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Deep Learning-Based Cause-Related Marketing and the Impact of the Internet on MICE Events in the Context of the Epidemic 流行病背景下基于深度学习的因果营销和互联网对会展活动的影响
IF 1.8 4区 工程技术 Q1 Mathematics Pub Date : 2024-02-01 DOI: 10.1142/s0219477524400200
Kun Shi, Boshi Cui, XinTong Zhao, Yuwei Ma, Yang Yang, Zewen Du

Since 2019, novel coronavirus pneumonia has been rampant around the world, and when outbreaks occur, Meetings, Incentives, Conferences and Exhibitions (MICE) events are often affected to varying degrees. In addition, in the context of the epidemic, consumers have increasingly taken the participation of MICE in charitable activities as a measure of their social responsibility and judged MICE events as good or bad accordingly. Therefore, the impact of deep learning-based good cause marketing and the Internet on MICE events in the context of the epidemic has attracted much attention. Based on the CiteSpace analysis, this study systematically reviewed the impact system of cause-related marketing on exhibition activities and fitted the neural network model with a single-factor inter-group experiment. The results show that when the complete data set is divided into 70% training set and 30% test set, the model with the training function of Train lm and seven hidden layers performs best in all models. This shows that in the process of charity marketing, the fit between consumers and charity activities determines the attitude and willingness of consumers to participate in charity marketing.

2019 年以来,新型冠状病毒肺炎在全球范围内肆虐,一旦疫情爆发,会议、奖励旅游、大会及展览(MICE)活动往往会受到不同程度的影响。此外,在疫情背景下,消费者越来越将会展旅游活动参与慈善活动作为衡量其社会责任的标准,并据此判断会展旅游活动的好坏。因此,基于深度学习的公益营销和互联网对疫情背景下会奖活动的影响备受关注。本研究在CiteSpace分析的基础上,系统梳理了善因营销对会展活动的影响体系,并通过单因素组间实验拟合了神经网络模型。结果表明,当将完整数据集分为 70% 的训练集和 30% 的测试集时,训练函数为 Train lm 且有 7 个隐藏层的模型在所有模型中表现最佳。这表明,在慈善营销过程中,消费者与慈善活动的契合度决定了消费者参与慈善营销的态度和意愿。
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引用次数: 0
Ternary Instantaneous Noise-Based Logic with Exponential Hilbert Space 基于指数希尔伯特空间的三元瞬时噪声逻辑
IF 1.8 4区 工程技术 Q1 Mathematics Pub Date : 2023-12-20 DOI: 10.1142/s0219477524500202
Laszlo B. Kish

A tree-valued instantaneous noise-based logic with exponential Hilbert space is proposed. The third value is an uncertain bit value, which can be useful in artificial intelligence applications. The signal carrying the ternary universe has a significant advantage over the signal of the standard binary universe: its amplitude is never zero during any clock period. All known binary logic gates for exponential Hilbert space work for the binary sub-space in the ternary logic in the same way as they do in binary logic. This is useful when zeros cause problems in the exponential Hilbert space version of binary logic. Ternary logic is advantageous in various applications, including AI and natural language processing.

提出了一种基于指数希尔伯特空间的树值瞬时噪声逻辑。第三个值是不确定的位值,可用于人工智能应用。与标准二进制宇宙信号相比,携带三元宇宙的信号有一个显著优势:在任何时钟周期内,其振幅都不会为零。所有已知的指数希尔伯特空间二进制逻辑门在三元逻辑的二进制子空间中的工作方式与在二进制逻辑中的工作方式相同。当零点在二进制逻辑的指数希尔伯特空间版本中造成问题时,这一点就非常有用。三元逻辑在包括人工智能和自然语言处理在内的各种应用中都具有优势。
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引用次数: 0
Segmented Multifractal Detrended Fluctuation Analysis in Key Economic Sectors 主要经济部门的分段多分形趋势波动分析
IF 1.8 4区 工程技术 Q1 Mathematics Pub Date : 2023-12-15 DOI: 10.1142/s0219477524400261
Foued Saâdaoui
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引用次数: 0
A Multi-Criteria Decision Analysis Framework for Evaluating Strategic Alternatives in Complex Business Markets 评估复杂商业市场战略选择的多标准决策分析框架
IF 1.8 4区 工程技术 Q1 Mathematics Pub Date : 2023-12-15 DOI: 10.1142/s0219477524500226
Zhang Yun, Leilei Jiang
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引用次数: 0
Stock Market Volatility Prediction Based on Robust GBM-GRU Model 基于稳健 GBM-GRU 模型的股市波动性预测
IF 1.8 4区 工程技术 Q1 Mathematics Pub Date : 2023-12-15 DOI: 10.1142/s0219477524500214
Chuyue Liao, Guoqing Chen, Siyang Cai
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引用次数: 0
The Impact of the Currency Influence on the International Trade Status from the Perspective of Network Sampled by G20 Countries 从 G20 国家抽样网络看货币影响对国际贸易状况的影响
IF 1.8 4区 工程技术 Q1 Mathematics Pub Date : 2023-12-14 DOI: 10.1142/s021947752440025x
Han Yi
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引用次数: 0
Tree Seed Algorithm-based Feature Selection with Optimal Deep Learning Model for Supply Chain Management 基于树种子算法的特征选择与供应链管理的最佳深度学习模型
IF 1.8 4区 工程技术 Q1 Mathematics Pub Date : 2023-12-14 DOI: 10.1142/s0219477524400194
Jaber S. Alzahrani, Mashael Maashi, H. Alshahrani, Abdulkhaleq Q. A. Hassan, Jahangir Khan, A. Dutta, Yasir A. M. Eltahir, Hussam Eldin Hussein saad, Rafiulla Gilkaramenthi
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引用次数: 0
The Marketing Strategy of Enterprises under the “One Belt and One Road” Policy 一带一路 "政策下的企业营销战略
IF 1.8 4区 工程技术 Q1 Mathematics Pub Date : 2023-12-14 DOI: 10.1142/s0219477524400248
Lingxian Zhu
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引用次数: 0
Stock price forecasting based on dynamic factor augmented model averaging approach 基于动态因子增强模型平均法的股票价格预测
IF 1.8 4区 工程技术 Q1 Mathematics Pub Date : 2023-12-14 DOI: 10.1142/s0219477524400224
Fangfei Li
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引用次数: 0
Forecasting Financial Market Trends in a Complex Business Environment 在复杂的商业环境中预测金融市场趋势
IF 1.8 4区 工程技术 Q1 Mathematics Pub Date : 2023-12-14 DOI: 10.1142/s0219477524400236
Xiuyan Wang
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引用次数: 0
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Fluctuation and Noise Letters
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