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Digital Transformation in Ship Operations and Management 船舶运营和管理中的数字化转型
M. S. Solmaz, Cihat Aşan, A. Şıhmantepe
Many businesses around the world have begun to take advantage of digital technology in recent years. Making use of digital technology enables one to do things in less time, need fewer employees, reduce costs, use information and resources effectively, produce the most products with the least resources, and consequently, increase the profitability of the enterprises. The shipping sector is one of the building blocks of the maritime industry. It aims to increase its profitability by digitizing in today's increasingly competitive conditions. In recent years, digital twin (DT) technology has been used extensively for the digitalization of the sector. This chapter introduces the current and potential uses of DT technology in ship operations and management and gives an idea about how DT technology will create an opportunity to develop the shipping sector.
近年来,世界各地的许多企业都开始利用数字技术。利用数字技术,可以用更少的时间,更少的员工,降低成本,有效地利用信息和资源,用最少的资源生产最多的产品,从而提高企业的盈利能力。航运业是海运业的组成部分之一。它的目标是在当今竞争日益激烈的条件下通过数字化来提高盈利能力。近年来,数字孪生(DT)技术被广泛应用于行业的数字化。本章介绍了DT技术在船舶运营和管理中的当前和潜在用途,并介绍了DT技术将如何创造发展航运业的机会。
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引用次数: 0
The Effect of Product Modularity on Supplier Integration 产品模块化对供应商整合的影响
Metehan Feridun Sorkun, Ö. Özpeynirci
This chapter seeks to identify the set of conditions under which the mirroring hypothesis holds, proposing that modular product architecture leads to organizational modularity (i.e., supplier disintegration). The contradictory results on the mirroring hypothesis in the extant literature call for a more holistic analysis of the issue. To this end, this chapter develops a multi-objective mathematical model, allowing for the simultaneous examination of potentially influential factors, including those claimed to be neglected by the mirroring hypothesis. The findings reveal that modular product architecture does not necessarily lead to supplier disintegration, but that its effect is contingent on a firm's priorities.
本章试图确定镜像假设成立的条件集,提出模块化产品架构导致组织模块化(即供应商解体)。现有文献中关于镜像假说的矛盾结果要求我们对这一问题进行更全面的分析。为此,本章开发了一个多目标数学模型,允许同时检查潜在的影响因素,包括那些声称被镜像假设忽略的因素。研究结果表明,模块化产品架构并不一定导致供应商解体,但其影响取决于公司的优先级。
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引用次数: 0
Product Innovation and Personalization via Social Media 通过社交媒体实现产品创新和个性化
R. Ranjan
Innovation of products continually, customization, and personalization are the strategies to gain sustainable competitive advantage for companies operating in Industry 4.0 era. Corporations tend to turn to the new social media for access to customer data. How much big data in terms of variety, veracity, velocity, and volume the corporation has determines its prediction architecture and hence customer satisfaction. This is reflected both in terms of inflecting revenues as well as investment from the venture capitalists (VCs), who then see great potential in the business, whether it be a start-up, an established organization, or its spin-off. This chapter explains this new management strategy for corporate sustainability through application of social media to acquire personal consumer and customer data. This is to devise customised products, personalize experience, and innovate for the two. The chapter takes exceptional growth story of BYJU's an educational technology company, as an example to elucidate the theory, concepts, and ideas discussed.
持续的产品创新、定制化和个性化是企业在工业4.0时代获得持续竞争优势的策略。企业倾向于利用新的社交媒体来获取客户数据。在种类、准确性、速度和数量方面,公司拥有多少大数据决定了其预测架构,从而决定了客户满意度。这既反映在影响收入方面,也反映在风险资本家(vc)的投资方面,他们看到了企业的巨大潜力,无论是初创企业、成熟组织还是其衍生产品。本章通过应用社交媒体获取个人消费者和客户数据,解释了这种新的企业可持续发展管理策略。这就是设计定制化的产品,个性化的体验,为两者创新。本章以BYJU教育科技公司的非凡成长故事为例,阐述了所讨论的理论、概念和思想。
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引用次数: 0
Personalized Product Recommendation and User Satisfaction 个性化产品推荐和用户满意度
Priyadarsini Patnaik
A recommendation system is a significant part of artificial intelligence (AI) to help users' access information at any time and from anywhere. Online product recommender systems are widely used to recommend products based on consumers' preferences. The traditional recommendation algorithms of recommendation engines do not meet the needs of users in the AI environment when exposed to large amounts of data resulting in a low recommendation efficiency. To address this, a personalized recommendation system was introduced. These personalized recommendation systems (PRS) are an important component for ecommerce players in the Indian e-commerce aspects. Since personalized recommendations are becoming increasingly popular, this study examines information processing theory with respect to personalized recommendations and their impact on user satisfaction. Further, relationships between the variables were examined by conducting regression analysis and found a positive correlation exists between personalized product recommendation and user satisfaction.
推荐系统是人工智能(AI)的重要组成部分,它可以帮助用户随时随地获取信息。在线产品推荐系统被广泛用于根据消费者的偏好推荐产品。在人工智能环境下,传统推荐引擎的推荐算法在面对大量数据时不能满足用户的需求,导致推荐效率较低。为了解决这个问题,引入了一个个性化的推荐系统。这些个性化推荐系统(PRS)是印度电子商务领域电子商务参与者的重要组成部分。由于个性化推荐越来越受欢迎,本研究探讨了个性化推荐及其对用户满意度的影响的信息处理理论。进一步,通过回归分析检验变量之间的关系,发现个性化产品推荐与用户满意度之间存在正相关关系。
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引用次数: 0
Addressing the Business Issues Through Open Innovation Initiatives 通过开放式创新计划解决商业问题
N. R. Rao
Many concepts are emerging in the disciplines of management and information and communication technology. One needs to identify the concepts that are useful in designing and developing the business models for addressing the business issues of an enterprise. This chapter gives an overview of the various concepts in the disciplines of management and information technology. In the present business scenario, interdisciplinary concepts are needed to develop business models under open innovation environment. An enterprise has to choose the relevant concepts from the two disciplines as per their requirements in designing business models for their open innovation initiatives.
管理、信息和通信技术等学科中出现了许多概念。需要确定在设计和开发业务模型以解决企业的业务问题时有用的概念。本章概述了管理和信息技术学科中的各种概念。在当前的商业场景中,需要跨学科的概念来开发开放式创新环境下的商业模式。企业在进行开放式创新的商业模式设计时,需要根据企业的需求,从这两个学科中选择相关的概念。
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引用次数: 0
Growing Pains 成长的烦恼
Marisa R. Ferreira, Carina Silva, Beatriz Casais
Today's ever-changing business environment is very demanding for companies, particularly those of modest dimensions and operating in more traditional formats. There is an imperative change happening in market and consumer behavior – a need for digital transformation or digital complement to the traditional business model, aiming at improving the lives of individuals, groups, and society as a whole. A Portuguese small company that manufactures cookies and biscuits has identified a need to move forward and revitalize its traditional business format, preserving its traditional origins but seeking to reframe its business in a more digital context. The main goals of the case study are to understand (1) this brand's evolution, (2) its primary difficulties, and (3) strengths, and the authors also indicate possible future paths that can be replicated in other similar businesses.
当今瞬息万变的商业环境对企业的要求非常高,尤其是那些规模不大、经营方式比较传统的企业。市场和消费者行为发生了迫切的变化——需要数字化转型或对传统商业模式进行数字化补充,旨在改善个人、群体和整个社会的生活。葡萄牙一家生产饼干和饼干的小公司认为有必要向前发展,振兴其传统的商业模式,保留其传统的起源,但寻求在更数字化的背景下重塑其业务。案例研究的主要目标是了解(1)这个品牌的演变,(2)它的主要困难,(3)优势,作者还指出了可能的未来路径,可以复制到其他类似的业务。
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引用次数: 0
Relationships and Strategic Implications Among Organizational Culture 组织文化之间的关系及其战略含义
José G. Vargas-Hernández
This study aims to analyze the strategic implications that the organizational culture has on organizational knowledge, learning, and innovation. It begins from the assumption that there is a direct and positive relationship between the organizational culture and knowledge, learning, and innovation in organizations. It also is assumed that organizational culture, knowledge, learning, and innovation are receptive to sustainable organizational practices. The method used is the appreciative inquiry as a collaborative dialogue based on the question of what is the best of and what might be that aims to design and implement innovations in sustainable organizational arrangements and processes. The theoretical framework is based on organizational cultural cognitivism theory and the theory of socio-ecological intergradation. It is concluded that sustainable organization practices require the creation and development of an organizational culture supportive of knowledge, learning, and innovation practices.
本研究旨在分析组织文化对组织知识、学习和创新的战略意义。它从组织文化与组织中的知识、学习和创新之间存在直接和积极的关系的假设开始。它还假定组织文化、知识、学习和创新是接受可持续的组织实践的。所使用的方法是作为一种协作对话的欣赏性调查,其基础是什么是最好的,什么可能是这样的问题,旨在设计和实施可持续组织安排和过程中的创新。理论框架以组织文化认知主义理论和社会生态整合理论为基础。结论是,可持续的组织实践需要创造和发展一种支持知识、学习和创新实践的组织文化。
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引用次数: 0
Recognizing Skills and Competencies Required Under Industry 4.0's Framework for Achieving Business Digital Transformation 识别在工业4.0框架下实现业务数字化转型所需的技能和能力
Antonios Kargas, A. Giannakis, Iraklis Foukas
Economic and technological developments that took place the last 30 years have resulted in a new form of industrial revolution, widely known as Industry 4.0 (I4.0). Researchers and professionals worldwide try to foresee and contribute to its development, while the COVID-19 pandemic acted as an accelerator and revealed that changes arising under Industry 4.0 will affect a wide variety of working-life aspects. Among these aspects, skills and competencies needed under I4.0 are expected to change. The current chapter uses the European Skills, Competences, Qualifications, and Occupations (ESCO) database to identify which are the most valuable skills and competencies in the time being, when European businesses are taking part in the so-called digital transformation, part of Industry's 4.0 evolution. The most significant skills and competencies will be presented alongside with an analysis on existing research on the relationship between I4.0 and new skills/competencies needed.
过去30年的经济和技术发展导致了一种新形式的工业革命,被广泛称为工业4.0 (I4.0)。世界各地的研究人员和专业人士都试图预测并为其发展做出贡献,而2019冠状病毒病大流行则起到了加速器的作用,并表明工业4.0带来的变化将影响到工作生活的方方面面。在这些方面,工业4.0下所需的技能和能力预计会发生变化。本章使用欧洲技能、能力、资格和职业(ESCO)数据库来确定当前最有价值的技能和能力,因为欧洲企业正在参与所谓的数字化转型,这是工业4.0演进的一部分。最重要的技能和能力将与对工业4.0与所需新技能/能力之间关系的现有研究的分析一起呈现。
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引用次数: 2
Digital Transformation Journey of HR 人力资源数字化转型之旅
Tuğba Karaboğa, H. Karaboğa, Doğan Başar, Songül Zehir
Big data and artificial intelligence (AI) technologies have changed how we live, how we work, and how we organize businesses. Thus, it is no surprise that it is also changing how we manage human resources (HR). For HR leaders, digital transformation is a very hot topic, having the potential to create high value for businesses. First, HR can transform all functions, processes, and systems by leveraging digital platforms and applications. Second, HR can lead business digitalization, enabling a compelling employee experience where a digital culture, a digital workplace, and digital management are welcomed. To provide a more pragmatic perspective, this chapter discusses digitalization of HR with big data and artificial intelligence (AI) technologies and identifies key digital HR strategies and roles needed to sustain the digital transformation. Also, this chapter presents the advantages of digital HR and the basic pitfalls HR faces in the digital transformation of HR.
大数据和人工智能(AI)技术已经改变了我们的生活方式、工作方式以及组织业务的方式。因此,它也改变了我们管理人力资源(HR)的方式也就不足为奇了。对于人力资源领导者来说,数字化转型是一个非常热门的话题,有可能为企业创造高价值。首先,人力资源可以通过利用数字平台和应用程序来改变所有职能、流程和系统。其次,人力资源可以引领业务数字化,在数字化文化、数字化工作场所和数字化管理受到欢迎的情况下,实现引人注目的员工体验。为了提供一个更务实的视角,本章讨论了大数据和人工智能(AI)技术的人力资源数字化,并确定了维持数字化转型所需的关键数字人力资源战略和角色。此外,本章还介绍了数字化人力资源的优势以及人力资源在数字化转型中面临的基本陷阱。
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引用次数: 0
Sustainable Development 可持续发展
Daniele Giordino, Edoardo Crocco
Climate change, pollutants, sustainable development, and public health have become increasingly more relevant issues that continuously get addressed and discussed by governments and entities all over the globe. Through the adoption of policies and recyclable methods, they hope to encourage and aid the responsible consumption of natural resources so as to reduce the creation of waste. Furthermore, the generation of sustainable communities is encouraged so as to safeguard and protect the population's health against the risks associated with different types of pollutants. To support SMEs in the adoption of sustainable practices, this chapter aims to introduce, guide, and provide some useful tools that can then be utilized by readers and professionals operating within SMEs to maximize the effectiveness of their sustainability approaches and tools while also providing knowledge on how the implementation of sustainable practices could be integrated within their businesses.
气候变化、污染物、可持续发展和公共卫生已成为全球各国政府和实体不断关注和讨论的日益重要的问题。通过采取政策和可回收的方法,他们希望鼓励和帮助负责任地消费自然资源,以减少废物的产生。此外,鼓励建立可持续社区,以保障和保护人民的健康,使其免受与不同类型污染物有关的风险。为了支持中小企业采用可持续发展实践,本章旨在介绍、指导和提供一些有用的工具,供中小企业的读者和专业人士使用,以最大限度地提高其可持续发展方法和工具的有效性,同时提供如何将可持续发展实践的实施纳入其业务的知识。
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引用次数: 0
期刊
Management Strategies for Sustainability, New Knowledge Innovation, and Personalized Products and Services
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