Pub Date : 2021-12-31DOI: 10.35138/organum.v4i2.193
E. Susanti, Nelly Ervina, Ernest Grace, Sudung Simatupang
In doing investment, an investor certainly avoids risk; thus, the investor needs a model in making predictions to forecast the return of shares. There are two models to predict this: Capital Asset Pricing Capital (CAPM) and Arbitrage Pricing Theory (APT). The purpose of this study is to find out which models are more accurate in determining investment options, especially during the Covid-19 pandemic in companies that are included in the LQ 45 Index group. The population in this study is 50 companies listed in LQ 45 from February 2020 - July 2021. The sampling technique used in this study is purposive sampling. The data used in this study will be processed through Ms.Excel and SPSS Version 21. The data analysis techniques used in this study are the Basic Assumption Test consisting of Normality Test and Homogeneity Test, Mean Absolute Deviation (MAD), and hypothesis testing consisting of independent t-test samples. The results in this study show that Model is accurate in predicting stock returns in the Covid-19 pandemic is a CAPM model this is because the value of MAD CAPM is smaller than mad APT. Furthermore, independent t-test samples showed that H0 was rejected which meant that there was a difference in accuracy between CAPM and APT in calculating the return of LQ 45 shares. The implication of this study are expected to provide references to investors and potential investors as a source of information in decision making to make investments in this pandemic period.
在进行投资时，投资者一定要避免风险；因此，投资者需要一个模型来预测股票的收益。有两个模型可以预测这一点：资本资产定价资本（CAPM）和套利定价理论（APT）。本研究的目的是找出哪些模型在确定投资选择方面更准确，尤其是在新冠肺炎大流行期间，LQ 45指数组中的公司更准确。本研究的人群是2020年2月至2021年7月在LQ 45上市的50家公司。本研究中使用的抽样技术是有目的的抽样。本研究中使用的数据将通过Excel和SPSS Version 21进行处理。本研究中使用的数据分析技术是由正态性检验和同质性检验组成的基本假设检验、平均绝对偏差（MAD）和由独立t检验样本组成的假设检验。本研究的结果表明，模型在预测新冠肺炎大流行中的股票回报率方面是准确的，这是一个CAPM模型，这是因为MAD CAPM的值小于MAD APT。此外，独立t检验样本显示H0被拒绝，这意味着CAPM和APT在计算LQ 45股票回报率时的准确性存在差异。这项研究的含义有望为投资者和潜在投资者提供参考，作为在疫情期间进行投资决策的信息来源。
{"title":"The Accuracy of Balance Model in Predicting Stock Investment During The Covid-19 Pandemic on LQ 45 Index","authors":"E. Susanti, Nelly Ervina, Ernest Grace, Sudung Simatupang","doi":"10.35138/organum.v4i2.193","DOIUrl":"https://doi.org/10.35138/organum.v4i2.193","url":null,"abstract":"In doing investment, an investor certainly avoids risk; thus, the investor needs a model in making predictions to forecast the return of shares. There are two models to predict this: Capital Asset Pricing Capital (CAPM) and Arbitrage Pricing Theory (APT). The purpose of this study is to find out which models are more accurate in determining investment options, especially during the Covid-19 pandemic in companies that are included in the LQ 45 Index group. The population in this study is 50 companies listed in LQ 45 from February 2020 - July 2021. The sampling technique used in this study is purposive sampling. The data used in this study will be processed through Ms.Excel and SPSS Version 21. The data analysis techniques used in this study are the Basic Assumption Test consisting of Normality Test and Homogeneity Test, Mean Absolute Deviation (MAD), and hypothesis testing consisting of independent t-test samples. The results in this study show that Model is accurate in predicting stock returns in the Covid-19 pandemic is a CAPM model this is because the value of MAD CAPM is smaller than mad APT. Furthermore, independent t-test samples showed that H0 was rejected which meant that there was a difference in accuracy between CAPM and APT in calculating the return of LQ 45 shares. The implication of this study are expected to provide references to investors and potential investors as a source of information in decision making to make investments in this pandemic period.","PeriodicalId":33849,"journal":{"name":"Organum","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48179314","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-11-17DOI: 10.35138/organum.v4i2.147
Humairoh Humairoh, Suharyadi Suharyadi, Edi Rahmat Taufik
The Tangerang City convection MSMEs experienced a shock from a decline in demand due to economic instability caused by the Covid-19 pandemic. Tangerang City MSMEs need a survival strategy to be able to maintain their business in the midst of the Covid-19 pandemic. However, the MSMEs of Tangerang City are still experiencing obstacles in their entrepreneurial orientation and product innovation. The purpose of this study was to analyze the effect of entrepreneurial orientation and product innovation on the marketing performance of MSMEs in Tangerang City. The sample is 100 respondents. The research data was obtained by distributing questionnaires to the MSMEs business actors in Tangerang City. The data analysis technique used regression analysis with the help of SPSS software version 22. This study resulted in both partial and simultaneous entrepreneurial orientation and product innovation having a positive and significant effect on marketing performance. This study found that to improve marketing performance, business owners are responsible for finding solutions to obstacles that occur, proactively see opportunities by innovating to create new products to meet the needs of existing customers and new consumers, seek innovation ideas by listening to consumer desires and making products. that has distinctive characteristics, to continue to innovate and improve the quality of the products produced, and to increase business targets and expand product marketing so as to increase profits. The implication of this research is that MSMEs have to use online technology, namely social media and e-commerce market places in order to reach wider consumers, innovate in design and style so as to increase business profits.
{"title":"Orientasi Kewirausahaan dan Inovasi Produk pada Masa Pandemi Covid-19 terhadap Kinerja Pemasaran UMKM di Kota Tangerang","authors":"Humairoh Humairoh, Suharyadi Suharyadi, Edi Rahmat Taufik","doi":"10.35138/organum.v4i2.147","DOIUrl":"https://doi.org/10.35138/organum.v4i2.147","url":null,"abstract":"The Tangerang City convection MSMEs experienced a shock from a decline in demand due to economic instability caused by the Covid-19 pandemic. Tangerang City MSMEs need a survival strategy to be able to maintain their business in the midst of the Covid-19 pandemic. However, the MSMEs of Tangerang City are still experiencing obstacles in their entrepreneurial orientation and product innovation. The purpose of this study was to analyze the effect of entrepreneurial orientation and product innovation on the marketing performance of MSMEs in Tangerang City. The sample is 100 respondents. The research data was obtained by distributing questionnaires to the MSMEs business actors in Tangerang City. The data analysis technique used regression analysis with the help of SPSS software version 22. This study resulted in both partial and simultaneous entrepreneurial orientation and product innovation having a positive and significant effect on marketing performance. This study found that to improve marketing performance, business owners are responsible for finding solutions to obstacles that occur, proactively see opportunities by innovating to create new products to meet the needs of existing customers and new consumers, seek innovation ideas by listening to consumer desires and making products. that has distinctive characteristics, to continue to innovate and improve the quality of the products produced, and to increase business targets and expand product marketing so as to increase profits. The implication of this research is that MSMEs have to use online technology, namely social media and e-commerce market places in order to reach wider consumers, innovate in design and style so as to increase business profits.","PeriodicalId":33849,"journal":{"name":"Organum","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45814205","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-11-17DOI: 10.35138/organum.v4i2.186
Muhammad Hasan, Nur Arisah, Rahmatullah Rahmatullah
In the era of adapting to new habits, after the COVID-19 pandemic, in terms of marketing management and consumer behavior, economic literacy is very much needed in making every economic decision, including consumption. This study was conducted as an effort to explore the contribution of economic literacy to consumption behavior patterns in the new adaptation era. This study is a study with a quantitative approach. The population in this study is an active consumer society found in a number of districts/cities in South Sulawesi Province. Sampling was done purposively with criteria based on social, economic, and demographic characteristics, obtained as many as 211 respondents. The data obtained were analyzed using Structural Equation Modeling analysis. The results of this study found that economic literacy has a positive and significant influence on consumption behavior patterns in the era of adaptation to new habits.
{"title":"Literasi Ekonomi dan Pola Perilaku Konsumsi Masyarakat Kelas Menengah ke Bawah di Era Adaptasi Kebiasaan Baru","authors":"Muhammad Hasan, Nur Arisah, Rahmatullah Rahmatullah","doi":"10.35138/organum.v4i2.186","DOIUrl":"https://doi.org/10.35138/organum.v4i2.186","url":null,"abstract":"In the era of adapting to new habits, after the COVID-19 pandemic, in terms of marketing management and consumer behavior, economic literacy is very much needed in making every economic decision, including consumption. This study was conducted as an effort to explore the contribution of economic literacy to consumption behavior patterns in the new adaptation era. This study is a study with a quantitative approach. The population in this study is an active consumer society found in a number of districts/cities in South Sulawesi Province. Sampling was done purposively with criteria based on social, economic, and demographic characteristics, obtained as many as 211 respondents. The data obtained were analyzed using Structural Equation Modeling analysis. The results of this study found that economic literacy has a positive and significant influence on consumption behavior patterns in the era of adaptation to new habits.","PeriodicalId":33849,"journal":{"name":"Organum","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48620645","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Today's world competition has increased the pressure on Small and Medium Enterprises (SMEs) to adopt lean implementations. The purpose of this study is to make a small contribution by exploring the Lean Implementation Barrier (LIB) in SMEs through three case studies of SMEs in the city of Bandung. A case study approach is used and followed by the Interpretative Structural Model (ISM) in order to see the inter-LIB relationship. The results of this study indicate that lack of management commitment and leadership, lack of employee involvement and lack of resources are the main obstacles to lean implementation in SMEs in Indonesia. Moreover, poor communication among various levels within the company and inadequate dissemination of knowledge about the benefits of lean also create barriers to lean implementation. The implication of this research is to strengthen and expand information related to research on the application of lean in SMEs, especially the results of the identified barriers that can assist SMEs in implementing lean or future research in developing and identifying barriers to implementing lean in SMEs.
{"title":"Identifikasi Hambatan Penerapan Lean di Usaha Kecil dan Menengah (UKM)","authors":"Mochammad Rifky Pamungkas, Erna Maulina, Margo Purnomo","doi":"10.35138/organum.v4i2.164","DOIUrl":"https://doi.org/10.35138/organum.v4i2.164","url":null,"abstract":"Today's world competition has increased the pressure on Small and Medium Enterprises (SMEs) to adopt lean implementations. The purpose of this study is to make a small contribution by exploring the Lean Implementation Barrier (LIB) in SMEs through three case studies of SMEs in the city of Bandung. A case study approach is used and followed by the Interpretative Structural Model (ISM) in order to see the inter-LIB relationship. The results of this study indicate that lack of management commitment and leadership, lack of employee involvement and lack of resources are the main obstacles to lean implementation in SMEs in Indonesia. Moreover, poor communication among various levels within the company and inadequate dissemination of knowledge about the benefits of lean also create barriers to lean implementation. The implication of this research is to strengthen and expand information related to research on the application of lean in SMEs, especially the results of the identified barriers that can assist SMEs in implementing lean or future research in developing and identifying barriers to implementing lean in SMEs.","PeriodicalId":33849,"journal":{"name":"Organum","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46768873","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-11-17DOI: 10.35138/organum.v4i2.163
Dewi Diah Fakhriyyah, Irma Hidayati
Reporting of operating segments has become an important concern, therefore there is a PSAK 5 regulation which is continuously updated based on IFRS 8 to improve operating segment reporting. This study aims to examine the application of operating segment disclosure and its determinants in public companies in Indonesia.This research method is quantitative method. The operating segment in the financial statements of the LQ 45 Index’s Company in 2016 is analyzed by scoring to the items required by PSAK 5 Revised 2009 (Amandement 2015). The results showed that the majority cozmpany's compliance level of quantitative information is medium level of compliance,. Quantitative disclosure shows the most reported items are profit loss and total assets, meanwhile the least reported item is other non current assets and main customer information . Meanwhile, the most reported item of qualitative disclosure is the main products and services which generate revenues for the operating segments. This study shows that companies disclose more quantitative information than qualitative. In addition, the good corporate governance mechanism that determines the extent of disclosure of operating segments is institutional ownership and the board of directors. This research has implications for operating segment regulators to do better and contribute to the agency theory and signaling theory.
{"title":"Pengungkapan Kuantitatif dan Kualitatif Segmen Operasi Berdasarkan PSAK 5 Revisi 2009 (Penyesuaian 2015) di Indonesia","authors":"Dewi Diah Fakhriyyah, Irma Hidayati","doi":"10.35138/organum.v4i2.163","DOIUrl":"https://doi.org/10.35138/organum.v4i2.163","url":null,"abstract":"Reporting of operating segments has become an important concern, therefore there is a PSAK 5 regulation which is continuously updated based on IFRS 8 to improve operating segment reporting. This study aims to examine the application of operating segment disclosure and its determinants in public companies in Indonesia.This research method is quantitative method. The operating segment in the financial statements of the LQ 45 Index’s Company in 2016 is analyzed by scoring to the items required by PSAK 5 Revised 2009 (Amandement 2015). The results showed that the majority cozmpany's compliance level of quantitative information is medium level of compliance,. Quantitative disclosure shows the most reported items are profit loss and total assets, meanwhile the least reported item is other non current assets and main customer information . Meanwhile, the most reported item of qualitative disclosure is the main products and services which generate revenues for the operating segments. This study shows that companies disclose more quantitative information than qualitative. In addition, the good corporate governance mechanism that determines the extent of disclosure of operating segments is institutional ownership and the board of directors. This research has implications for operating segment regulators to do better and contribute to the agency theory and signaling theory.","PeriodicalId":33849,"journal":{"name":"Organum","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46437649","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-11-17DOI: 10.35138/organum.v4i2.161
Jajang Ginanjar, Margo Purnomo, Erna Maulina
This article aims to examine how small entrepreneurs use social networks to develop and implement marketing strategies. The type of small business studied is the Petshop business. The research method used is qualitative by conducting in-depth interviews and analysis with Petshop entrepreneurs through an entrepreneurial marketing perspective. Ultimately, we found that Petshop entrepreneurs are using social connections through market intelligence, new customer acquisition, and current customer retention to create and deliver more value to customers. Entrepreneurs take steps to build emotional attachments and carry out marketing activities through giving gifts or by approaching customers through the community, and most of the entrepreneurs in the Petshop business in Bandung Regency do marketing through physical (offline) stores and online shops. The majority of entrepreneurs stated that the application of the entrepreneurial marketing concept and strengthening social networks were important in the continuity of the Petshop business, only one Petshop entrepreneur had contradictory statements, especially in the aspect of searching for market information.
{"title":"Entrepreneurial Marketing dan Jejaring Sosial dalam Usaha Kecil: Studi Kasus tentang Bisnis Petshop di Kabupaten Bandung","authors":"Jajang Ginanjar, Margo Purnomo, Erna Maulina","doi":"10.35138/organum.v4i2.161","DOIUrl":"https://doi.org/10.35138/organum.v4i2.161","url":null,"abstract":"This article aims to examine how small entrepreneurs use social networks to develop and implement marketing strategies. The type of small business studied is the Petshop business. The research method used is qualitative by conducting in-depth interviews and analysis with Petshop entrepreneurs through an entrepreneurial marketing perspective. Ultimately, we found that Petshop entrepreneurs are using social connections through market intelligence, new customer acquisition, and current customer retention to create and deliver more value to customers. Entrepreneurs take steps to build emotional attachments and carry out marketing activities through giving gifts or by approaching customers through the community, and most of the entrepreneurs in the Petshop business in Bandung Regency do marketing through physical (offline) stores and online shops. The majority of entrepreneurs stated that the application of the entrepreneurial marketing concept and strengthening social networks were important in the continuity of the Petshop business, only one Petshop entrepreneur had contradictory statements, especially in the aspect of searching for market information.","PeriodicalId":33849,"journal":{"name":"Organum","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48651082","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-11-17DOI: 10.35138/organum.v4i2.132
Y. Maulana, Erna Maulina, Nenden Kostini, Tetty Herawati
Financial literacy has been widely discussed in various countries with a wide range of subject areas, focuses, and loci. The purpose of this paper is to map the trends of scientific publications and map the network of authors on financial literacy, especially in the MSME sector. We have developed bibliometric analysis through VOSviewer software, supplemented by literature reviews. A total of 126 articles were obtained from Scopus related to the topics "financial literacy" and "micro small medium enterprise". We present trends in financial literacy research, author productivity, and journals, as well as detailing the network of co-authorships who have researched and published in the scientific domain. The results of the study are known that 1) The application of financial literacy in MSMEs only appeared in 2010 and experienced a significant upward trend. 2) Penulis most productive comes from china, where there are 2 authors each produce 3 articles. 3) Co-authorship has not been established between writers in each country and between countries. 4) Indonesia contributes financial literacy publications in MSMEs the most compared to other countries, with the number of publications as many as 34 articles. Lastly, the mapping provides an overview of which countries and writers are concentric and collaborate with each other on the topic of financial literacy in MSMEs.
{"title":"Literasi Keuangan pada UMKM (Studi Pemetaan Sistematis dan Analisis Co-Authorship pada Basis Data Scopus)","authors":"Y. Maulana, Erna Maulina, Nenden Kostini, Tetty Herawati","doi":"10.35138/organum.v4i2.132","DOIUrl":"https://doi.org/10.35138/organum.v4i2.132","url":null,"abstract":"Financial literacy has been widely discussed in various countries with a wide range of subject areas, focuses, and loci. The purpose of this paper is to map the trends of scientific publications and map the network of authors on financial literacy, especially in the MSME sector. We have developed bibliometric analysis through VOSviewer software, supplemented by literature reviews. A total of 126 articles were obtained from Scopus related to the topics \"financial literacy\" and \"micro small medium enterprise\". We present trends in financial literacy research, author productivity, and journals, as well as detailing the network of co-authorships who have researched and published in the scientific domain. The results of the study are known that 1) The application of financial literacy in MSMEs only appeared in 2010 and experienced a significant upward trend. 2) Penulis most productive comes from china, where there are 2 authors each produce 3 articles. 3) Co-authorship has not been established between writers in each country and between countries. 4) Indonesia contributes financial literacy publications in MSMEs the most compared to other countries, with the number of publications as many as 34 articles. Lastly, the mapping provides an overview of which countries and writers are concentric and collaborate with each other on the topic of financial literacy in MSMEs. ","PeriodicalId":33849,"journal":{"name":"Organum","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-11-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47940766","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-30DOI: 10.35138/ORGANUM.V4I1.130
Marisi Butarbutar, E. Efendi, Sudung Simatupang
One of the famous culinary industry brands in Pematangsiantar City is Toko Roti Ganda. The famous brand Of Toko Roti Ganda makes many visitors who have an impact on traffic jams. The phenomenon is due to the famous Toko Roti Ganda in the community makes the brand a top priority of the community compared to other brands for visitors who come. This study aims to determine the effect of brand loyalty on purchasing decisions at Toko Roti Ganda. This research was conducted on all residents of Pematangsiantar City and Simalungun Regency who have ever made purchases at the Roti Ganda. Furthermore, the results of respondents obtained from the study were 123 respondents. The research method was carried out by qualitative and quantitative. The results show that the research criteria are declared valid and reliable with the indicators met. For normality results that all research variables are normally distributed, the coefficient of determination shows that brand loyalty can explain purchasing decisions by fifty-four percent. At the same time, the rest is influenced by other factors not discussed in the study. Then the regression equation test shows a positive effect of brand loyalty on purchasing decisions and accepts the hypothesis that brand loyalty affects purchasing decisions. It means that brand loyalty for consumers greatly influences them in making purchase decisions, and brand loyalty can be a factor that can make consumers make decisions about purchases.
{"title":"Brand Loyalty dan Pengaruhnya terhadap Keputusan Pembelian","authors":"Marisi Butarbutar, E. Efendi, Sudung Simatupang","doi":"10.35138/ORGANUM.V4I1.130","DOIUrl":"https://doi.org/10.35138/ORGANUM.V4I1.130","url":null,"abstract":"One of the famous culinary industry brands in Pematangsiantar City is Toko Roti Ganda. The famous brand Of Toko Roti Ganda makes many visitors who have an impact on traffic jams. The phenomenon is due to the famous Toko Roti Ganda in the community makes the brand a top priority of the community compared to other brands for visitors who come. This study aims to determine the effect of brand loyalty on purchasing decisions at Toko Roti Ganda. This research was conducted on all residents of Pematangsiantar City and Simalungun Regency who have ever made purchases at the Roti Ganda. Furthermore, the results of respondents obtained from the study were 123 respondents. The research method was carried out by qualitative and quantitative. The results show that the research criteria are declared valid and reliable with the indicators met. For normality results that all research variables are normally distributed, the coefficient of determination shows that brand loyalty can explain purchasing decisions by fifty-four percent. At the same time, the rest is influenced by other factors not discussed in the study. Then the regression equation test shows a positive effect of brand loyalty on purchasing decisions and accepts the hypothesis that brand loyalty affects purchasing decisions. It means that brand loyalty for consumers greatly influences them in making purchase decisions, and brand loyalty can be a factor that can make consumers make decisions about purchases.","PeriodicalId":33849,"journal":{"name":"Organum","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43292107","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-30DOI: 10.35138/ORGANUM.V4I1.134
Eka Yusnita Nila Sari, A. K. Anam
The practice of personal financial management among young people is currently getting serious attention, including among students. The problem is based on the implementation of basic financial knowledge which is still minimal. The development of good financial behaviour in students requires special attention because aspects of financial behaviour have a significant influence on their lives after graduating. This study aims to determine the effect of financial attitudes, behavioral control, and self-efficacy on financial behaviour. The type of research carried out is quantitative with primary data through a structured questionnaire. The research sample was selected from one college student with a total of 75 respondents. The sampling technique was purposive sampling on active status students and had completed the Financial Management course. This research is based on The Theory of Planned Behaviour (TPB). The results revealed that financial attitudes and self-efficacy affected financial behaviour, while behavioral control did not affect financial behaviour. Good financial behaviour helps improve financial well-being where positive financial behaviour is associated with positive life outcomes
{"title":"Sikap Keuangan, Kontrol Perilaku, Efikasi Diri dan Perilaku Keuangan","authors":"Eka Yusnita Nila Sari, A. K. Anam","doi":"10.35138/ORGANUM.V4I1.134","DOIUrl":"https://doi.org/10.35138/ORGANUM.V4I1.134","url":null,"abstract":"The practice of personal financial management among young people is currently getting serious attention, including among students. The problem is based on the implementation of basic financial knowledge which is still minimal. The development of good financial behaviour in students requires special attention because aspects of financial behaviour have a significant influence on their lives after graduating. This study aims to determine the effect of financial attitudes, behavioral control, and self-efficacy on financial behaviour. The type of research carried out is quantitative with primary data through a structured questionnaire. The research sample was selected from one college student with a total of 75 respondents. The sampling technique was purposive sampling on active status students and had completed the Financial Management course. This research is based on The Theory of Planned Behaviour (TPB). The results revealed that financial attitudes and self-efficacy affected financial behaviour, while behavioral control did not affect financial behaviour. Good financial behaviour helps improve financial well-being where positive financial behaviour is associated with positive life outcomes","PeriodicalId":33849,"journal":{"name":"Organum","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42381814","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-30DOI: 10.35138/ORGANUM.V4I1.129
Novi Yanti, Sarwani Sarwani, Novika Rosari
Company value is considered necessary for interested parties both internally and externally when making investments. This study examines and analyzes the influence of Company Characteristics (Firm Size, Capital Structure, and Profitability) and Corporate Social Responsibility (CSR) Disclosure moderated by Good Corporate Governance on Firm Value. There are 188 manufacturing companies on the Indonesia Stock Exchange (IDX), the population with 22 sample companies in the 2016-2018 period. The sampling technique was the purposive sampling method. Data were analyzed using multiple linear regression and moderated regression analysis on SPSS. This study indicates that the capital structure and good governance affect firm value, and the firm size variable shows a negative effect. Good Corporate Governance can strengthen the influence of firm size, capital structure, and CSR disclosure on firm value, while good governance weakens the effect of profitability on firm value, which is of interest.
{"title":"Karakteristik Perusahaan dan Pengungkapan Corporate Social Responsibility Dimoderasi Good Corporate Governance terhadap Nilai Perusahaan","authors":"Novi Yanti, Sarwani Sarwani, Novika Rosari","doi":"10.35138/ORGANUM.V4I1.129","DOIUrl":"https://doi.org/10.35138/ORGANUM.V4I1.129","url":null,"abstract":"Company value is considered necessary for interested parties both internally and externally when making investments. This study examines and analyzes the influence of Company Characteristics (Firm Size, Capital Structure, and Profitability) and Corporate Social Responsibility (CSR) Disclosure moderated by Good Corporate Governance on Firm Value. There are 188 manufacturing companies on the Indonesia Stock Exchange (IDX), the population with 22 sample companies in the 2016-2018 period. The sampling technique was the purposive sampling method. Data were analyzed using multiple linear regression and moderated regression analysis on SPSS. This study indicates that the capital structure and good governance affect firm value, and the firm size variable shows a negative effect. Good Corporate Governance can strengthen the influence of firm size, capital structure, and CSR disclosure on firm value, while good governance weakens the effect of profitability on firm value, which is of interest. ","PeriodicalId":33849,"journal":{"name":"Organum","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41662559","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
京公网安备 11010802042870号
京ICP备2023020795号-1
扫码关注我们
求助内容：
应助结果提醒方式：