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Role of artificial intelligence in customer engagement: a systematic review and future research directions 人工智能在客户参与中的作用:系统回顾与未来研究方向
IF 2.4 Q3 MANAGEMENT Pub Date : 2024-04-05 DOI: 10.1108/jm2-01-2023-0016
Yuvika Gupta, Farheen Mujeeb Khan
<h3>Purpose</h3><p>The purpose of this study is to comprehend how AI aids marketers in engaging customers and generating value for the company by way of customer engagement (CE). CE is a popular area of research for scholars and practitioners. One area of research that could have far-reaching ramifications with regard to strengthening CE is artificial intelligence (AI). Consequently, it becomes extremely important to understand how AI is helping the marketer reach customers and create value for the firm via CE.</p><!--/ Abstract__block --><h3>Design/methodology/approach</h3><p>A detailed approach using both systematic review and bibliometric analysis was used. It involved identifying key research areas, the most influential authors, studies, journals, countries and organisations. Then, a comprehensive analysis of 50 papers was carried out in the four identified clusters through co-citation analysis. Furthermore, a content analysis of 42 articles for the past six years was also conducted.</p><!--/ Abstract__block --><h3>Findings</h3><p>Emerging themes explored through cluster analysis are CE concepts and value creation, social media strategies, big data innovation and significance of AI in tertiary industry. Identified themes for content analysis are CE conceptualisation, CE behaviour in social media, CE role in value co-creation and CE via AI.</p><!--/ Abstract__block --><h3>Research limitations/implications</h3><p>CE has emerged as a topic of great interest for marketers in recent years. With the rapid growth of digital media and the spread of social media, firms are now embarking on new online strategies to promote CE (Javornik and Mandelli, 2012). In this review, the authors have thoroughly assessed multiple facets of prior research papers focused on the utilisation of AI in the context of CE. The existing research papers highlighted that AI-powered chatbots and virtual assistants offer real-time interaction capabilities, swiftly addressing inquiries, delivering assistance and navigating customers through their experiences (Cheng and Jiang, 2022; Naqvi <em>et al.</em>, 2023). This rapid and responsive engagement serves to enrich the customer’s overall interaction with the business. Consequently, this research can contribute to a comprehensive knowledge of how AI is assisting marketers to reach customers and create value for the firm via CE. This study also sheds light on both the attitudinal and behavioural aspects of CE on social media. While existing CE literature highlights the motivating factors driving engagement, the study underscores the significance of behavioural engagement in enhancing firm performance. It emphasises the need for researchers to understand the intricate dynamics of engagement in the context of hedonic products compared to utilitarian ones (Wongkitrungrueng and Assarut, 2020). CEs on social media assist firms in using their customers as advocates and value co-creators (Prahalad and Ramaswamy, 2004; Sawhney <em>e
本研究的目的是了解人工智能如何通过客户参与(CE)的方式帮助营销人员吸引客户并为公司创造价值。顾客参与是学者和从业人员的热门研究领域。人工智能(AI)是对加强客户参与具有深远影响的研究领域之一。因此,了解人工智能如何帮助营销人员通过消费者体验接触客户并为公司创造价值就变得极为重要。其中包括确定关键研究领域、最有影响力的作者、研究、期刊、国家和组织。然后,通过联合引用分析,对确定的四个群组中的 50 篇论文进行了综合分析。此外,还对过去六年中的 42 篇文章进行了内容分析。研究结果通过聚类分析探索出的新兴主题包括消费电子概念和价值创造、社交媒体战略、大数据创新和人工智能在第三产业中的意义。内容分析确定的主题有消费电子概念化、消费电子在社交媒体中的行为、消费电子在价值共创中的作用以及通过人工智能实现消费电子。随着数字媒体的快速发展和社交媒体的普及,企业正着手实施新的在线战略来促进消费者体验(Javornik 和 Mandelli,2012 年)。在这篇综述中,作者全面评估了以往研究论文的多个方面,重点关注了人工智能在消费电子中的应用。现有的研究论文强调,人工智能驱动的聊天机器人和虚拟助理具有实时互动能力,可迅速处理询问、提供帮助并引导客户完成体验(Cheng 和 Jiang,2022 年;Naqvi 等人,2023 年)。这种快速响应的参与方式丰富了客户与企业的整体互动。因此,本研究有助于全面了解人工智能如何帮助营销人员通过消费电子接触客户并为企业创造价值。本研究还揭示了社交媒体上消费行为的态度和行为两个方面。现有的消费电子文献强调了推动参与的动机因素,而本研究则强调了行为参与对提高公司业绩的重要意义。研究强调,与功利性产品相比,研究人员需要了解享乐性产品背景下参与的复杂动态(Wongkitrungrueng 和 Assarut,2020 年)。社交媒体上的消费者参与有助于企业将客户作为拥护者和价值共同创造者(Prahalad 和 Ramaswamy,2004 年;Sawhney 等人,2005 年)。有几个关系营销主题是概念性的;因此,关系营销领域的学术研究有机会研究人工智能驱动的平台如何有效收集客户洞察。根据先前的关系营销研究,建立关系显然可以减少客户的不确定性(Barari 等人,2020 年)。因此,通过数据分析,企业可以对客户的偏好和行为进行有价值的洞察,从而更有效地与客户互动。实际意义社交媒体的快速发展使个人能够表达他们与品牌相关的想法、意见和情感,这为 VCC 创造了大量数据。与此同时,人工智能已成为向用户提供有价值内容的根本途径。它拓展了一个更广泛的概念,即软件和算法如何像人一样工作。从客户互动中收集的数据是有效利用人工智能提升消费体验的重要前提。人工智能不仅能降低错误率,同时还能帮助人类在复杂情况下做出决策。由于内置算法可以分析大量数据,企业可以实时检查需要改进的领域。根据客户的反应和见解自动执行任务,还可以节省时间和资源。人工智能可以分析客户数据,创造高度个性化的体验。它还可以预测客户行为和趋势,帮助企业预测需求和偏好。这样就能制定积极主动的 CE 战略,例如有针对性的优惠或及时的推广。此外,人工智能工具还能分析各种渠道的客户反馈和情绪。这些反馈可用于进行必要的改进,并及时解决客户关心的问题,最终促进更稳固的客户关系。人工智能可以促进多个数字渠道之间的无缝互动,确保客户可以通过自己喜欢的方式与品牌进行互动,无论是社交媒体、电子邮件还是聊天。
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引用次数: 0
A bibliometric and visualization analysis of intertemporal choice: origins, growth and future research avenues 时际选择的文献计量和可视化分析:起源、发展和未来研究途径
IF 2.4 Q3 MANAGEMENT Pub Date : 2024-04-05 DOI: 10.1108/jm2-07-2023-0157
Maneesha Singh, Tanuj Nandan

Purpose

This study aims to conduct a bibliometric analysis on “intertemporal choice” behavior of individuals from journals in the Scopus database between 1957 and 2023. The research covered the data on the said topic since it first originated in the Scopus database and carried out performance analysis and content analysis of papers in the business management and finance disciplines.

Design/methodology/approach

Bibliometric analysis, including science mapping and performance analysis, followed by content analysis of the papers of identified clusters, was conducted. Three clusters based on cocitation analysis and six themes (three major and three minor) were identified using the bibliometrix package in R studio. The content analysis of the papers in these clusters and themes have been discussed in this study, along with the thematic evolution of intertemporal choice research over the period of time, paving a way for future research studies.

Findings

The review unpacks publication and citation trends of intertemporal choice behavior, the most significant authors, journals and papers along with the major clusters and themes of research based on cocitation and degree of centrality and relevance, respectively, i.e. discounting experiments and intertemporal choice, impulsivity, risk preference, time-inconsistent preference, etc.

Originality/value

Over the past years, the research on “intertemporal choice” has flourished because of the increasing interest of researchers and scholars from different fields and the dynamic and pervasive nature of this topic. The well-developed and scattered body of knowledge on intertemporal choice has led to the need of applying a bibliometric analysis in the intertemporal choice literature.

目的本研究旨在对 Scopus 数据库中 1957 年至 2023 年间期刊中的个人 "跨期选择 "行为进行文献计量分析。研究涵盖了上述主题自首次出现在 Scopus 数据库以来的数据,并对商业管理和金融学科的论文进行了绩效分析和内容分析。设计/方法/途径进行了文献计量分析,包括科学图谱和绩效分析,然后对确定的聚类论文进行了内容分析。使用 R studio 中的 bibliometrix 软件包确定了基于同源分析的三个集群和六个主题(三个主要主题和三个次要主题)。本研究讨论了这些集群和主题中论文的内容分析,以及一段时间内跨时空选择研究的主题演变,为未来的研究铺平了道路。研究结果综述解读了跨时空选择行为的出版和引用趋势,最重要的作者、期刊和论文,以及分别基于共生和中心度及相关性的主要研究集群和主题,即贴现实验和跨时空选择。原创性/价值在过去的几年中,由于来自不同领域的研究人员和学者对 "跨期选择 "的兴趣日益浓厚,以及该主题的动态性和普遍性,"跨期选择 "研究蓬勃发展。有关跨期选择的知识体系发展完善且分散,因此有必要对跨期选择文献进行文献计量分析。
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引用次数: 0
Balancing between dynamics and stability for innovation alliance synergy based on evolutionary game model 基于演化博弈模型的创新联盟协同效应的动态性与稳定性平衡
IF 2.4 Q3 MANAGEMENT Pub Date : 2024-04-02 DOI: 10.1108/jm2-02-2023-0042
Hongmei Qi, Kailin Yang, Sibin Wu, Joo Jung

Purpose

Research on strategic alliances is concerned with two issues: continuation and reconfiguration. Building on prior research that examines the two issues separately, the paper studies them simultaneously. This paper aims to investigate how strategic alliances may exert the synergetic effect between dynamics and stability as well as to discuss the dynamic evolution process and influence factors of strategic alliances.

Design/methodology/approach

This paper describes the construction of a two-party evolutionary game model of alliance and partners. The model is used to analyze the evolution process of synergetic mechanism to determine when to terminate and when to continue with a partnership. Further, numerical simulation is used to quantify the results and to gain insight into the effects of various factors on the dynamic evolution of the synergetic mechanism.

Findings

This paper reveals several synergetic states of dynamics and stability in the alliances. The results show that synergy states are positively affected by the collaborative innovation benefits, alliance management capability, the intensity of intellectual property protection, liquidated damages and reputation losses, and negatively affected by the absorptive capacity of partners.

Practical implications

The study helps the alliance to achieve long-term development as well as to balance the paradoxical relationship. The results suggest that managers of strategic alliances should focus on building strong and long-term relationships in order to achieve high performance innovations. Managers should also pay close attention to their partners’ behaviors in previous alliances.

Originality/value

This paper provides new insights into the paradoxical relationship in alliance by revealing the evolution of synergetic mechanism between dynamics and stability. The results remind alliances to understand the relationship between dynamics and stability and to notice the influence factors of synergistic effects when they are making decisions.

目的 关于战略联盟的研究关注两个问题:延续和重组。在以往研究分别探讨这两个问题的基础上,本文对它们同时进行了研究。本文旨在研究战略联盟如何在动态性和稳定性之间发挥协同效应,并探讨战略联盟的动态演化过程和影响因素。该模型用于分析协同机制的演化过程,以确定何时终止、何时继续合作关系。本文揭示了联盟中动态和稳定的几种协同状态。研究结果表明,协同状态受协同创新收益、联盟管理能力、知识产权保护强度、违约金和声誉损失的正向影响,受合作伙伴吸收能力的负向影响。研究结果表明,战略联盟的管理者应注重建立稳固而长期的关系,以实现高绩效创新。本文通过揭示动态性与稳定性之间协同机制的演变,对联盟中的悖论关系提出了新的见解。研究结果提醒联盟了解动态性与稳定性之间的关系,并在决策时注意协同效应的影响因素。
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引用次数: 0
Unleashing financial inclusion: the mediating role of digital marketing in the impact of fintech and behavioral intention 释放金融包容性:数字营销在金融科技影响和行为意向中的中介作用
IF 2.4 Q3 MANAGEMENT Pub Date : 2024-03-25 DOI: 10.1108/jm2-12-2023-0304
Saad Ur Rehman, Shahid Hussain, Abdul Rasheed

Purpose

This study aims to explore the impact of financial technology (fintech) and behavioral intention on financial inclusion, specifically focusing on the role of digital marketing as a mediator.

Design/methodology/approach

Using a quantitative research design, this study collected data from 638 respondents in the province of Punjab, Pakistan to investigate the relationship between variables.

Findings

The results indicate that both behavioral intention and fintech have a positive and favorable effect on financial inclusion. Furthermore, the study reveals that digital marketing acts as a mediating factor between financial inclusion and both behavioral intention and fintech. These findings underscore the significance of using effective digital marketing strategies to facilitate financial inclusion through fintech platforms. Policymakers should prioritize the adoption of fintech innovations and supportive regulatory frameworks while implementing comprehensive digital marketing strategies to promote financial inclusion.

Originality/value

This research contributes to the existing body of literature by presenting empirical evidence that highlights the interconnectedness of fintech, behavioral intention, digital marketing and financial inclusion. By harnessing the potential of fintech and digital marketing, financial institutions can bridge the gap between underserved populations and formal financial services, thereby promoting economic growth and reducing inequality.

目的本研究旨在探讨金融技术(fintech)和行为意向对金融包容性的影响,特别关注数字营销作为中介的作用。结果研究结果表明,行为意向和金融技术对金融包容性都有积极有利的影响。此外,研究还显示,数字营销是金融包容性与行为意向和金融科技之间的中介因素。这些发现强调了利用有效的数字营销战略通过金融科技平台促进金融包容性的重要性。政策制定者应优先考虑采用金融科技创新和支持性监管框架,同时实施全面的数字营销战略,以促进金融包容性。通过利用金融科技和数字营销的潜力,金融机构可以缩小服务不足人群与正规金融服务之间的差距,从而促进经济增长并减少不平等现象。
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引用次数: 0
Modelling the barriers of talent agility in Indian automobile industry in the era of Industry 4.0 工业 4.0 时代印度汽车行业人才敏捷性的障碍建模
IF 2.4 Q3 MANAGEMENT Pub Date : 2024-03-20 DOI: 10.1108/jm2-06-2023-0124
Gopal Krushna Gouda, Binita Tiwari

Purpose

The COVID-19 outbreak disrupted the business environment and severely affected the morale and performance of the employees. Further, the Indian automobile industry witnessed major setbacks and drastically impacted sector in COVID-19. Talent agility is an emerging concept in the field of HRM that will foster innovations and productivity in the automobile industry. Thus, this study aims to explore the barriers to building in-house agile talents in the Indian automobile industry in the new normal.

Design/methodology/approach

The barriers of talent agility were identified through a literature review and validated through experts’ opinions. This study used a hybrid approach, which combines Interpretive Structural Modelling-Polarity (ISM-P) and decision-making trial and evaluation laboratory (DEMATEL) to develop a hierarchical structural model of the barriers, followed by classification into cause and effect groups.

Findings

The result of the multi-method approach identified that shortage of skills and competencies, lack of IT infrastructure, lack of ambidextrous leaders, lack of smart HRM technologies and practices, lack of attractive reward system/career management, poor advanced T&D, poor industry, institute interface and financial constraints are the critical barriers.

Practical implications

It can provide a strategic roadmap for automobile manufacturers to promote talent agility in the current wave of digitalization (Industry 4.0). This study can help the managers to address and overcome the barrier and hurdles in building talent agility.

Originality/value

This study is unique in that it addresses the contemporary issues related to talent agility in the context of the Indian automobile industry in the current rapidly changing environment. This study developed a holistic integrated ISM(P)-DEMATEL hierarchical framework on the barriers of talent agility indicating inner dependency weights, i.e., the strength of interrelationship between the barriers.

目的 COVID-19 的爆发破坏了商业环境,严重影响了员工的士气和工作表现。此外,印度汽车行业在 COVID-19 疫情中遭受了重大挫折,受到了严重影响。人才敏捷性是人力资源管理领域的一个新兴概念,它将促进汽车行业的创新和生产力。因此,本研究旨在探索新常态下印度汽车行业内部敏捷人才建设的障碍。设计/方法/途径通过文献综述确定了人才敏捷性的障碍,并通过专家意见进行了验证。本研究采用了一种混合方法,将解释性结构建模-极性(ISM-P)与决策试验和评估实验室(DEMATEL)相结合,建立了障碍的分层结构模型,然后将其分为因果组。研究结果采用多种方法研究的结果表明,技能和能力短缺、缺乏信息技术基础设施、缺乏灵活应变的领导者、缺乏智能人力资源管理技术和实践、缺乏有吸引力的奖励制度/职业管理、先进的技术和研发能力差、行业和机构之间的衔接差以及资金限制是关键障碍。原创性/价值本研究的独特之处在于,它以印度汽车行业为背景,探讨了在当前快速变化的环境中与人才敏捷性相关的当代问题。本研究就人才敏捷性的障碍制定了一个整体综合的 ISM(P)-DEMATEL 层次框架,表明了内部依赖权重,即障碍之间相互关系的强度。
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引用次数: 0
Improving performance evaluation based on the balanced scorecard with data envelopment analysis and game theory approaches: a case study 利用数据包络分析和博弈论方法改进基于平衡计分卡的绩效评估:案例研究
IF 2.4 Q3 MANAGEMENT Pub Date : 2024-03-12 DOI: 10.1108/jm2-08-2023-0185
Mansour Abedian, Hadi Shirouyehzad, Sayyed Mohammad Reza Davoodi

Purpose

This paper aims to propose an integrated use of balanced scorecard (BSC), data envelopment analysis (DEA) and game theory approach as an enhanced performance measurement technique to determine and rank the importance of manufacturing indicators of a steel company as a real case study.

Design/methodology/approach

An efficiency change ratio is defined to examine the characteristic function of each coalition which is super-additive. Then, the Shapley value index is used as the solution of the cooperative game to determine the importance of the BSC indicators of the company and rank order them.

Findings

The results reveal that “profitability rate” is the most important BSC indicator, whereas “customer satisfaction” is the least significant one. The ranking order of the importance of all BSC indicators makes it possible for the senior managers of the organization to realize the importance of each index separately and to improve the profitability and the number of customers by presenting programs according to the budget and time constraints.

Originality/value

The main contribution of this paper lies in the adoption of a game theory approach to performance measurement in the industrial sector that determines and ranks the importance of manufacturing indicators.

目的 本文旨在提出一种综合利用平衡计分卡(BSC)、数据包络分析(DEA)和博弈论方法的增强型绩效衡量技术,以某钢铁公司为实际案例,确定其生产指标的重要性并对其进行排序。结果结果表明,"利润率 "是最重要的 BSC 指标,而 "客户满意度 "是最不重要的 BSC 指标。所有 BSC 指标的重要性排序使组织的高级管理人员能够分别认识到每个指标的重要性,并根据预算和时间限制,通过提出方案来提高盈利能力和客户数量。原创性/价值本文的主要贡献在于采用博弈论方法对工业部门的绩效进行衡量,从而确定制造业指标的重要性并对其进行排序。
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引用次数: 0
Risk avoidance in strategic technology adoption 战略性技术应用中的风险规避
IF 2.4 Q3 MANAGEMENT Pub Date : 2024-03-12 DOI: 10.1108/jm2-10-2023-0221
J. Pedro Mendes, Miguel Marques, Carlos Guedes Soares

Purpose

Organizational technologies can be classified according to the roles they play as either commodity or strategic. Commodity technologies support common operations, while strategic technologies address perceived threats to competitiveness, often identified by strategic foresight. These must go through an adoption process before playing an effective role in strategy execution. The adoption process includes known activities, ranging from sourcing (itself from in-house development to turn-key acquisition) to operational integration. This paper aims to reveal strategic technology adoption risks that arise during strategy execution.

Design/methodology/approach

A gradually developed causal loop diagram model, supported by general literature, introduces three general classes of technology adoption risks: mismatched requirements, supplier dependence and unmanaged life cycles.

Findings

Rather than managed, these risks are incurred or avoided depending on decisions made during the adoption process.

Research limitations/implications

Despite the scarce literature coverage for the approach, examples revealing the presence of adoption risks are nevertheless available in the well-documented history of enterprise resource planning (ERP).

Practical implications

Although ERP is presented as a general-purpose strategic technology, the unique business features of maritime container terminals pose serious challenges to its adoption, which provides additional support to the discussion and reinforces the conclusions.

Originality/value

The approach to identifying risks in strategic technology adoption departs from the current risk paradigm in two significant ways. First, it emphasizes policy decision-making rather than external events. Second, it views risks as systemic rather than occurring independently.

目的组织技术可根据其发挥的作用分为商品技术和战略技术。商品技术为普通业务提供支持,而战略技术则是为了应对通常由战略远见确定的对竞争力的威胁。这些技术在战略执行中发挥有效作用之前,必须经历一个采用过程。采用过程包括从采购(从内部开发到交钥匙收购)到运营整合等已知活动。本文旨在揭示战略执行过程中出现的战略技术采用风险。设计/方法/途径一个逐步形成的因果循环图模型,在一般文献的支持下,引入了三类一般的技术采用风险:需求不匹配、供应商依赖性和未管理的生命周期。研究局限/意义尽管该方法所涉及的文献很少,但在企业资源规划(ERP)有据可查的历史中,仍有揭示采用风险的实例。实践意义尽管ERP是作为一种通用战略技术提出的,但海运集装箱码头的独特业务特征对其采用构成了严峻挑战,这为讨论提供了额外支持,并强化了结论。首先,它强调的是政策决策,而不是外部事件。其次,它将风险视为系统性风险,而不是独立发生的风险。
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引用次数: 0
An integrated approach for modeling critical success factors for supply chain finance ecosystem 供应链金融生态系统关键成功因素建模的综合方法
IF 2.4 Q3 MANAGEMENT Pub Date : 2024-03-04 DOI: 10.1108/jm2-01-2023-0007
Prasad Vasant Joshi, Bishal Dey Sarkar, Vardhan Mahesh Choubey

Purpose

Supply chain finance (SCF) has become a vital ingredient that fosters growth and provides flexibility to the global supply chain. Thus, it becomes essential to understand the factors that contribute to the success of the supply chain finance ecosystem (SCFE). This study aims to identify the critical success factors (CSFs) for the development of an efficient and effective SCFE. Based on their characteristics, the study intends to classify the factors into constructs and further establish a hierarchical relationship among the CSFs.

Design/methodology/approach

The study is based on empirical data collected from 221 respondents based on administered questionnaires. Exploratory factor analysis (EFA) is carried out on 16 selected factors (out of 21 proposed factors) based on the feedback of the experts and the factors were classified into four constructs. The total interpretive structural modeling (TISM) model was developed by identifying and finalizing CSFs of the SCFE. The model developed a hierarchical relationship between the various factors.

Findings

The study identified significant CSFs for the efficient and effective SCF ecosystem. Four constructs were developed by analyzing CSFs using the EFA. The finalized 16 CSFs modeled through the TISM and further hierarchical relationship established between the CSFs concludes that governmental policies and sectoral growth are the strongest driving forces and financial attractiveness is the weakest driving force. Based on the CSFs and the constructs identified, it was found that for the success of the SCF ecosystem, the existence of an economic ecosystem provides a facilitating framework for the overall development of the SCFE. Also, the trustworthiness among the partners fosters better relationships and results in financial feasibility and offers business opportunities for all the stakeholders.

Practical implications

This study will help the SCF partners across the globe understand the CSFs that ensure development of mutually beneficial SCF ecosystems and provide flexibility to the supply chain partners. The CSFs would provide insights to the policymakers and the financial intermediaries for providing a conducive environment for the development of a better SCF ecosystem. Also, the buyers and sellers would understand the CSFs that would develop better relationships among them and ultimately help in development of business across the globe.

Originality/value

The study identifies the CSFs for the SCF ecosystem. The study ascertains the significant factors and classifies them into clusters using EFA. Unlike the literature available, the paper develops the hierarchical relationship between the CSFs and develops a model for an efficient and effective SCF ecosystem.

目的供应链金融(SCF)已成为促进增长和为全球供应链提供灵活性的重要因素。因此,了解有助于供应链金融生态系统(SCFE)取得成功的因素变得至关重要。本研究旨在确定发展高效、有效的供应链金融生态系统的关键成功因素(CSFs)。根据这些因素的特点,本研究打算将这些因素归类为构造,并进一步建立 CSF 之间的层次关系。根据专家的反馈意见,对 21 个拟议因素中的 16 个选定因素进行了探索性因素分析(EFA),并将这些因素归类为四个构造。通过识别和最终确定 SCFE 的 CSF,建立了总体解释结构模型(TISM)。该模型在各因素之间建立了层次关系。研究结果该研究为高效和有效的 SCF 生态系统确定了重要的 CSF。通过使用 EFA 分析 CSF,建立了四个构造。通过 TISM 对最终确定的 16 个 CSFs 进行建模,并进一步建立 CSFs 之间的层次关系,得出结论认为政府政策和行业增长是最强的驱动力,而金融吸引力是最弱的驱动力。根据所确定的 CSF 和构建要素,研究发现,要使 SCF 生态系统取得成功,经济生态系统的存在可为 SCFE 的整体发展提供一个促进框架。此外,合作伙伴之间的相互信任可促进更好的关系,并带来财务可行性,为所有利益相关者提供商业机会。 这项研究将有助于全球的 SCF 合作伙伴了解确保发展互利 SCF 生态系统的 CSF,并为供应链合作伙伴提供灵活性。CSF 将为政策制定者和金融中介机构提供见解,为发展更好的 SCF 生态系统提供有利环境。此外,买家和卖家也将了解 CSF,从而在他们之间建立更好的关系,最终有助于全球业务的发展。原创性/价值本研究确定了 SCF 生态系统的 CSF。研究确定了重要的因素,并使用 EFA 将其分类。与现有文献不同的是,本文发展了 CSF 之间的层次关系,并建立了一个高效和有效的 SCF 生态系统模型。
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引用次数: 0
An integrated DEA/GP based approach for designing healthcare supply chains with mixed data: a real world application 基于 DEA/GP 的综合方法,设计具有混合数据的医疗保健供应链:现实世界中的应用
IF 2.4 Q3 MANAGEMENT Pub Date : 2024-02-22 DOI: 10.1108/jm2-06-2023-0128
Zoubida Chorfi

Purpose

As supply chain excellence matters, designing an appropriate health-care supply chain is a great consideration to the health-care providers worldwide. Therefore, the purpose of this paper is to benchmark several potential health-care supply chains to design an efficient and effective one in the presence of mixed data.

Design/methodology/approach

To achieve this objective, this research illustrates a hybrid algorithm based on data envelopment analysis (DEA) and goal programming (GP) for designing real-world health-care supply chains with mixed data. A DEA model along with a data aggregation is suggested to evaluate the performance of several potential configurations of the health-care supply chains. As part of the proposed approach, a GP model is conducted for dimensioning the supply chains under assessment by finding the level of the original variables (inputs and outputs) that characterize these supply chains.

Findings

This paper presents an algorithm for modeling health-care supply chains exclusively designed to handle crisp and interval data simultaneously.

Research limitations/implications

The outcome of this study will assist the health-care decision-makers in comparing their supply chains against peers and dimensioning their resources to achieve a given level of productions.

Practical implications

A real application to design a real-life pharmaceutical supply chain for the public ministry of health in Morocco is given to support the usefulness of the proposed algorithm.

Originality/value

The novelty of this paper comes from the development of a hybrid approach based on DEA and GP to design an appropriate real-life health-care supply chain in the presence of mixed data. This approach definitely contributes to assist health-care decision-makers design an efficient and effective supply chain in today’s competitive word.

目的 由于供应链的卓越性至关重要,因此设计一个合适的医疗供应链是全球医疗服务提供商的一个重要考虑因素。为实现这一目标,本研究阐述了一种基于数据包络分析(DEA)和目标编程(GP)的混合算法,用于设计现实世界中的混合数据医疗供应链。研究建议使用数据包络分析模型和数据聚合来评估医疗保健供应链的几种潜在配置的性能。作为所提方法的一部分,通过找到表征这些供应链的原始变量(输入和输出)的水平,对所评估的供应链进行了 GP 模型维度化。研究限制/意义本研究的结果将帮助医疗决策者将其供应链与同行进行比较,并对其资源进行维度化,以达到给定的生产水平。实际意义为摩洛哥公共卫生部设计现实生活中的医药供应链提供了实际应用,以支持所提算法的实用性。 原创性/价值本文的创新之处在于开发了一种基于 DEA 和 GP 的混合方法,用于在存在混合数据的情况下设计适当的现实生活中的医疗供应链。这种方法无疑有助于帮助医疗决策者在当今激烈的竞争中设计出高效的供应链。
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引用次数: 0
A roommate problem and room allocation in dormitories using mathematical modeling and multi-attribute decision-making techniques 利用数学建模和多属性决策技术解决室友问题和宿舍房间分配问题
IF 2.4 Q3 MANAGEMENT Pub Date : 2024-02-19 DOI: 10.1108/jm2-09-2023-0214
Alireza Khalili-Fard, Reza Tavakkoli-Moghaddam, Nasser Abdali, Mohammad Alipour-Vaezi, Ali Bozorgi-Amiri

Purpose

In recent decades, the student population in dormitories has increased notably, primarily attributed to the growing number of international students. Dormitories serve as pivotal environments for student development. The coordination and compatibility among students can significantly influence their overall success. This study aims to introduce an innovative method for roommate selection and room allocation within dormitory settings.

Design/methodology/approach

In this study, initially, using multi-attribute decision-making methods including the Bayesian best-worst method and weighted aggregated sum product assessment, the incompatibility rate among pairs of students is calculated. Subsequently, using a linear mathematical model, roommates are selected and allocated to dormitory rooms pursuing the twin objectives of minimizing the total incompatibility rate and costs. Finally, the grasshopper optimization algorithm is applied to solve large-sized instances.

Findings

The results demonstrate the effectiveness of the proposed method in comparison to two common alternatives, i.e. random allocation and preference-based allocation. Moreover, the proposed method’s applicability extends beyond its current context, making it suitable for addressing various matching problems, including crew pairing and classmate pairing.

Originality/value

This novel method for roommate selection and room allocation enhances decision-making for optimal dormitory arrangements. Inspired by a real-world problem faced by the authors, this study strives to offer a robust solution to this problem.

目的 近几十年来,学生宿舍中的学生人数显著增加,这主要归因于留学生人数的不断增长。宿舍是学生发展的重要环境。学生之间的协调性和兼容性会极大地影响他们的整体成功。本研究旨在引入一种创新方法,用于宿舍内的室友选择和房间分配。在本研究中,首先使用多属性决策方法,包括贝叶斯最佳-最差法和加权总和乘积评估法,计算出成对学生之间的不相容率。然后,利用线性数学模型,选择室友并分配到寝室,以实现总不相容率和成本最小化的双重目标。结果结果表明,与随机分配和基于偏好的分配这两种常见方法相比,所提出的方法非常有效。此外,所提方法的适用性超出了当前的范围,使其适用于解决各种匹配问题,包括船员配对和同学配对。原创性/价值这种新颖的室友选择和房间分配方法增强了优化宿舍安排的决策能力。受作者面临的一个实际问题的启发,本研究致力于为这一问题提供一个稳健的解决方案。
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引用次数: 0
期刊
Journal of Modelling in Management
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