Pub Date : 2023-11-28DOI: 10.1080/16184742.2023.2276823
Yuchen Shi, Doyoung Pyun, Elisavet Manoli
{"title":"Impact of service quality on youth football participation in China: a moderating role of country-of-origin","authors":"Yuchen Shi, Doyoung Pyun, Elisavet Manoli","doi":"10.1080/16184742.2023.2276823","DOIUrl":"https://doi.org/10.1080/16184742.2023.2276823","url":null,"abstract":"","PeriodicalId":47777,"journal":{"name":"European Sport Management Quarterly","volume":null,"pages":null},"PeriodicalIF":3.4,"publicationDate":"2023-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139222790","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"教育学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-28DOI: 10.1080/16184742.2023.2283448
Shanshan Li, Kihan Kim, Yoonji Ryu, Hansol Kim
The purpose of this paper is to examine the factors affecting broadcasters’ choice of matches and audience viewership of live Chinese Super League (CSL) matches.Data came from 720 matches spanning ...
本文旨在研究中国足球超级联赛(中超)直播中影响广播公司选择比赛和观众收视率的因素。
{"title":"Demand for Chinese Super League Broadcast: An Analysis of Broadcasters’ Match Selection and TV Ratings","authors":"Shanshan Li, Kihan Kim, Yoonji Ryu, Hansol Kim","doi":"10.1080/16184742.2023.2283448","DOIUrl":"https://doi.org/10.1080/16184742.2023.2283448","url":null,"abstract":"The purpose of this paper is to examine the factors affecting broadcasters’ choice of matches and audience viewership of live Chinese Super League (CSL) matches.Data came from 720 matches spanning ...","PeriodicalId":47777,"journal":{"name":"European Sport Management Quarterly","volume":null,"pages":null},"PeriodicalIF":3.4,"publicationDate":"2023-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138449839","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"教育学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-09DOI: 10.1080/16184742.2023.2271964
Jeffrey Alexander Graham, Shaina Dabbs, Marlene Dixon, Ashlyn Nicole Hardie
The purpose of this study was to: (1) identify the kinds of transitions and turning points college coaches experience (particularly normative vs non-normative), (2) examine how various transitions ...
{"title":"Impact of turning points and transitions on work and family orientations: insights from collegiate coaches","authors":"Jeffrey Alexander Graham, Shaina Dabbs, Marlene Dixon, Ashlyn Nicole Hardie","doi":"10.1080/16184742.2023.2271964","DOIUrl":"https://doi.org/10.1080/16184742.2023.2271964","url":null,"abstract":"The purpose of this study was to: (1) identify the kinds of transitions and turning points college coaches experience (particularly normative vs non-normative), (2) examine how various transitions ...","PeriodicalId":47777,"journal":{"name":"European Sport Management Quarterly","volume":null,"pages":null},"PeriodicalIF":3.4,"publicationDate":"2023-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"110423271","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"教育学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-08DOI: 10.1080/16184742.2023.2273341
NaRi Shin, Hanhan Xue, Ari Kim, Amy Chan Hyung Kim
How do Asian women faculty’s intersecting identities influence the ways in which they identify, fulfill, and negotiate their roles in the White and masculine field of sport management?We used colla...
{"title":"Are we (in)visible?: Toward a critical understanding of Asian women faculty experiences in U.S. sport management","authors":"NaRi Shin, Hanhan Xue, Ari Kim, Amy Chan Hyung Kim","doi":"10.1080/16184742.2023.2273341","DOIUrl":"https://doi.org/10.1080/16184742.2023.2273341","url":null,"abstract":"How do Asian women faculty’s intersecting identities influence the ways in which they identify, fulfill, and negotiate their roles in the White and masculine field of sport management?We used colla...","PeriodicalId":47777,"journal":{"name":"European Sport Management Quarterly","volume":null,"pages":null},"PeriodicalIF":3.4,"publicationDate":"2023-11-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"110423268","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"教育学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-08DOI: 10.1080/16184742.2023.2275609
Georgios Nalbantis, Tim Pawlowski
ABSTRACTResearch question This paper attempts to disentangle the impact of overseas exhibition games, a strategic marketing tool frequently implemented by professional sports clubs in their endeavors to expand into foreign markets, on demand. As such, it contributes to the recently growing literature examining the internationalization processes of leagues and clubs.Research methods We implement two different studies. Study 1 analyzes the effects of games played by English Premier League (EPL) clubs in the US in summer 2015 on US residents’ willingness to pay (WTP) for add-on football packages on television. In doing so, we exploit the panel structure of geocoded data collected in two representative surveys and use inverse-probability-weighted regression adjustment estimators. Study 2 focuses on regional audience data on EPL games televised in the US. We account both for summer 2014 and 2015 exhibition games by implementing propensity score stratification.Results and findings Overall, we find that exhibition games played by EPL clubs have a positive effect on both the WTP for TV subscription packages as well as viewership. Further analysis reveals that these effects are primarily driven by top brands traveling abroad (though also some spillover benefits on EPL-wide demand emerge) and dissipate over time.Implications Facilitating the organization of overseas exhibition games seems reasonable from a commercial point of view for league management. For broadcasters, requiring certain top brands to participate in preseason tours in their national markets might be essential if they seek to improve their return on investment.KEYWORDS: Event marketingpreseason toursfriendliesinternationalizationtelevision demand AcknowledgementAn earlier version of this paper was presented at the 42nd ISMS Marketing Science Conference (2020), the Reading Online Sport Economics Seminar (2021) and the 12th ESEA Conference on Sport Economics (2021). We thank the participants as well as Dominik Papies and Joerg Koenigstorfer for their valuable comments and suggestions.Disclosure statementNo potential conflict of interest was reported by the author(s).Notes1 There is no general pattern on how clubs decide to locate exhibition games. Some clubs may visit a region several years consecutively, while others alternate between Asia, the US and Oceania. Typically, the decision hinges (amongst others) on the financial offers extended by preseason tour hosts/organizers.2 Manchester United earned £11.3 million in the 2018 preseason tour excluding any related sponsorship revenue (see Manchester United, Citation2019).3 The highest crowd ever reported for a football game in the US was at the Manchester United vs. Real Madrid friendly game on 29 July 2014 (109,318 fans).4 In detail: Survey 1 took place between 15 and 26 May 2015. Survey 2 took place between 31 August and 11 September 2015. A screen-out question about general interest in football in both surveys ensured that participants wer
{"title":"The effects of overseas exhibition games on consumer interest: the case of the English Premier League","authors":"Georgios Nalbantis, Tim Pawlowski","doi":"10.1080/16184742.2023.2275609","DOIUrl":"https://doi.org/10.1080/16184742.2023.2275609","url":null,"abstract":"ABSTRACTResearch question This paper attempts to disentangle the impact of overseas exhibition games, a strategic marketing tool frequently implemented by professional sports clubs in their endeavors to expand into foreign markets, on demand. As such, it contributes to the recently growing literature examining the internationalization processes of leagues and clubs.Research methods We implement two different studies. Study 1 analyzes the effects of games played by English Premier League (EPL) clubs in the US in summer 2015 on US residents’ willingness to pay (WTP) for add-on football packages on television. In doing so, we exploit the panel structure of geocoded data collected in two representative surveys and use inverse-probability-weighted regression adjustment estimators. Study 2 focuses on regional audience data on EPL games televised in the US. We account both for summer 2014 and 2015 exhibition games by implementing propensity score stratification.Results and findings Overall, we find that exhibition games played by EPL clubs have a positive effect on both the WTP for TV subscription packages as well as viewership. Further analysis reveals that these effects are primarily driven by top brands traveling abroad (though also some spillover benefits on EPL-wide demand emerge) and dissipate over time.Implications Facilitating the organization of overseas exhibition games seems reasonable from a commercial point of view for league management. For broadcasters, requiring certain top brands to participate in preseason tours in their national markets might be essential if they seek to improve their return on investment.KEYWORDS: Event marketingpreseason toursfriendliesinternationalizationtelevision demand AcknowledgementAn earlier version of this paper was presented at the 42nd ISMS Marketing Science Conference (2020), the Reading Online Sport Economics Seminar (2021) and the 12th ESEA Conference on Sport Economics (2021). We thank the participants as well as Dominik Papies and Joerg Koenigstorfer for their valuable comments and suggestions.Disclosure statementNo potential conflict of interest was reported by the author(s).Notes1 There is no general pattern on how clubs decide to locate exhibition games. Some clubs may visit a region several years consecutively, while others alternate between Asia, the US and Oceania. Typically, the decision hinges (amongst others) on the financial offers extended by preseason tour hosts/organizers.2 Manchester United earned £11.3 million in the 2018 preseason tour excluding any related sponsorship revenue (see Manchester United, Citation2019).3 The highest crowd ever reported for a football game in the US was at the Manchester United vs. Real Madrid friendly game on 29 July 2014 (109,318 fans).4 In detail: Survey 1 took place between 15 and 26 May 2015. Survey 2 took place between 31 August and 11 September 2015. A screen-out question about general interest in football in both surveys ensured that participants wer","PeriodicalId":47777,"journal":{"name":"European Sport Management Quarterly","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-11-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135390579","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"教育学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-07DOI: 10.1080/16184742.2023.2270566
Alex Fenton, Wasim Ahmed, Mariann (Maz) Hardey, Rosy Boardman, Emma Kavanagh
Given the worldwide growth of women’s football and its presence on social media, it is essential to explore and understand fan attitudes and culture.This article provides the first empirical social...
{"title":"Women’s football subculture of misogyny: the escalation to online gender-based violence","authors":"Alex Fenton, Wasim Ahmed, Mariann (Maz) Hardey, Rosy Boardman, Emma Kavanagh","doi":"10.1080/16184742.2023.2270566","DOIUrl":"https://doi.org/10.1080/16184742.2023.2270566","url":null,"abstract":"Given the worldwide growth of women’s football and its presence on social media, it is essential to explore and understand fan attitudes and culture.This article provides the first empirical social...","PeriodicalId":47777,"journal":{"name":"European Sport Management Quarterly","volume":null,"pages":null},"PeriodicalIF":3.4,"publicationDate":"2023-11-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71517171","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"教育学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-05DOI: 10.1080/16184742.2023.2273351
Yeayoung Noh, Na Young Ahn, Aaron J. Anderson
ABSTRACTResearch Question We aimed to explore consumers’ perceptions of two athletes and athletes’ engagements in social and political advocacy.Research Methods We conducted 24 individual in-depth, unstructured interviews and applied Zaltman Metaphor Elicitation Technique (ZMET) to reflect deeper feelings and thoughts of consumers and construct a perceptual map.Results and Findings Findings show how the actions of athletes contribute to the building and leveraging of their own brands – symbolic images and key associations of Michael Bennett and Jason Pierre-Paul. Findings reveal that lifestyle, relationship effort, and role model make a difference in creating unique brands. New categories emerged from the analysis of athlete advocacy: views toward advocacy, sport as platforms for advocacy, and ambassadors.Implications We offer unique methodological contributions to scholarship and distinctive associations of selected athletes and provide implications for both professionals and academics in sport.KEYWORDS: Athlete brandsbrand associationsZMETmetaphorathlete advocacy Disclosure statementNo potential conflict of interest was reported by the author(s).
{"title":"Do consumers care about human brands?: A case study of using Zaltman Metaphor Elicitation Technique (ZMET) to map two athletes’ engagements in social and political advocacy","authors":"Yeayoung Noh, Na Young Ahn, Aaron J. Anderson","doi":"10.1080/16184742.2023.2273351","DOIUrl":"https://doi.org/10.1080/16184742.2023.2273351","url":null,"abstract":"ABSTRACTResearch Question We aimed to explore consumers’ perceptions of two athletes and athletes’ engagements in social and political advocacy.Research Methods We conducted 24 individual in-depth, unstructured interviews and applied Zaltman Metaphor Elicitation Technique (ZMET) to reflect deeper feelings and thoughts of consumers and construct a perceptual map.Results and Findings Findings show how the actions of athletes contribute to the building and leveraging of their own brands – symbolic images and key associations of Michael Bennett and Jason Pierre-Paul. Findings reveal that lifestyle, relationship effort, and role model make a difference in creating unique brands. New categories emerged from the analysis of athlete advocacy: views toward advocacy, sport as platforms for advocacy, and ambassadors.Implications We offer unique methodological contributions to scholarship and distinctive associations of selected athletes and provide implications for both professionals and academics in sport.KEYWORDS: Athlete brandsbrand associationsZMETmetaphorathlete advocacy Disclosure statementNo potential conflict of interest was reported by the author(s).","PeriodicalId":47777,"journal":{"name":"European Sport Management Quarterly","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-11-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135724498","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"教育学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-03DOI: 10.1080/16184742.2023.2276809
Jason Doyle, Thilo Kunkel, Yiran Su, Rui Biscaia, Bradley J. Baker
Published in European Sport Management Quarterly (Ahead of Print, 2023)
发表于《欧洲体育管理季刊》(2023年印刷前)
{"title":"Advancing understanding of individual-level brand management in sport","authors":"Jason Doyle, Thilo Kunkel, Yiran Su, Rui Biscaia, Bradley J. Baker","doi":"10.1080/16184742.2023.2276809","DOIUrl":"https://doi.org/10.1080/16184742.2023.2276809","url":null,"abstract":"Published in European Sport Management Quarterly (Ahead of Print, 2023)","PeriodicalId":47777,"journal":{"name":"European Sport Management Quarterly","volume":null,"pages":null},"PeriodicalIF":3.4,"publicationDate":"2023-11-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71524914","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"教育学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-10-21DOI: 10.1080/16184742.2023.2270565
Olatunbosun Olaniyan, Benjamin Dehe, David Bamford, Sara Ward
Research question: We have explored the utilisation of data analytics and technology in elite sports and the role it plays in enhancing on-pitch learning capabilities. In the competitive, complex, ...
{"title":"Enhancing on-pitch learning capabilities with data analytics and technologies in elite sports","authors":"Olatunbosun Olaniyan, Benjamin Dehe, David Bamford, Sara Ward","doi":"10.1080/16184742.2023.2270565","DOIUrl":"https://doi.org/10.1080/16184742.2023.2270565","url":null,"abstract":"Research question: We have explored the utilisation of data analytics and technology in elite sports and the role it plays in enhancing on-pitch learning capabilities. In the competitive, complex, ...","PeriodicalId":47777,"journal":{"name":"European Sport Management Quarterly","volume":null,"pages":null},"PeriodicalIF":3.4,"publicationDate":"2023-10-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"50166969","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"教育学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-10-18DOI: 10.1080/16184742.2023.2263859
Kirstin Hallmann, Christoph Breuer, Jasper Mohr
This study aimed to provide a better understanding of Dual Career competencies among elite athletes. To that effect, we evaluated how elite athletes perceive the importance and their possession of ...
{"title":"Elite athletes’ perceived dual career competencies and their effectiveness","authors":"Kirstin Hallmann, Christoph Breuer, Jasper Mohr","doi":"10.1080/16184742.2023.2263859","DOIUrl":"https://doi.org/10.1080/16184742.2023.2263859","url":null,"abstract":"This study aimed to provide a better understanding of Dual Career competencies among elite athletes. To that effect, we evaluated how elite athletes perceive the importance and their possession of ...","PeriodicalId":47777,"journal":{"name":"European Sport Management Quarterly","volume":null,"pages":null},"PeriodicalIF":3.4,"publicationDate":"2023-10-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"50166970","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"教育学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}