Pub Date : 2020-07-01DOI: 10.4018/ijthmda.2020070102
A. Permatasari
Perceived value is one of the elements that can influence customer satisfaction in the hotel and hospitality industry. In order to re-create the effective strategies, hostel business needs to understand more about factors that influence customer satisfaction. To identify which one is more preferable, this research measured the influence of perceived value, consisting of four aspects, which are image, price, technical dimension, and functional dimension. This study uses quantitative method through multiple linear regression. Data was collected by spreading questionnaires; 300 respondents have participated in this research. This research focused on domestic young adults in Indonesia who already had experience in hostel service as respondents. This study found that perceived value in the form of price is the most influential aspect that influences young adult tourist satisfaction towards the hostel business.
{"title":"The Influence of Perceived Value Towards Customer Satisfaction in Hostel Business","authors":"A. Permatasari","doi":"10.4018/ijthmda.2020070102","DOIUrl":"https://doi.org/10.4018/ijthmda.2020070102","url":null,"abstract":"Perceived value is one of the elements that can influence customer satisfaction in the hotel and hospitality industry. In order to re-create the effective strategies, hostel business needs to understand more about factors that influence customer satisfaction. To identify which one is more preferable, this research measured the influence of perceived value, consisting of four aspects, which are image, price, technical dimension, and functional dimension. This study uses quantitative method through multiple linear regression. Data was collected by spreading questionnaires; 300 respondents have participated in this research. This research focused on domestic young adults in Indonesia who already had experience in hostel service as respondents. This study found that perceived value in the form of price is the most influential aspect that influences young adult tourist satisfaction towards the hostel business.","PeriodicalId":158665,"journal":{"name":"International Journal of Tourism and Hospitality Management in the Digital Age","volume":"199 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126671770","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-07-01DOI: 10.4018/ijthmda.2019070103
T. K. Gontul, T. O. Iirmdu, Mantau Maisamari, Timchang Nimnan Maikanu, I. G. Kassam, Mary Onyinyechi Uchenna
Spectacular, unique natural, and human tourism features in Nigeria have suffered and are still suffering from one form of encroachment or another. The aim of this study was to chronicle all the encroachment activities at the Lame Bura Game Reserve in Bauchi State, Nigeria. The methods used in the study were key informant interviews, focus group discussions and field observation. The qualitative data was analyzed, and the Purposive sampling technique was applied in the study. Findings from the results show that notable forms of encroachment include acquiring land illegally for agriculture, buildings, settlements, livestock grazing, hunting, poaching of wild animals, collections of forest products for medicine, food and timber. In conclusion, it was observed that there are outright contradictions in respecting the policies and conservation laws. It is therefore recommended that there should be urgent implementation of conservation policies and laws governing the establishment and management of protected areas in order to achieve sustainability within protected areas.
{"title":"Tourism and Encroachment Activities at the Lame Bura Game Reserve, Bauchi State, Nigeria","authors":"T. K. Gontul, T. O. Iirmdu, Mantau Maisamari, Timchang Nimnan Maikanu, I. G. Kassam, Mary Onyinyechi Uchenna","doi":"10.4018/ijthmda.2019070103","DOIUrl":"https://doi.org/10.4018/ijthmda.2019070103","url":null,"abstract":"Spectacular, unique natural, and human tourism features in Nigeria have suffered and are still suffering from one form of encroachment or another. The aim of this study was to chronicle all the encroachment activities at the Lame Bura Game Reserve in Bauchi State, Nigeria. The methods used in the study were key informant interviews, focus group discussions and field observation. The qualitative data was analyzed, and the Purposive sampling technique was applied in the study. Findings from the results show that notable forms of encroachment include acquiring land illegally for agriculture, buildings, settlements, livestock grazing, hunting, poaching of wild animals, collections of forest products for medicine, food and timber. In conclusion, it was observed that there are outright contradictions in respecting the policies and conservation laws. It is therefore recommended that there should be urgent implementation of conservation policies and laws governing the establishment and management of protected areas in order to achieve sustainability within protected areas.","PeriodicalId":158665,"journal":{"name":"International Journal of Tourism and Hospitality Management in the Digital Age","volume":"63 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125090760","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-07-01DOI: 10.4018/IJTHMDA.2019070102
D. Jog, N. Mekoth
Over time, tourism has become an industry that has a visible impact on the overall development of the society. This study examines the impact of perceived risks on different types of tourists classified on the basis of travel motives and would help develop a variety of risk-reducing phenomena and paraphernalia to supply to the traveller. Based on a survey conducted among tourists visiting a tourist destination, the study explores the differences in risk perception among different tourist types. The study uses a self-designed scale on type of risks against the ITR scale that classifies travellers into three types based on their travel motives. Findings supported two types of tourist classification against the three types in the existing ITR scale. Findings further revealed that there is a significant difference in the risk perception of the two types of tourists based on their travel motives in case of satisfaction risk, exhaustion risk and psychological risk.
{"title":"Risk Perception and Tourist Types","authors":"D. Jog, N. Mekoth","doi":"10.4018/IJTHMDA.2019070102","DOIUrl":"https://doi.org/10.4018/IJTHMDA.2019070102","url":null,"abstract":"Over time, tourism has become an industry that has a visible impact on the overall development of the society. This study examines the impact of perceived risks on different types of tourists classified on the basis of travel motives and would help develop a variety of risk-reducing phenomena and paraphernalia to supply to the traveller. Based on a survey conducted among tourists visiting a tourist destination, the study explores the differences in risk perception among different tourist types. The study uses a self-designed scale on type of risks against the ITR scale that classifies travellers into three types based on their travel motives. Findings supported two types of tourist classification against the three types in the existing ITR scale. Findings further revealed that there is a significant difference in the risk perception of the two types of tourists based on their travel motives in case of satisfaction risk, exhaustion risk and psychological risk.","PeriodicalId":158665,"journal":{"name":"International Journal of Tourism and Hospitality Management in the Digital Age","volume":"213 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130384067","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-07-01DOI: 10.4018/IJTHMDA.2019070101
P C Lai
This article shared the Kuala Kubu Bharu-Fraser's Hill areas and activities of the eco-tourism corporate social responsibility strategy in Malaysia. It describes the factors that influence the tourists' or potential tourists' intention to visit as well as focuses on the enjoyment element as an adaptation and extension to the Theory of Reasonable Action and Stimulus Research Model. The empirical results from the quantitative analysis suggest that enjoyment, attitude as well as social norm are significant factors that contribute to influence the tourists' or potential tourists' intention to visit. With the growth of the eco-tourism industry globally, there is a greater call for corporate social responsibility strategy by organizations. Thus, this article discusses the potential of eco-tourism for corporate social responsibility green business. It is vital to emphasize the customer expectation and the business corporate social responsibility for the sustainability development of the eco-tourism locality.
{"title":"Factors That Influence the tourists' or Potential Tourists' Intention to Visit and the Contribution to the Corporate Social Responsibility Strategy for Eco-Tourism","authors":"P C Lai","doi":"10.4018/IJTHMDA.2019070101","DOIUrl":"https://doi.org/10.4018/IJTHMDA.2019070101","url":null,"abstract":"This article shared the Kuala Kubu Bharu-Fraser's Hill areas and activities of the eco-tourism corporate social responsibility strategy in Malaysia. It describes the factors that influence the tourists' or potential tourists' intention to visit as well as focuses on the enjoyment element as an adaptation and extension to the Theory of Reasonable Action and Stimulus Research Model. The empirical results from the quantitative analysis suggest that enjoyment, attitude as well as social norm are significant factors that contribute to influence the tourists' or potential tourists' intention to visit. With the growth of the eco-tourism industry globally, there is a greater call for corporate social responsibility strategy by organizations. Thus, this article discusses the potential of eco-tourism for corporate social responsibility green business. It is vital to emphasize the customer expectation and the business corporate social responsibility for the sustainability development of the eco-tourism locality.","PeriodicalId":158665,"journal":{"name":"International Journal of Tourism and Hospitality Management in the Digital Age","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121105928","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-07-01DOI: 10.4018/IJTHMDA.2018070103
Kijpokin Kasemsap
The purpose of this article is to summarize the insights from the literature review focusing on the advanced issues and implications of hospitality and tourism management. The literature review includes the overview of hospitality management; the overview of tourism management; the importance of hospitality management in the digital age; the importance of tourism management in the digital age; and the managerial applications of hospitality and tourism management. The findings suggest that tourism occurs as a result of the different types of business that provide a range of products and services to tourists. It is essential to acquire a driving enthusiasm for customer service and a strong sense of professionalism to develop and maintain customer satisfaction in the hospitality and tourism industry.
{"title":"Hospitality and Tourism Management","authors":"Kijpokin Kasemsap","doi":"10.4018/IJTHMDA.2018070103","DOIUrl":"https://doi.org/10.4018/IJTHMDA.2018070103","url":null,"abstract":"The purpose of this article is to summarize the insights from the literature review focusing on the advanced issues and implications of hospitality and tourism management. The literature review includes the overview of hospitality management; the overview of tourism management; the importance of hospitality management in the digital age; the importance of tourism management in the digital age; and the managerial applications of hospitality and tourism management. The findings suggest that tourism occurs as a result of the different types of business that provide a range of products and services to tourists. It is essential to acquire a driving enthusiasm for customer service and a strong sense of professionalism to develop and maintain customer satisfaction in the hospitality and tourism industry.","PeriodicalId":158665,"journal":{"name":"International Journal of Tourism and Hospitality Management in the Digital Age","volume":"44 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128628827","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-07-01DOI: 10.4018/IJTHMDA.2018070101
P. Anunciação, João Rocha
Many economic organizations are pressured by the need to invest in information systems (IS). In the particular case of the hospitality industry, these investments generally seek to innovate services, increase organizational efficiency, and increase of business profit, among other aspects. Although hotel managers tend to evaluate these investments from these objectives, the complexity associated with the introduction of ICT amplifies the complexity and difficulty of their evaluation. The apparent lack of objectivity often found in the analysis and evaluation of investments in IS/ICT justifies the opportunity of this study. In this sense, a more thorough and in-depth analysis could be done to clarify the way in which hotel managers evaluate these investments. This study began by identifying the most relevant new technologies and, understand the objectives associated with the investments. Through the methodology of the Focus Group, the authors tried to carry out a current reading of reality, by identifying the relevance of technological innovations in the activities developed.
{"title":"Information and Communication Technologies Investments in Hotel Industry","authors":"P. Anunciação, João Rocha","doi":"10.4018/IJTHMDA.2018070101","DOIUrl":"https://doi.org/10.4018/IJTHMDA.2018070101","url":null,"abstract":"Many economic organizations are pressured by the need to invest in information systems (IS). In the particular case of the hospitality industry, these investments generally seek to innovate services, increase organizational efficiency, and increase of business profit, among other aspects. Although hotel managers tend to evaluate these investments from these objectives, the complexity associated with the introduction of ICT amplifies the complexity and difficulty of their evaluation. The apparent lack of objectivity often found in the analysis and evaluation of investments in IS/ICT justifies the opportunity of this study. In this sense, a more thorough and in-depth analysis could be done to clarify the way in which hotel managers evaluate these investments. This study began by identifying the most relevant new technologies and, understand the objectives associated with the investments. Through the methodology of the Focus Group, the authors tried to carry out a current reading of reality, by identifying the relevance of technological innovations in the activities developed.","PeriodicalId":158665,"journal":{"name":"International Journal of Tourism and Hospitality Management in the Digital Age","volume":"80 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132451801","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.4018/IJTHMDA.2019010101
Chien-Wen Tsai
The international tourist hotel industry that focuses on quality of the “tangible” service is a typical high-contact service. Many studies raised the importance of recruitment criteria for aesthetic labour. To survive in the recent competitive work environment, many hoteliers enhance their competitiveness in the process of service employee selection and emphasize the importance of physical attractiveness. However, it is “self-confidence” to be the basic reason for employees to perform their attractive manner and professional jobs. This study uses self-confidence as a moderator which is rare relevant empirical evidence to confirm the relationships between physical attractiveness, professional competence and service attitude. The results show that confidence of the service personnel, physical attractiveness and professional competence have positive significant correlation relationships with service attitude. Service personnel's “self-confidence” is the most important variable towards service attitude. The study borrows selection and training functions of human resource management to integrate the knowledge of psychology, marketing management to expand the theory.
{"title":"The Role of Self-Confidence in the Criteria of Aesthetic Labour Recruitment","authors":"Chien-Wen Tsai","doi":"10.4018/IJTHMDA.2019010101","DOIUrl":"https://doi.org/10.4018/IJTHMDA.2019010101","url":null,"abstract":"The international tourist hotel industry that focuses on quality of the “tangible” service is a typical high-contact service. Many studies raised the importance of recruitment criteria for aesthetic labour. To survive in the recent competitive work environment, many hoteliers enhance their competitiveness in the process of service employee selection and emphasize the importance of physical attractiveness. However, it is “self-confidence” to be the basic reason for employees to perform their attractive manner and professional jobs. This study uses self-confidence as a moderator which is rare relevant empirical evidence to confirm the relationships between physical attractiveness, professional competence and service attitude. The results show that confidence of the service personnel, physical attractiveness and professional competence have positive significant correlation relationships with service attitude. Service personnel's “self-confidence” is the most important variable towards service attitude. The study borrows selection and training functions of human resource management to integrate the knowledge of psychology, marketing management to expand the theory.","PeriodicalId":158665,"journal":{"name":"International Journal of Tourism and Hospitality Management in the Digital Age","volume":"20 20","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120813107","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.4018/ijthmda.2020010103
Bilal Ahmad Ali Al-khateeb, Asef Al-Khateeb
The ability to attract tourists is crucial for the success of tourism firms in Malaysia. This has therefore raised a major concern on which information sources tourists use when making choices on their traveling mode as well as the destination. It is on this basis that tourism operators; tourism providers and managers of tourist destinations are particularly concerned with which information source or media to use to attract tourists to tourism destinations. This study investigates the relationship between information source before traveling and choice of traveling mode among Arab tourists coming to Malaysia. The study adopted a cross-sectional survey design with convenient sampling technique to generate questionnaire data from 358 participants who are mainly tourists from three major tourism attraction centers in Malaysia. The questionnaire data was analysed using multiple regression analysis technique to determine the relationship between information source and choice of traveling mode among Arab tourists coming to Malaysia. First, the overall findings show that information source before traveling among Arab tourists coming to Malaysia is significantly related to the choice of traveling mode. Further findings revealed that both tourism service providers and tourism information centers sources but not travel agent source are significantly related to the choice of traveling mode among Arab tourists coming to Malaysia. The study concludes that the choice of traveling mode among Arabs coming to Malaysia is mainly determined by tourism service providers and tourism information centers sources of information and not travel agent source of information. The outcomes of the study have significant managerial implications for tourism operators, tourism providers and managers of tourist destinations as well as tourism policy makers in Malaysia.
{"title":"Information Source Before Travelling and Choice of Traveling Mode","authors":"Bilal Ahmad Ali Al-khateeb, Asef Al-Khateeb","doi":"10.4018/ijthmda.2020010103","DOIUrl":"https://doi.org/10.4018/ijthmda.2020010103","url":null,"abstract":"The ability to attract tourists is crucial for the success of tourism firms in Malaysia. This has therefore raised a major concern on which information sources tourists use when making choices on their traveling mode as well as the destination. It is on this basis that tourism operators; tourism providers and managers of tourist destinations are particularly concerned with which information source or media to use to attract tourists to tourism destinations. This study investigates the relationship between information source before traveling and choice of traveling mode among Arab tourists coming to Malaysia. The study adopted a cross-sectional survey design with convenient sampling technique to generate questionnaire data from 358 participants who are mainly tourists from three major tourism attraction centers in Malaysia. The questionnaire data was analysed using multiple regression analysis technique to determine the relationship between information source and choice of traveling mode among Arab tourists coming to Malaysia. First, the overall findings show that information source before traveling among Arab tourists coming to Malaysia is significantly related to the choice of traveling mode. Further findings revealed that both tourism service providers and tourism information centers sources but not travel agent source are significantly related to the choice of traveling mode among Arab tourists coming to Malaysia. The study concludes that the choice of traveling mode among Arabs coming to Malaysia is mainly determined by tourism service providers and tourism information centers sources of information and not travel agent source of information. The outcomes of the study have significant managerial implications for tourism operators, tourism providers and managers of tourist destinations as well as tourism policy makers in Malaysia.","PeriodicalId":158665,"journal":{"name":"International Journal of Tourism and Hospitality Management in the Digital Age","volume":"29 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129680650","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}