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STUDY OF FACTORS AFFECTING CONSUMERS’ PURCHASING BEHAVIOR VIA ONLINE NETWORKS IN BANGKOK 影响曼谷地区消费者网络购买行为的因素研究
Pub Date : 2021-03-31 DOI: 10.46959/jeess.812270
Ferheen L
The purpose of this study is to explore the factors that affects the consumers’ purchasing behavior via the online networks in Bangkok, where the theoretical framework was derived based on previous researchers. The proposed hypotheses were tested and analyzed using the Structural Equation Modeling in order to measure the latent variables. The five main hypotheses were that the individual variables (exogenous) significantly affects the dependent variable (endogenous). The 10 sub-hypotheses were to understand whether any correlation between the independent variables exists. The various analytical tests and goodness-of-fit measurement resulted in significant p-values for two main hypotheses out of five. The p-values for 9 sub-hypotheses out of 10 were significant. The results, the contradictions and affirmations with previous researchers is explained further in this research, along with implications and recommendations for further researchers and businesses to better understand the factors that significantly affects the consumers’ purchasing behavior via the online networks.
本研究的目的是探讨影响曼谷地区消费者在线网络购买行为的因素,并在前人研究的基础上推导出理论框架。采用结构方程模型对提出的假设进行检验和分析,以测量潜在变量。五个主要假设是个体变量(外生)显著影响因变量(内生)。这10个子假设是为了了解自变量之间是否存在相关性。各种分析检验和拟合优度测量结果显示,五个主要假设中有两个的p值显著。10个子假设中有9个子假设的p值显著。本研究进一步解释了与先前研究人员的结果、矛盾和肯定,并为进一步的研究人员和企业更好地理解影响消费者通过在线网络购买行为的因素提供了启示和建议。
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引用次数: 0
EVALUATING THE COST-BENEFIT OF A WASTE HEAT RECOVERY ENERGY SYSTEM WITH EXERGOECONOMICS 余热回收能源系统的成本效益评价
Pub Date : 2021-03-01 DOI: 10.46959/JEESS.606042
T. Koroglu
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引用次数: 0
STUDY OF FACTORS THAT EFFECT AND INFLUENCE ON THE PERSONAL FINANCIAL MANAGEMENT OF THE YOUNG ADULT 影响青少年个人理财的因素研究
Pub Date : 2021-01-17 DOI: 10.46959/JEESS.809250
Ye Ko Ko Htet, Sumas Wongsunopparat
The role of financial literacy with regards to sound personal finance management practice is a question many struggles with. Young Adults in nowadays are easy to access the financial products. So that the young adults are important to have knowledge of the financial literacy to capable of managing their personal finance better than their counterparts in other industries. The main research question is “What is the structural relationship among all the variables and how Financial Literacy Factor, Financial Product Knowledge Factor, Family and Peer Factor will effect on the Personal Financial Management of Young Adult”. The sample data are collected in Bangkok, Thailand. The Factor Analysis statistical method is employed to analyze the collected data with the purpose of analyze the factors that Effect and Influences on The Personal Financial Management of The Young Adult. This present research is using the (CFA) Confirmatory Factor Analysis because the measurement model in the Structural Equation Modeling (SEM) is used for (CFA) Confirmatory Factor Analysis using Amos followed by the specification and estimation of the models. SEM is a powerful quantitative data analytical technique, which can be estimates and tests the theoretical relationship between/ among latent variables and/or observed variables and it is also combines the regression and factor analysis. The present research show that the Financial literacy does not affect Personal Financial Management of Young Adult. This result is contrary to the previous research papers showing that Financial literacy path to Personal Financial Management is significant. Financial literacy does affect Financial Product Knowledge of Young Adult. This significant effect of Financial literacy path to Financial Product Knowledge is a new discovery and could be considered as a major contribution from this paper.
金融知识的作用与健全的个人理财管理实践是一个问题,许多斗争。现在的年轻人很容易接触到金融产品。因此,年轻人有金融知识是很重要的,这样他们就能比其他行业的同龄人更好地管理自己的个人理财。主要研究问题是“各变量之间的结构关系是什么,以及理财素养因素、理财产品知识因素、家庭和同伴因素对年轻人个人理财的影响”。样本数据收集于泰国曼谷。运用因子分析统计方法对收集到的数据进行分析,分析影响青少年个人理财的因素。本研究使用(CFA)验证性因子分析,因为结构方程建模(SEM)中的测量模型用于(CFA)验证性因子分析,然后使用Amos对模型进行规范和估计。扫描电镜是一种强大的定量数据分析技术,它可以估计和检验潜在变量和观测变量之间的理论关系,它还结合了回归和因子分析。目前的研究表明,理财素养对年轻人的个人理财没有影响。这一结果与以往的研究论文相反,表明理财素养对个人理财的影响是显著的。金融素养对青少年金融产品知识有影响。金融素养路径对金融产品知识的显著影响是一个新的发现,可以认为是本文的主要贡献。
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引用次数: 1
THE LEVEL OF COMPETITION IN THE BANKING SECTOR AND ECONOMIC GROWTH: AN EMPIRICAL ANALYSIS OF TURKISH CASE 银行业竞争水平与经济增长:土耳其案例的实证分析
Pub Date : 2020-10-10 DOI: 10.46959/jeess.786091
Hale Kirer Silva Lecuna, Serçin Şahin
It is mostly observed that a competitive system provides a lot of advantages for consumers; such as more goods and services, lower prices and higher quality. We can include this argument for the banking sector. The numerous numbers of theoretical and empirical studies has been made for the sector support this. Therefore, the level of competition is crucial for both borrowers and lenders, which directly affect economic growth of a country. In this context our aim is to investigate the relationship between competition level of the banking sector and economic growth in Turkey.
人们普遍认为,竞争制度为消费者提供了许多优势;比如更多的商品和服务,更低的价格和更高的质量。我们可以将这一论点纳入银行业。对该部门进行的大量理论和实证研究支持了这一点。因此,竞争水平对借款人和贷款人都至关重要,直接影响到一个国家的经济增长。在这种情况下,我们的目标是调查土耳其银行业竞争水平与经济增长之间的关系。
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引用次数: 0
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Journal of Empirical Economics and Social Sciences
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