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Biculturalism Badui people's identity: a case study on Seba Badui 2023 双文化主义八堆人的身份认同:以《塞巴八堆2023》为例
Pub Date : 2023-07-30 DOI: 10.25139/jsk.v7i2.6276
R. Nia Kania Kurniawati, Liza Diniarizky Putri, Ichsan Adil Prayogi, Dian Wardiana Sjuchro, Ramon K. Santos III
This research discusses how an indigenous community assimilates two divergent cultures in the wake of Globalisation, specifically focusing on the influence of technology. The subject of this study is the Baduis people of Banten. Drawing upon McLuhan's media ecology theory, this qualitative research adopts a case study approach. The research centres on the Badui people, focusing on the Baduy Seba activities that transpired in April 2023. The primary aim is to examine how this Indigenous society, which initially resisted technology, eventually engages in the process of cultural acculturation. The findings of this study reveal that the Banten Baduis people demonstrate a reserved demeanour in the face of Globalisation's influence, choosing to embrace change cautiously while still preserving their core values. This cautious and adaptive attitude of the Baduis people towards the swift influence of technology reflects their biculturalism, where they successfully blend their traditional customs with aspects of the modern world.
本研究讨论了一个土著社区如何在全球化之后吸收两种不同的文化,特别关注技术的影响。本研究的对象是万丹的八族人。本定性研究借鉴麦克卢汉的媒介生态学理论,采用个案研究的方法。研究以八堆人为中心,重点关注发生在2023年4月的八堆塞巴活动。主要目的是研究这个最初抵制技术的土著社会如何最终参与文化适应的过程。本研究的结果表明,万丹巴多斯人在面对全球化的影响时表现出一种矜持的态度,选择谨慎地拥抱变化,同时仍然保留自己的核心价值观。面对技术的迅速影响,巴土族人的这种谨慎和适应态度反映了他们的双文化主义,他们成功地将传统习俗与现代世界的各个方面融合在一起。
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引用次数: 0
Communicating development innovation in North Sumatra via group communication 通过小组沟通沟通北苏门答腊岛的发展创新
Pub Date : 2023-07-30 DOI: 10.25139/jsk.v7i2.6692
Muhammad Alfikri
This research aims to explore the dynamics of group communication in the dissemination of development innovations within the Department of Communications and Informatics in North Sumatra Province. This study adopts a qualitative approach using the Case Study model. Data collection involves four techniques: (1) interviews, (2) participant observation, (3) documentation studies, and (4) reference searches. Informants were selected using the purposive sampling technique and snowball sampling. Data analysis follows the Miles, Huberman, and Spradley model, encompassing three steps: data reduction, data presentation, and drawing or verifying conclusions. The study's findings reveal that group communication within the Department revolves around the division and detailed allocation of tasks and responsibilities to individual employees. The dissemination of development innovations in North Sumatra utilises diverse communication techniques, encompassing brochures, posters, billboards, banners, television, RRI, websites, and email as the media for group communication programs.
本研究旨在探索在北苏门答腊省通信和信息部传播发展创新的群体传播动态。本研究采用个案研究模式的定性方法。数据收集涉及四种技术:(1)访谈,(2)参与性观察,(3)文献研究,(4)参考文献检索。采用有目的抽样法和滚雪球抽样法选择举报人。数据分析遵循Miles、Huberman和Spradley模型,包括三个步骤:数据简化、数据呈现、得出或验证结论。研究结果显示,部门内部的团队沟通围绕着对每个员工的分工和任务和责任的详细分配展开。在北苏门答腊岛,发展创新的传播利用了多种传播技术,包括小册子、海报、广告牌、横幅、电视、RRI、网站和电子邮件作为群体传播项目的媒体。
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引用次数: 0
Manifestation of the batang banyu concept as a community communication experience 巴塘半渔概念作为社区交流体验的体现
Pub Date : 2023-07-30 DOI: 10.25139/jsk.v7i2.5838
None Fahrianoor
The existence of a unique concept of a river has significantly shaped the Banjarese community's relationship with it. This unique perspective, known as "Batang Banyu," portrays the river as a revered and integral aspect of their existence. The core objective of this research lies in comprehending the embodiment of the Batang Banyu concept within the regions of Martapura, Nagara, and Panggang in South Kalimantan. The research adopts a phenomenological approach, utilising an interpretive qualitative method to achieve this. The primary data is gathered through rigorous field observations and in-depth interviews with local inhabitants. The study's outcomes unveil that the Batang Banyu concept has evolved into a communicative experience, endowing the community with profound significance for the river. This significance finds manifestation in four fundamental aspects: first and foremost, the river serves as a livelihood for fishermen; secondly, it supports various livelihood-related endeavours; thirdly, it plays a crucial role in constructing homes; and lastly, it serves as a means of transportation. Remarkably, among the communities residing along the banks of the Nagara River and Panggang Lake, the Batang Banyu concept remains firmly entrenched. Conversely, for the people residing along the Martapura River, the Batang Banyu concept has been discarded, resulting in the unfortunate neglect and pollution of the Martapura River due to the accumulation of vast amounts of garbage.
独特的河流概念的存在极大地塑造了班加雷斯社区与河流的关系。这种独特的视角,被称为“巴塘Banyu”,将河流描绘成他们生存的一个受人尊敬和不可或缺的方面。本研究的核心目的在于了解巴塘班育概念在南加里曼丹的玛塔普拉、长加拉和庞冈地区的体现。该研究采用现象学方法,利用解释性定性方法来实现这一目标。主要数据是通过严格的实地观察和对当地居民的深入访谈收集的。研究结果表明,巴塘板屿的概念已经演变为一种交流体验,赋予社区对河流的深刻意义。这种意义体现在四个基本方面:首先,这条河是渔民的生计;二是支持各项民生事业;第三,它在建造房屋中起着至关重要的作用;最后,它还是一种交通工具。值得注意的是,在居住在长ara河和Panggang湖沿岸的社区中,Batang Banyu的概念仍然根深蒂固。相反,对于居住在Martapura河沿岸的人们来说,Batang Banyu的概念已经被抛弃,导致Martapura河因大量垃圾的堆积而不幸被忽视和污染。
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引用次数: 1
Communication strategy in socialising analogue switch off in North Sulawesi 北苏拉威西岛社交模拟开关的通信策略
Pub Date : 2023-07-30 DOI: 10.25139/jsk.v7i2.5747
Angeline Lydia Kojansow, Leviane Jackelin Hera Lotulung, Johnny Semuel Kalangi
This research delves into the efficacy of the North Sulawesi Broadcasting Commission's communication strategy in facilitating the analogue switch-off programme. The study employs qualitative research methods, utilising in-depth interviews with key stakeholders, and adopts Hafied Cangara's communication strategy framework, based on Laswell's theory , to analyse the Commission's approach. The outcomes reveal that the Commission's communication plan effectively conveyed the intended message to the public. It achieved its objectives of disseminating information and educating the populace about the switch-off process. Nonetheless, the plan could have been further enhanced to better address the diverse needs and concerns of the audience. The findings offer valuable insights into the challenges and opportunities associated with implementing the analogue switch-off programme, especially concerning formulating efficient communication strategies that can effectively reach all segments of Society. By shedding light on these aspects, this research significantly contributes to the broader discourse on digital television and its profound influence on broadcasting policies in Indonesia.
本研究深入探讨了北苏拉威西广播委员会的传播战略在促进模拟关闭程序方面的功效。本研究采用定性研究方法,利用与主要利益相关者的深度访谈,并采用Hafied canara的沟通策略框架,基于Laswell的理论,来分析委员会的方法。结果显示,委员会的宣传计划有效地向公众传达了预期的信息。它实现了传播有关关闭过程的信息和教育民众的目标。尽管如此,该计划本来可以得到进一步加强,以更好地满足听众的各种需要和关切。研究结果为我们提供了宝贵的见解,让我们了解在实施模拟信号关闭计划时所面临的挑战和机遇,特别是在制定有效的传播策略以有效地覆盖社会各阶层方面。通过揭示这些方面,本研究对数字电视及其对印度尼西亚广播政策的深远影响的更广泛论述作出了重大贡献。
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引用次数: 0
Optimisme saat pandemi: strategi storytelling pada video promosi destinasi pariwisata super prioritas 对大流行时期的乐观:视频推广旅游目的地的故事策略
Pub Date : 2023-07-30 DOI: 10.25139/jsk.v7i2.5446
Dian Nuranindya, Agustinus Rusdianto Berto, Anabel Yevina Mulyadi Wahyu
As domestic tourist arrivals begin to grow amid the easing of the Covid-19 pandemic in Indonesia, the Ministry of Tourism and Creative Economy (Kemenparekraf) of the Republic of Indonesia is optimistic about the revival of the tourism sector in 2021. For this reason, the Ministry of Tourism and Creative Economy produces promotional videos for Wonderful Indonesia storytelling style that prioritizes super priority tourist destinations. This study aims to evaluate the use of digital storytelling strategies in promotional video content for Lake Toba, Lombok, Labuan Bajo, and Borobudur. The exploratory sequential mixed methods design was used to obtain qualitative and quantitative data. Based on directed qualitative content analysis using the concept of storytelling heroes journey structure, the four video contents highlight the domination of hero characters in the story structure. However, the most complete content of heroic characters is found in the video for the destination of Borobudur, rather than Lake Toba, which has the highest production costs. Then, based on the results of experimental validation of the findings of previous qualitative data, it was found that the digital storytelling technique used was able to moderately influence the positive image of the four destinations. Digital storytelling for tourism promotion videos in the future needs to integrate the complete structure of heroic stories by involving a variety of supporting characters, both protagonists and antagonists, as well as incorporating elements of economy and pacing in the content
随着新冠肺炎疫情在印度尼西亚的缓解,国内游客人数开始增长,印度尼西亚共和国旅游和创意经济部(Kemenparekraf)对2021年旅游业的复苏表示乐观。因此,旅游与创意经济部制作了“奇妙印尼”的宣传影片,以故事叙述的方式,优先考虑超级优先的旅游目的地。本研究旨在评估在多巴湖、龙目岛、纳闽巴荷岛和婆罗浮屠岛的宣传视频内容中使用数字故事策略。采用探索性序贯混合方法设计,获得定性和定量数据。基于定向定性的内容分析,运用故事英雄旅程结构的概念,四个视频内容突出了英雄人物在故事结构中的主导地位。然而,英雄人物的内容最完整的是婆罗浮屠目的地的视频,而不是制作成本最高的多巴湖。然后,基于先前定性数据结果的实验验证结果,发现所使用的数字叙事技术能够适度影响四个目的地的积极形象。未来旅游宣传片的数字化叙事需要整合英雄故事的完整结构,包括主角和反派等多种配角,并在内容中融入经济和节奏元素
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引用次数: 1
Aktivisme digital kebijakan pencegahan dan penanganan kekerasan seksual 数字行动主义政策性侵犯预防与治疗
Pub Date : 2023-07-30 DOI: 10.25139/jsk.v7i2.5323
None Zulfa Annisa Rahmadhani, Bevaola Kusumasari
This article describes the process of digital activism carried out by a coalition of pros and cons regarding the ratification of policies on the prevention and handling of sexual violence in tertiary institutions as well as the effectiveness of digital activism from the two coalitions in terms of the implications for policy implementation. This article uses a qualitative content analysis method by analyzing Twitter messages containing the hashtags and keywords Permendikbudristek, Permendikbud, #RevokePermendikbudristekNo30, and #DukungPermendikbud30. The choice of these hashtags was based on the urgency to be able to review public opinion on the ratification of Permendikbudristek Number 30 of 2021 based on the pros and cons categories so that the implications could then be analyzed for the policy implementation of preventing and handling sexual violence. The data obtained in this study were analysed using the theory of digital activism stages which consist of triggering phases, media reactions, viral organizations, and direct action. In addition, data analysis is also focused on reviewing the effectiveness of digital activism carried out by the two coalitions based on several factors that influence the effectiveness of digital activism in achieving its goals, starting from public involvement, long-term strategic plans, mass mobilization, and the level of support received. The results of the analysis show that the stages of digital activism carried out by the two coalitions started with the emergence of a triggering phase which was based on the incompatibility of the substance of the policy with the values shared by several community groups, then was strengthened by the presence of a fairly high media reaction, in this case, social media Twitter. Even though it was not accompanied by the emergence of a viral organisation, there was a direct action by the counter coalition. Furthermore, the results of the analysis also show that the effectiveness of digital activism by counter-parties is categorized as low compared to digital activism carried out by pro-parties based on the achievement of factors that influence the effectiveness of digital activism.
本文描述了一个支持和反对联盟在批准高等教育机构预防和处理性暴力政策方面所进行的数字行动的过程,以及两个联盟在政策实施方面的数字行动的有效性。本文使用定性内容分析方法,分析包含主题标签和关键字Permendikbudristek、Permendikbud、#RevokePermendikbudristekNo30和#DukungPermendikbud30的Twitter消息。之所以选择这些标签,是因为迫切希望能够根据赞成和反对的类别,审查公众对批准2021年第30号国会法案的意见,以便分析其对预防和处理性暴力的政策实施的影响。本研究中获得的数据使用数字行动主义阶段理论进行分析,该阶段包括触发阶段,媒体反应,病毒组织和直接行动。此外,数据分析还侧重于根据影响数字行动主义在实现其目标方面的有效性的几个因素,从公众参与、长期战略计划、群众动员和获得的支持水平开始,审查两个联盟开展的数字行动主义的有效性。分析结果表明,两个联盟开展的数字行动主义的阶段始于一个触发阶段的出现,这个触发阶段是基于政策的实质与几个社区团体所共有的价值观不相容,然后由于媒体的高度反应而得到加强,在这种情况下,是社交媒体Twitter。尽管没有出现病毒式组织,但反政府联盟采取了直接行动。此外,分析结果还显示,基于影响数字行动主义有效性的因素的实现,与亲政党开展的数字行动主义相比,对手政党的数字行动主义的有效性被归类为低。
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引用次数: 0
Indonesian online news and digital culture: a media ecology perspective 印尼网路新闻与数位文化:媒体生态视角
Pub Date : 2023-07-29 DOI: 10.25139/jsk.v7i2.6190
Bruce Dame Laoera, Tangguh Okta Wibowo
The number of Internet users in Indonesia continues to increase, with more and more people using electronic gadgets connected to the Internet. It is also quite clear to see the phenomenon related to the emergence of online news in the digital realm. The researchers review and characterise Indonesian online news from the media ecology perspective. By doing library research, a literature review will be composed and used to describe online news and digital culture in Indonesia in media ecology. The result shows that the increasing use of the Internet has resulted in the rise of online news media, which seem to have replaced traditional media. In the context of Indonesia's digital culture, multimedia features in online news have the potential to attract readers' interest. At the same time, social media provides space for independent online news and community participation in the digital world to shape social, political, and cultural values.
印度尼西亚的互联网用户数量持续增加,越来越多的人使用连接到互联网的电子产品。我们也很清楚地看到与数字领域中在线新闻的出现有关的现象。研究人员从媒体生态学的角度回顾和描述了印度尼西亚的在线新闻。通过图书馆研究,撰写一篇文献综述,用于描述印尼媒体生态中的在线新闻和数字文化。结果表明,随着互联网使用的增加,网络新闻媒体的兴起似乎已经取代了传统媒体。在印尼的数位文化背景下,线上新闻的多媒体特色有可能吸引读者的兴趣。与此同时,社交媒体为独立的在线新闻和社区参与数字世界提供了空间,以塑造社会、政治和文化价值观。
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引用次数: 1
Influencer relations: the new paradigm of public relations 影响者关系:公共关系的新范式
Pub Date : 2023-07-29 DOI: 10.25139/jsk.v7i2.6688
Adi Sumandiyar, Juan Carlos M. Smith, Zulfia Hanum Alfi Syahr, Muhammad Najib Husain, Agung Suharyanto
Digitalisation has become an integral part of people's daily lives, particularly with the significant impact of the COVID-19 pandemic. In the past, Public Relations (PR) primarily focused on public branding, catering mostly to a select audience. However, the rise of Digital Uses and Gratifications has led to a transformation in media dynamics, giving rise to a new paradigm known as Corporate Communications and Influencer Marketing. In this research, AI Machine learning and Pattern Analysis was employed to examine the patterns of the Influencer aspect within Public Relations. This emerging PR paradigm demonstrates the dynamic nature of the field as it expands to encompass new dimensions. Incorporating Influencer Relations to promote products requires integrating Corporate Communications skills to establish a thriving Influencer Relations industry. This highlights the evolving nature of PR in response to the changing media landscape, indicating the need for a comprehensive approach to harnessing the potential of digitalisation and Influencer Marketing in modern Public Relations practices.
数字化已成为人们日常生活中不可或缺的一部分,特别是在2019冠状病毒病大流行的重大影响下。过去,公共关系(PR)主要关注公共品牌,主要是为了迎合特定的受众。然而,数字使用和满足的兴起导致了媒体动态的转变,产生了一种被称为企业传播和影响者营销的新范式。在这项研究中,使用人工智能机器学习和模式分析来检查公共关系中影响者方面的模式。这个新兴的公关范例展示了这个领域的动态本质,因为它扩展到包含新的维度。整合影响者关系来推广产品需要整合企业沟通技巧,以建立一个蓬勃发展的影响者关系行业。这凸显了公关在不断变化的媒体环境中不断发展的本质,表明需要一种全面的方法来利用数字化和影响者营销在现代公共关系实践中的潜力。
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引用次数: 0
Public relations' robot: utopia or reality? 公关机器人:乌托邦还是现实?
Pub Date : 2023-07-29 DOI: 10.25139/jsk.v7i2.6687
Dendi Pratama, Mateo Jose A. Vidal, Dade Prat Untarti, Dian Wardiana Sjuchro, None Rahmatiah
In 2023, AI has become an integral part of daily life, swiftly embraced in both developed and smaller countries. This research focuses on raises the question: is AI a utopia or an inevitability, given the disruptions it brings to the digital landscape? Using Roger Fidler's mediamorphosis analysis, this research suggests that AI leans more towards a utopian outlook, where its disruptive impact allows for critical evaluation. The study aims to understand AI's value and conceptualisation in society. By recognising AI's transformative influence, this research contributes to the discourse by highlighting its potential as a utopian force while acknowledging its inevitable role in shaping the future.
2023年,人工智能将成为人们日常生活中不可或缺的一部分,无论是发达国家还是小国都将迅速接受。这项研究的重点是提出一个问题:考虑到人工智能给数字世界带来的破坏,它是乌托邦还是不可避免的?根据罗杰·菲德勒(Roger Fidler)的媒介形态分析,这项研究表明,人工智能更倾向于一种乌托邦式的前景,在这种前景下,它的破坏性影响允许进行批判性评估。该研究旨在了解人工智能在社会中的价值和概念化。通过认识到人工智能的变革性影响,本研究通过强调其作为乌托邦力量的潜力,同时承认其在塑造未来方面不可避免的作用,为论述做出了贡献。
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引用次数: 0
Organisational communication towards work-life balance in achieving working homeostatic at JOOX Indonesia 在JOOX印尼公司实现工作与生活平衡的组织沟通
Pub Date : 2023-07-29 DOI: 10.25139/jsk.v7i2.6231
Dewi Widowati, Vidya Alisya, Yuniarti Rahayu, Mufid Salim, Steven Sakasasmita
This study aims to observe the implementation of internal communication within the company and how the company implements the work-life balance of its employees. This study utilises the Organisational Control Theory from Phillip Tompkins and George Cheney in Littlejohn and Foss, which is stated in four ways: simple control, technical control, bureaucracy, and conservative control, and uses the concept of work-life balance from Fisher et al., where there are four dimensions of forming a work-life balance: work interference with personal life, personal life interference with work, work enhancement of personal life, and personal life enhancement of work. The results of the study found that employees' work-life balance is obtained unequally by all employees. A hierarchy within the company shows no equal position in the organisation. The managerial position levels and above feel like they have more work-life balance than ordinary employees.
本研究旨在观察公司内部沟通的实施情况,以及公司如何实现员工的工作与生活平衡。本研究利用了Phillip Tompkins和George Cheney在Littlejohn and Foss中的组织控制理论,该理论以简单控制、技术控制、官僚主义和保守控制四种方式进行陈述,并使用了Fisher等人的工作与生活平衡概念,其中形成工作与生活平衡的四个维度:工作干扰个人生活、个人生活干扰工作、工作增强个人生活、个人生活增强工作。研究结果发现,员工的工作与生活平衡对所有员工来说都是不平等的。公司内部的等级制度表明在组织中没有平等的地位。管理级别及以上的员工感觉他们比普通员工更能平衡工作和生活。
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引用次数: 0
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