Pub Date : 2021-10-24DOI: 10.56327/jurnalpkm.v2i4.66
Hizrohtul Solehah, Agus Suryana
Globalization is a challenge for Small and Medium Enterprises (UKM) to survive. Information technology, especially social media, offers benefits for SMEs to increase their marketing. This research was conducted to identify the use of social media and its benefits in Tanaman Hias Bapak Sunyoto Pekon Ambarawa UKM. The results showed that the most widely used social media was Facebook. Social media is used by most SMEs to make personal contact with consumers, promote or advertise, record consumer needs and convey responses to consumers. Social media is an effective communication medium for SMEs, can increase market share, and assist business decisions. The use of social media can increase sales volume by more than 100% if it is done consistently and updated information every day. The conclusion of this study, social media has the potential to increase market share and sales volume, so it needs to be used optimally and consistently.
{"title":"PEMANFAATAN MEDIA SOSIAL FACEBOOK SEBAGAI SARANA MEDIA PROMOSI BUDIDAYA TANAMAN HIAS BAPAK SUNYOTO DI PEKON AMBARAWA","authors":"Hizrohtul Solehah, Agus Suryana","doi":"10.56327/jurnalpkm.v2i4.66","DOIUrl":"https://doi.org/10.56327/jurnalpkm.v2i4.66","url":null,"abstract":"Globalization is a challenge for Small and Medium Enterprises (UKM) to survive. Information technology, especially social media, offers benefits for SMEs to increase their marketing. This research was conducted to identify the use of social media and its benefits in Tanaman Hias Bapak Sunyoto Pekon Ambarawa UKM. The results showed that the most widely used social media was Facebook. Social media is used by most SMEs to make personal contact with consumers, promote or advertise, record consumer needs and convey responses to consumers. Social media is an effective communication medium for SMEs, can increase market share, and assist business decisions. The use of social media can increase sales volume by more than 100% if it is done consistently and updated information every day. The conclusion of this study, social media has the potential to increase market share and sales volume, so it needs to be used optimally and consistently.","PeriodicalId":141330,"journal":{"name":"Jurnal PkM Pemberdayaan Masyarakat","volume":"7 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122344658","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-31DOI: 10.56327/jurnalpkm.v2i3.29
Ahmad Farisi, Anggoro Aryo P, Mulyati
Website is a provider for delivering information that can be accessed online. Website creation can be conducted in various ways. Some ways to create a website are writing program code through a series of programming with web programming languages, using a content management system (CMS), and using a website builder. CMS is a method used to create websites for those who are not familiar with programming. One of the widely used CMS is WordPress. Currently 30% of websites in the world use WordPress and WordPress has dominated 60% of CMS users worldwide such as Joomla, Drupal, Magento and Shopify. This Wordpress training are carried out live and online via the MDP TV YouTube channel. This activity begins by conducting a survey of the needs from the training participants, followed by administrative preparations, the creation of training materials and questionnaires, conducted online and started with filling out the pre-training questionnaire, and ending with a post-training evaluation questionnaire. Based on the training and the results of questionnaires that have been filled out by 57 participants, the training went smoothly and received a very good response and was in accordance with the expectations of the participants.
网站是提供可以在线访问的信息的提供者。网站创建可以通过多种方式进行。创建网站的一些方法是通过使用web编程语言编写一系列程序代码，使用内容管理系统(CMS)和使用网站构建器。CMS是为那些不熟悉编程的人创建网站的一种方法。其中一个广泛使用的CMS是WordPress。目前世界上有30%的网站使用WordPress, WordPress已经控制了全球60%的CMS用户，如Joomla, Drupal, Magento和Shopify。这个Wordpress培训是通过MDP TV YouTube频道进行直播和在线的。该活动首先对培训参与者的需求进行调查，然后进行行政准备，制作培训材料和问卷，在线进行，从填写培训前问卷开始，以培训后评估问卷结束。从培训情况和57名参与者填写的问卷结果来看，培训进行得很顺利，得到了很好的反馈，符合参与者的期望。
{"title":"PELATIHAN PEMBUATAN WEBSITE TANPA CODING DENGAN MEMANFAATKAN CONTENT MANAGEMENT SYSTEM WORDPRESS UNTUK UMUM DAN MAHASISWA KAMPUS MDP","authors":"Ahmad Farisi, Anggoro Aryo P, Mulyati","doi":"10.56327/jurnalpkm.v2i3.29","DOIUrl":"https://doi.org/10.56327/jurnalpkm.v2i3.29","url":null,"abstract":"Website is a provider for delivering information that can be accessed online. Website creation can be conducted in various ways. Some ways to create a website are writing program code through a series of programming with web programming languages, using a content management system (CMS), and using a website builder. CMS is a method used to create websites for those who are not familiar with programming. One of the widely used CMS is WordPress. Currently 30% of websites in the world use WordPress and WordPress has dominated 60% of CMS users worldwide such as Joomla, Drupal, Magento and Shopify. This Wordpress training are carried out live and online via the MDP TV YouTube channel. This activity begins by conducting a survey of the needs from the training participants, followed by administrative preparations, the creation of training materials and questionnaires, conducted online and started with filling out the pre-training questionnaire, and ending with a post-training evaluation questionnaire. Based on the training and the results of questionnaires that have been filled out by 57 participants, the training went smoothly and received a very good response and was in accordance with the expectations of the participants.","PeriodicalId":141330,"journal":{"name":"Jurnal PkM Pemberdayaan Masyarakat","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133584599","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-30DOI: 10.56327/jurnalpkm.v2i3.33
Andreas Andoyo, Agung Hening A
In this era of globalization, Gadjet may already be familiar to the public, this item may no longer be a luxury item or just a secondary need. Maybe in the millennial era like today, gadgets have become a basic need. The gadget is everyone's soulmate because the gadget has many functions, benefits, and various functions. One of the functions of the gadget is as entertainment, and the entertainment that is often used by the public is online games. In this era, who doesn't know online games? Online games are something that is not foreign to us. Because this online game is trending at the moment. You can play this online game either through a computer or smartphone. Now online games are not only played by parents but are now starting to be played by children and even worse, it has a bad impact on children. As for some of the bad effects of online games that are not yet known to many children, the PkM STMIK Pringsewu Team took the initiative to conduct knowledge dissemination to several schools to provide an understanding of the good and bad effects of these online games.
{"title":"SOSIALISASI DAMPAK POSITIF DAN NEGATIF GAME ONLINE BAGI ANAK SEKOLAH DASAR","authors":"Andreas Andoyo, Agung Hening A","doi":"10.56327/jurnalpkm.v2i3.33","DOIUrl":"https://doi.org/10.56327/jurnalpkm.v2i3.33","url":null,"abstract":"In this era of globalization, Gadjet may already be familiar to the public, this item may no longer be a luxury item or just a secondary need. Maybe in the millennial era like today, gadgets have become a basic need. The gadget is everyone's soulmate because the gadget has many functions, benefits, and various functions. One of the functions of the gadget is as entertainment, and the entertainment that is often used by the public is online games. In this era, who doesn't know online games? Online games are something that is not foreign to us. Because this online game is trending at the moment. You can play this online game either through a computer or smartphone. Now online games are not only played by parents but are now starting to be played by children and even worse, it has a bad impact on children. As for some of the bad effects of online games that are not yet known to many children, the PkM STMIK Pringsewu Team took the initiative to conduct knowledge dissemination to several schools to provide an understanding of the good and bad effects of these online games.","PeriodicalId":141330,"journal":{"name":"Jurnal PkM Pemberdayaan Masyarakat","volume":"78 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126177705","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-30DOI: 10.56327/jurnalpkm.v2i3.35
Trisnawati Trisnawati, Eva Yuliana, Citrawati Jatiningrum, Andino Maseleno
Strategi pemasaran dengan memanfaatkan kemajuan Teknologi Informasi yang dimilikinya dampak yang efisien secara finansial dan proses praktis, dengan menggunakan media sosial juga buat hasil terbaik. Promosikan bisnis Anda menggunakan media sosial gratis dan dapat menarik pelanggan baru menggunakan media sosial, ini sangat cocok jika diterapkan di bisnis UKM (Usaha Kecil Menengah). Pendampingan PkM ini bertujuan untuk mengeksplorasi penggunaan media sosial sebagai strategi pemasaran untuk UKM Kain Perca di Pekon Badung Baru. Hasil PkM menunjukkan bahwa strategi pemasaran melalui sosial media bisa membangun hubungan yang kuat pelaku usaha UKM dan Konsumen serta miningkatkan omset penjualan bagi pelaku usaha.
{"title":"PENDAMPINGAN PEMASARAN UKM KAIN PERCA PEKON BANDUNG BARU BERBASIS MEDIA SOSIAL FACEBOOK","authors":"Trisnawati Trisnawati, Eva Yuliana, Citrawati Jatiningrum, Andino Maseleno","doi":"10.56327/jurnalpkm.v2i3.35","DOIUrl":"https://doi.org/10.56327/jurnalpkm.v2i3.35","url":null,"abstract":"Strategi pemasaran dengan memanfaatkan kemajuan Teknologi Informasi yang dimilikinya dampak yang efisien secara finansial dan proses praktis, dengan menggunakan media sosial juga buat hasil terbaik. Promosikan bisnis Anda menggunakan media sosial gratis dan dapat menarik pelanggan baru menggunakan media sosial, ini sangat cocok jika diterapkan di bisnis UKM (Usaha Kecil Menengah). Pendampingan PkM ini bertujuan untuk mengeksplorasi penggunaan media sosial sebagai strategi pemasaran untuk UKM Kain Perca di Pekon Badung Baru. Hasil PkM menunjukkan bahwa strategi pemasaran melalui sosial media bisa membangun hubungan yang kuat pelaku usaha UKM dan Konsumen serta miningkatkan omset penjualan bagi pelaku usaha.","PeriodicalId":141330,"journal":{"name":"Jurnal PkM Pemberdayaan Masyarakat","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123880516","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-30DOI: 10.56327/jurnalpkm.v2i3.32
Sudewi Sudewi, M. Mardiyanto
So far, we have listened to the reality that education cannot be reached by all levels of society. Although the government has made efforts to make education friendly for the poor, without self-awareness and a change in the attitude of the family, education will be difficult to break the chain of poverty. In fact, if from an early age the children of marginalized groups are allowed to play, play, and play, and stay away from reading habits, we can see that poverty in this country will become a legacy that is difficult to maintain. In this digital era, it has changed a person's perspective in living a very sophisticated life today. A technology that makes big changes to the whole world, from helping to make things easier to creating problems due to the lack of education provided by parents so that children cannot use these increasingly sophisticated digital facilities properly and correctly. Therefore, the holding of this socialization activity aims to help parents to be more and wiser in educating children in this digital era.
{"title":"SOSIALISASI PENTINGNYA PENDIDIKAN UNTUK MEMUTUS RANTAI KEMISKINAN DAN PEMAHAMAN BAGAIMANA MENDIDIK ANAK DI ERA DIGITAL","authors":"Sudewi Sudewi, M. Mardiyanto","doi":"10.56327/jurnalpkm.v2i3.32","DOIUrl":"https://doi.org/10.56327/jurnalpkm.v2i3.32","url":null,"abstract":"So far, we have listened to the reality that education cannot be reached by all levels of society. Although the government has made efforts to make education friendly for the poor, without self-awareness and a change in the attitude of the family, education will be difficult to break the chain of poverty. In fact, if from an early age the children of marginalized groups are allowed to play, play, and play, and stay away from reading habits, we can see that poverty in this country will become a legacy that is difficult to maintain. In this digital era, it has changed a person's perspective in living a very sophisticated life today. A technology that makes big changes to the whole world, from helping to make things easier to creating problems due to the lack of education provided by parents so that children cannot use these increasingly sophisticated digital facilities properly and correctly. Therefore, the holding of this socialization activity aims to help parents to be more and wiser in educating children in this digital era.","PeriodicalId":141330,"journal":{"name":"Jurnal PkM Pemberdayaan Masyarakat","volume":"188 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116383041","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-30DOI: 10.56327/jurnalpkm.v2i3.34
Muhamad Muslihudin
The village is an area occupied by a number of residents as a community unit in which there is a legal entity that has the lowest government organization directly under the sub-district head and is not entitled to run its own household. Pagelaran Village is a village located in Pagelaran District, Pringsewu Regency. Pagelaran Village is located in the west of Pringsewu Regency. With a land area of 326.6 ha and has a population of 5,601 people. Information about the village is important to provide information to the community. For the community, information about the village is usually obtained when there are village activities. The above problems can be solved by having a village website where this website contains a village profile containing data from the Pagelaran Village, the latest information, and correspondence in the Pagelaran Village.
{"title":"LAUNCHING DAN PELATIHAN PENERAPAN WEBSITE DESA PAGELARAN","authors":"Muhamad Muslihudin","doi":"10.56327/jurnalpkm.v2i3.34","DOIUrl":"https://doi.org/10.56327/jurnalpkm.v2i3.34","url":null,"abstract":"The village is an area occupied by a number of residents as a community unit in which there is a legal entity that has the lowest government organization directly under the sub-district head and is not entitled to run its own household. Pagelaran Village is a village located in Pagelaran District, Pringsewu Regency. Pagelaran Village is located in the west of Pringsewu Regency. With a land area of 326.6 ha and has a population of 5,601 people. Information about the village is important to provide information to the community. For the community, information about the village is usually obtained when there are village activities. The above problems can be solved by having a village website where this website contains a village profile containing data from the Pagelaran Village, the latest information, and correspondence in the Pagelaran Village.","PeriodicalId":141330,"journal":{"name":"Jurnal PkM Pemberdayaan Masyarakat","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127479039","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-04-30DOI: 10.56327/jurnalpkm.v2i2.28
Andri Anugrahana
Montessori percaya, bahwa sebenarnya anak-anak mampu mengajari diri mereka sendiri. Guru perlu menata atau menyiapkan lingkungan (prepared environment) dan memberikan kebebasan pada anak. Hal inilah yang peneliti temukan dalam observasi di sekolah. Guru TK sebagai tenaga pendidik anak usia dini memiliki peran yang penting yaitu sebagai fasilitator dalam pembelajaran dituntut kreatif dalam merancang ataupun melakukan pembelajaran. Apalagi kondisi pandemi covid-19 saat ini menuntut guru lebih kreatif untuk melakukan pembelajaran yang menarik dan menyenangkan. Salah satu cara yang dapat dilakukan guru agar kreatif adalah dapat dengan menggunakan ataupun memanfaatkan lingkungan yanga da di sekitar. Untuk menggali potensi sumber dan media pembelajaran yang ada di lingkungannya agar dapat membelajarkan muridnya secara berkualitas. Agar dapat jadi fasilitator yang baik guru TK diharapkan dapat membekali diri dengan wawasan dan keterampilan dalam mengembangkan desain dan pembuatan media pembelajaran sehingga guru dapat menjalankan perannya dengan baik. Oleh karena penulis akan memberi Pelatihan Pembuatan media calistung dengan memanfaatkan benda-benda yang ada di sekitar.
{"title":"PENDAMPINGAN GURU DALAM PEMANFAATAN LINGKUNGAN SEBAGAI SUMBER BELAJAR CALISTUNG BERBASIS MONTESSORI DI TK","authors":"Andri Anugrahana","doi":"10.56327/jurnalpkm.v2i2.28","DOIUrl":"https://doi.org/10.56327/jurnalpkm.v2i2.28","url":null,"abstract":"Montessori percaya, bahwa sebenarnya anak-anak mampu mengajari diri mereka sendiri. Guru perlu menata atau menyiapkan lingkungan (prepared environment) dan memberikan kebebasan pada anak. Hal inilah yang peneliti temukan dalam observasi di sekolah. Guru TK sebagai tenaga pendidik anak usia dini memiliki peran yang penting yaitu sebagai fasilitator dalam pembelajaran dituntut kreatif dalam merancang ataupun melakukan pembelajaran. Apalagi kondisi pandemi covid-19 saat ini menuntut guru lebih kreatif untuk melakukan pembelajaran yang menarik dan menyenangkan. Salah satu cara yang dapat dilakukan guru agar kreatif adalah dapat dengan menggunakan ataupun memanfaatkan lingkungan yanga da di sekitar. Untuk menggali potensi sumber dan media pembelajaran yang ada di lingkungannya agar dapat membelajarkan muridnya secara berkualitas. Agar dapat jadi fasilitator yang baik guru TK diharapkan dapat membekali diri dengan wawasan dan keterampilan dalam mengembangkan desain dan pembuatan media pembelajaran sehingga guru dapat menjalankan perannya dengan baik. Oleh karena penulis akan memberi Pelatihan Pembuatan media calistung dengan memanfaatkan benda-benda yang ada di sekitar.","PeriodicalId":141330,"journal":{"name":"Jurnal PkM Pemberdayaan Masyarakat","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128991687","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-04-30DOI: 10.56327/jurnalpkm.v2i2.27
Elisabet Yunaeti Anggareni, S. Sucipto, S. Suyono
Indonesia is a country that has many islands and diverse cultures. From one area to another, they have different customs. But we often see that in one area there are many social stratifications that occur. Because they have different social developments, cities and villages are formed. The ability of the village to manage governance, implementation, community development and community empowerment must be supported by all village elements and resources to support the improvement of the welfare of the village community. A village that can carry out development management independently is not only able to mobilize all resource assets owned by the village, but the village will also be able to improve the basic needs of residents, livelihood needs, fight for community rights and organize life in a sustainable manner. One of the resources that can be utilized by the village is the use of Information and Communication Technology, the development of science and technology cannot be separated from the development of human needs. One of the information technology that is developing rapidly is technology using application media and the internet that can be accessed anywhere, so that data entry can be done from anywhere and can be controlled from one place as a central. From this, as modern humans are required to change the way in managing the village by utilizing IT from various fields, one of which is in the scope of the field of village government in Pekon Pandansari Selatan
{"title":"SOSIALISASI PEMANFAATAN IT UNTUK MENINGKATAN TATA KELOLA ADMINISTRASI PEMERINTAHAN DESA DI PEKON PANDANSARI SELATAN","authors":"Elisabet Yunaeti Anggareni, S. Sucipto, S. Suyono","doi":"10.56327/jurnalpkm.v2i2.27","DOIUrl":"https://doi.org/10.56327/jurnalpkm.v2i2.27","url":null,"abstract":"Indonesia is a country that has many islands and diverse cultures. From one area to another, they have different customs. But we often see that in one area there are many social stratifications that occur. Because they have different social developments, cities and villages are formed. The ability of the village to manage governance, implementation, community development and community empowerment must be supported by all village elements and resources to support the improvement of the welfare of the village community. A village that can carry out development management independently is not only able to mobilize all resource assets owned by the village, but the village will also be able to improve the basic needs of residents, livelihood needs, fight for community rights and organize life in a sustainable manner. One of the resources that can be utilized by the village is the use of Information and Communication Technology, the development of science and technology cannot be separated from the development of human needs. One of the information technology that is developing rapidly is technology using application media and the internet that can be accessed anywhere, so that data entry can be done from anywhere and can be controlled from one place as a central. From this, as modern humans are required to change the way in managing the village by utilizing IT from various fields, one of which is in the scope of the field of village government in Pekon Pandansari Selatan","PeriodicalId":141330,"journal":{"name":"Jurnal PkM Pemberdayaan Masyarakat","volume":"36 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121518351","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-04-30DOI: 10.56327/jurnalpkm.v2i2.26
Winia Waziana
Marketplace menjadi tempat bertemunya antara penjual dan pembeli secara online. Marketplace ini tidak hanya untuk proses transaksi jual beli barang, namun juga banyak digunakan untuk para penyedia jasa atau layanan. Media sosial saat ini menjadi alat yang sangat populer dan diminati oleh pelaku UMKM salah satunya adalah facebook yang di dalamnya terdapat fitur marketplace yang dapat menjangkau promosi dan penjualan yang tidak mengenal ruang dan waktu. Tim PKM melakukan metode pendampingan untuk para pelaku UMKM di Pekon Podosari untuk meningkatkan omset penjualan di Era pandemi. Hasil dari dampingan ini adalah para pelaku UMKM memahmi bagaimana memanfaatkan media sosial facebook markerplace sebagai media pemasaran. Memanfaatakan akun media sosial mereka dan bergabung kedalam marketplace yang telah dibuatkan oleh tim PKM. Para pelaku UMKM mendapatkan pemahaman tentang peningkatan omset penjualan dengan mengganti cara promosi, memperindah tampilan promosi dan pembuatan iklan yang menarik.
{"title":"PENDAMPINGAN PEMASARAN PRODUK HOME INDUSTRI MELALUI FACEBOOK MARKETPLACE BAGI PELAKU UMKM DI ERA PANDEMI","authors":"Winia Waziana","doi":"10.56327/jurnalpkm.v2i2.26","DOIUrl":"https://doi.org/10.56327/jurnalpkm.v2i2.26","url":null,"abstract":"Marketplace menjadi tempat bertemunya antara penjual dan pembeli secara online. Marketplace ini tidak hanya untuk proses transaksi jual beli barang, namun juga banyak digunakan untuk para penyedia jasa atau layanan. Media sosial saat ini menjadi alat yang sangat populer dan diminati oleh pelaku UMKM salah satunya adalah facebook yang di dalamnya terdapat fitur marketplace yang dapat menjangkau promosi dan penjualan yang tidak mengenal ruang dan waktu. Tim PKM melakukan metode pendampingan untuk para pelaku UMKM di Pekon Podosari untuk meningkatkan omset penjualan di Era pandemi. Hasil dari dampingan ini adalah para pelaku UMKM memahmi bagaimana memanfaatkan media sosial facebook markerplace sebagai media pemasaran. Memanfaatakan akun media sosial mereka dan bergabung kedalam marketplace yang telah dibuatkan oleh tim PKM. Para pelaku UMKM mendapatkan pemahaman tentang peningkatan omset penjualan dengan mengganti cara promosi, memperindah tampilan promosi dan pembuatan iklan yang menarik.","PeriodicalId":141330,"journal":{"name":"Jurnal PkM Pemberdayaan Masyarakat","volume":"191 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116782905","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The development of science and technology today is so rapidly, making information systems have a vital role in trying to make progress in all areas of human life. As one of the areas that take advantage of technological advances, developments in education are certainly happening. Recognizing this, a movement is needed to introduce and provide further deepening to the community about the application of information technology developments in the field of education, especially in the people of Pekon Bandung Baru. This socialization and training aims to provide understanding to the public about the application of information technology in the field of education.
{"title":"SOSIALISASI DAN PELATIHAN PENERAPAN TEKNOLOGI INFORMASI DALAM BIDANG PENDIDIKAN PADA MASYARAKAT PEKON BANDUNG BARU","authors":"Trisnawati, Muhamad Muslihudin, Atif Sidqi, Leni Anggraini","doi":"10.56327/jurnalpkm.v2i2.25","DOIUrl":"https://doi.org/10.56327/jurnalpkm.v2i2.25","url":null,"abstract":"The development of science and technology today is so rapidly, making information systems have a vital role in trying to make progress in all areas of human life. As one of the areas that take advantage of technological advances, developments in education are certainly happening. Recognizing this, a movement is needed to introduce and provide further deepening to the community about the application of information technology developments in the field of education, especially in the people of Pekon Bandung Baru. This socialization and training aims to provide understanding to the public about the application of information technology in the field of education.","PeriodicalId":141330,"journal":{"name":"Jurnal PkM Pemberdayaan Masyarakat","volume":"31 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134565241","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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