In this paper, we examine the vectors of cost, methodology, technology, and their interrelationship in SOC development. We stress that now, more than ever, methodology and technology choices for SoC design and implementation have to be economically driven. If the high mortality rate of small chip companies and depressed earnings of larger ones over the past three years are any indication, we see renewed interest in business fundamentals such as total available market (TAM) and return on investment (ROI). This is perhaps one of the most vivid changes we will all experience in the post bubble era.
{"title":"Driving forces behind SoC development","authors":"Mojy C. Chian","doi":"10.1145/944645.944669","DOIUrl":"https://doi.org/10.1145/944645.944669","url":null,"abstract":"In this paper, we examine the vectors of cost, methodology, technology, and their interrelationship in SOC development. We stress that now, more than ever, methodology and technology choices for SoC design and implementation have to be economically driven. If the high mortality rate of small chip companies and depressed earnings of larger ones over the past three years are any indication, we see renewed interest in business fundamentals such as total available market (TAM) and return on investment (ROI). This is perhaps one of the most vivid changes we will all experience in the post bubble era.","PeriodicalId":174422,"journal":{"name":"First IEEE/ACM/IFIP International Conference on Hardware/ Software Codesign and Systems Synthesis (IEEE Cat. No.03TH8721)","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2003-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132958769","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.1109/CODESS.2003.238431
I. Jacobs
Dr. Irwin Mark Jacobs is co-founder, chairman and CEO of QUALCOMM Incorporated, pioneer and world leader of Code Division Multiple Access (CDMA) digital wireless technology. Dr. Jacobs has led the commercialization of CDMA technology and its success as the world’s fastest-growing, most advanced voice and data wireless communications technology. Now used by tens of millions of consumers worldwide, CDMA is the technology of choice for third-generation wireless communications services.
{"title":"The evolution of CDMA wireless devices based on advanced chip sets and BREW","authors":"I. Jacobs","doi":"10.1109/CODESS.2003.238431","DOIUrl":"https://doi.org/10.1109/CODESS.2003.238431","url":null,"abstract":"Dr. Irwin Mark Jacobs is co-founder, chairman and CEO of QUALCOMM Incorporated, pioneer and world leader of Code Division Multiple Access (CDMA) digital wireless technology. Dr. Jacobs has led the commercialization of CDMA technology and its success as the world’s fastest-growing, most advanced voice and data wireless communications technology. Now used by tens of millions of consumers worldwide, CDMA is the technology of choice for third-generation wireless communications services.","PeriodicalId":174422,"journal":{"name":"First IEEE/ACM/IFIP International Conference on Hardware/ Software Codesign and Systems Synthesis (IEEE Cat. No.03TH8721)","volume":"40 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114389109","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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