The rapid advancement of digital technologies in recent years has profoundly transformed healthcare service models. Among related innovations, virtual care and virtual agents have emerged as integral components of intelligent healthcare systems. Their underlying technologies combine artificial intelligence, natural language processing, affective computing, and multimodal interaction to provide continuous, personalized health education, disease management, postoperative follow-up, and psychological support through text, voice, human-like interfaces and immersive environments. Women's healthcare, characterized by high privacy sensitivity and long-term care needs, has shown growing demand for digital tools that ensure anonymous interaction, empathetic communication, informational accuracy, and cultural sensitivity. In this paper, a synthesis of international and local empirical research and policy frameworks is used to examine virtual agent applications, user experiences and acceptance, and related emerging challenges, ethical considerations, and future directions in the context of women's healthcare. Practical implications and policy recommendations are proposed to inform the integration of virtual agents into clinical practice and health service innovation.
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