Pub Date : 2005-01-01DOI: 10.1163/9789401202640_010
Carmen Rosa Caldas-Coulthard, M. Toolan, Anita Načisčione
The paper deals with the creative aspects of textual and visual saturation in a multimodal discourse. It explores the benefits of the cognitive approach to the stylistic aspects of language in use and focuses on perception and comprehension of the textual and the visual. The perception of an image, whether it is lexical or phraseological, is a cognitive process, which creates a mental picture in one’s imagination, a kind of visualisation in one’s mind’s eye. A visual representation of the image serves to create a new mode of narrative, which is both visual and textual. Comprehension and interpretation rely on the ties between the visual and the verbal, as well as the knowledge of the sociocultural background and the symbolic implications. The visual representation of instantial stylistic use of phraseological units has a semantic function: it enhances and interprets the image, creates a new meaning and sustains figurative thought.
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Pub Date : 2005-01-01DOI: 10.1163/9789401202640_006
George Dillon
It was painting on canvas that was, I think, a faithful rendering of a photo with a guy leaning against a pole smack in the middle, with the word "wrong" at the bottom. This is meta-discourse; I had never seen photographic metadiscourse before. Not only did he use a dumb photo, he made a point of it by sticking a word on it, because of course words were forbidden in photography (Rosler 1998:198:38).
{"title":"Anti-Laokoön: Mixed and Merged Modes of Imagetext on the Web","authors":"George Dillon","doi":"10.1163/9789401202640_006","DOIUrl":"https://doi.org/10.1163/9789401202640_006","url":null,"abstract":"It was painting on canvas that was, I think, a faithful rendering of a photo with a guy leaning against a pole smack in the middle, with the word \"wrong\" at the bottom. This is meta-discourse; I had never seen photographic metadiscourse before. Not only did he use a dumb photo, he made a point of it by sticking a word on it, because of course words were forbidden in photography (Rosler 1998:198:38).","PeriodicalId":119722,"journal":{"name":"The Writer's Craft, the Culture's Technology","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2005-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115859126","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2005-01-01DOI: 10.1163/9789401202640_007
{"title":"Personal Web Pages and the Semiotic Construction of Academic Identities","authors":"","doi":"10.1163/9789401202640_007","DOIUrl":"https://doi.org/10.1163/9789401202640_007","url":null,"abstract":"","PeriodicalId":119722,"journal":{"name":"The Writer's Craft, the Culture's Technology","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2005-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127919160","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2005-01-01DOI: 10.1163/9789401202640_019
{"title":"Technology and Stylistics: The Web Connection","authors":"","doi":"10.1163/9789401202640_019","DOIUrl":"https://doi.org/10.1163/9789401202640_019","url":null,"abstract":"","PeriodicalId":119722,"journal":{"name":"The Writer's Craft, the Culture's Technology","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2005-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114073089","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2005-01-01DOI: 10.1163/9789401202640_021
{"title":"Collocational Style in the Two Narratives of Bleak House: A Corpus-based Analysis","authors":"","doi":"10.1163/9789401202640_021","DOIUrl":"https://doi.org/10.1163/9789401202640_021","url":null,"abstract":"","PeriodicalId":119722,"journal":{"name":"The Writer's Craft, the Culture's Technology","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2005-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124187563","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}