Pub Date : 2023-08-21DOI: 10.1007/s11747-023-00968-w
Amalesh Sharma, S. B. Borah, A. C. Moses
{"title":"Achieving social and economic sustainability through innovations in transformative services: A case of healthcare organizations in an emerging market","authors":"Amalesh Sharma, S. B. Borah, A. C. Moses","doi":"10.1007/s11747-023-00968-w","DOIUrl":"https://doi.org/10.1007/s11747-023-00968-w","url":null,"abstract":"","PeriodicalId":17194,"journal":{"name":"Journal of the Academy of Marketing Science","volume":" ","pages":""},"PeriodicalIF":18.2,"publicationDate":"2023-08-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43041842","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-21DOI: 10.1007/s11747-023-00963-1
Nico Schauerte, Ricarda Schauerte, Maren Becker, T. Hennig-Thurau
{"title":"Making new enemies: How suppliers’ digital disintermediation strategy shifts consumers’ use of incumbent offerings","authors":"Nico Schauerte, Ricarda Schauerte, Maren Becker, T. Hennig-Thurau","doi":"10.1007/s11747-023-00963-1","DOIUrl":"https://doi.org/10.1007/s11747-023-00963-1","url":null,"abstract":"","PeriodicalId":17194,"journal":{"name":"Journal of the Academy of Marketing Science","volume":" ","pages":""},"PeriodicalIF":18.2,"publicationDate":"2023-08-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43586326","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-19DOI: 10.1007/s11747-023-00964-0
Manuel Berkmann, Maik Eisenbeiss, W. Reinartz, Nico Schauerte
{"title":"Leveraging B2B field service technicians as a “second sales force”: How service situations affect selling activity and success","authors":"Manuel Berkmann, Maik Eisenbeiss, W. Reinartz, Nico Schauerte","doi":"10.1007/s11747-023-00964-0","DOIUrl":"https://doi.org/10.1007/s11747-023-00964-0","url":null,"abstract":"","PeriodicalId":17194,"journal":{"name":"Journal of the Academy of Marketing Science","volume":" ","pages":""},"PeriodicalIF":18.2,"publicationDate":"2023-08-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49139568","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-19DOI: 10.1007/s11747-023-00967-x
Sascha Raithel, Stefan J. Hock, Alexander Mafael
{"title":"Product recall effectiveness and consumers’ participation in corrective actions","authors":"Sascha Raithel, Stefan J. Hock, Alexander Mafael","doi":"10.1007/s11747-023-00967-x","DOIUrl":"https://doi.org/10.1007/s11747-023-00967-x","url":null,"abstract":"","PeriodicalId":17194,"journal":{"name":"Journal of the Academy of Marketing Science","volume":" ","pages":""},"PeriodicalIF":18.2,"publicationDate":"2023-08-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42234025","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Stick to my guns: he impact of crowding on consumers’ responsiveness to sale promotions","authors":"Linying Fan, Zhongqiang Huang, X. Chu, Yuwei Jiang","doi":"10.1007/s11747-023-00966-y","DOIUrl":"https://doi.org/10.1007/s11747-023-00966-y","url":null,"abstract":"","PeriodicalId":17194,"journal":{"name":"Journal of the Academy of Marketing Science","volume":" ","pages":""},"PeriodicalIF":18.2,"publicationDate":"2023-08-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43799194","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-08DOI: 10.1007/s11747-023-00965-z
F. Khodakarami, J. Andrew Petersen, R. Venkatesan
{"title":"Customer behavior across competitive loyalty programs","authors":"F. Khodakarami, J. Andrew Petersen, R. Venkatesan","doi":"10.1007/s11747-023-00965-z","DOIUrl":"https://doi.org/10.1007/s11747-023-00965-z","url":null,"abstract":"","PeriodicalId":17194,"journal":{"name":"Journal of the Academy of Marketing Science","volume":" ","pages":""},"PeriodicalIF":18.2,"publicationDate":"2023-08-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49603272","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-07DOI: 10.1007/s11747-023-00954-2
D. P. Claro, Carla Ramos, Robert W. Palmatier
{"title":"Dynamic and global drivers of salesperson effectiveness","authors":"D. P. Claro, Carla Ramos, Robert W. Palmatier","doi":"10.1007/s11747-023-00954-2","DOIUrl":"https://doi.org/10.1007/s11747-023-00954-2","url":null,"abstract":"","PeriodicalId":17194,"journal":{"name":"Journal of the Academy of Marketing Science","volume":" ","pages":""},"PeriodicalIF":18.2,"publicationDate":"2023-08-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46831534","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-08-05DOI: 10.1007/s11747-023-00962-2
Albert Valenti, Shuba Srinivasan, G. Yildirim, K. Pauwels
{"title":"Direct mail to prospects and email to current customers? Modeling and field-testing multichannel marketing","authors":"Albert Valenti, Shuba Srinivasan, G. Yildirim, K. Pauwels","doi":"10.1007/s11747-023-00962-2","DOIUrl":"https://doi.org/10.1007/s11747-023-00962-2","url":null,"abstract":"","PeriodicalId":17194,"journal":{"name":"Journal of the Academy of Marketing Science","volume":" ","pages":""},"PeriodicalIF":18.2,"publicationDate":"2023-08-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43336616","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-07-24DOI: 10.1007/s11747-023-00957-z
J. Klostermann, Tobias K. Hinze, F. Völckner, Ann-Kristin Kupfer, Rouven Schwerdtfeger
{"title":"Avengers, assemble! A network-based contingency analysis of spillover effects in multi-brand alliances","authors":"J. Klostermann, Tobias K. Hinze, F. Völckner, Ann-Kristin Kupfer, Rouven Schwerdtfeger","doi":"10.1007/s11747-023-00957-z","DOIUrl":"https://doi.org/10.1007/s11747-023-00957-z","url":null,"abstract":"","PeriodicalId":17194,"journal":{"name":"Journal of the Academy of Marketing Science","volume":" ","pages":""},"PeriodicalIF":18.2,"publicationDate":"2023-07-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49162035","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-07-20DOI: 10.1007/s11747-023-00961-3
Nathaniel N. Hartmann, H. Wieland, Brandon M. Gustafson, Johannes Habel
{"title":"Research on sales and ethics: Mapping the past and charting the future","authors":"Nathaniel N. Hartmann, H. Wieland, Brandon M. Gustafson, Johannes Habel","doi":"10.1007/s11747-023-00961-3","DOIUrl":"https://doi.org/10.1007/s11747-023-00961-3","url":null,"abstract":"","PeriodicalId":17194,"journal":{"name":"Journal of the Academy of Marketing Science","volume":" ","pages":""},"PeriodicalIF":18.2,"publicationDate":"2023-07-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42244366","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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