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PERAN ORIENTASI PASAR DAN ORIENTASI KEWIRAUSAHAAN TERHADAP INOVASI PRODUK DAN KINERJA PEMASARAN PADA UMKM TANGGUI DI LINGKUNGAN LAHAN BASAH (Studi Pada Pengrajin Tanggui Di Alalak) 产品创新与世界能源创新取向
Pub Date : 2021-03-29 DOI: 10.20527/JWM.V8I3.240
R. Y. Prihatiningrum, Gusti Rina Fariany
Tujuan utama penelitian ini adalah untuk menguji pengaruh orientasi pasar dan orientasi kewirausahaan terhadap inovasi produk dan kinerja pemasaran. Responden dalam penelitian ini adalah pengrajin tanggui di Alalak, Banjarmasin Utara, Kalimantan Selatan, Indonesia yang berjumlah 70 orang. Metode pengambilan sampel yang digunakan adalah convenience sampling, dan teknik pengumpulan datanya menggunakan survei dengan alat angket. Analisis verifikasinya menggunakan pendekatan Structural Equation Modeling with Partial Least Square (SEM-PLS). Hasil penelitian menunjukkan bahwa orientasi pasar dan orientasi kewirausahaan berpengaruh positif dan signifikan terhadap inovasi produk (didukung H1 dan H2), sedangkan orientasi pemasaran dipengaruhi secara signifikan oleh inovasi produk (didukung H3).
本研究的主要目的是检验市场导向和创业导向对产品创新和市场绩效的影响。这项研究的答案是来自印度尼西亚南加里曼丹北班贾马辛阿拉拉克的一位有70人的台阶设计师。所使用的抽样方法是方便抽样,其数据收集技术使用有角度的工具进行调查。验证分析采用偏最小二乘结构方程建模(SEM-PLS)方法。研究表明,市场导向和创业导向对产品创新有积极而显著的影响(H1和H2支持),而市场导向则受到产品创新的显著影响(H3支持)。
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引用次数: 0
ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI INDEKS HARGA SAHAM SEKTOR PROPERTI ( Studi Pada Sektor Properti di Bursa Efek Indonesia) 影响股票价格指数的因素分析(印尼证券交易所对房地产行业的研究)
Pub Date : 2020-10-02 DOI: 10.20527/JWM.V8I2.213
Hedwigis Esti Riwayati, I. P. Jayantara
The purpose of this study was to determine the effect of independent variables consisting of Exchange Rates, BI Interest Rates, and Inflation on the dependent variable, namely the Property Sector Stock Price Index on the Indonesia Stock Exchange from January 2009 to December 2018. The research object used in this study was Property Sector Stock Price Index listed on the Indonesia Stock Exchange. The analytical tool used is the Ordinary Least Square (OLS) method. The data processing tool used in this study is the Eviews 9. The results of this study explained that Exchange Rate have a significant negative effect on the Property Sector Stock Price Index. While the BI Interest Rate and Inflation variables do not affect the Property Sector Stock Price Index. The results of the F test get the results that the variable Exchange Rates, Interest Rates, and Inflation are feasible to explain the Property Sector Stock Price Index.
本研究的目的是确定由汇率、BI利率和通货膨胀组成的自变量对因变量的影响,即2009年1月至2018年12月印度尼西亚证券交易所房地产行业股票价格指数。本研究使用的研究对象是印度尼西亚证券交易所上市的房地产板块股票价格指数。分析工具为普通最小二乘法(OLS)。本研究使用的数据处理工具为Eviews 9。本研究结果说明,汇率对房地产板块股价指数有显著的负向影响。而BI利率和通货膨胀变量不影响房地产行业股票价格指数。F检验的结果表明,变量汇率、利率和通货膨胀对房地产行业股价指数的解释是可行的。
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引用次数: 0
PENGARUH BRAND AWARENESS, BRAND LOYALTY, PERCEIVED QUALITY, BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN (Studi Konsumen Sepeda Motor Matic Honda Scoopy Pada Dealer Honda Di Kota Banjarmasin) 品牌意识、品牌忠诚度、感知质量、品牌形象已融入女性消费(在班珠马辛市本田经销商处研究消费者Sepeda Motor Matic Honda Scoopy)
Pub Date : 2020-03-03 DOI: 10.20527/JWM.V7I3.193
Akbar Ariadi, Meina Wulansari Yusniar, Ahmad Rifani
T his research was aimed at examining and analyzing the effect of brand awareness, brand loyalty, perceived quality, brand image on the consumers’ purchasing decisions on the Honda Scoopy Matic Motorcycle at Honda Dealers in Banjarmasin. T his research was conducted on the basis of used the quantitative approach, by using questionnaires distributed to 200 respondents; and the units of analysis were consumers who have purchased a Honda Scoopy Matic Motorcycle in Banjarmasin. Data were analyzed by the use of Structural Equation Model (SEM). T he results of research showed that Brand Loyalty and Perceived Quality effected significantly to Consumers’ purchasing decisions, while Brand Awareness and Brand Image did not affect Consumers’purchasing decisions.
本研究旨在检验和分析品牌意识、品牌忠诚度、感知质量和品牌形象对消费者在班贾马辛本田经销商处购买本田Scoopy Matic摩托车决策的影响。他的研究是在使用定量方法的基础上进行的,使用了分发给200名受访者的问卷;分析单位是在班贾马辛购买了一辆本田Scoopy Matic摩托车的消费者。采用结构方程模型(SEM)对数据进行分析。研究结果表明,品牌忠诚度和感知质量对消费者的购买决策有显著影响,而品牌意识和品牌形象对消费者的购物决策没有影响。
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引用次数: 1
GO-JEK: REGULATORY RESTRICTIONS AND LOCAL WISDOM’S CHALLENGERS FACED BY THE UNICORN Go-jek:独角兽面临的监管限制和本土智慧的挑战者
Pub Date : 2020-03-03 DOI: 10.20527/JWM.V7I3.194
Hilman Lutfi
The digital revolution cannot be resisted or even avoided. Indonesia and its 263 million population (The World Bank Group, 2018)are now transitioning into the digital transformation era. Many sectors have been transformed, one of it is transportation industries.  Go-Jek is one of Indonesia original startup that offers ride-hailing online transportation services. Its competitor, Grab, Singapore-based ride hailing online transportation services,is competing the same market in Indonesia. Moreover, they already penetrated through the Southeast Asia market. Today, Go-Jek is already dominating the Indonesiaride-hailing transportation with its 79.20% market share, compared to 21.80% owns by Grab. Leading the market is not the real definition of satisfaction, instead, they should maintain their current users while maximize their businesses to unlock the overall Indonesia potential, moreover, the Southeast Asia.The existence of Go-Jek on its origin country is not without challenges, there are so many pros and contras on each stratum.The conventional transportation organization drivers are seeing Go-Jek as their biggest threads to earn their living, while government is seeing Go-Jek from both advantages and disadvantages sides. Go-Jek could decrease the number of Indonesia unemployment, contributes to taxes, and positioned Indonesia as a competitive country that could competes globally in terms of digital economics. But on the other hand, the uncontrolled expansion of Go-Jek across Indonesia could leads to social conflict, both verbal and physical, which is must be avoided and prevented.In conclusion, there are several challenges that Go-Jek should face to guard and expand their businesses.
数字革命是无法抗拒甚至避免的。印尼及其2.63亿人口(世界银行集团,2018)目前正过渡到数字化转型时代。许多行业已经转型,其中之一就是运输业。Go Jek是印度尼西亚一家提供叫车在线运输服务的初创公司。其竞争对手Grab,总部位于新加坡的叫车在线运输服务公司,正在印度尼西亚的同一市场竞争。此外,他们已经渗透到东南亚市场。如今,Go Jek已经以79.20%的市场份额在印尼叫车运输领域占据主导地位,而Grab拥有21.80%的市场份额。领导市场并不是满意度的真正定义,相反,他们应该保持现有用户,同时最大限度地扩大业务,以释放印尼以及东南亚的整体潜力。Go Jek在其起源国的存在并非没有挑战,每个阶层都有很多正反两面。传统的运输组织司机们将Go Jek视为他们谋生的最大途径,而政府则从优势和劣势两方面看待Go Jek。Go Jek可以减少印尼的失业人数,增加税收,并将印尼定位为一个有竞争力的国家,在数字经济方面可以在全球范围内竞争。但另一方面,Go Jek在印度尼西亚的不受控制的扩张可能会导致言语和身体上的社会冲突,这是必须避免和预防的。总之,为了保护和扩大业务,Go Jek应该面临几个挑战。
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引用次数: 3
ANALISIS KECURANGAN LAPORAN KEUANGAN : PENGUJIAN TEORI FRAUDDIAMOND (STUDI PADA PERUSAHAAN MANUFAKTUR DI INDONESIA) 欺诈测试
Pub Date : 2020-03-03 DOI: 10.20527/JWM.V7I3.192
Fahmi Rizani, Kadir Kadir, R. Rasidah, R. Putra
This study aims to determine the factors that influence fraud in financial statements. Detection of fraudulent financial statements using the theory of Fraud Diamond in manufacturing companies listed on the Indonesia Stock Exchange in 2016-2017. Fraud Diamond proposed by Wolfe and Hermanson (2009). Four variables of fraud diamond were tested which consisted of pressure, opportunity, rationalization and competency. Pressure is proxied by financial targets, financial stability, external pressures and individual financial needs. Opportunities are proxied by the effectiveness of supervision and the nature of the industry. Rationalization is proxied by the change of auditors, and Competency (capability) is proxyized by the replacement of the board of directors. The research sample used was 70 manufacturing companies listing on the Indonesia Stock Exchange in the 2016-2017 period with 140 financial statements. Data were analyzed using logistic regression analysis. The results showed that the variables financial targets, financial stability, external pressures, individual financial needs of supervision, ineffective monitoring, the nature of the industry, change of auditors and changes in the board of directors did not have an influence on financial statement fraud. From the results of these studies indicate that all research variables studied at each manufacturing company have not been able to indicate financial statement fraud.
本研究旨在确定影响财务报表舞弊的因素。2016-2017年在印度尼西亚证券交易所上市的制造公司中使用欺诈钻石理论检测欺诈财务报表。Wolfe和Hermanson提出的Fraud Diamond(2009)。测试了欺诈钻石的四个变量,包括压力、机会、合理化和能力。压力由财务目标、财务稳定性、外部压力和个人财务需求来代表。监管的有效性和行业的性质代表着机遇。合理化由审计师的更换来代理,能力(能力)由董事会的更换来代替。所使用的研究样本是2016-2017年在印度尼西亚证券交易所上市的70家制造业公司,其中有140份财务报表。数据采用逻辑回归分析进行分析。研究结果表明,财务目标、财务稳定性、外部压力、个人财务监管需求、监管不力、行业性质、审计师变动和董事会变动等变量对财务报表舞弊没有影响。从这些研究的结果表明,在每个制造公司研究的所有研究变量都无法表明财务报表舞弊。
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引用次数: 1
PENGARUH GAYA KEPEMIMPINAN, BUDAYA KERJA, MOTIVASI TERHADAP DISIPLIN KERJA SERTA DAMPAKNYA TERHADAP KEMAMPUAN KERJA PEGAWAI DAN KINERJA DI PUSKESMAS SE-KOTA PANGKALPINANG 领导风格、工作文化、动力对工作纪律的影响以及对卡斯马拉市公共就业和工作表现的影响
Pub Date : 2020-03-03 DOI: 10.20527/JWM.V7I3.196
Ester Rohani Sitompul, Hamsani Hamsani, Andriyansah Andriyansah
Government employees can serve the community must be professional, more transparent, faster in using time so they can build the quality of individuals and communities to actively determine their own future. This research was conducted at Pangkalpinang City Health Center Staff with a population of 524. The sample used was 84 respondents. The independent variables in this study are leadership style, work culture, motivation. while the dependent variable is work ability and performance which is moderated by Work Discipline. Variable measurements are carried out using an ordinal scale. Data analysis was performed by Multiple Linear Regression. The software used for analysis is SPSS 22. From the estimated standards for the variables of Leadership Style (X1), Work Culture (X2), Motivation (X3), Work Discipline (Y) then structural equations can be made as follows Y = 27,212 + 0.509 X1 + 0.220 X2 + 0.276 X3 + e. The influence of Work Discipline variables on Work Ability can be made equation Z = 11,361 + 0.727 Y + e. The influence of Work Discipline variables on Performance then the equation Z = 2,312 + 1,167 Y + e can be made. The results of the analysis show that work discipline variables are influenced by leadership style, work culture, motivation simultaneously or together 65.5% while the remaining 34.5% is influenced by other factors outside the research model. For the variable work ability is influenced by work discipline by 52.5% while the remaining 47.5% is influenced by factors outside this research model while the performance variable is influenced by work discipline by 79% while the remaining 21% is influenced by factors outside this research model
能够为社会服务的政府雇员必须更专业、更透明、更迅速地利用时间,这样他们才能建立起个人和社会的素质,积极决定自己的未来。这项研究是在邦加尔比南市卫生中心的524名工作人员中进行的。使用的样本是84名受访者。本研究的自变量为领导风格、工作文化、动机。因变量为工作能力和绩效,受工作纪律的调节。变量测量是用一个序数刻度进行的。数据采用多元线性回归分析。分析使用的软件为SPSS 22。从领导风格的估计标准变量(X1)、文化(X2)、工作动机(X3)工作纪律(Y),那么结构方程可以如下Y = 27212 + 0.509 X1 + 0.220 X2 + 0.276 X3 + e。工作纪律的影响变量对工作能力可以使方程Z = 11361 + 0.727 Y + e。工作纪律的影响变量对性能方程Z = 2312 + 1167 Y + e。分析结果显示,65.5%的工作纪律变量同时或共同受到领导风格、工作文化、激励的影响,其余34.5%的变量受到研究模型之外的其他因素的影响。工作能力变量受工作纪律影响的比例为52.5%,其余47.5%受本研究模型外因素的影响;绩效变量受工作纪律影响的比例为79%,其余21%受本研究模型外因素的影响
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引用次数: 0
DETERMINAN KEPUASAN KONSUMEN DI SUSHI GROOVE KOTA KASABLANKA JAKARTA 寿司槽一审委员会的裁决
Pub Date : 2020-03-03 DOI: 10.20527/JWM.V7I3.191
D. Ernawati
Consumer satisfaction is an important factor for a company to achieve success. This research aims to determine and analyze the influence of Product Quality, Service Quality, and Brand Image on Customer Satisfaction at Sushi Groove, Kota Kasablaka, Jakarta. Population which is visitors of Sushi Groove Kota Kasablanka Jakarta.The sample consisted of 391 people, taken randomly with convenience sampling method. This study uses multiple linear regression analysis with SPSS Version 22 program. The results of a simple regression analysis is Y = 4.175 + 0.106X1 + 0.111X2 + 0.099X3 + e, which the variables of product quality, service quality, and brand image have a positive and significant effect on customer satisfaction in Sushi Groove Kota Kasablaka Jakarta. Therefore, management of Sushi Groove Kota Kasablaka Jakarta should be able to improve product quality, service quality, and brand image so that customer satisfaction increases and want to make repeat buying.
消费者满意度是一个公司取得成功的重要因素。本研究旨在确定和分析产品质量、服务质量和品牌形象对雅加达Kota Kasablaka寿司槽顾客满意度的影响。人口是游客的寿司槽Kota Kasablanka雅加达。样本共391人,采用方便抽样法随机抽取。本研究使用SPSS Version 22程序进行多元线性回归分析。简单回归分析结果为Y = 4.175 + 0.106X1 + 0.111X2 + 0.099X3 + e,说明产品质量、服务质量和品牌形象三个变量对雅加达Kasablaka Sushi Groove Kota的顾客满意度有显著的正向影响。因此,Sushi Groove Kota Kasablaka Jakarta的管理应该能够提高产品质量,服务质量和品牌形象,从而提高顾客的满意度并使其愿意重复购买。
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引用次数: 0
PENGARUH FAKTOR FUNDAMENTAL MIKRODANMAKROEKONOMITERHADAPRETURNSAHAM 微观和宏观经济的影响
Pub Date : 2020-03-03 DOI: 10.20527/JWM.V7I3.189
Muhammad Aditiya Anshari, Fifi Swandari, Ali Sadikin
The purpose of this research is to analyze the fundamental factor of micro and macroeconomic whicha re Return on Asset, Earning Per Share, Debt to Equity Ratio, inflation, rupiah exchange rate and interest rate of Bank Indonesia to stock return. This research used multiple linear regression analysis for the test. The p opulation is Consumer Goods Industry Company registered in Indonesian Stock Exchange in the period of 2013-2017 and they fulfilled the chosen sample criteria. Twenty three companies were used as sample. The data were collected by taking secondary data from annual report company in the period of 2013-2017 that were published at Indonesian Stock Exchange. The h ypothesis of the research was tested by multiple linear regression. The results of the study with the coefficient of determination test (R2) concluded that the return of the consumer goods industry sector can be explained by the six independent variables of 9.6%. The F Test results in this study indicate that micro and macro economic variables (the rate of Return on Assets, Earning Per Share, Debt to Equity Ratio, inflation, rupiah exchange rate and interest rates of Bank Indonesia) as a whole have a signi fi cant effect. T test results The results of the analysis show that Earning Per Share and inflation affect stock returns. The Earning Per Share variable has a significance value of 0.038 smaller than 0.05. Then the inflation variable has a significance value of 0.020 smaller than 0.05. Whereas the other variables in this study are Return on Assets, Debt to Equity Ratio, rupiah exchange rate and Bank Indonesia interest rates that have no effect on stock returns.
本研究的目的是分析微观和宏观经济的基本因素,即资产收益率,每股收益,债务权益比,通货膨胀率,印尼盾汇率和印尼银行利率对股票回报的影响。本研究采用多元线性回归分析进行检验。人口为2013-2017年在印尼证券交易所注册的消费品工业公司,他们符合所选的样本标准。以23家公司为样本。数据是通过在印度尼西亚证券交易所公布的2013-2017年年度报告公司的二手数据收集的。采用多元线性回归对研究假设进行检验。通过决定系数检验(R2)的研究结果得出,消费品行业部门的收益率可以被6个自变量解释9.6%。本研究的F检验结果表明,宏观和微观经济变量(资产收益率、每股收益、负债权益比、通货膨胀率、印尼盾汇率和印尼银行利率)整体上具有显著的影响。分析结果表明,每股收益和通货膨胀对股票收益有影响。每股收益变量的显著性值为0.038,小于0.05。那么通货膨胀变量的显著性值为0.020,小于0.05。而本研究中的其他变量是资产收益率,负债权益比,印尼盾汇率和印尼银行利率,这些变量对股票收益没有影响。
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引用次数: 0
PENGARUH TINGKAT LIKUIDITAS, AKTIVITAS dan SOLVABILITAS dalam MEMPREDIKSI LABA PERUSAHAAN 治疗背景预测中流动性、活动性和可解性的授权
Pub Date : 2020-01-11 DOI: 10.20527/JWM.V7I2.184
Wasi Widayadi, I. Permata, M. Mulyadi
Good corporate financial performance is an important aspect that provides an overview of the financial health conditions of the company and management and investors can find out whether or not the company's health conditions are good. The company's financial performance can be known by using financial ratio analysis, including liquidity ratios, activity, solvency, profitability and market ratios. Based on the description above it is very interesting to examine the influence of the level of liquidity, activity and solvency in predicting corporate profits. The main objective of this research is to examine 3 financial ratios, namely liquidity ratios, activity ratios and solvency ratios to corporate profits. The sample of this study were 5 cosmetic industry companies with panel data from 2011 to 2017. The method used was quantitative research method based on secondary data in the form of annual financial reports on cosmetics and household goods manufacturing companies listed on the Stock Exchange Indonesia.
良好的公司财务业绩是一个重要的方面,它提供了公司和管理层的财务健康状况的概述,投资者可以发现公司的健康状况是否良好。通过财务比率分析,可以了解公司的财务业绩,包括流动性比率、活动性、偿付能力、盈利能力和市场比率。基于上述描述,检验流动性水平、活动性和偿付能力对预测公司利润的影响是非常有趣的。本研究的主要目的是考察3个财务比率,即流动性比率、活动比率和偿付能力比率对公司利润的影响。本研究的样本为5家化妆品行业公司,具有2011年至2017年的面板数据。采用定量研究方法,以印尼证券交易所上市化妆品及家居用品制造公司的年度财务报告为数据来源。
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引用次数: 0
PENGARUH RISIKO SPEKULATIF, RISIKO OPERASIONAL, DAN VOLUME PENJUALAN TERHADAP KINERJA KEUANGAN PT. PRIMA MULTI MINERAL 投机风险、操作风险和关于幂素数的调查量
Pub Date : 2020-01-11 DOI: 10.20527/JWM.V7I2.182
Robby Gunawan, Meina Wulansari Yusniar, A. Juniar
This study aimed to determine the influence of speculative risk (X1), operational risks (X2), and the volume of sales (X3) simultaneously and partially toward the Company's financial performance: profit margin (Y1) and return on assets (Y2). The type of this study was causality research. This study used saturated sampling such as historical data of sales volume, the Newcastle index, and the record of operational risks that occurred during the period of April 2011 until December 2013. The correlation between the variables X1, X2, X3 toward Y1 and Y2 were dertermined using multiple linear regression correlation techniques and to determine the  level of significance using hypothesis test  such as coefficient determination test, F test and t test which processed by SPSS program series 21. The results of this study concluded that  three independent variables affect  toward the dependent variable simultaneously and partially there were negative influence of operational risk (X2) toward profit margin (Y1) and ROA (Y2), while sales volume (X3) effect positively towards profit margin (Y1) and ROA (Y2).
本研究旨在确定投机风险(X1)、运营风险(X2)和销售额(X3)同时和部分对公司财务业绩的影响:利润率(Y1)和资产回报率(Y2)。这项研究的类型是因果关系研究。这项研究使用了饱和抽样,如销售量的历史数据、纽卡斯尔指数以及2011年4月至2013年12月期间发生的运营风险记录。采用多元线性回归相关技术确定变量X1、X2、X3与Y1和Y2之间的相关性,并采用假设检验(如系数确定检验、F检验和t检验)确定显著性水平,该检验由SPSS程序系列21处理。本研究的结果表明,三个自变量同时对因变量产生影响,并且部分存在操作风险(X2)对利润率(Y1)和ROA(Y2)的负面影响,而销售额(X3)对利润利润率(Y2。
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引用次数: 0
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JWM Jurnal Wawasan Manajemen
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