Pub Date : 2023-07-13DOI: 10.21093/bifej.v3i1.5179
Meli Dwi Fadilah, P. Parno, Yovanda Noni
This research is based on the background that the economic income of the people of Muara Badak Ulu Village is a micro-scale community economic activity that can be managed by the community and the village government. Factors that influence the increase in economic income of the people of Muara Badak Ulu Village are the development model of the export business of lidi nipah BUMDes fostered independently, the economic income of the community and the obstacles of SME lidi nipah which make it increase the income of the people of Muara Badak Ulu Village.This study aims to determine the development of export businesses for independent-assisted BUMDes in increasing the economic income of the people of Muara Badak Ulu Village. This type of research is descriptive qualitative. The methods used in the study are observation, wawancaea, and documentation. The object in this study is bumdes Bina Mandiri in Muara Badak Ulu Village. The results showed that the model of developing the lidi nipah export business of BUMDes Bina Mandiri in Muara Badak Ulu Village can be seen from the form of success in helping to improve the economic standards of the community in forming a lidi nipah work program consisting of aspects of competition, resources, technology, institutions, and financial institutions. Judging from the economic income of the community in the business of lidi nipah business, it is useful to increase the standard of living of the community where the welfare of the community can provide world happiness and the happiness of the afterlife and be kept away from the evil of their creatures. Then the income generated can meet the needs of his daily life with a profit of around Rp. 20,000,000 (Twenty Million Rupiah) per year. With exports in the form of making broomsticks, mats, and so on, as much as approximately 89 tons per year. The obstacles faced by smes are volatile due to bad weather that makes the palm trees and nipah trees fail to harvest. Therefore, BUMDes helps find nipah land in other villages that are ready to be harvested so that their business can run smoothly. Keywords: Lidi Nipah Export Business Development Model, Community Economic Income, and Lidi Nipah SME Barriers
本研究的背景是Muara Badak Ulu村村民的经济收入是一种微观规模的社区经济活动,可以由社区和村政府共同管理。影响Muara Badak Ulu村人民经济收入增加的因素是独立培育的lidi nipah BUMDes出口业务的发展模式、社区的经济收入以及中小企业lidi nipah增加Muara Badak Ulu村人民收入的障碍。本研究的目的是确定为独立援助的BUMDes发展出口业务,以增加Muara Badak Ulu村人民的经济收入。这种类型的研究是描述性质的。本研究采用观察法、调查法和文献法。本研究的对象是Muara Badak Ulu村的bumdes Bina Mandiri。结果表明,BUMDes Bina Mandiri在Muara Badak Ulu村发展利迪尼帕出口业务的模式可以从成功帮助提高社区经济标准的形式来看,形成了一个由竞争、资源、技术、制度和金融机构组成的利迪尼帕工作方案。从社区经营利迪尼帕业务的经济收入来看,它有助于提高社区的生活水平,社区的福利可以提供世界幸福和来世的幸福,并远离他们的生物的邪恶。然后产生的收入可以满足他的日常生活需要,每年的利润约为2000万卢比(2000万卢比)。以制造扫帚、垫子等的形式出口,每年的出口量约为89吨。中小企业面临的障碍是不稳定的,因为恶劣的天气导致棕榈树和尼帕树无法收获。因此,BUMDes帮助在其他村庄找到可以收获尼帕的土地,这样他们的生意就能顺利进行。关键词:利迪尼帕出口业务发展模式,社区经济收入,利迪尼帕中小企业壁垒
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Pub Date : 2023-07-13DOI: 10.21093/bifej.v3i1.5807
Halimatus Sa’diyah A, Moh Mahrus, Nur Rahmatullah
Abstract This research is motivated by the marketing strategy used by street vendors in making buying and selling transactions at Wisma Loa Janan Ilir Market and consumer buying interest in the products sold by street vendors. With the formulation of the problem, how is the marketing strategy of Street Vendors at Wisma Loa Janan Ilir Market and how is consumer buying interest in the products of Street Vendors at Wisma Loa Janan Ilir Market in the perspective of Islamic Economics. This study aims to determine the marketing strategy of street vendors at the Wisma Loa Janan Ilir Market and consumer buying interest in the products of street vendors at the Wisma Loa Janan Ilir Market in the perspective of Islamic Economics. This research is a descriptive qualitative method and used a purposive sampling method. The respondents of this study were 70 street vendors at the Wisma Loa Janan Ilir Market by taking 7 street vendors who met the research criteria. Data collection techniques used are Interview, Observation, and Documentation. The data analysis technique uses Miles and Huberman field model data analysis. Based on the results of research in the field, Street vendors use 7 marketing mixes to attract consumer buying interest at the Wisma Loa Janan Ilir Market to increase consumer buying interest including the implementation of a quality and halal product strategy. affordable by consumers, attractive promotion, strategic place on the side of the road and clean, people with friendly service, physical evidence that is easy to find with a business name sign, and process ) that are open or transparent and honest (shiddiq) to consumers. With the application of the marketing mix, the street vendors were able to increase the buying interest of some people in Loa Janan Ilir District or outside the area so that they came to shop at Wisma Loa Janan Ilir Market. Regarding consumer buying interest in Street Vendor products at Wisma Loa Janan Ilir Market in the perspective of Islamic Economics there is no element of exaggeration (ghuluw) in meeting their needs or desires and is influenced by the quality of halal products, low prices, attractive product promotions, market locations that are strategic because it is on the side of the road, friendly service, transparent or open product manufacturing process and easy to find with a business name sign given by street vendors at Wisma Loa Janan Ilir Market. Keywords: Marketing Mix Strategy, Street Vendors, Consumer Buying Interest Abstrak Penelitian ini dilatarbelakangi oleh strategi pemasaran yang digunakan oleh Para Pedagang Kaki Lima dalam melakukan transaksi jual beli di Pasar Wisma Loa Janan Ilir dan minat beli konsumen terhadap produk yang dijual Pedagang Kaki Lima. Dengan rumusan masalah bagaimana strategi pemasaran Pedagang Kaki Lima di Pasar Wisma Loa Janan Ilir dan bagaimana minat beli konsumen terhadap produk Pedagang Kaki Lima di Pasar Wisma Loa Janan Ilir dalam perspektif Ekonomi Islam. Penelitian
本研究的动机是来自于Wisma Loa Janan Ilir市场的摊贩在进行买卖交易时使用的营销策略,以及消费者对摊贩销售的产品的购买兴趣。随着问题的形成,在伊斯兰经济学的视角下,Wisma Loa Janan Ilir市场的街头小贩的营销策略是怎样的,消费者对Wisma Loa Janan Ilir市场的街头小贩的产品购买兴趣是怎样的。本研究旨在从伊斯兰经济学的角度确定Wisma Loa Janan Ilir市场的街头小贩的营销策略和消费者对Wisma Loa Janan Ilir市场街头小贩产品的购买兴趣。本研究采用描述性定性方法,并采用目的性抽样方法。本研究的调查对象为Wisma Loa Janan Ilir市场的70名摊贩,选取符合研究标准的7名摊贩。使用的数据收集技术有访谈、观察和记录。数据分析技术采用Miles和Huberman现场模型数据分析。根据该领域的研究结果,街头小贩在Wisma Loa Janan Ilir市场使用7种营销组合来吸引消费者的购买兴趣,以增加消费者的购买兴趣,包括实施质量和清真产品策略。消费者负担得起,有吸引力的促销,在路边的战略位置和清洁,人们友好的服务,物理证据,很容易找到的企业名称标志,和过程是开放或透明和诚实(shiddiq)给消费者。通过营销组合的应用,街头小贩能够提高Loa Janan Ilir区或区外的一些人的购买兴趣,使他们来到Wisma Loa Janan Ilir市场购物。关于消费者对Wisma Loa Janan Ilir市场的街头小贩产品的购买兴趣,从伊斯兰经济学的角度来看,在满足他们的需求或愿望方面没有夸张的成分(ghuluw),并且受到清真产品质量,低价格,有吸引力的产品促销,市场位置具有战略意义,因为它在路边,友好的服务,透明或开放的产品制造过程,并且很容易找到Wisma Loa Janan Ilir市场街头摊贩提供的企业名称标志。关键词:营销组合策略,街头摊贩,消费者购买兴趣摘要:Penelitian ini dilatarbelakangi oleh策略,pemasaran yang digunakan oleh Para Pedagang Kaki Lima dalam melakukan transaksi jual beli di Pasar Wisma Loa Janan Ilir, minat beli konsumen terhadap产品,yang dijual Pedagang Kaki Lima。dunan rumusan masalah bagaimana strategi pemasaran Pedagang Kaki Lima di Pasar Wisma Loa Janan Ilir danbagaimana minat beli konsumen terhadap产品Pedagang Kaki Lima di Pasar Wisma Loa Janan dalam观点经济学伊斯兰。Penelitian ini bertujuan untuk mengetahui战略pemasaran教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法教学法1 . Informan penelitian terdiri dari 70 Pedagang Kaki Lima di Pasar Wisma Loa Janan Ilir dengan mengambil 7 Pedagang Kaki Lima yang sesuai dengan kritian。Teknik pengumpulan数据yang digunakan yakni Wawancara, Observasi, dan Dokumentasi。Teknik分析数据menggunakan分析数据模型lapangan Miles和Huberman。Berdasarkan hasil penelitian di lapangan, diketahui bahwa:7 .产品(Product)、价格(Harga)、促销(Promosi)、地点(Tempat)、策略(berada dipinggir)、产品(Produk)、产品(Produk)、产品(Produk)、产品(Produk)、产品(Produk)、产品(Produk)、产品(Produk)、产品(Produk)、产品(Produk)、产品(Produk)、产品(Produk)、产品(Produk)、产品(Produk)、产品(Produk)物理证据(Bukti Fisik) yang mudah ditemukan dengan plan nama usaha, dan Process (Proses) yang terbuka atau transaparan dan Jujur (shiddiq) kepaada konsumen。邓加的penpenerapan bauran pemasaran tersebut para Pedagang Kaki Lima mampu meningkatkan minat beli sebagian masyarakat Kecamatan Loa Janan Ilir ataupun dilar wilayah agar mereka datang berbelanja di Pasar Wisma Loa Janan Ilir。 买了消费者对产品的兴趣相关的街头小贩在宾馆Loa别伊利市场缺乏夸张元素伊斯兰经济视角(ghuluw)也与欲望和需求中受到的产品质量是清真的,价格便宜,促销活动,有趣的是,这个市场的战略,因为位置在路边,友好的服务,在宅地Loa Janan Ilir市场,一个由街头小贩提供的营业标志很容易找到的透明或公开的产品生产过程。关键词:营销组合策略,街头小贩,消费者购买感 买了消费者对产品的兴趣相关的街头小贩在宾馆Loa别伊利市场缺乏夸张元素伊斯兰经济视角(ghuluw)也与欲望和需求中受到的产品质量是清真的,价格便宜,促销活动,有趣的是,这个市场的战略,因为位置在路边,友好的服务,在宅地Loa Janan Ilir市场,一个由街头小贩提供的营业标志很容易找到的透明或公开的产品生产过程。关键词:营销组合策略,街头小贩,消费者购买感
{"title":"Strategi Pemasaran Pedagang Kaki Lima di Pasar Wisma Loa Janan dalam Perspektif Ekonomi Islam","authors":"Halimatus Sa’diyah A, Moh Mahrus, Nur Rahmatullah","doi":"10.21093/bifej.v3i1.5807","DOIUrl":"https://doi.org/10.21093/bifej.v3i1.5807","url":null,"abstract":"Abstract \u0000This research is motivated by the marketing strategy used by street vendors in making buying and selling transactions at Wisma Loa Janan Ilir Market and consumer buying interest in the products sold by street vendors. With the formulation of the problem, how is the marketing strategy of Street Vendors at Wisma Loa Janan Ilir Market and how is consumer buying interest in the products of Street Vendors at Wisma Loa Janan Ilir Market in the perspective of Islamic Economics. This study aims to determine the marketing strategy of street vendors at the Wisma Loa Janan Ilir Market and consumer buying interest in the products of street vendors at the Wisma Loa Janan Ilir Market in the perspective of Islamic Economics. \u0000This research is a descriptive qualitative method and used a purposive sampling method. The respondents of this study were 70 street vendors at the Wisma Loa Janan Ilir Market by taking 7 street vendors who met the research criteria. Data collection techniques used are Interview, Observation, and Documentation. The data analysis technique uses Miles and Huberman field model data analysis. \u0000Based on the results of research in the field, Street vendors use 7 marketing mixes to attract consumer buying interest at the Wisma Loa Janan Ilir Market to increase consumer buying interest including the implementation of a quality and halal product strategy. affordable by consumers, attractive promotion, strategic place on the side of the road and clean, people with friendly service, physical evidence that is easy to find with a business name sign, and process ) that are open or transparent and honest (shiddiq) to consumers. With the application of the marketing mix, the street vendors were able to increase the buying interest of some people in Loa Janan Ilir District or outside the area so that they came to shop at Wisma Loa Janan Ilir Market. Regarding consumer buying interest in Street Vendor products at Wisma Loa Janan Ilir Market in the perspective of Islamic Economics there is no element of exaggeration (ghuluw) in meeting their needs or desires and is influenced by the quality of halal products, low prices, attractive product promotions, market locations that are strategic because it is on the side of the road, friendly service, transparent or open product manufacturing process and easy to find with a business name sign given by street vendors at Wisma Loa Janan Ilir Market. \u0000 \u0000Keywords: Marketing Mix Strategy, Street Vendors, Consumer Buying Interest \u0000Abstrak \u0000Penelitian ini dilatarbelakangi oleh strategi pemasaran yang digunakan oleh Para Pedagang Kaki Lima dalam melakukan transaksi jual beli di Pasar Wisma Loa Janan Ilir dan minat beli konsumen terhadap produk yang dijual Pedagang Kaki Lima. Dengan rumusan masalah bagaimana strategi pemasaran Pedagang Kaki Lima di Pasar Wisma Loa Janan Ilir dan bagaimana minat beli konsumen terhadap produk Pedagang Kaki Lima di Pasar Wisma Loa Janan Ilir dalam perspektif Ekonomi Islam. Penelitian ","PeriodicalId":250755,"journal":{"name":"Borneo Islamic Finance and Economics Journal","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116858886","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-07-04DOI: 10.21093/bifej.v0i0.4777
Mahmudhatul Munawaroh, Muhammad Iswadi, Y. Yusran
This research is motivated by behavior in trading activities, where trader behavior or trader ethics should be important to pay attention to because along with the times marked by very rapid economic developments, it causes higher business competition. For example, there are still many traders who make deviations in trading, it is done to get multiple profits by ignoring Islamic business ethics. In the Islamic economy, it has explained about the ethics that must be carried out by traders in carrying out buying and selling activities. This study aims to 1) to determine the behavior of clothing wholesalers in the Samarinda Morning market; 2) to know the behavior of clothing wholesalers in the Samarinda Morning market according to the perspective of Islamic business ethics. This type of research is qualitative research using a Descriptive Qualitative approach. The focus of this study is the Behavioral Analysis of Clothing Wholesalers in the Samarinda Morning Market in the Perspective of Islamic Business Ethics. The data sources in this study are Muslim clothing wholesalers, buyers, and UPT Samarinda Morning Market. The data collection techniques used are observation, interviews, and documentation. The data analysis techniques used are techniques developed by Miles and Huberman, namely data collection, data reduction, data presentation, and conclusion drawing/verification. Meanwhile, the data validity techniques used are observation extension techniques, techniques for increasing persistence in research, and triangulation techniques. The results obtained from this study show that, most of the traders in the Samarinda Morning Market are already good in terms of hospitality, quality of goods/products, appointments, service, and competition among traders. Although there are still traders who make deviations in trading. Meanwhile, the behavior of clothing wholesalers in the Samarinda Morning market seen from the five principles of business ethics in Islam, namely the principle of unity (tawhid), the principle of balance (justice), the principle of free will (free will), the principle of responsibility (responsibility), and the principle of benevolence (ihsan) shows that most traders hold the five principles above. Although there are still some traders who do not hold this principle, most traders have made trades in accordance with the principles of Islamic business ethics. Keywords: Merchant Behavior, Islamic Business Ethics
{"title":"Analisis Perilaku Pedagang Grosir Pakaian di Pasar Pagi Samarinda dalam Perspektif Etika Bisnis Islam","authors":"Mahmudhatul Munawaroh, Muhammad Iswadi, Y. Yusran","doi":"10.21093/bifej.v0i0.4777","DOIUrl":"https://doi.org/10.21093/bifej.v0i0.4777","url":null,"abstract":"This research is motivated by behavior in trading activities, where trader behavior or trader ethics should be important to pay attention to because along with the times marked by very rapid economic developments, it causes higher business competition. For example, there are still many traders who make deviations in trading, it is done to get multiple profits by ignoring Islamic business ethics. In the Islamic economy, it has explained about the ethics that must be carried out by traders in carrying out buying and selling activities. This study aims to 1) to determine the behavior of clothing wholesalers in the Samarinda Morning market; 2) to know the behavior of clothing wholesalers in the Samarinda Morning market according to the perspective of Islamic business ethics. \u0000This type of research is qualitative research using a Descriptive Qualitative approach. The focus of this study is the Behavioral Analysis of Clothing Wholesalers in the Samarinda Morning Market in the Perspective of Islamic Business Ethics. The data sources in this study are Muslim clothing wholesalers, buyers, and UPT Samarinda Morning Market. The data collection techniques used are observation, interviews, and documentation. The data analysis techniques used are techniques developed by Miles and Huberman, namely data collection, data reduction, data presentation, and conclusion drawing/verification. Meanwhile, the data validity techniques used are observation extension techniques, techniques for increasing persistence in research, and triangulation techniques. \u0000The results obtained from this study show that, most of the traders in the Samarinda Morning Market are already good in terms of hospitality, quality of goods/products, appointments, service, and competition among traders. Although there are still traders who make deviations in trading. Meanwhile, the behavior of clothing wholesalers in the Samarinda Morning market seen from the five principles of business ethics in Islam, namely the principle of unity (tawhid), the principle of balance (justice), the principle of free will (free will), the principle of responsibility (responsibility), and the principle of benevolence (ihsan) shows that most traders hold the five principles above. Although there are still some traders who do not hold this principle, most traders have made trades in accordance with the principles of Islamic business ethics. \u0000Keywords: Merchant Behavior, Islamic Business Ethics","PeriodicalId":250755,"journal":{"name":"Borneo Islamic Finance and Economics Journal","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131560692","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-07-03DOI: 10.21093/bifej.v3i1.6964
Fitriah Fitriah, Irma Yuliani, Tika Parlina
ABSTRACT Fitriah, 2023. "The Influence of Beauty Vloggers, Advertising, and Prices on the Decision to Purchase Scarlett Whitening Cosmetic Products in Communities in East Kalimantan". Thesis, Department of Islamic Economics, Faculty of Islamic Economics and Business, State Islamic University of Sultan Aji Muhammad Idris Samarinda. This research was supervised by Mrs. Irma Yuliani S.E, M.Sc as supervisor 1 and Mrs. Tika Parlina, M.M. as supervisor 2. The background of this research is that there was cosmetic product brands are increasingly developing with different variants and brands in each beauty company. Many beauty vlogger reviews explain the advantages and disadvantages of a product, the many advertisements that can attract consumers' attention through the models in the advertisement, and the prices that are already listed on a product to influence consumer purchasing decisions. This study aims to find the influence of beauty vloggers, advertising, and prices on purchasing decisions of Scarlett's cosmetic products from the perspective of Islamic economics in the people of East Kalimantan partially and simultaneously. The research method used in this study was a quantitative method to find the effect of the independent variables on the dependent variable. The sample in this study amounted to 96 respondents and the researchers rounded up to 100 respondents who were taken using the Cochran formula. Data analysis techniques in this study used data instrument tests (validity and reliability tests), classical assumption tests (normality test, multicollinearity test, heteroscedasticity test, linearity test, autocorrelation test), multiple linear regression analysis, and hypothesis testing (t-test, test f, test the coefficient of determination). The results obtained from this study was that beauty vlogger has a positive and significant effect with a Tcount of 2.830 > Ttable 1.98498 with a significance of 0.006 <0.05, advertising has a positive and significant effect with a Tcount of 3.811 > Ttable 1.98498 with a significance of 0.000 <0.05, while the price has no effect with Tcount of 1.724 0.05 on the decision to purchase scarlett whitening cosmetic products in people in East Kalimantan.
{"title":"Pengaruh Beauty Vlogger, Iklan Dan Harga Terhadap Keputusan Pembelian Produk Kosmetik Scarlett Whitening Pada Masyarakat Di Kalimantan Timur","authors":"Fitriah Fitriah, Irma Yuliani, Tika Parlina","doi":"10.21093/bifej.v3i1.6964","DOIUrl":"https://doi.org/10.21093/bifej.v3i1.6964","url":null,"abstract":"ABSTRACT \u0000Fitriah, 2023. \"The Influence of Beauty Vloggers, Advertising, and Prices on the Decision to Purchase Scarlett Whitening Cosmetic Products in Communities in East Kalimantan\". Thesis, Department of Islamic Economics, Faculty of Islamic Economics and Business, State Islamic University of Sultan Aji Muhammad Idris Samarinda. This research was supervised by Mrs. Irma Yuliani S.E, M.Sc as supervisor 1 and Mrs. Tika Parlina, M.M. as supervisor 2. \u0000The background of this research is that there was cosmetic product brands are increasingly developing with different variants and brands in each beauty company. Many beauty vlogger reviews explain the advantages and disadvantages of a product, the many advertisements that can attract consumers' attention through the models in the advertisement, and the prices that are already listed on a product to influence consumer purchasing decisions. This study aims to find the influence of beauty vloggers, advertising, and prices on purchasing decisions of Scarlett's cosmetic products from the perspective of Islamic economics in the people of East Kalimantan partially and simultaneously. \u0000The research method used in this study was a quantitative method to find the effect of the independent variables on the dependent variable. The sample in this study amounted to 96 respondents and the researchers rounded up to 100 respondents who were taken using the Cochran formula. Data analysis techniques in this study used data instrument tests (validity and reliability tests), classical assumption tests (normality test, multicollinearity test, heteroscedasticity test, linearity test, autocorrelation test), multiple linear regression analysis, and hypothesis testing (t-test, test f, test the coefficient of determination). \u0000The results obtained from this study was that beauty vlogger has a positive and significant effect with a Tcount of 2.830 > Ttable 1.98498 with a significance of 0.006 <0.05, advertising has a positive and significant effect with a Tcount of 3.811 > Ttable 1.98498 with a significance of 0.000 <0.05, while the price has no effect with Tcount of 1.724 0.05 on the decision to purchase scarlett whitening cosmetic products in people in East Kalimantan.","PeriodicalId":250755,"journal":{"name":"Borneo Islamic Finance and Economics Journal","volume":"46 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116505662","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-06-07DOI: 10.21093/bifej.v3i1.5324
Muhammad Irfan Zainal Efendi, D. Darmawati, Alias Chandra
The 7P marketing mix strategy is a combination of product, price, promotion, place, people, physical evidence, and process. In each mix has a role to succeed in marketing achievements. In every important marketing mix strategy implemented based on sharia marketing. Hani Farm was founded in 2019 and is a producer of hydroponic vegetables that are cultivated and managed by Islamic boarding schools where students play an active role. Hani Farm was also identified as using a marketing mix strategy, with increased turnover even though there was a decrease when PPKM occurred so it is important to study the marketing mix strategy of Hani Farm Samarinda from a sharia marketing perspective. The research method is qualitative research. Data collection techniques through observation, interviews, and documentation. Data analysis techniques are data reduction, data presentation, then drawing conclusions. Based on the results of Hani Farm Samarinda's marketing mix research from a sharia marketing perspective; Hani Farm's products are vegetables and vegetable delivery services. The price of vegetable products is determined based on market prices and service product tariffs using the average rate in one area of Samarinda City. Promotion is done by sales promotion, publicity, and personal selling. The place is located at the KH Harun Nafsi Islamic boarding school which has easy access to consumers. Human resources are equipped with knowledge and coaching and are supervised by field coordinators at work. The process is carried out following standard rules and the ordering process is made easy to understand and work on. In the marketing mix strategy, Hani Farm has carried it out with sharia marketing values, namely shiddiq, amanah, fathanahtabligh and. As well as the principles of sharia marketing, namely strategy, needs, halal, welfare, and mutual agreement. And the characteristics of sharia marketing are theistic, ethical, realistic, and humanistic.
{"title":"Strategi Bauran Pemasaran Syariah (Studi Kasus Sayuran Hidroponik Hani Farm Samarinda)","authors":"Muhammad Irfan Zainal Efendi, D. Darmawati, Alias Chandra","doi":"10.21093/bifej.v3i1.5324","DOIUrl":"https://doi.org/10.21093/bifej.v3i1.5324","url":null,"abstract":"The 7P marketing mix strategy is a combination of product, price, promotion, place, people, physical evidence, and process. In each mix has a role to succeed in marketing achievements. In every important marketing mix strategy implemented based on sharia marketing. Hani Farm was founded in 2019 and is a producer of hydroponic vegetables that are cultivated and managed by Islamic boarding schools where students play an active role. Hani Farm was also identified as using a marketing mix strategy, with increased turnover even though there was a decrease when PPKM occurred so it is important to study the marketing mix strategy of Hani Farm Samarinda from a sharia marketing perspective. \u0000 The research method is qualitative research. Data collection techniques through observation, interviews, and documentation. Data analysis techniques are data reduction, data presentation, then drawing conclusions. Based on the results of Hani Farm Samarinda's marketing mix research from a sharia marketing perspective; Hani Farm's products are vegetables and vegetable delivery services. The price of vegetable products is determined based on market prices and service product tariffs using the average rate in one area of Samarinda City. Promotion is done by sales promotion, publicity, and personal selling. The place is located at the KH Harun Nafsi Islamic boarding school which has easy access to consumers. Human resources are equipped with knowledge and coaching and are supervised by field coordinators at work. The process is carried out following standard rules and the ordering process is made easy to understand and work on. In the marketing mix strategy, Hani Farm has carried it out with sharia marketing values, namely shiddiq, amanah, fathanahtabligh and. As well as the principles of sharia marketing, namely strategy, needs, halal, welfare, and mutual agreement. And the characteristics of sharia marketing are theistic, ethical, realistic, and humanistic.","PeriodicalId":250755,"journal":{"name":"Borneo Islamic Finance and Economics Journal","volume":"129 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124236175","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-06-07DOI: 10.21093/bifej.v3i1.6246
Safu'an Mahfud Effendi, Mohamad Mahrus, M. Hasbi
Abstract Quality human resources are a factor in supporting the company's success in achieving its goals. There need to be supporting factors, namely the work environment to make employees feel comfortable and safe at work, work discipline to provide a sense of responsibility to employees at work, religiosity to create employees who are obedient to the teachings of their religion, then compensation to provide employee welfare. This study aims to determine whether the work environment, work discipline, religiosity and compensation affect the performance of the employees of the National Amil Zakat Agency of East Kalimantan Province. The type of research used is an associative research method with a quantitative collection strategy. This study uses primary data from observations, questionnaires, documentation, and interviews. The total population in this study was 19 respondents with a sampling technique, namely Saturated Sampling so that the total number of the population was used as the research sample. The analytical technique used in this study is to test the validity of the data, namely the validity and reliability test, then the classical assumption test, multiple linear regression test and hypothesis testing consisting of t-test and F-test and the coefficient of determination (R2) with SPSS 21 data processing. The results of the study, it was found that partially the work environment variable had a significant effect on employee performance with a significant value of 0,003 < 0,05, besides the work discipline variable had a significant effect on employee performance with significant value 0,049 < 0,05 and the religiosity variable had no significant effect on employee performance with significant value 0,0331 > 0,05 and the compensation variable did not significantly affect employee performance with significant value 0,700 > 0,05. then the results of the test calculation simultaneously obtained that the variables of work environment, work discipline, religiosity and compensation have a simultaneous effect on the performance of the employees of the National Amil Zakat Agency of East Kalimantan Provincewith significant value 0,000 < 0,05 . And the results of the coefficient of determination showed that the variables of work environment, work discipline, religiosity and compensation on employee performance in this study amounted to 71.0% while the remaining were influenced by other variables. Keywords: Work Environment, Work Discipline, Religiosity, Compensation, Performance
{"title":"Pengaruh Lingkungan Kerja, Disiplin Kerja, Religiusitas dan Kompensasi Terhadap Kinerja Pegawai Badan Amil Zakat Nasional Provinsi Kalimantan Timur","authors":"Safu'an Mahfud Effendi, Mohamad Mahrus, M. Hasbi","doi":"10.21093/bifej.v3i1.6246","DOIUrl":"https://doi.org/10.21093/bifej.v3i1.6246","url":null,"abstract":"Abstract \u0000 \u0000Quality human resources are a factor in supporting the company's success in achieving its goals. There need to be supporting factors, namely the work environment to make employees feel comfortable and safe at work, work discipline to provide a sense of responsibility to employees at work, religiosity to create employees who are obedient to the teachings of their religion, then compensation to provide employee welfare. This study aims to determine whether the work environment, work discipline, religiosity and compensation affect the performance of the employees of the National Amil Zakat Agency of East Kalimantan Province. The type of research used is an associative research method with a quantitative collection strategy. This study uses primary data from observations, questionnaires, documentation, and interviews. The total population in this study was 19 respondents with a sampling technique, namely Saturated Sampling so that the total number of the population was used as the research sample. The analytical technique used in this study is to test the validity of the data, namely the validity and reliability test, then the classical assumption test, multiple linear regression test and hypothesis testing consisting of t-test and F-test and the coefficient of determination (R2) with SPSS 21 data processing. The results of the study, it was found that partially the work environment variable had a significant effect on employee performance with a significant value of 0,003 < 0,05, besides the work discipline variable had a significant effect on employee performance with significant value 0,049 < 0,05 and the religiosity variable had no significant effect on employee performance with significant value 0,0331 > 0,05 and the compensation variable did not significantly affect employee performance with significant value 0,700 > 0,05. then the results of the test calculation simultaneously obtained that the variables of work environment, work discipline, religiosity and compensation have a simultaneous effect on the performance of the employees of the National Amil Zakat Agency of East Kalimantan Provincewith significant value 0,000 < 0,05 . And the results of the coefficient of determination showed that the variables of work environment, work discipline, religiosity and compensation on employee performance in this study amounted to 71.0% while the remaining were influenced by other variables. \u0000 \u0000Keywords: Work Environment, Work Discipline, Religiosity, Compensation, Performance \u0000 ","PeriodicalId":250755,"journal":{"name":"Borneo Islamic Finance and Economics Journal","volume":"64 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115019493","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-06-07DOI: 10.21093/bifej.v3i1.5411
W. Winarsih, B. Iswanto, Angrum Pratiwi
Abstract The background of this research is that success in achieving company goals is a management achievement. Therefore in organizational activities, human resources have a major role. With the support of adequate infrastructure and facilities without the support of the role of human resources, the objectives of the Company's Vision and Mission will not be achieved properly. The term individual in human resources in Islam is known as Insani. For this reason, Human Resources in Islam are based on the concept that every employee is a human (not a machine) and not just a business resource. This research was conducted in order to find out how it is applied to human resource management in the Firdaus Berkah Bersama Cooperative, Samarinda City. and to find out how to implement the characteristics of the Prophet SAW in human resource management at the Firdaus Berkah Cooperative with the City of Samarinda. The type of research used in this research is descriptive research with a qualitative approach. This study uses primary data and secondary data by taking the data obtained in the form of interviews, observations and documentation, as well as obtaining data through journals or books that are used as reference materials. Data analysis techniques used include data reduction, data display (data presentation) and conclusions. The results of this study indicate that the Firdaus Berkah Bersama Cooperative of Samarinda City has implemented and practiced the function of Human Resource Management properly, honestly and trustworthy starting from the type of selection and recruitment with predetermined conditions and took several tests, one of which was the Koran. The training that is followed is in the form of seminars or webinars which are attended by the employees of the cooperative. The training aims to increase knowledge and expertise in their respective fields. The assessment is seen from the way of working, absenteeism, speed when completing work, providing financial compensation in the form of basic salary, bonuses, holiday allowances, BPJS fees, recreation costs and even Umrah costs, and the evaluation is carried out from daily, monthly then recaps to a year. Keywords: Management, Human Resources, Sharia Cooperative Abstrak Penelitian ini dilatar belakangi oleh Keberhasilan dalam mencapai tujuan perusahaan merupakan prestasi manajemen. Oleh sebab itu dalam kegiatan organisasi, sumber daya manusia mempunyai peranan utama. Dengan ditunjang prasarana dan sarana yang memadai tanpa didukung oleh peran sumber daya manusia maka tujuan Visi dan Misi Perusahaan tidak akan tercapai dengan baik. Istilah individu dalam sumber daya manusia dalam Islam dikenal dengan istilah Insani. Untuk itu Sumber Daya Insani dalam Islam yang didasarkan pada konsep bahwa setiap karyawan adalah manusia (bukan mesin) dan bukan hanya sumber daya bisnis. Penelitian ini dilakukan guna untuk Mengetahui Bagaimana Penerapan pada Manajemen Sumber Daya
本文研究的背景是成功实现公司目标是一种管理成就。因此,在组织活动中,人力资源具有重要的作用。有足够的基础设施和设施的支持,没有人力资源的支持,公司的愿景和使命的目标将无法正确实现。在伊斯兰教中,人力资源中的“个人”一词被称为“Insani”。出于这个原因,伊斯兰教的人力资源是基于这样一个概念,即每个员工都是人(而不是机器),而不仅仅是商业资源。本研究是为了找出如何将其应用于人力资源管理的Firdaus Berkah Bersama合作社,萨玛林达市。并探讨如何在与萨马林达市合作的Firdaus Berkah合作社的人力资源管理中实施先知SAW的特点。本研究使用的研究类型是定性方法的描述性研究。本研究通过访谈、观察和文献资料的形式获取数据,以及通过期刊或书籍作为参考资料获取数据,使用了一手数据和二手数据。使用的数据分析技术包括数据简化、数据显示(数据呈现)和结论。本研究结果表明,萨玛林达市Firdaus Berkah Bersama合作社从预设条件的选拔和招聘类型开始,正确、诚实、守信地实施和实践了人力资源管理职能,并进行了多次测试,其中一个测试是可兰经。随后的培训以研讨会或网络研讨会的形式进行,由合作社的员工参加。培训的目的是增加他们各自领域的知识和专业知识。考核从工作方式、缺勤情况、完成工作的速度、提供基本工资、奖金、假期津贴、BPJS费用、娱乐费用甚至朝觐费用等形式的经济补偿来看,考核从每日、每月、再到一年。关键词:管理,人力资源,伊斯兰教合作摘要Penelitian ini dilatar belakangi oleh Keberhasilan dalam mencapi tujuan perusahaan merupakan prestasi管理。[4][1][1][1][1][1][1][1][1][1][1]。登干,登干,登干,登干,登干,登干,登干,登干,登干,登干伊斯兰教,伊斯兰教,伊斯兰教,伊斯兰教,伊斯兰教。Untuk itu Sumber Daya Insani dalam Islam yang didasarkan pada konsep bahwa setiap karyawan adalah manusia (bukan mesin) dan bukan hanya Sumber Daya bisnis。我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是我的意思。我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是我的意思。翻译为:中文翻译为:中文翻译为:翻译为:Penelitian ini menggunakan数据primer数据skunder dengan cara pengambilan数据yang didapat berupa wawankara, observasi dan dokumentasi, serta memperoleh数据melalei journal atau buku yang dijadikan sebagai bahan references。泰克分析数据阳迪加纳坎梅利普提还原数据,显示数据(彭亚健数据)丹克普拉坎。这句话的意思是:“我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是,我的意思是。”在网络研讨会上,yang diikuti oleh para karyawan koperasi tersebut。Dilakukan pelatihan bertujuan untuk menambah pengetahuan Dan keahlian dibidangnya masing-masing。penpenian dililihat dari cara bekerja, absensi, keepatan saat menyelesaikan kerja, penpenian kompensasi财务berupa gaji pokok,奖金,tunjangan hari raya, biaya BPJS, biaya rekresi bahkan biaya Umroh, dan Evaluasi dilakukan dari harian, bulanan kemudian direkap menjadi setahun。Kata Kunci: Manajemen, Sumber Daya Insani, Koperasi Syariah
{"title":"Analisis Penerapan Manajemen Sumber Daya Insani Di Koperasi Firdaus Berkah Bersama Kota Samarinda","authors":"W. Winarsih, B. Iswanto, Angrum Pratiwi","doi":"10.21093/bifej.v3i1.5411","DOIUrl":"https://doi.org/10.21093/bifej.v3i1.5411","url":null,"abstract":"Abstract \u0000The background of this research is that success in achieving company goals is a management achievement. Therefore in organizational activities, human resources have a major role. With the support of adequate infrastructure and facilities without the support of the role of human resources, the objectives of the Company's Vision and Mission will not be achieved properly. The term individual in human resources in Islam is known as Insani. For this reason, Human Resources in Islam are based on the concept that every employee is a human (not a machine) and not just a business resource. This research was conducted in order to find out how it is applied to human resource management in the Firdaus Berkah Bersama Cooperative, Samarinda City. and to find out how to implement the characteristics of the Prophet SAW in human resource management at the Firdaus Berkah Cooperative with the City of Samarinda. \u0000The type of research used in this research is descriptive research with a qualitative approach. This study uses primary data and secondary data by taking the data obtained in the form of interviews, observations and documentation, as well as obtaining data through journals or books that are used as reference materials. Data analysis techniques used include data reduction, data display (data presentation) and conclusions. \u0000The results of this study indicate that the Firdaus Berkah Bersama Cooperative of Samarinda City has implemented and practiced the function of Human Resource Management properly, honestly and trustworthy starting from the type of selection and recruitment with predetermined conditions and took several tests, one of which was the Koran. The training that is followed is in the form of seminars or webinars which are attended by the employees of the cooperative. The training aims to increase knowledge and expertise in their respective fields. The assessment is seen from the way of working, absenteeism, speed when completing work, providing financial compensation in the form of basic salary, bonuses, holiday allowances, BPJS fees, recreation costs and even Umrah costs, and the evaluation is carried out from daily, monthly then recaps to a year. \u0000 \u0000Keywords: Management, Human Resources, Sharia Cooperative \u0000 \u0000 \u0000 \u0000 \u0000 \u0000 \u0000 \u0000 \u0000 \u0000 \u0000Abstrak \u0000Penelitian ini dilatar belakangi oleh Keberhasilan dalam mencapai tujuan perusahaan merupakan prestasi manajemen. Oleh sebab itu dalam kegiatan organisasi, sumber daya manusia mempunyai peranan utama. Dengan ditunjang prasarana dan sarana yang memadai tanpa didukung oleh peran sumber daya manusia maka tujuan Visi dan Misi Perusahaan tidak akan tercapai dengan baik. Istilah individu dalam sumber daya manusia dalam Islam dikenal dengan istilah Insani. Untuk itu Sumber Daya Insani dalam Islam yang didasarkan pada konsep bahwa setiap karyawan adalah manusia (bukan mesin) dan bukan hanya sumber daya bisnis. Penelitian ini dilakukan guna untuk Mengetahui Bagaimana Penerapan pada Manajemen Sumber Daya","PeriodicalId":250755,"journal":{"name":"Borneo Islamic Finance and Economics Journal","volume":"77 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121661133","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-05-24DOI: 10.21093/bifej.v3i1.6259
Dermawan Has Putra, Shafa Shafa, Anwaril Hamidy
As a developing country, Indonesia needs qualified economic instruments to increase national economic growth by at least 7%. On the other hand, Indonesia is one of the nations with the most advanced Islamic economy. It an excellent opportunity for Indonesia to enhance national economic growth through Islamic Stocks, Sukuk, Islamic Mutual Funds, and Islamic Insurance. However, Indonesia has not taken full advantage of these conditions, as the GDP has stagnated at 5% for the past eight years. In addition, several other factors, such as inflation, might affect national economic growth. This research aimed to determine the effect of inflation, Islamic stocks, Sukuk, Islamic mutual funds, and Islamic insurance on Indonesia’s economic growth in 2015-2022. This research employed quantitative methods. The data was collected using the Time Series technique in 2015-2022, which comprised 95 data. The data were analyzed by descriptive statistics, classical assumption test and multiple linear regression with the SPSS version 26. Partially, the result indicates that inflation did not significantly affect Indonesia’s economic growth. Islamic stocks significantly affected Indonesia’s economic growth. Sukuk significantly affected Indonesia’s economic growth. Islamic mutual funds did not significantly affect Indonesia’s economic growth. Islamic insurance significantly affected Indonesia’s economic growth. Simultaneously, inflation, Islamic stocks, sukuk, Islamic mutual funds and Islamic insurance significantly affected Indonesia’s economic growth.
作为一个发展中国家,印尼需要合格的经济工具来提高国民经济增长至少7%。另一方面,印尼是伊斯兰经济最发达的国家之一。这是印尼通过伊斯兰股票、伊斯兰债券、伊斯兰共同基金和伊斯兰保险促进国家经济增长的绝佳机会。然而,印尼并没有充分利用这些条件,国内生产总值在过去的八年里一直停滞在5%。此外,通货膨胀等其他因素也可能影响国民经济增长。本研究旨在确定通货膨胀、伊斯兰股票、伊斯兰债券、伊斯兰共同基金和伊斯兰保险对印度尼西亚2015-2022年经济增长的影响。本研究采用定量方法。数据采用时间序列技术在2015-2022年间收集,共95个数据。采用SPSS version 26对数据进行描述性统计、经典假设检验和多元线性回归分析。部分地,结果表明通货膨胀对印尼的经济增长没有显著影响。伊斯兰股票显著影响了印尼的经济增长。伊斯兰债券极大地影响了印尼的经济增长。伊斯兰共同基金并没有显著影响印尼的经济增长。伊斯兰保险对印尼经济增长影响显著。同时,通货膨胀、伊斯兰股票、伊斯兰债券、伊斯兰共同基金和伊斯兰保险显著影响了印尼的经济增长。
{"title":"Pengaruh Inflasi, Saham Syariah, Sukuk, Reksadana Syariah Dan Asuransi Syariah Terhadap Pertumbuhan Ekonomi Di Indonesia Tahun 2015-2022","authors":"Dermawan Has Putra, Shafa Shafa, Anwaril Hamidy","doi":"10.21093/bifej.v3i1.6259","DOIUrl":"https://doi.org/10.21093/bifej.v3i1.6259","url":null,"abstract":"As a developing country, Indonesia needs qualified economic instruments to increase national economic growth by at least 7%. On the other hand, Indonesia is one of the nations with the most advanced Islamic economy. It an excellent opportunity for Indonesia to enhance national economic growth through Islamic Stocks, Sukuk, Islamic Mutual Funds, and Islamic Insurance. However, Indonesia has not taken full advantage of these conditions, as the GDP has stagnated at 5% for the past eight years. In addition, several other factors, such as inflation, might affect national economic growth. This research aimed to determine the effect of inflation, Islamic stocks, Sukuk, Islamic mutual funds, and Islamic insurance on Indonesia’s economic growth in 2015-2022. This research employed quantitative methods. The data was collected using the Time Series technique in 2015-2022, which comprised 95 data. The data were analyzed by descriptive statistics, classical assumption test and multiple linear regression with the SPSS version 26. Partially, the result indicates that inflation did not significantly affect Indonesia’s economic growth. Islamic stocks significantly affected Indonesia’s economic growth. Sukuk significantly affected Indonesia’s economic growth. Islamic mutual funds did not significantly affect Indonesia’s economic growth. Islamic insurance significantly affected Indonesia’s economic growth. Simultaneously, inflation, Islamic stocks, sukuk, Islamic mutual funds and Islamic insurance significantly affected Indonesia’s economic growth.","PeriodicalId":250755,"journal":{"name":"Borneo Islamic Finance and Economics Journal","volume":"126 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129674407","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-24DOI: 10.21093/bifej.v2i2.5322
Akhmad Shabirin, P. Parno, K. Komariah
Abstract The increasing population makes the volume of waste production also increase and varies. The amount of waste generated will have a negative impact on the environment and the economy. Therefore, the waste must be managed properly so that is becomes useful goods and has economic value. An organization that plays a role in waste management is a sharia waste bank, but in reality someone’s interest in becoming a waste bank customer does not just appear. One of them is influenced by motivation, the more motivated a person is, the greather his interest in something. Next is the quality or service, the better the service provided, the more interested someone is in something. This type of research is quantitative with a causal associative approach. The population this study were active students of UINSI Samarinda from 2018 to 2022. The sampling technique used was simple random sampling. Data collection techniques using questionnaires and documentation. The data analysis techniques are ordinal to interval data transformation (MSI), instrument test, classical assumption test, multiple linear regression analysis, coefficient of determination and hypothesis testing. Based on the results of the results of the t test it is known that motivation (X1) does not affect the interest, while the quality of service (X2) affects the interest. Simultaneously, motivation (X1) and service quality (X2) affect the interest. The coefficient of determination shows that 58.3% of the interest variables are influenced by motivation and quality, while the influence by other variables. Keywords: Motivation, Service Quality, Interest
{"title":"Pengaruh Motivisi dan Kualitas Pelayanan Terhadap Minat Mahasiswa UINSI Menjadi Nasabah Bank Sampah Syariah di UINSI Samarinda","authors":"Akhmad Shabirin, P. Parno, K. Komariah","doi":"10.21093/bifej.v2i2.5322","DOIUrl":"https://doi.org/10.21093/bifej.v2i2.5322","url":null,"abstract":"Abstract \u0000The increasing population makes the volume of waste production also increase and varies. The amount of waste generated will have a negative impact on the environment and the economy. Therefore, the waste must be managed properly so that is becomes useful goods and has economic value. An organization that plays a role in waste management is a sharia waste bank, but in reality someone’s interest in becoming a waste bank customer does not just appear. One of them is influenced by motivation, the more motivated a person is, the greather his interest in something. Next is the quality or service, the better the service provided, the more interested someone is in something. This type of research is quantitative with a causal associative approach. The population this study were active students of UINSI Samarinda from 2018 to 2022. The sampling technique used was simple random sampling. Data collection techniques using questionnaires and documentation. The data analysis techniques are ordinal to interval data transformation (MSI), instrument test, classical assumption test, multiple linear regression analysis, coefficient of determination and hypothesis testing. Based on the results of the results of the t test it is known that motivation (X1) does not affect the interest, while the quality of service (X2) affects the interest. Simultaneously, motivation (X1) and service quality (X2) affect the interest. The coefficient of determination shows that 58.3% of the interest variables are influenced by motivation and quality, while the influence by other variables. \u0000Keywords: Motivation, Service Quality, Interest","PeriodicalId":250755,"journal":{"name":"Borneo Islamic Finance and Economics Journal","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117042281","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-12-31DOI: 10.21093/bifej.v2i2.5057
Reni Maesaroh, Moh Mahrus, Irma Yuliani
Abstrak Penelitian ini dilatarbelakangi oleh semakin berkembangnya dunia industri yang sangat pesat seiring dengan kemajuan ilmu pengetahuan dan teknologi dan tantangan perusahaan, maka perusahaan harus dikelola dengan baik dan mampu memahami apa yang dibutuhkan oleh pasar dengan menciptakan produk yang berkualitas, kemudian mampu menuangkan ide-ide baru dalam strategi pemasaran guna mendapatkan kinerja perusahaan yang diinginkan. Penelitian ini bertujuan untuk mengetahui pengaruh strategi pemasaran (bauran pemasaran 7P) terhadap kinerja pemasaran pada Badan Usaha Milik Desa (BUMDES) kecamatan muara badak.Jenis penelitian yang peneliti gunakan adalah Kuantitatif dengan menggunakan pendekatan deskriptif, populasi dalam penelitian ini adalah anggota dari Badan Usaha Milik Desa (BUMDES) Kecamatan Muara Badak. Teknik pengambilan sampel menggunakan teknik purposive sampling dengan 32 responden. Teknik pengumpulan data yang digunakan yaitu observasi, kuesioner dan dokumentasi. Analisis data yang digunakan dalam penelitian ini adalah uji validitas, uji reliabilitas, uji asumsi klasik, analisis regresi linier berganda, analisis koefisien determinasi, uji t dan uji f dengan alat analisis data menggunakan SPSS 25.Berdasarkan hasil penelitian yang dilakukan, menunjukan bahwa variabel Product (X1) secara parsial berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,000 < 0,05. Kemudian variabel Price (X2) secara parsial tidak berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,209 > 0,05. Kemudian variabel Place (X3) secara parsial berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,034 < 0,05. Selanjutnya variabel Promotion (X4) secara parsial tidak berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,232 > 0,05. Selanjutnya variabel People (X5) secara parsial tidak berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,671 > 0,05. Variabel Proces (X6) secara parsial tidak berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,368 > 0,05. Dan yang terakir Physical Evidence (7) secara parsial berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,043 < 0,05. Kata kunci: Strategi Pemasaran, BUMDES, dan Kinerja Pemasaran.
{"title":"Pengaruh Strategi Pemasaran (Bauran Pemasaran 7P) Terhadap Kinerja Pemasaran Pada Badan Usaha Milik Desa (BUMDES) Kecamatan Muara Badak","authors":"Reni Maesaroh, Moh Mahrus, Irma Yuliani","doi":"10.21093/bifej.v2i2.5057","DOIUrl":"https://doi.org/10.21093/bifej.v2i2.5057","url":null,"abstract":" \u0000Abstrak \u0000Penelitian ini dilatarbelakangi oleh semakin berkembangnya dunia industri yang sangat pesat seiring dengan kemajuan ilmu pengetahuan dan teknologi dan tantangan perusahaan, maka perusahaan harus dikelola dengan baik dan mampu memahami apa yang dibutuhkan oleh pasar dengan menciptakan produk yang berkualitas, kemudian mampu menuangkan ide-ide baru dalam strategi pemasaran guna mendapatkan kinerja perusahaan yang diinginkan. Penelitian ini bertujuan untuk mengetahui pengaruh strategi pemasaran (bauran pemasaran 7P) terhadap kinerja pemasaran pada Badan Usaha Milik Desa (BUMDES) kecamatan muara badak.Jenis penelitian yang peneliti gunakan adalah Kuantitatif dengan menggunakan pendekatan deskriptif, populasi dalam penelitian ini adalah anggota dari Badan Usaha Milik Desa (BUMDES) Kecamatan Muara Badak. Teknik pengambilan sampel menggunakan teknik purposive sampling dengan 32 responden. Teknik pengumpulan data yang digunakan yaitu observasi, kuesioner dan dokumentasi. Analisis data yang digunakan dalam penelitian ini adalah uji validitas, uji reliabilitas, uji asumsi klasik, analisis regresi linier berganda, analisis koefisien determinasi, uji t dan uji f dengan alat analisis data menggunakan SPSS 25.Berdasarkan hasil penelitian yang dilakukan, menunjukan bahwa variabel Product (X1) secara parsial berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,000 < 0,05. Kemudian variabel Price (X2) secara parsial tidak berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,209 > 0,05. Kemudian variabel Place (X3) secara parsial berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,034 < 0,05. Selanjutnya variabel Promotion (X4) secara parsial tidak berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,232 > 0,05. Selanjutnya variabel People (X5) secara parsial tidak berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,671 > 0,05. Variabel Proces (X6) secara parsial tidak berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,368 > 0,05. Dan yang terakir Physical Evidence (7) secara parsial berpengaruh terhadap kinerja pemasaran dengan nilai signifikansi 0,043 < 0,05. \u0000 \u0000Kata kunci: Strategi Pemasaran, BUMDES, dan Kinerja Pemasaran. \u0000","PeriodicalId":250755,"journal":{"name":"Borneo Islamic Finance and Economics Journal","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130594161","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}