occur in the US. Expression of opinion in the form of praise, support, or criticism was channelled through memes that are created and disseminated on social media. The method used was qualitative, with data sources from books, journals, and official US media. Findings - this study describes memes as an alternative means of representing US public opinion in a light and interesting way. However, the use of memes can only be used as a form of taking a stance on the development of political situations and policies through social media. Novelty - Political instruments that have developed in the midst of digital technology have been an important factor in political discourse in a country. This can provide input for the government and policy makers to take into account the development of discourse on digital media as a form of public participation.
{"title":"Role of Political Memes on Social Media in Criticizing Political Policy in the United States 2016-2019","authors":"Halifa Haqqi, Dwi Putro, A. Murdani","doi":"10.54099/hbr.v2i2.285","DOIUrl":"https://doi.org/10.54099/hbr.v2i2.285","url":null,"abstract":"Purpose - This paper seek to determine the role of political-themed memes on social media in criticizing political policies in the United States (US) in 2016–2019. This period was beginning with the 2016 US presidential election and continuing through Donald Trump's presidency. The use of memes has become a popular medium for expressing US public opinion on policies and political issues that occur in the US. Expression of opinion in the form of praise, support, or criticism was channelled through memes that are created and disseminated on social media. The method used was qualitative, with data sources from books, journals, and official US media. Findings - this study describes memes as an alternative means of representing US public opinion in a light and interesting way. However, the use of memes can only be used as a form of taking a stance on the development of political situations and policies through social media. Novelty - Political instruments that have developed in the midst of digital technology have been an important factor in political discourse in a country. This can provide input for the government and policy makers to take into account the development of discourse on digital media as a form of public participation.","PeriodicalId":104337,"journal":{"name":"Husnayain Business Review","volume":"20 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-09-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114982154","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Purpose – Products originated from cocoa are globally popular. Therefore there is an economic significance in developing the cocoa-based industry. Indonesia, as one of the countries having good quality cocoa specimens, should benefit from this commodity. However, the cocoa-based industry has not contributed much to Indonesia’s GDP. Thus, this paper seeks to understand Indonesia’s cocoa industry’s position within the cocoa industry’s global value chain and any difficulties that prevent the cocoa-based industry from flourishing in Indonesia. Approach - This paper drew from the literature on the cocoa industry in Indonesia and the cocoa global value chain. Findings - This research shows that Indonesia’s underdeveloped cocoa industry lacks an understanding of Indonesia’s cocoa value in the global value chains. This lack of understanding is prevalent in the Indonesian economic bureaucracy and local cocoa industrial actors’ perspective. Novelty – In the study of political economy, the optimization of economic benefits can be achieved through good synergy in political policies to support the achievement of maximum value added for a leading commodity in a country. When the synergy among the stakeholders is optimal, the implemented regulations can be adequately implemented.
{"title":"Challenges Faced by Cocoa-based Industries from Indonesia in Global Value Chains","authors":"Ganjar Widhiyoga, Hasna Wijayati","doi":"10.54099/hbr.v2i2.288","DOIUrl":"https://doi.org/10.54099/hbr.v2i2.288","url":null,"abstract":"Purpose – Products originated from cocoa are globally popular. Therefore there is an economic significance in developing the cocoa-based industry. Indonesia, as one of the countries having good quality cocoa specimens, should benefit from this commodity. However, the cocoa-based industry has not contributed much to Indonesia’s GDP. Thus, this paper seeks to understand Indonesia’s cocoa industry’s position within the cocoa industry’s global value chain and any difficulties that prevent the cocoa-based industry from flourishing in Indonesia. Approach - This paper drew from the literature on the cocoa industry in Indonesia and the cocoa global value chain. Findings - This research shows that Indonesia’s underdeveloped cocoa industry lacks an understanding of Indonesia’s cocoa value in the global value chains. This lack of understanding is prevalent in the Indonesian economic bureaucracy and local cocoa industrial actors’ perspective. Novelty – In the study of political economy, the optimization of economic benefits can be achieved through good synergy in political policies to support the achievement of maximum value added for a leading commodity in a country. When the synergy among the stakeholders is optimal, the implemented regulations can be adequately implemented.","PeriodicalId":104337,"journal":{"name":"Husnayain Business Review","volume":"27 3","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-09-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132604436","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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