Pub Date : 2021-12-21DOI: 10.30726/ijmrss/v8.i4.2021.84027
Sheerali Arya, Guco Simbulan Michelle
Human Resource Management (HRM) is said to be a distinct methodology of managing employees wherein the main objective is to achieve and sustain advantage over the competition through strategic use of skilled and committed employees through well planned techniques of organizational culture, vision and mission (Storey, 1995). Strategic Human Resource Management (SHRM) is the formulation and implementation of a Hunan Resource (HR) plan incorporating HR strategies and practices that can give competitive advantage and at the same time is aligned with the corporate strategies of organizations (Kaufman, 2001). According to Wright and McMahan (1992), SHRM involves an organized pattern of deploying human resources and HR activities to reach organizational goals. It has been pointed out that some areas need to be explored further in this field including promoting employee involvement, highlighting diversity, and international HRM (Wright, 1998). The theories of SHRM are vital for successful deployment of HR policies as they form the foundation of an organizations strategies and core objectives. Through a thorough understanding of these theories the managers can seek to administer required procedures for the employees. This paper explored several HRM models that can be aligned to the strategic goals of a semi fictious company called as Vantage Fintech Ltd. The company is a leading bitcoin trading platform in New Zealand and was developed by ex-bankers with backgrounds in computer science, financial engineering, and traditional finance. Having such highly skilled workforce creates challenges for HR as employees are increasingly likely to abandon their employment in favor of other prospects, making it even more challenging for HR to keep the talent pipeline full. The aim of this research is to examine different theories of Strategic HRM like Vroom’s Expectancy model, Guest model, Fombrun model (Michigan Model), Harvard model, and Warwick model to provide wholistic practices whic
{"title":"The Application of Strategic HRM Models to the Case of Vantage Fintech Ltd, New Zealand to Improve Retention of Highly Skilled Employees","authors":"Sheerali Arya, Guco Simbulan Michelle","doi":"10.30726/ijmrss/v8.i4.2021.84027","DOIUrl":"https://doi.org/10.30726/ijmrss/v8.i4.2021.84027","url":null,"abstract":"Human Resource Management (HRM) is said to be a distinct methodology of managing employees wherein the main objective is to achieve and sustain advantage over the competition through strategic use of skilled and committed employees through well planned techniques of organizational culture, vision and mission (Storey, 1995). Strategic Human Resource Management (SHRM) is the formulation and implementation of a Hunan Resource (HR) plan incorporating HR strategies and practices that can give competitive advantage and at the same time is aligned with the corporate strategies of organizations (Kaufman, 2001). According to Wright and McMahan (1992), SHRM involves an organized pattern of deploying human resources and HR activities to reach organizational goals. It has been pointed out that some areas need to be explored further in this field including promoting employee involvement, highlighting diversity, and international HRM (Wright, 1998). The theories of SHRM are vital for successful deployment of HR policies as they form the foundation of an organizations strategies and core objectives. Through a thorough understanding of these theories the managers can seek to administer required procedures for the employees.\u0000This paper explored several HRM models that can be aligned to the strategic goals of a semi fictious company called as Vantage Fintech Ltd. The company is a leading bitcoin trading platform in New Zealand and was developed by ex-bankers with backgrounds in computer science, financial engineering, and traditional finance. Having such highly skilled workforce creates challenges for HR as employees are increasingly likely to abandon their employment in favor of other prospects, making it even more challenging for HR to keep the talent pipeline full. The aim of this research is to examine different theories of Strategic HRM like Vroom’s Expectancy model, Guest model, Fombrun model (Michigan Model), Harvard model, and Warwick model to provide wholistic practices whic","PeriodicalId":318493,"journal":{"name":"International Journal of Management Research and Social Science","volume":"39 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-12-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121858070","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-12-11DOI: 10.30726/ijmrss/v8.i4.2021.84026
Enril Fathurrohman Yusuf, Rossy Muldyana Tsaltsa
Tea is one of the leading plantation commodities in Indonesia. Most of the tea commodities produced today are exported to the international market. The success of tea plantations in facing the dynamics and challenges of course cannot be separated from the implementation of good human resource management where human resource management is aimed at improving the quality of the company’s workforce. This paper aims to determine the application of human resource management in a tea plantation company in Indonesia (case study: PT. Perkebunan Tambi). The qualitative research method used in this study used an interactive model and took sources from key informants. The results of this study indicated that PT. Perkebunan Tambi implements human resource management starting from planning, recruitment, selection, socialization or orientation, training and development, performance appraisal to promotion, transfer, and termination of employment to increase productivity and quality of its employees.
{"title":"Implementation of Human Resources Management in Tea Plantations in Indonesia: A Case Study – Pt. Perkebunan Tambi","authors":"Enril Fathurrohman Yusuf, Rossy Muldyana Tsaltsa","doi":"10.30726/ijmrss/v8.i4.2021.84026","DOIUrl":"https://doi.org/10.30726/ijmrss/v8.i4.2021.84026","url":null,"abstract":"Tea is one of the leading plantation commodities in Indonesia. Most of the tea commodities produced today are exported to the international market. The success of tea plantations in facing the dynamics and challenges of course cannot be separated from the implementation of good human resource management where human resource management is aimed at improving the quality of the company’s workforce. This paper aims to determine the application of human resource management in a tea plantation company in Indonesia (case study: PT. Perkebunan Tambi). The qualitative research method used in this study used an interactive model and took sources from key informants. The results of this study indicated that PT. Perkebunan Tambi implements human resource management starting from planning, recruitment, selection, socialization or orientation, training and development, performance appraisal to promotion, transfer, and termination of employment to increase productivity and quality of its employees.","PeriodicalId":318493,"journal":{"name":"International Journal of Management Research and Social Science","volume":"34 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-12-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124450823","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-11-11DOI: 10.30726/ijmrss/v8.i4.2021.84025
Thilaha Dharmarajan A, Ezhilarasi U
Work-life balance includes a balance between work and personal life that both bring satisfaction to the individual. The quandary for employees that happens today is that when they seek work requests, there is a bounty of adverse consequences on the balance of employees from increased stress, work fatigue, disruption of family and work relationship. In today’s scenario, work life balance is an important challenge. This may trigger stress or decrease employee productivity. It is vital to learn more in particular about the consequences of imbalance on family and community and on changing values among younger workers. This paper is an attempt to identify the correlation between both the Work-Life Conflict and Work-Life Balance. Women employees working in two private organizations at Puducherry were the target respondents. Survey is conducted to assess their level of work life balance. This study attempts to identify the difference in the level of Work-Life Balance of the respondents based on their Parental status.
{"title":"Nexus between Work Life Conflict and Work Life Balance","authors":"Thilaha Dharmarajan A, Ezhilarasi U","doi":"10.30726/ijmrss/v8.i4.2021.84025","DOIUrl":"https://doi.org/10.30726/ijmrss/v8.i4.2021.84025","url":null,"abstract":"Work-life balance includes a balance between work and personal life that both bring satisfaction to the individual. The quandary for employees that happens today is that when they seek work requests, there is a bounty of adverse consequences on the balance of employees from increased stress, work fatigue, disruption of family and work relationship. In today’s scenario, work life balance is an important challenge. This may trigger stress or decrease employee productivity. It is vital to learn more in particular about the consequences of imbalance on family and community and on changing values among younger workers. This paper is an attempt to identify the correlation between both the Work-Life Conflict and Work-Life Balance. Women employees working in two private organizations at Puducherry were the target respondents. Survey is conducted to assess their level of work life balance. This study attempts to identify the difference in the level of Work-Life Balance of the respondents based on their Parental status.","PeriodicalId":318493,"journal":{"name":"International Journal of Management Research and Social Science","volume":"66 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124491994","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-11-08DOI: 10.30726/ijmrss/v8.i4.2021.84024
Unggul Priyadi
The steadiness of a country’s economy can be seen from the expansion rate. The reason for this study is to analyze the impact of cash circulation on expansion and the foremost compelling arrangements for swelling issues in Indonesia, utilizing time arrangement information in 2010-2019 and utilizing the Vector Error Correction Model (VECM) show. The results found that the money supply and assess incomes impact swelling and there’s a one-way causality relationship. For variable intrigued rates don’t affect each other’s expansion. The comes about of the causality test too appeared that intrigued rates don’t affect each other on the variable sum of cash supply, as well as the variable charge receipts don’t influence each other on the variable sum of cash supply. The clarification of the VECM show gauges for the most part demonstrates the presence of long-term connections and short-term connections of each variable.
{"title":"Monetary and Fiscal Policy on Handling Inflation in Indonesia","authors":"Unggul Priyadi","doi":"10.30726/ijmrss/v8.i4.2021.84024","DOIUrl":"https://doi.org/10.30726/ijmrss/v8.i4.2021.84024","url":null,"abstract":"The steadiness of a country’s economy can be seen from the expansion rate. The reason for this study is to analyze the impact of cash circulation on expansion and the foremost compelling arrangements for swelling issues in Indonesia, utilizing time arrangement information in 2010-2019 and utilizing the Vector Error Correction Model (VECM) show. The results found that the money supply and assess incomes impact swelling and there’s a one-way causality relationship. For variable intrigued rates don’t affect each other’s expansion. The comes about of the causality test too appeared that intrigued rates don’t affect each other on the variable sum of cash supply, as well as the variable charge receipts don’t influence each other on the variable sum of cash supply. The clarification of the VECM show gauges for the most part demonstrates the presence of long-term connections and short-term connections of each variable.","PeriodicalId":318493,"journal":{"name":"International Journal of Management Research and Social Science","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-11-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130985570","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-30DOI: 10.30726/ijmrss/v8.i3.2021.83022
M. M, V. D, Arul Dominic Nishanth
The cornerstone for globalization was laid down by brave adventures who were on a quest to discover countries which were isolated from the rest of the world. The diverse culture, cuisine, attire of the people from the newly discovered countries was something which attracted more travelers. It is evident that the lockdown has had severe impact on all global economies whether it would have a lasting impact depends upon on the growing rate of each country and their ability to indulge in production activities even with the restrictions in place due to the rising cases and this solely lies in the hands of the government. If a sizeable number of citizens are vaccinated this would help in achieving herd immunity which would result in decreased infection rate. As the cases decrease the government is more prone to relaxing the lockdown restrictions and lift the curfew which would aid the industries to start production and gradually the economic activities would flourish.
{"title":"COVID -19 Impacts on World Business Economy","authors":"M. M, V. D, Arul Dominic Nishanth","doi":"10.30726/ijmrss/v8.i3.2021.83022","DOIUrl":"https://doi.org/10.30726/ijmrss/v8.i3.2021.83022","url":null,"abstract":"The cornerstone for globalization was laid down by brave adventures who were on a quest to discover countries which were isolated from the rest of the world. The diverse culture, cuisine, attire of the people from the newly discovered countries was something which attracted more travelers. It is evident that the lockdown has had severe impact on all global economies whether it would have a lasting impact depends upon on the growing rate of each country and their ability to indulge in production activities even with the restrictions in place due to the rising cases and this solely lies in the hands of the government. If a sizeable number of citizens are vaccinated this would help in achieving herd immunity which would result in decreased infection rate. As the cases decrease the government is more prone to relaxing the lockdown restrictions and lift the curfew which would aid the industries to start production and gradually the economic activities would flourish.","PeriodicalId":318493,"journal":{"name":"International Journal of Management Research and Social Science","volume":"2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114383050","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-30DOI: 10.30726/ijmrss/v8.i3.2021.83023
P. Anand, P. Anand
Demonetization effect, Government promotion, Merchant acceptance, Effect of COVID-19, availability of internet and smart phones etc. are in favour of adoption of E-wallet in market as payment alternative but still Consumer inertia towards use of E-wallet prevails in India. In spite of many advantages to use E-wallet over traditional payment system, Consumers having hesitation due to concerned factors associated with it. Perceived Risk associated with E-wallet usages are safety, privacy, digital literacy, language, cost, fraud etc. makes impact on intention to use and consumer adoption behaviour. Research aims to examine the major factors concern for consumer’s inertia to use of E-wallet. It is an attempt to find out reasons of adoption and impact of demographic variable on concern factors with statistical analysis using SPSS.
{"title":"A Study on Consumer Inertia towards E-Wallet usage at Patan City","authors":"P. Anand, P. Anand","doi":"10.30726/ijmrss/v8.i3.2021.83023","DOIUrl":"https://doi.org/10.30726/ijmrss/v8.i3.2021.83023","url":null,"abstract":"Demonetization effect, Government promotion, Merchant acceptance, Effect of COVID-19, availability of internet and smart phones etc. are in favour of adoption of E-wallet in market as payment alternative but still Consumer inertia towards use of E-wallet prevails in India. In spite of many advantages to use E-wallet over traditional payment system, Consumers having hesitation due to concerned factors associated with it. Perceived Risk associated with E-wallet usages are safety, privacy, digital literacy, language, cost, fraud etc. makes impact on intention to use and consumer adoption behaviour. Research aims to examine the major factors concern for consumer’s inertia to use of E-wallet. It is an attempt to find out reasons of adoption and impact of demographic variable on concern factors with statistical analysis using SPSS.","PeriodicalId":318493,"journal":{"name":"International Journal of Management Research and Social Science","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126680420","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-29DOI: 10.30726/ijmrss/v8.i3.2021.83021
G. K., S. V
E-tailing is the process of selling the goods and services to the large number of customers in the smaller quantity through the internet platform. Indian e-tailing sector is showing a burgeoning growth during the COVID Pandemic. The main purpose of the study is to test the association of the demographic variables Education and Income with the customer’s preference towards the mode of payment. The scope of the study is confined with both the tangibles and the intangibles in horizontal e-tailers. The sampling frame of the study is the respondents those who have a previous experience in buying goods from the horizontal e-tailers. The purposive sampling technique was adapted to choose the respondents. The sample size was 620 respondents. The data was collected during COVID pandemic in India. The data analysis tool was the Chi-square test. The result from the data analysis indicates that both the education and income of the customers are related to the customer’s preference towards the convenient mode of payment during the online shopping. The suggestions and conclusions are discussed further in detail.
{"title":"An Association of Education and Income with Convenient Payment Mode in the E-tail Industry during the COVID Pandemic","authors":"G. K., S. V","doi":"10.30726/ijmrss/v8.i3.2021.83021","DOIUrl":"https://doi.org/10.30726/ijmrss/v8.i3.2021.83021","url":null,"abstract":"E-tailing is the process of selling the goods and services to the large number of customers in the smaller quantity through the internet platform. Indian e-tailing sector is showing a burgeoning growth during the COVID Pandemic. The main purpose of the study is to test the association of the demographic variables Education and Income with the customer’s preference towards the mode of payment. The scope of the study is confined with both the tangibles and the intangibles in horizontal e-tailers. The sampling frame of the study is the respondents those who have a previous experience in buying goods from the horizontal e-tailers. The purposive sampling technique was adapted to choose the respondents. The sample size was 620 respondents. The data was collected during COVID pandemic in India. The data analysis tool was the Chi-square test. The result from the data analysis indicates that both the education and income of the customers are related to the customer’s preference towards the convenient mode of payment during the online shopping. The suggestions and conclusions are discussed further in detail.","PeriodicalId":318493,"journal":{"name":"International Journal of Management Research and Social Science","volume":"2011 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-09-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130876438","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-29DOI: 10.30726/ijmrss/v8.i3.2021.83020
AlkiromWildan Muhammad
This study was pointed to decide: employees’ transfer, work inspiration, performance, the impact of representatives transfer on the performance; work inspiration towards the performance; workers transfer and work inspiration towards the employees’ performance of BPK Representative of JawaTimur Province. This investigate employments quantitative approach with clear affiliated inquire about. The information examination method utilized in this considers is path analysis. The comes about of this ponder demonstrate that: recognition of workers transfers in BPK Representative of JawaTimur province is moo, the work inspiration of representatives is exceptionally sufficient, the performance is sufficient, workers transfer isn’t noteworthy to workers performance. The conclusion from this study is that employees’ exchange doesn’t have noteworthy impact on employees’ performance somewhat. Work inspiration has positive and noteworthy impact on employees’ performance. Workers exchange and work inspiration together have a critical commitment on representatives performance.
{"title":"Employee Transfer, Work Motivation and Employee Performance","authors":"AlkiromWildan Muhammad","doi":"10.30726/ijmrss/v8.i3.2021.83020","DOIUrl":"https://doi.org/10.30726/ijmrss/v8.i3.2021.83020","url":null,"abstract":"This study was pointed to decide: employees’ transfer, work inspiration, performance, the impact of representatives transfer on the performance; work inspiration towards the performance; workers transfer and work inspiration towards the employees’ performance of BPK Representative of JawaTimur Province. This investigate employments quantitative approach with clear affiliated inquire about. The information examination method utilized in this considers is path analysis. The comes about of this ponder demonstrate that: recognition of workers transfers in BPK Representative of JawaTimur province is moo, the work inspiration of representatives is exceptionally sufficient, the performance is sufficient, workers transfer isn’t noteworthy to workers performance. The conclusion from this study is that employees’ exchange doesn’t have noteworthy impact on employees’ performance somewhat. Work inspiration has positive and noteworthy impact on employees’ performance. Workers exchange and work inspiration together have a critical commitment on representatives performance.","PeriodicalId":318493,"journal":{"name":"International Journal of Management Research and Social Science","volume":"60 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-09-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126160378","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-28DOI: 10.30726/ijmrss/v8.i3.2021.83019
In this research, the use of ICTs in India by librarians, particularly in the use of mobile phones, was the focus of this study. To gather the required data for the research, surveys were performed and this approach was implemented. The questionnaire was presented to eight librarians from eight teacher college libraries in the subject of study who responded to it, and the results were used to inform the research. According to the conclusions of the study’s materials, ICT use by professional librarians in India is still a relatively recent phenomena, and as a result, it is still in its early phases. The study showed that while libraries utilise information and communications technology (ICT) to deliver some services, these services are insufficient in part as a result of challenges such as a lack of money, a scarcity of trained personnel, and a lack of managerial support. According to the findings of this study, college librarians should get training in information and communications technology literacy since ICT is a dynamic, continuously practising, and training environment that they should take advantage of, as demonstrated by the results of the study. It was proposed that students have access to contemporary ICT instruments, such PCs, printers and scanners, to help them with their home maintenance tasks in order to enhance the administration of educational institutions. The recommendation was also made that libraries should get sufficient help in this respect. The research also advised that college bibliographers participate in attachment programmes with the help of students at the major university libraries to understand the finest practises of modern librarians.
{"title":"ICT Adoption by Library Professionals in India: Challenges and Opportunities","authors":"","doi":"10.30726/ijmrss/v8.i3.2021.83019","DOIUrl":"https://doi.org/10.30726/ijmrss/v8.i3.2021.83019","url":null,"abstract":"In this research, the use of ICTs in India by librarians, particularly in the use of mobile phones, was the focus of this study. To gather the required data for the research, surveys were performed and this approach was implemented. The questionnaire was presented to eight librarians from eight teacher college libraries in the subject of study who responded to it, and the results were used to inform the research. According to the conclusions of the study’s materials, ICT use by professional librarians in India is still a relatively recent phenomena, and as a result, it is still in its early phases. The study showed that while libraries utilise information and communications technology (ICT) to deliver some services, these services are insufficient in part as a result of challenges such as a lack of money, a scarcity of trained personnel, and a lack of managerial support. According to the findings of this study, college librarians should get training in information and communications technology literacy since ICT is a dynamic, continuously practising, and training environment that they should take advantage of, as demonstrated by the results of the study. It was proposed that students have access to contemporary ICT instruments, such PCs, printers and scanners, to help them with their home maintenance tasks in order to enhance the administration of educational institutions. The recommendation was also made that libraries should get sufficient help in this respect. The research also advised that college bibliographers participate in attachment programmes with the help of students at the major university libraries to understand the finest practises of modern librarians.","PeriodicalId":318493,"journal":{"name":"International Journal of Management Research and Social Science","volume":"36 10","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-09-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120822042","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-26DOI: 10.30726/ijmrss/v8.i3.2021.83018
Sukhija Sunita
The present paper focuses on the impact of quality on customers’ buying behaviour towards point-of-purchase display at various retail outlets in Haryana. Point-of-Purchase Display plays an important role to increase the sale of the retailers. Today customers are rational and prefer quality products at reasonable price. Moreover, due to the emergence of the supermarkets as the dominant retail, the retail industry is experiencing vibrant changes all over the world. Retail industry in India has grown to be more complex and dynamic with an increase rate of speed from unorganized towards being organized. In this research paper data has been collected from 100 respondents and analysed with the help of Statistical Package for the Social Sciences (SPSS) using one way ANOVA and t-test with demographic factors i.e. age-wise, gender-wise, occupation-wise and income-wise. . After analysing the data it was found that, there is neutral relationship in the opinion of different age groups and gender groups over the point-of-purchase display on quality. On the other hand Occupation and income does not have any importance on customers view point regarding ‘quality’. To conclude we can say that point-of-purchase display is not directly related to the quality.
{"title":"Impact of Quality on Customers’ Buying Behaviour towards Point of Purchase Display with reference to Haryana","authors":"Sukhija Sunita","doi":"10.30726/ijmrss/v8.i3.2021.83018","DOIUrl":"https://doi.org/10.30726/ijmrss/v8.i3.2021.83018","url":null,"abstract":"The present paper focuses on the impact of quality on customers’ buying behaviour towards point-of-purchase display at various retail outlets in Haryana. Point-of-Purchase Display plays an important role to increase the sale of the retailers. Today customers are rational and prefer quality products at reasonable price. Moreover, due to the emergence of the supermarkets as the dominant retail, the retail industry is experiencing vibrant changes all over the world. Retail industry in India has grown to be more complex and dynamic with an increase rate of speed from unorganized towards being organized. In this research paper data has been collected from 100 respondents and analysed with the help of Statistical Package for the Social Sciences (SPSS) using one way ANOVA and t-test with demographic factors i.e. age-wise, gender-wise, occupation-wise and income-wise. . After analysing the data it was found that, there is neutral relationship in the opinion of different age groups and gender groups over the point-of-purchase display on quality. On the other hand Occupation and income does not have any importance on customers view point regarding ‘quality’. To conclude we can say that point-of-purchase display is not directly related to the quality.","PeriodicalId":318493,"journal":{"name":"International Journal of Management Research and Social Science","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-09-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129280772","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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