This study investigated the impact of resource distribution on learning outcomes on nine purposively selected primary schools in the Chintheche Education Zone (previously known as Chihame Zone 1), Nkhata Bay District. Criteria for eligibility were that a school should have administered primary school leaving examinations at least three (3) times and was easy to access by public transport. In addition to document analysis, the study collected data using a questionnaire administered to the head teachers of each school, the Primary Education Advisor (PEA), and District Education Manager (DEM). Descriptive statistical analysis was done to compare pupil performance between schools with optimal resource availability and those without. The study found that the distribution of resources in the Chintheche Education Zone is unequal even though the zone is under one Primary Education Advisor. Schools closest to the trading centre have more resources and perform better than schools located far away from the trading centre and lacking almost in everything. The findings suggest that the unequal distribution of resources affects selection of pupils to secondary schools. The study recommends that fair and equitable distribution of resources would go a long way to achieving equity in access to secondary education.
{"title":"Impact of Resource Distribution and Availability on Primary Schools Pupil Learning Outcomes: Case Study of Chintheche Education Zone, Nkhata Bay, Malawi","authors":"M. Nyirenda","doi":"10.4314/JDCS.V8I1.12","DOIUrl":"https://doi.org/10.4314/JDCS.V8I1.12","url":null,"abstract":"This study investigated the impact of resource distribution on learning outcomes on nine purposively selected primary schools in the Chintheche Education Zone (previously known as Chihame Zone 1), Nkhata Bay District. Criteria for eligibility were that a school should have administered primary school leaving examinations at least three (3) times and was easy to access by public transport. In addition to document analysis, the study collected data using a questionnaire administered to the head teachers of each school, the Primary Education Advisor (PEA), and District Education Manager (DEM). Descriptive statistical analysis was done to compare pupil performance between schools with optimal resource availability and those without. The study found that the distribution of resources in the Chintheche Education Zone is unequal even though the zone is under one Primary Education Advisor. Schools closest to the trading centre have more resources and perform better than schools located far away from the trading centre and lacking almost in everything. The findings suggest that the unequal distribution of resources affects selection of pupils to secondary schools. The study recommends that fair and equitable distribution of resources would go a long way to achieving equity in access to secondary education.","PeriodicalId":85725,"journal":{"name":"The Journal of development communication","volume":"31 1","pages":"239-260"},"PeriodicalIF":0.0,"publicationDate":"2021-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84584192","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Mohammed Salahuddin Ahmed, M. Mamun-ur-Rashid, Mohammed Tareq Mahmood
The cell phone can provide numerous benefits to sea fishers who risk their lives and resources for making livelihoods. This article is based on the firm assumption that the use of the cell phone during marine fishing can contribute to income, security and risk reduction. This study adds to the empirical evidence of determinants of cell phone use by fishers during marine fishing. For the purpose of reaching objectives, the study has drawn quantitative data generated through structured face-to-face interviews with 200 randomly selected fishers from three selected villages adjacent to the Bay of Bengal in the mid coastal area of Bangladesh during the period January to February 2016. Descriptive statistics, inferential statistics and binary logistic regression model is used to analyze the data. The study concludes that fishers own cell phone (odds ratio[OR]=6.56, 95 per cent confidence interval [CI]: 1.69,25.44), enjoying the availability of cell phone network (OR=166.20, 95 per cent CI:38.35, 720.28), earned low (OR=20.35, 95 per cent CI:4.24, 97.28) to medium income (OR=9.53, 95 per cent CI:0.99, 91.12) form sea fishing have a greater tendency to use cell phones, while fishers had low information need (OR=0.11, 95 per cent CI:0.01, 1.13) represented lower use of cell phone during marine fishing. Thus, it is essential to build cell phone infrastructure bases in the potential fishing zones of Bangladesh and supplying cell phone devices at subsidised cost.
{"title":"Determinants of Cellphone Usage among Sea Fisher’s During Marine Fishing in Selected Coastal Villages of Bangladesh","authors":"Mohammed Salahuddin Ahmed, M. Mamun-ur-Rashid, Mohammed Tareq Mahmood","doi":"10.4314/JDCS.V8I1.6","DOIUrl":"https://doi.org/10.4314/JDCS.V8I1.6","url":null,"abstract":"The cell phone can provide numerous benefits to sea fishers who risk their lives and resources for making livelihoods. This article is based on the firm assumption that the use of the cell phone during marine fishing can contribute to income, security and risk reduction. This study adds to the empirical evidence of determinants of cell phone use by fishers during marine fishing. For the purpose of reaching objectives, the study has drawn quantitative data generated through structured face-to-face interviews with 200 randomly selected fishers from three selected villages adjacent to the Bay of Bengal in the mid coastal area of Bangladesh during the period January to February 2016. Descriptive statistics, inferential statistics and binary logistic regression model is used to analyze the data. The study concludes that fishers own cell phone (odds ratio[OR]=6.56, 95 per cent confidence interval [CI]: 1.69,25.44), enjoying the availability of cell phone network (OR=166.20, 95 per cent CI:38.35, 720.28), earned low (OR=20.35, 95 per cent CI:4.24, 97.28) to medium income (OR=9.53, 95 per cent CI:0.99, 91.12) form sea fishing have a greater tendency to use cell phones, while fishers had low information need (OR=0.11, 95 per cent CI:0.01, 1.13) represented lower use of cell phone during marine fishing. Thus, it is essential to build cell phone infrastructure bases in the potential fishing zones of Bangladesh and supplying cell phone devices at subsidised cost.","PeriodicalId":85725,"journal":{"name":"The Journal of development communication","volume":"14 1","pages":"125-143"},"PeriodicalIF":0.0,"publicationDate":"2021-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78938743","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Isaac Joseph Muthotho, Winnie Ndeta Otsiulah, Geoffrey Sikolia
Globally, differentiation strategies and corporate communication plan inform corporate communication strategies, for disseminating disease surveillance research outcomes. Study respondents are also stakeholders in research outcomes alongside the scientific community. This study examined differentiation strategies and corporate communication plans, as corporate communication strategies for dissemination of research outcomes at KEMRI. It also investigated the influence of the corporate communication plan in place for dissemination of disease surveillance research outcomes to study respondents at KEMRI. The study employed a purposive sampling design utilizing mixed methods using self-administered questionnaires and in-depth interview guides. The study adopted the pragmatic research paradigm. This case study utilised descriptive study design to collect primary data. The study was anchored on excellence theory and complimented by communication theory. The Krejcie Morgan table was utilised to determine a sample size of 76. Data was collected from a response rate of 79 per cent. From a target population of 76, the researcher purposively selected 60 respondents. The study findings were differentiation strategies (48.3%) and corporate communication plan (51.7 per cent). Recommendations on the communication plan comprised: elevation of Corporate Affairs (CA) to top management, to manage the communication plan for disseminating research outcomes. KEMRI to incorporate a communication plan for scientists and CA, for translating research jargon to research respondents and other stakeholders. Enhancement of differentiation strategies by continually maintaining image, identity and corporate visual identity (CVI). Empower CA to manage media relations, identity, reputation, and media audits. Propagate unified consistence in messaging, identifying KEMRI as an authority in communicating research outcomes. The study concluded that study respondents felt ignored during dissemination research outcomes at KEMRI, Nairobi. The findings enhanced the body of knowledge on, corporate communication strategies incorporating study respondents as stakeholders in research outcomes dissemination.
{"title":"Corporate communication strategies: Differentiation strategies and corporate communication plan for dissemination of disease surveillance research outcomes at Kenya Medical Research Institute","authors":"Isaac Joseph Muthotho, Winnie Ndeta Otsiulah, Geoffrey Sikolia","doi":"10.4314/JDCS.V8I1.5","DOIUrl":"https://doi.org/10.4314/JDCS.V8I1.5","url":null,"abstract":"Globally, differentiation strategies and corporate communication plan inform corporate communication strategies, for disseminating disease surveillance research outcomes. Study respondents are also stakeholders in research outcomes alongside the scientific community. This study examined differentiation strategies and corporate communication plans, as corporate communication strategies for dissemination of research outcomes at KEMRI. It also investigated the influence of the corporate communication plan in place for dissemination of disease surveillance research outcomes to study respondents at KEMRI. The study employed a purposive sampling design utilizing mixed methods using self-administered questionnaires and in-depth interview guides. The study adopted the pragmatic research paradigm. This case study utilised descriptive study design to collect primary data. The study was anchored on excellence theory and complimented by communication theory. The Krejcie Morgan table was utilised to determine a sample size of 76. Data was collected from a response rate of 79 per cent. From a target population of 76, the researcher purposively selected 60 respondents. The study findings were differentiation strategies (48.3%) and corporate communication plan (51.7 per cent). Recommendations on the communication plan comprised: elevation of Corporate Affairs (CA) to top management, to manage the communication plan for disseminating research outcomes. KEMRI to incorporate a communication plan for scientists and CA, for translating research jargon to research respondents and other stakeholders. Enhancement of differentiation strategies by continually maintaining image, identity and corporate visual identity (CVI). Empower CA to manage media relations, identity, reputation, and media audits. Propagate unified consistence in messaging, identifying KEMRI as an authority in communicating research outcomes. The study concluded that study respondents felt ignored during dissemination research outcomes at KEMRI, Nairobi. The findings enhanced the body of knowledge on, corporate communication strategies incorporating study respondents as stakeholders in research outcomes dissemination.","PeriodicalId":85725,"journal":{"name":"The Journal of development communication","volume":"1 1","pages":"99-124"},"PeriodicalIF":0.0,"publicationDate":"2021-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88602002","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Aceme Nyika, Geraldine Taponeswa Nyika, Jeffrey Tonderai Nyika, Jeremy Tashinga Nyika, T. Nyika
The COVID-19 outbreak that started in Wuhan, China, in December 2019 spread across the world causing a pandemic that infected and killed thousands of people globally. Countries made frantic efforts to put in place measures to curb the spread of the viral infections. The measures included social distancing, regular washing of hands with soap, applying sanitizers to hands and surfaces, use of personal protective equipment, screening, testing, isolation of suspected cases, quarantine of cases, lockdowns, treatment of cases and controlled burial of deceased cases. Almost all affected countries experienced four main hindrances to their efforts to control the COVID-19 pandemic; (i) challenges in implementing preventative measures effectively, (ii) health care delivery systems that could not cope with the pandemic, (iii) limited resources, and (iv) negative socio-economic impact caused by the pandemic. One of the challenges that hindered efforts to prevent the spread of the pandemic or to manage it are various conspiracy theories, beliefs, and or unproven claims, some of which are contradictory, that were circulated across the world.
{"title":"COVID-19 Pandemic: Questioning Conspiracy Theories, Beliefs or Claims that Have Potential Negative Impact on Public Health Interventions and Proposal for Integrated Communication and Information Dissemination Strategies (ICIDS)","authors":"Aceme Nyika, Geraldine Taponeswa Nyika, Jeffrey Tonderai Nyika, Jeremy Tashinga Nyika, T. Nyika","doi":"10.4314/JDCS.V8I1.1","DOIUrl":"https://doi.org/10.4314/JDCS.V8I1.1","url":null,"abstract":"The COVID-19 outbreak that started in Wuhan, China, in December 2019 spread across the world causing a pandemic that infected and killed thousands of people globally. Countries made frantic efforts to put in place measures to curb the spread of the viral infections. The measures included social distancing, regular washing of hands with soap, applying sanitizers to hands and surfaces, use of personal protective equipment, screening, testing, isolation of suspected cases, quarantine of cases, lockdowns, treatment of cases and controlled burial of deceased cases. Almost all affected countries experienced four main hindrances to their efforts to control the COVID-19 pandemic; (i) challenges in implementing preventative measures effectively, (ii) health care delivery systems that could not cope with the pandemic, (iii) limited resources, and (iv) negative socio-economic impact caused by the pandemic. One of the challenges that hindered efforts to prevent the spread of the pandemic or to manage it are various conspiracy theories, beliefs, and or unproven claims, some of which are contradictory, that were circulated across the world.","PeriodicalId":85725,"journal":{"name":"The Journal of development communication","volume":"15 1","pages":"1-21"},"PeriodicalIF":0.0,"publicationDate":"2021-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81766521","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
How does one explain Africa's underdevelopment when compared with other regions of the world? Over fifty years of independence have little to show for economic progress and poverty has continued to afflict the African population even as it continues to grow. Political instability, economic regress, corruption, and bad governance have been identified as some of the problems facing Africa and keeping it underdeveloped. Yet, I believe that there are still other matters that have been neglected preventing leaders coming up with a holistic vision of development. Attention to these neglected aspects would, most likely, contribute to removing the bottlenecks to more accelerated holistic development of the continent thereby making it possible for Africans to realise abundant life.
{"title":"Neglected Aspects in the Understanding of Holistic Development in Africa","authors":"A. C. Musopole","doi":"10.4314/JDCS.V8I1.10","DOIUrl":"https://doi.org/10.4314/JDCS.V8I1.10","url":null,"abstract":"How does one explain Africa's underdevelopment when compared with other regions of the world? Over fifty years of independence have little to show for economic progress and poverty has continued to afflict the African population even as it continues to grow. Political instability, economic regress, corruption, and bad governance have been identified as some of the problems facing Africa and keeping it underdeveloped. Yet, I believe that there are still other matters that have been neglected preventing leaders coming up with a holistic vision of development. Attention to these neglected aspects would, most likely, contribute to removing the bottlenecks to more accelerated holistic development of the continent thereby making it possible for Africans to realise abundant life.","PeriodicalId":85725,"journal":{"name":"The Journal of development communication","volume":"110 1","pages":"202-223"},"PeriodicalIF":0.0,"publicationDate":"2021-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87589669","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The study provides insights on how Royals FM and Radio Progress have, through innovative and strategic programming, become community mobilisers for tackling issues of communication and accountability in their local assemblies. The study employed a qualitative research approach. Interviews and focus group discussion were used to collect data from two purposively selected Community Radio Stations (CR), and from some community members and other stakeholders in local governance. A key finding of the study was information access difficulties to assist CR conduct investigations on partisanship perceptions of CR watchdog functions in exposing corruption, which disincentivised both stations from investigating corruption related issues at the District Assemblies (DA). The study concludes that the little evidence of corruption revelations at the assemblies by the stations despite reports of corruption being a bane to local development efforts, suggests that CR need to overcome all obstacles to enable them effectively perform their community broadcasting mandate as expected. The study recommends a speedy operationalisation of the Right to Information Law of the country. There is the need for the Ghana Community Radio Network to organize periodic training programmes for its members and owners of CR to enable them to strictly adhere to their non-partisan ethos so as to enable them gain public trust in their role as non
{"title":"Media and Governance: Promoting Local Governance through Community Radio in Northern Ghana","authors":"Lawrence Naaikuur, Sylvester Dombo","doi":"10.4314/JDCS.V8I1.7","DOIUrl":"https://doi.org/10.4314/JDCS.V8I1.7","url":null,"abstract":"The study provides insights on how Royals FM and Radio Progress have, through innovative and strategic programming, become community mobilisers for tackling issues of communication and accountability in their local assemblies. The study employed a qualitative research approach. Interviews and focus group discussion were used to collect data from two purposively selected Community Radio Stations (CR), and from some community members and other stakeholders in local governance. A key finding of the study was information access difficulties to assist CR conduct investigations on partisanship perceptions of CR watchdog functions in exposing corruption, which disincentivised both stations from investigating corruption related issues at the District Assemblies (DA). The study concludes that the little evidence of corruption revelations at the assemblies by the stations despite reports of corruption being a bane to local development efforts, suggests that CR need to overcome all obstacles to enable them effectively perform their community broadcasting mandate as expected. The study recommends a speedy operationalisation of the Right to Information Law of the country. There is the need for the Ghana Community Radio Network to organize periodic training programmes for its members and owners of CR to enable them to strictly adhere to their non-partisan ethos so as to enable them gain public trust in their role as non","PeriodicalId":85725,"journal":{"name":"The Journal of development communication","volume":"13 1","pages":"144-163"},"PeriodicalIF":0.0,"publicationDate":"2021-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73246474","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
An estimated two to three million annual deaths from vaccine preventable diseases (VPDs) are prevented through immunisation. Currently about 19.5 million infants miss out on routine immunisation globally. We carried out a study on the role of message content in persuasive communication on adoption of routine immunisation services. The study employed a mixed method research design. A sample of 384 caregivers was used. Data was collected using interviewer administered questionnaires and Key Informant Interviews. The key informants interviewed were taken with sub-county medical officer of health, health promotion officer and EPI coordinator. Both descriptive and inferential statistics were applied in the analysis. The study findings were that message content had positive influence on adoption of routine immunisation. The study recommended that routine immunisation messages be made frequently available, targeted and tailored to the caregivers. Secondly, the community should be involved in advocacy towards adoption of routine immunisation, to create ownership and adoption sustainability. Additionally, health workers should be motivated towards good practice in health worker-client communication, specifically, persuasive communication to build trust from the caregivers. The researcher recommends comparative studies should be conducted, comparing the well performing counties with Bomet County, Kenya.
{"title":"Influence of Message Content in Persuasive Communication on Adoption of Routine Immunisation of Children Aged 0-5 years in Bomet County, Kenya","authors":"Mary Amatu, H. Mberia, Kaylo Wa Ngula","doi":"10.4314/JDCS.V8I1.9","DOIUrl":"https://doi.org/10.4314/JDCS.V8I1.9","url":null,"abstract":"An estimated two to three million annual deaths from vaccine preventable diseases (VPDs) are prevented through immunisation. Currently about 19.5 million infants miss out on routine immunisation globally. We carried out a study on the role of message content in persuasive communication on adoption of routine immunisation services. The study employed a mixed method research design. A sample of 384 caregivers was used. Data was collected using interviewer administered questionnaires and Key Informant Interviews. The key informants interviewed were taken with sub-county medical officer of health, health promotion officer and EPI coordinator. Both descriptive and inferential statistics were applied in the analysis. The study findings were that message content had positive influence on adoption of routine immunisation. The study recommended that routine immunisation messages be made frequently available, targeted and tailored to the caregivers. Secondly, the community should be involved in advocacy towards adoption of routine immunisation, to create ownership and adoption sustainability. Additionally, health workers should be motivated towards good practice in health worker-client communication, specifically, persuasive communication to build trust from the caregivers. The researcher recommends comparative studies should be conducted, comparing the well performing counties with Bomet County, Kenya.","PeriodicalId":85725,"journal":{"name":"The Journal of development communication","volume":"63 1","pages":"185-201"},"PeriodicalIF":0.0,"publicationDate":"2021-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77015507","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The research paper provides an in-depth analysis of the entrepreneurial ecosystem of Malawi. Employing the Global Entrepreneurship Index (GEI) methodology, the findings reveal a weak entrepreneurial ecosystem with a GEI score of 12.2 out of a possible 100. The relationship between the GDP per capita and the three entrepreneurship sub-indices, thus, attitude, ability, and aspiration are very weak and fall well below global average trends. Unfortunately, despite the high total entrepreneurship rates (TER) in Malawi, this leads to little contribution to the country's GDP per-capita a common phenomenon in many developing countries. performing not only poorly but below world averages. Despite the general positive perception of entrepreneurship by citiz ecosystem has failed to harness the propensity to develop new products and adopt new technologies for innovation and high growth entrepreneurship. From a policy intervention perspective, Malawi needs to focus most of its efforts and investments in five areas that include start-up skills, risk acceptance, high growth, risk capital, and human capital to improve the country's GEI score by 0.02.
{"title":"An Analysis of the Entrepreneurial Ecosystem of Malawi: The Global Entrepreneurship Index (GEI) Approach","authors":"F. Pobee, Thuso Mphela","doi":"10.4314/JDCS.V8I1.11","DOIUrl":"https://doi.org/10.4314/JDCS.V8I1.11","url":null,"abstract":"The research paper provides an in-depth analysis of the entrepreneurial ecosystem of Malawi. Employing the Global Entrepreneurship Index (GEI) methodology, the findings reveal a weak entrepreneurial ecosystem with a GEI score of 12.2 out of a possible 100. The relationship between the GDP per capita and the three entrepreneurship sub-indices, thus, attitude, ability, and aspiration are very weak and fall well below global average trends. Unfortunately, despite the high total entrepreneurship rates (TER) in Malawi, this leads to little contribution to the country's GDP per-capita a common phenomenon in many developing countries. performing not only poorly but below world averages. Despite the general positive perception of entrepreneurship by citiz ecosystem has failed to harness the propensity to develop new products and adopt new technologies for innovation and high growth entrepreneurship. From a policy intervention perspective, Malawi needs to focus most of its efforts and investments in five areas that include start-up skills, risk acceptance, high growth, risk capital, and human capital to improve the country's GEI score by 0.02.","PeriodicalId":85725,"journal":{"name":"The Journal of development communication","volume":"1 1","pages":"224-238"},"PeriodicalIF":0.0,"publicationDate":"2021-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89895440","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Public relations is a vital tool for the government because it emphasizes on democracy and good governance. This study sought to establish the role of public relations tools in sensitizing the public on government projects in government ministries in the Central Government in Nairobi. Specifically, the study examined: the effects of media relations on sensitizing the public on government projects in Nairobi County, Kenya; the effects of community relations on sensitizing the public on government projects in Nairobi County, Kenya; the effects of sponsorships on sensitizing the public on government projects in Nairobi County, Kenya; the effects of community events on sensitizing the public on government projects in Nairobi County, Kenya. For this study, the researcher used descriptive survey design. The target population comprised heads of departments in state corporations in Kenya which totals 162. This study was a census survey of all 162 state corporations in Kenya. The unit of analysis comprised all the state corporations whereas the unit of observation consisted of 162 heads of departments (Public Relations Officers) of each State Corporation, thus forming a sample size of 162 respondents. Primary data was collected using questionnaires as the main data collection instruments. The study also collected data using an interview schedule. SPSS version 20 was adopted in the analysis of quantitative data. Data was presented in the form of pie charts, graphs and tables. Themes were used to analyze qualitative data. The study found that media relations positively and significantly influence sensitisation on government projects; community relations positively and significantly influence sensitisation on government projects; sponsorships positively and significantly influence sensitisation on government projects and community events positively and significantly influence sensitisation on government projects. The study, therefore, recommends that stronger communication mechanisms should be installed and well integrated in the system to ensure easier and convenient dissemination of information to the public. PR department of any organisation contributes to its development and enhances
公共关系是政府的重要工具,因为它强调民主和良好的治理。这项研究的目的是确定公共关系工具在提高公众对内罗毕中央政府各部政府项目的认识方面的作用。具体地说,这项研究审查了:媒介关系对提高公众对肯尼亚内罗毕县政府项目的认识的影响;社区关系对提高公众对肯尼亚内罗毕县政府项目的认识的影响;赞助对提高公众对肯尼亚内罗毕县政府项目的认识的影响;社区活动对提高公众对肯尼亚内罗毕县政府项目的认识的影响。本研究采用描述性调查设计。目标人群包括肯尼亚国有公司的部门负责人,总数为162人。这项研究是对肯尼亚所有162家国有企业的人口普查。分析单位由所有国有企业组成,而观察单位由每个国有企业的162名部门负责人(公共关系官员)组成,从而形成162名受访者的样本量。以问卷调查作为主要的数据收集工具来收集原始数据。该研究还使用面试时间表收集数据。定量数据分析采用SPSS version 20。数据以饼状图、图形和表格的形式呈现。采用主题分析定性数据。研究发现,媒体关系对公众对政府项目的敏感度有积极而显著的影响;社区关系对公众对政府项目的认识有积极和显著的影响;赞助对政府项目及社区活动的宣传有正面及显著影响,而对政府项目的宣传则有正面及显著影响。因此,这项研究建议,应当建立更强有力的通讯机制,并将其纳入该系统,以确保更容易和方便地向公众传播信息。任何组织的公关部门都有助于组织的发展和提高
{"title":"The Role of Public Relations in sensitizing public on Government Projects in Kenya: Case of Nairobi County","authors":"Winfred Kaleli, Winnie Ndeta Otslulah, Consolata Mutisya","doi":"10.4314/JDCS.V8I1.3","DOIUrl":"https://doi.org/10.4314/JDCS.V8I1.3","url":null,"abstract":"Public relations is a vital tool for the government because it emphasizes on democracy and good governance. This study sought to establish the role of public relations tools in sensitizing the public on government projects in government ministries in the Central Government in Nairobi. Specifically, the study examined: the effects of media relations on sensitizing the public on government projects in Nairobi County, Kenya; the effects of community relations on sensitizing the public on government projects in Nairobi County, Kenya; the effects of sponsorships on sensitizing the public on government projects in Nairobi County, Kenya; the effects of community events on sensitizing the public on government projects in Nairobi County, Kenya. For this study, the researcher used descriptive survey design. The target population comprised heads of departments in state corporations in Kenya which totals 162. This study was a census survey of all 162 state corporations in Kenya. The unit of analysis comprised all the state corporations whereas the unit of observation consisted of 162 heads of departments (Public Relations Officers) of each State Corporation, thus forming a sample size of 162 respondents. Primary data was collected using questionnaires as the main data collection instruments. The study also collected data using an interview schedule. SPSS version 20 was adopted in the analysis of quantitative data. Data was presented in the form of pie charts, graphs and tables. Themes were used to analyze qualitative data. The study found that media relations positively and significantly influence sensitisation on government projects; community relations positively and significantly influence sensitisation on government projects; sponsorships positively and significantly influence sensitisation on government projects and community events positively and significantly influence sensitisation on government projects. The study, therefore, recommends that stronger communication mechanisms should be installed and well integrated in the system to ensure easier and convenient dissemination of information to the public. PR department of any organisation contributes to its development and enhances","PeriodicalId":85725,"journal":{"name":"The Journal of development communication","volume":"19 1","pages":"49-73"},"PeriodicalIF":0.0,"publicationDate":"2021-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82549459","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study investigated the relevance of Cocoa Life Project interventions implemented by World Vision Ghana to the development of beneficiary communities using the Wassa East District as a case. The views of members who were mostly farmers, gari processors, soap makers, and members of village savings and loans associations from beneficiary communities were considered in a sequential-dependence mixed method research approach. A total of 406 respondents were selected using stratified, simple random and convenience sampling methods, with 84.2 percent response rate for the quantitative data. Research instruments were interview schedule and focus group discussion guide. Means and standard deviation were used for quantitative analysis whilst thematic analysis was done for the qualitative data. The study observed that business development, financial literacy, microcredit facilities, agriculture, and livelihood diversification within beneficiary communities. Also, awareness creation was one of the main communication tools WVG relied upon in promoting community development in the district. Though the interventions led to behaviour change, there were concerns with the overall change in behaviour within the communities. Besides, beneficiary communities had diverse development needs which could only be understood through appropriate and well-planned development communication strategies and approaches. As part of the recommendations, WVG should collaborate with Mondelez International and local authorities to come out with measures to improve upon job creation, behaviour change at the community level, health care services, and water and sanitation in Cocoa Life communities.
{"title":"Relevance of Cocoa Life Project Interventions to Community Development in Rural Ghana: Exploring the Views of Beneficiaries in Wassa East District","authors":"Daniel Odoom","doi":"10.4314/JDCS.V8I1.2","DOIUrl":"https://doi.org/10.4314/JDCS.V8I1.2","url":null,"abstract":"This study investigated the relevance of Cocoa Life Project interventions implemented by World Vision Ghana to the development of beneficiary communities using the Wassa East District as a case. The views of members who were mostly farmers, gari processors, soap makers, and members of village savings and loans associations from beneficiary communities were considered in a sequential-dependence mixed method research approach. A total of 406 respondents were selected using stratified, simple random and convenience sampling methods, with 84.2 percent response rate for the quantitative data. Research instruments were interview schedule and focus group discussion guide. Means and standard deviation were used for quantitative analysis whilst thematic analysis was done for the qualitative data. The study observed that business development, financial literacy, microcredit facilities, agriculture, and livelihood diversification within beneficiary communities. Also, awareness creation was one of the main communication tools WVG relied upon in promoting community development in the district. Though the interventions led to behaviour change, there were concerns with the overall change in behaviour within the communities. Besides, beneficiary communities had diverse development needs which could only be understood through appropriate and well-planned development communication strategies and approaches. As part of the recommendations, WVG should collaborate with Mondelez International and local authorities to come out with measures to improve upon job creation, behaviour change at the community level, health care services, and water and sanitation in Cocoa Life communities.","PeriodicalId":85725,"journal":{"name":"The Journal of development communication","volume":"10 1","pages":"22-48"},"PeriodicalIF":0.0,"publicationDate":"2021-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87590156","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}