Pub Date : 1900-01-01DOI: 10.4018/978-1-7998-8546-7.ch010
Luciana Caruso de Assis
This chapter shows the revolution that is happening in the financial system, having as main actor the technological companies—the fintechs—that don't have financial knowhow. The traditional banks didn't structure their business trying to attend the client's needs. The clients always suited themselves to banks' services. The fintechs are changing this reality by putting the client in another baseline, filling the gaps left by the banks, offering new services, and acting in places where banks have never gone before. The fintechs are offering these services with a lower price and more quality for the clients.
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