Pub Date : 2020-12-01DOI: 10.21608/IJMSBE.2020.182942
Badawi Ismail
Traditional crafts are considered the most important pillar of any country's tangible legacy. In Egypt, some of special properties for traditional crafts that are in each region have its own distinctive traditional crafts that belong to centuries long ago. Through sequence of periods, these crafts attracted people who are interested in Egyptian legacy, from all over the world. Moreover, there were individual and infrequent attempts resulted in opening markets for those valuable and high quality products. We have seen how Chinese recently affected cultural manufactures field and this expression means what is related to traditional crafts in all over the world. In later titles, we will elaborate in details the cooperation between China and Culture Ministry of Egypt, regarding this point and its shortcomings. Furthermore, we have to shed light on the role of state institutions in protecting traditional crafts and how they promote them, in comparison to the role of civil society institutions in regard to this field. We are going to have a commentary on each following theme, deducing results and recommended solutions.
{"title":"Challenges of Traditional Crafts Centers in Governmental Agencie","authors":"Badawi Ismail","doi":"10.21608/IJMSBE.2020.182942","DOIUrl":"https://doi.org/10.21608/IJMSBE.2020.182942","url":null,"abstract":"Traditional crafts are considered the most important pillar of any country's tangible legacy. In Egypt, some of special properties for traditional crafts that are in each region have its own distinctive traditional crafts that belong to centuries long ago. Through sequence of periods, these crafts attracted people who are interested in Egyptian legacy, from all over the world. Moreover, there were individual and infrequent attempts resulted in opening markets for those valuable and high quality products. We have seen how Chinese recently affected cultural manufactures field and this expression means what is related to traditional crafts in all over the world. In later titles, we will elaborate in details the cooperation between China and Culture Ministry of Egypt, regarding this point and its shortcomings. Furthermore, we have to shed light on the role of state institutions in protecting traditional crafts and how they promote them, in comparison to the role of civil society institutions in regard to this field. We are going to have a commentary on each following theme, deducing results and recommended solutions.","PeriodicalId":333067,"journal":{"name":"International Journal of Multidisciplinary Studies on Management, Business, and Economy","volume":"697 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116104208","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-06-01DOI: 10.21608/ijmsbe.2020.222780
Faisal Ghazi Al-Dulaimi, Mohamed Ratiah, Youssef Ibrahim Kamal, Muhammad Muhammad Abed Rabbo Al-Mughayer, Yassin Attia Abdel Meguid, Tamer Abdel Moneim Rady, Salah Al-Mahdi, Abeer Mohamed Abdel Razek Youssef, Mohamed Reda Ali Al-Adl, Hebat Allah Adam
Using standard models and analyzing the relationship between growth and electricity consumption, it was found that there is a significant positive impact of nuclear power generation on economic growth. This is consistent with the first hypothesis that there is a positive influence relationship between economic growth and the production of electricity from nuclear energy, and therefore, through the results of estimating the fixed effects model, the model can be accepted from an economic point of view considering that the economic theory corresponds to the obtained results.
{"title":"Using standard models to estimate the relationship between electricity generation from nuclear energy and economic growth","authors":"Faisal Ghazi Al-Dulaimi, Mohamed Ratiah, Youssef Ibrahim Kamal, Muhammad Muhammad Abed Rabbo Al-Mughayer, Yassin Attia Abdel Meguid, Tamer Abdel Moneim Rady, Salah Al-Mahdi, Abeer Mohamed Abdel Razek Youssef, Mohamed Reda Ali Al-Adl, Hebat Allah Adam","doi":"10.21608/ijmsbe.2020.222780","DOIUrl":"https://doi.org/10.21608/ijmsbe.2020.222780","url":null,"abstract":"Using standard models and analyzing the relationship between growth and electricity consumption, it was found that there is a significant positive impact of nuclear power generation on economic growth. This is consistent with the first hypothesis that there is a positive influence relationship between economic growth and the production of electricity from nuclear energy, and therefore, through the results of estimating the fixed effects model, the model can be accepted from an economic point of view considering that the economic theory corresponds to the obtained results.","PeriodicalId":333067,"journal":{"name":"International Journal of Multidisciplinary Studies on Management, Business, and Economy","volume":"38 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120935940","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-12-01DOI: 10.21608/ijmsbe.2019.222788
Abeer Mohamed Abdel Razek Youssef, Mohamed Reda Ali El-Adl, H. Adam
Securing the demand for energy for future generations constitutes one of the most challenging aspects to face any sustainable development plans and given the increasing demand for electric energy in Egypt, and as a country with limited resources from fossil fuels, it must diversify its energy portfolio and use its renewable resources. Under the existing plans, Egypt hopes to produce 20% of electricity from renewable energy by 2020, with the development of the nuclear energy industry, especially in a country whose gas resources are limited; Through the application of these programs, it can build its engineering and industrial base and become a competitive player and regional leader in the global economy.
{"title":"Trends in development planning for the establishment of nuclear plants in Egypt","authors":"Abeer Mohamed Abdel Razek Youssef, Mohamed Reda Ali El-Adl, H. Adam","doi":"10.21608/ijmsbe.2019.222788","DOIUrl":"https://doi.org/10.21608/ijmsbe.2019.222788","url":null,"abstract":"Securing the demand for energy for future generations constitutes one of the most challenging aspects to face any sustainable development plans and given the increasing demand for electric energy in Egypt, and as a country with limited resources from fossil fuels, it must diversify its energy portfolio and use its renewable resources. Under the existing plans, Egypt hopes to produce 20% of electricity from renewable energy by 2020, with the development of the nuclear energy industry, especially in a country whose gas resources are limited; Through the application of these programs, it can build its engineering and industrial base and become a competitive player and regional leader in the global economy.","PeriodicalId":333067,"journal":{"name":"International Journal of Multidisciplinary Studies on Management, Business, and Economy","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125207893","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-12-01DOI: 10.21608/ijmsbe.2019.184888
Mahrous Elsanadidy
The Ethnographic museum Cairo is the oldest and most significant Ethnographic museums in Egypt and the Arab world. It contains thousands of unique objects and artefacts collected from African countries, historic Cairo, Egyptian cities and villages. But, it has neither a simple organizational structure nor professional staff that can manage its museum activities and services such as collections, technical operation, Human resources, investment, and visitor services management in an effective and efficient way. Hence the researcher tries to assess management of the Ethnographic museum and its current organizational structure in order to set out proposals for the best practices and most effective organizational structures applied in museums around the world to be applied in it through research methodologies based on a theoretical, applied study, SWOT analysis of the Ethnographic museum management, analyzing questionnaires, and interviews with museum experts and professionals around all the world related to organizational structures.
{"title":"Assessment of the Organizational Structure of the Ethnographic Museum Cairo, Egypt.","authors":"Mahrous Elsanadidy","doi":"10.21608/ijmsbe.2019.184888","DOIUrl":"https://doi.org/10.21608/ijmsbe.2019.184888","url":null,"abstract":"The Ethnographic museum Cairo is the oldest and most significant Ethnographic museums in Egypt and the Arab world. It contains thousands of unique objects and artefacts collected from African countries, historic Cairo, Egyptian cities and villages. But, it has neither a simple organizational structure nor professional staff that can manage its museum activities and services such as collections, technical operation, Human resources, investment, and visitor services management in an effective and efficient way. Hence the researcher tries to assess management of the Ethnographic museum and its current organizational structure in order to set out proposals for the best practices and most effective organizational structures applied in museums around the world to be applied in it through research methodologies based on a theoretical, applied study, SWOT analysis of the Ethnographic museum management, analyzing questionnaires, and interviews with museum experts and professionals around all the world related to organizational structures.","PeriodicalId":333067,"journal":{"name":"International Journal of Multidisciplinary Studies on Management, Business, and Economy","volume":"159 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133934620","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-12-01DOI: 10.21608/ijmsbe.2019.182930
Mohammed Mahmoud Abdullah Youssef
Young people hope for tomorrow and makers of the future, and young people are distinguished by tremendous but caged energies looking through to convert that energy into real, tangible production that contributes to pushing the rates of economic, social and political development. Young people in the cities of the Middle East and North Africa region suffer from families of unemployment and poverty that threaten social security and also threaten the path of development of all kinds. It is the responsibility of the municipalities of cities in the Middle East and North Africa region, the governments and the private sector as well to fulfill their duty towards young people who represent an important qualitative and numerical segment of the population. And training them and equipping them with the necessary skills required in the labor market, as well as undertaking projects that ensure the employment of young people to ensure their inclusion and make them participate in making their present and future. During the following chapters, the researcher reviews pictures, programs, and projects to rehabilitate young people for the labor market and employ them in order to present a model or mechanisms that contribute to reducing or eliminating youth unemployment, as well as submitting proposals for activating youth rehabilitation and employment programs.
{"title":"QUALIFYING YOUTH FOR THE LABOR MARKET AND MECHANISMS FOR FINANCING YOUTH EMPLOYMENT IN CITIES IN THE MIDDLE EAST AND NORTH AFRICA REGION ... WITH EXPOSURE TO THE EXPERIENCES OF CAIRO AND ALEXANDRIA","authors":"Mohammed Mahmoud Abdullah Youssef","doi":"10.21608/ijmsbe.2019.182930","DOIUrl":"https://doi.org/10.21608/ijmsbe.2019.182930","url":null,"abstract":"Young people hope for tomorrow and makers of the future, and young people are distinguished by tremendous but caged energies looking through to convert that energy into real, tangible production that contributes to pushing the rates of economic, social and political development. Young people in the cities of the Middle East and North Africa region suffer from families of unemployment and poverty that threaten social security and also threaten the path of development of all kinds. It is the responsibility of the municipalities of cities in the Middle East and North Africa region, the governments and the private sector as well to fulfill their duty towards young people who represent an important qualitative and numerical segment of the population. And training them and equipping them with the necessary skills required in the labor market, as well as undertaking projects that ensure the employment of young people to ensure their inclusion and make them participate in making their present and future. During the following chapters, the researcher reviews pictures, programs, and projects to rehabilitate young people for the labor market and employ them in order to present a model or mechanisms that contribute to reducing or eliminating youth unemployment, as well as submitting proposals for activating youth rehabilitation and employment programs.","PeriodicalId":333067,"journal":{"name":"International Journal of Multidisciplinary Studies on Management, Business, and Economy","volume":"40 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122415137","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-12-01DOI: 10.21608/ijmsbe.2019.182927
Yasser Mohamed Fadl Ibrahim
Technical workshops as an input to preserve cultural heritage in the Arab world and motivate young people to establish and manage small projects This research contributes to the discovery of the importance of technical workshops in preserving the material cultural heritage in the city of AlAhsa in Saudi Arabia and its investment in the field of development and preservation of national identity and strengthening the sense of belonging through the production of paintings and murals in the field of plastic and wall paintings inspired by symbols and elements of heritage, Which is part of the memory of individuals and nations and is specific to national identity and is preserved in the face of the currents of globalization. Planning for the establishment of small projects and the participation of students in art education and motivating them towards professional and professional work in these projects is an urgent necessity because the most important type of capital is the kind of capital that invests in people. The aim of the research is to activate the role of the student of art education as a product graduate by participating in technical workshops and motivating it towards managing small projects and producing works inspired by the cultural heritage in the Arab world, accepted by the consumer society and preserving the Arab identity. Using the descriptive and analytical descriptive approach using the methods of equal groups that include more than one experimental group with one control group. This study is useful for students of art education and the corresponding colleges and labour market destinations where the student of art education gained the skill of managing the work team, production, marketing skills, and feasibility
{"title":"TECHNICAL WORKSHOPS AS AN ENTRY POINT TO PRESERVE THE CULTURAL HERITAGE IN THE ARAB WORLD AND MOTIVATE YOUNG PEOPLE TO ESTABLISH AND MANAGE SMALL ENTERPRISES","authors":"Yasser Mohamed Fadl Ibrahim","doi":"10.21608/ijmsbe.2019.182927","DOIUrl":"https://doi.org/10.21608/ijmsbe.2019.182927","url":null,"abstract":"Technical workshops as an input to preserve cultural heritage in the Arab world and motivate young people to establish and manage small projects This research contributes to the discovery of the importance of technical workshops in preserving the material cultural heritage in the city of AlAhsa in Saudi Arabia and its investment in the field of development and preservation of national identity and strengthening the sense of belonging through the production of paintings and murals in the field of plastic and wall paintings inspired by symbols and elements of heritage, Which is part of the memory of individuals and nations and is specific to national identity and is preserved in the face of the currents of globalization. Planning for the establishment of small projects and the participation of students in art education and motivating them towards professional and professional work in these projects is an urgent necessity because the most important type of capital is the kind of capital that invests in people. The aim of the research is to activate the role of the student of art education as a product graduate by participating in technical workshops and motivating it towards managing small projects and producing works inspired by the cultural heritage in the Arab world, accepted by the consumer society and preserving the Arab identity. Using the descriptive and analytical descriptive approach using the methods of equal groups that include more than one experimental group with one control group. This study is useful for students of art education and the corresponding colleges and labour market destinations where the student of art education gained the skill of managing the work team, production, marketing skills, and feasibility","PeriodicalId":333067,"journal":{"name":"International Journal of Multidisciplinary Studies on Management, Business, and Economy","volume":"39 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130653520","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-06-01DOI: 10.21608/ijmsbe.2019.182921
Sattar Hammadi Ali AL-JUBBORI
The sign contains two ideas, one of which is the representative and the other idea of what is represented. The problem of research has been determined in the study of these problems, which has taken place today, world, and in light of the huge number of industrial and commercial products in all their forms and origins. The sign has gained an effective role in distinguishing between these products, and it is mandatory upon these companies and institutions to protect their brand and educate the consumer about the differences between the original and the copy. In addition, because this process has become the language of manipulation of words, letters or colours. The reasons for the study are change in form or labelChange in some characters of the sign while retaining the shape of the original sign. Search results are Most imitation operations focus on the visual aspect where the imitator imitates the sign based on the same structure and construction in terms of shapes, colours and internal symbols with the original sign. The imitator changes the characters, arranges them, or adds letters to the imitation tag so as not to change the pronunciation of the original tag.
{"title":"THE PROBLEM OF COMMUNICATION OF THE SIGN AND THE SYMBOL IN THE DESIGN OF THE BRAND IN SOCIETY (ANALYTICAL STUDY)","authors":"Sattar Hammadi Ali AL-JUBBORI","doi":"10.21608/ijmsbe.2019.182921","DOIUrl":"https://doi.org/10.21608/ijmsbe.2019.182921","url":null,"abstract":"The sign contains two ideas, one of which is the representative and the other idea of what is represented. The problem of research has been determined in the study of these problems, which has taken place today, world, and in light of the huge number of industrial and commercial products in all their forms and origins. The sign has gained an effective role in distinguishing between these products, and it is mandatory upon these companies and institutions to protect their brand and educate the consumer about the differences between the original and the copy. In addition, because this process has become the language of manipulation of words, letters or colours. The reasons for the study are change in form or labelChange in some characters of the sign while retaining the shape of the original sign. Search results are Most imitation operations focus on the visual aspect where the imitator imitates the sign based on the same structure and construction in terms of shapes, colours and internal symbols with the original sign. The imitator changes the characters, arranges them, or adds letters to the imitation tag so as not to change the pronunciation of the original tag.","PeriodicalId":333067,"journal":{"name":"International Journal of Multidisciplinary Studies on Management, Business, and Economy","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134344419","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-06-01DOI: 10.21608/ijmsbe.2019.182922
G. El-Shenawy, Hatem Tawfiq
Traditional arts and crafts reflect the degree of development in any society, and the history of traditional arts and crafts of any people is part of the social and cultural history of the people in which the utilitarian function is combined with religious functions, customs, traditions and inherited values .The handicrafts sector is of great interest in most countries of the world, and efforts are increasing at the national, regional and international levels to emphasize the social and cultural importance of crafts, traditional arts and handicrafts as part of the national heritage, not only interest is not limited to cultural and social aspects, but also the economic aspects of the importance of taking advantage of the available possibilities, whether those possibilities related to human resources that have distinct skills in craft activities or to increase the use of raw materials available in the local environment, or other possibilities available in some of the relevant parts, which can be utilized in the development of the arts and heritage sector ,some countries focus on the development of this sector, because of the importance of its products in attracting tourists and increasing their numbers.
{"title":"THE ROLE OF ACADEMIC INSTITUTIONS IN THE DEVELOPMENT OF TRADITIONAL ARTS","authors":"G. El-Shenawy, Hatem Tawfiq","doi":"10.21608/ijmsbe.2019.182922","DOIUrl":"https://doi.org/10.21608/ijmsbe.2019.182922","url":null,"abstract":"Traditional arts and crafts reflect the degree of development in any society, and the history of traditional arts and crafts of any people is part of the social and cultural history of the people in which the utilitarian function is combined with religious functions, customs, traditions and inherited values .The handicrafts sector is of great interest in most countries of the world, and efforts are increasing at the national, regional and international levels to emphasize the social and cultural importance of crafts, traditional arts and handicrafts as part of the national heritage, not only interest is not limited to cultural and social aspects, but also the economic aspects of the importance of taking advantage of the available possibilities, whether those possibilities related to human resources that have distinct skills in craft activities or to increase the use of raw materials available in the local environment, or other possibilities available in some of the relevant parts, which can be utilized in the development of the arts and heritage sector ,some countries focus on the development of this sector, because of the importance of its products in attracting tourists and increasing their numbers.","PeriodicalId":333067,"journal":{"name":"International Journal of Multidisciplinary Studies on Management, Business, and Economy","volume":"41 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121907998","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-06-01DOI: 10.21608/ijmsbe.2019.182920
Rehab Abdel Fattah Naseer
{"title":"THE IMPACT OF INNOVATION IN ARCHITECTURAL HERITAGE ON DEVELOPMENT CAPABILITIES OF SMALL AND MICRO-PROJECTS","authors":"Rehab Abdel Fattah Naseer","doi":"10.21608/ijmsbe.2019.182920","DOIUrl":"https://doi.org/10.21608/ijmsbe.2019.182920","url":null,"abstract":"","PeriodicalId":333067,"journal":{"name":"International Journal of Multidisciplinary Studies on Management, Business, and Economy","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115232173","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-06-01DOI: 10.21608/IJMSBE.2020.182940
Badawi Ismail
The Paper aims at determining the role of the media in highlighting the role of artisan artist and presenting his issues by presenting his works. Also to discuss the role of the media in helping the taste of research, knowledge and visual culture and the role of the media in increasing the popularity and mass density which is one of the most important elements of the success of the exhibitions and the necessity of accompanying the exhibitions. The Research recommended the establishment of media programs based on a series of steps to promote and publicize the products. The media plans include artistic art issues and the need to increase media coverage programs in exhibitions, salons and trade fairs. U r t seminars need to choose the optimal means for advertising and product advertising and requirements and to develop the mechanisms for the design of advertisement according to the promotional mix, which is one of the components of the marketing mix.
{"title":"Executive Mission of Cultural Hand Crafts in Upper Egypt: Advertising and Promotion","authors":"Badawi Ismail","doi":"10.21608/IJMSBE.2020.182940","DOIUrl":"https://doi.org/10.21608/IJMSBE.2020.182940","url":null,"abstract":"The Paper aims at determining the role of the media in highlighting the role of artisan artist and presenting his issues by presenting his works. Also to discuss the role of the media in helping the taste of research, knowledge and visual culture and the role of the media in increasing the popularity and mass density which is one of the most important elements of the success of the exhibitions and the necessity of accompanying the exhibitions. The Research recommended the establishment of media programs based on a series of steps to promote and publicize the products. The media plans include artistic art issues and the need to increase media coverage programs in exhibitions, salons and trade fairs. U r t seminars need to choose the optimal means for advertising and product advertising and requirements and to develop the mechanisms for the design of advertisement according to the promotional mix, which is one of the components of the marketing mix.","PeriodicalId":333067,"journal":{"name":"International Journal of Multidisciplinary Studies on Management, Business, and Economy","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122132883","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}