Pub Date : 2022-05-04DOI: 10.1080/2373518X.2022.2129194
A. Chatterjee
ABSTRACT Twenty-six years ago, Aditya Chopra’s film Dilwale Dulhania Le Jayenge (1995) biblicized the neoliberal romantic fantasies of India and the global Indian diaspora with an adventurous romantic plot, against the backdrop of diasporic and ethnic settings, global brand placements and émigré Indians embodying traditional values. Reviewing the film’s mediascapes as an index of India’s middle-class subjectivity through the prism of neoliberal consumer culture, this paper illustrates how it merchandized desire as a global utility. It anchored a consumerist patriarchy as a motif of gender empowerment and the patriarchal and corporate logic of representing individual liberty. My assessment correlates to the history of India’s economic liberalization, suggesting that the film’s material unconscious allegorizes the deficit between approved and realized indexes of capital inflows by the end of the ‘90s. While DDLJ promulgated the promise of a virtual repatriation of expatriate Indians, its promise of gender equality and modern citizenship dwelled in collaboration with dominant social structures and consumerist ideologies that would, ultimately, personify emancipation as consuming subjects of global capital.
{"title":"Dilwale Dulhania Le Jayenge and the Consumerist Utopia","authors":"A. Chatterjee","doi":"10.1080/2373518X.2022.2129194","DOIUrl":"https://doi.org/10.1080/2373518X.2022.2129194","url":null,"abstract":"ABSTRACT Twenty-six years ago, Aditya Chopra’s film Dilwale Dulhania Le Jayenge (1995) biblicized the neoliberal romantic fantasies of India and the global Indian diaspora with an adventurous romantic plot, against the backdrop of diasporic and ethnic settings, global brand placements and émigré Indians embodying traditional values. Reviewing the film’s mediascapes as an index of India’s middle-class subjectivity through the prism of neoliberal consumer culture, this paper illustrates how it merchandized desire as a global utility. It anchored a consumerist patriarchy as a motif of gender empowerment and the patriarchal and corporate logic of representing individual liberty. My assessment correlates to the history of India’s economic liberalization, suggesting that the film’s material unconscious allegorizes the deficit between approved and realized indexes of capital inflows by the end of the ‘90s. While DDLJ promulgated the promise of a virtual repatriation of expatriate Indians, its promise of gender equality and modern citizenship dwelled in collaboration with dominant social structures and consumerist ideologies that would, ultimately, personify emancipation as consuming subjects of global capital.","PeriodicalId":36537,"journal":{"name":"History of Retailing and Consumption","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-05-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41290355","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-01-02DOI: 10.1080/2373518X.2023.2169297
Marie-Laure Archambault-Küch
ABSTRACT In Lebanon during the French Mandate, clothing consumption was linked with issues of economic nationalism, commercial and urban patterns, and transnational commodity and cultural flows. As clothing items and trends were massively circulating from Western countries, habits and appearances modified and created social and political reactions in the public opinion. This article analyses the gendered dimension of the politicization of this consumption through conflicting representations and norms of women purchasing clothes: caricatures published in the magazine al-Dabbūr (The Hornet) echoing the social anxieties around the perceived changes of feminine public presence and consumption, and articles from the women’s press calling for a moderate attitude towards fashion. The practical application of ideals of patriotic motherhood and middle-class taste are examined through articles aiming at educating to taste, managing the home and family’s consumption in aspects related to clothing, and the women’s movement support to national industries and handicraft. The crossed analyse of these conflicted representations and normative discourses shows how women are constructed as key purchasing agents and as inflecting fashion. Their position in clothing consumption is either elaborated as a curse for the nation or as an occasion to prove their patriotism and thus advance their claims for citizenship.
{"title":"Fashion victims and patriotic consumers: clothing consumption and its political and gendered issues in Lebanon during the French Mandate","authors":"Marie-Laure Archambault-Küch","doi":"10.1080/2373518X.2023.2169297","DOIUrl":"https://doi.org/10.1080/2373518X.2023.2169297","url":null,"abstract":"ABSTRACT In Lebanon during the French Mandate, clothing consumption was linked with issues of economic nationalism, commercial and urban patterns, and transnational commodity and cultural flows. As clothing items and trends were massively circulating from Western countries, habits and appearances modified and created social and political reactions in the public opinion. This article analyses the gendered dimension of the politicization of this consumption through conflicting representations and norms of women purchasing clothes: caricatures published in the magazine al-Dabbūr (The Hornet) echoing the social anxieties around the perceived changes of feminine public presence and consumption, and articles from the women’s press calling for a moderate attitude towards fashion. The practical application of ideals of patriotic motherhood and middle-class taste are examined through articles aiming at educating to taste, managing the home and family’s consumption in aspects related to clothing, and the women’s movement support to national industries and handicraft. The crossed analyse of these conflicted representations and normative discourses shows how women are constructed as key purchasing agents and as inflecting fashion. Their position in clothing consumption is either elaborated as a curse for the nation or as an occasion to prove their patriotism and thus advance their claims for citizenship.","PeriodicalId":36537,"journal":{"name":"History of Retailing and Consumption","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44824789","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-01-02DOI: 10.1080/2373518X.2023.2169302
Silvia Pizzirani
ABSTRACT Consumption is always subjected to discursive strategies, and hierarchised to influence the behaviour of citizens: productive and unproductive consumption (J. S. Mill), efficient and inefficient consumption (A. Marshall); these classifications may be designed for moral, economic, and political purposes, in order to set specific boundaries to people’s behaviour in the private sphere, which in turn heavily influence public action, too. During the Seventies, while Italy was marked by an energy crisis and political unrest, the political ruling classes formulated a particular rhetoric of sacrifices and austerity: a common effort of the nation was necessary to solve the economic crisis. The rhetoric of rationality was a political tool promoted by economic elites and various political groups, which were motivated by different reasons. Women were an important part of this discourse, since they were depicted both as big spenders and as the nation’s savers. Another famous opposition to this rhetoric was promoted by left-wing movements, a heterogeneous universe: in some cases, irrationality was promoted as a revolutionary behaviour. This article, after a brief introduction to the Italian context and to the outbreak of the oil crisis, focuses on how the concept of rationality was used to justify specific moralities and behaviours or to delegitimise certain social and political subjects.
{"title":"Against the dictatorship of rationality. Austerity and consumption in Italy during the seventies","authors":"Silvia Pizzirani","doi":"10.1080/2373518X.2023.2169302","DOIUrl":"https://doi.org/10.1080/2373518X.2023.2169302","url":null,"abstract":"ABSTRACT Consumption is always subjected to discursive strategies, and hierarchised to influence the behaviour of citizens: productive and unproductive consumption (J. S. Mill), efficient and inefficient consumption (A. Marshall); these classifications may be designed for moral, economic, and political purposes, in order to set specific boundaries to people’s behaviour in the private sphere, which in turn heavily influence public action, too. During the Seventies, while Italy was marked by an energy crisis and political unrest, the political ruling classes formulated a particular rhetoric of sacrifices and austerity: a common effort of the nation was necessary to solve the economic crisis. The rhetoric of rationality was a political tool promoted by economic elites and various political groups, which were motivated by different reasons. Women were an important part of this discourse, since they were depicted both as big spenders and as the nation’s savers. Another famous opposition to this rhetoric was promoted by left-wing movements, a heterogeneous universe: in some cases, irrationality was promoted as a revolutionary behaviour. This article, after a brief introduction to the Italian context and to the outbreak of the oil crisis, focuses on how the concept of rationality was used to justify specific moralities and behaviours or to delegitimise certain social and political subjects.","PeriodicalId":36537,"journal":{"name":"History of Retailing and Consumption","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46915431","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-01-02DOI: 10.1080/2373518X.2023.2169307
Dennis De Vriese
ABSTRACT By the 1840s the Brussels city council had become distinctly liberal in its approach to the economy. Even the meat sector, once uniquely intensely regulated by urban authorities, had shed almost all early modern regulation and was largely left to the free market. However, the 1840s subsistence crisis and rising food prices increased pressure on lawmakers to intervene. This paper explores how, rather than returning to older consumer-protecting limits on the market such as price-setting, the council used its fiscal authority to ease its citizens’ burden. What appears from discussions on taxation is a great willingness to try to influence the free market through changing tax rates in favour of the interest of poor and labouring consumers. Unlike the shift from prices to health the literature suggests (Horowitz, Pilcher and Watts [2004]. “Meat for the Multitudes: Market Culture in Paris, New York City, and Mexico City over the Long Nineteenth Century.” The American Historical Review 109, no. 4 (October 2004): 1055–1083. doi:10.1086/530749), this consumer interest was interpreted as relating both to meat prices and meat quality and salubriousness. While the explicit focus on urban consumers was new, many arguments repeated early modern concerns of greedy butchers preying on poor consumers, with price and health as twin priorities. The new liberal regime, facing crisis, used new tools, but traditional discourse and conceptions of government responsibility persisted.
{"title":"Steering the free market through a food crisis? Fiscal policy and meat consumption in Brussels during the 1840s","authors":"Dennis De Vriese","doi":"10.1080/2373518X.2023.2169307","DOIUrl":"https://doi.org/10.1080/2373518X.2023.2169307","url":null,"abstract":"ABSTRACT By the 1840s the Brussels city council had become distinctly liberal in its approach to the economy. Even the meat sector, once uniquely intensely regulated by urban authorities, had shed almost all early modern regulation and was largely left to the free market. However, the 1840s subsistence crisis and rising food prices increased pressure on lawmakers to intervene. This paper explores how, rather than returning to older consumer-protecting limits on the market such as price-setting, the council used its fiscal authority to ease its citizens’ burden. What appears from discussions on taxation is a great willingness to try to influence the free market through changing tax rates in favour of the interest of poor and labouring consumers. Unlike the shift from prices to health the literature suggests (Horowitz, Pilcher and Watts [2004]. “Meat for the Multitudes: Market Culture in Paris, New York City, and Mexico City over the Long Nineteenth Century.” The American Historical Review 109, no. 4 (October 2004): 1055–1083. doi:10.1086/530749), this consumer interest was interpreted as relating both to meat prices and meat quality and salubriousness. While the explicit focus on urban consumers was new, many arguments repeated early modern concerns of greedy butchers preying on poor consumers, with price and health as twin priorities. The new liberal regime, facing crisis, used new tools, but traditional discourse and conceptions of government responsibility persisted.","PeriodicalId":36537,"journal":{"name":"History of Retailing and Consumption","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48878411","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-01-02DOI: 10.1080/2373518X.2023.2169308
Charris De Smet
ABSTRACT This paper presents an investigation into parliamentary debates on consumer citizenship in early nineteenth-century France. This contribution aims to chart the competing political visions that emerged during the Age of Revolution negotiating the coming-of-age of (urban) France as a consumerist society with notions of citizenship, the common good and patriotic sentiments. By looking at two distinct moments of regime change i.e. 1830 and 1848, this paper features a comparison of how MPs and political elites perceived consumer behaviour, its social, economic and cultural effects and its desirability in different political constellations ranging from monarchical to republican. By consulting digital newspaper archives and critically using search terms on this large body of text, a historical discourse analysis of parliamentary speeches on how to align citizenship and consumption was effected that carefully reconstructs the ideological rifts and social dynamics characterizing the political life of the era.
{"title":"‘The people, too, can be consumers’: debating French consumer citizenship in the ‘Age of Revolution’ (c. 1830–c. 1848)","authors":"Charris De Smet","doi":"10.1080/2373518X.2023.2169308","DOIUrl":"https://doi.org/10.1080/2373518X.2023.2169308","url":null,"abstract":"ABSTRACT This paper presents an investigation into parliamentary debates on consumer citizenship in early nineteenth-century France. This contribution aims to chart the competing political visions that emerged during the Age of Revolution negotiating the coming-of-age of (urban) France as a consumerist society with notions of citizenship, the common good and patriotic sentiments. By looking at two distinct moments of regime change i.e. 1830 and 1848, this paper features a comparison of how MPs and political elites perceived consumer behaviour, its social, economic and cultural effects and its desirability in different political constellations ranging from monarchical to republican. By consulting digital newspaper archives and critically using search terms on this large body of text, a historical discourse analysis of parliamentary speeches on how to align citizenship and consumption was effected that carefully reconstructs the ideological rifts and social dynamics characterizing the political life of the era.","PeriodicalId":36537,"journal":{"name":"History of Retailing and Consumption","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41840068","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-01-02DOI: 10.1080/2373518X.2023.2169298
Federico Chiaricati
ABSTRACT This essay will focus on the political meanings about food consumption among Italian Americans at the turn of the Century underlining how and where these meanings were spread and affected the idea of ‘italianness’. Food advertisements published on ethnic newspapers reported political messages and the images of great Italian personalities, such as Giuseppe Garibaldi, Cristoforo Colombo or Dante Alighieri, fostering the sense of nostalgia among migrants. Similarly, some brands were named after personalities such as D’Annunzio and Mussolini, to emphasize political affinity to the motherland The groceries and other small food shops that sold these goods represented not only a place to buy things, but also a hangout for the ethnic community and depicted the landscape of the ethnic neighbor. Often the owner came from the same village of his customers and became a symbol because his origin ensured the authenticity of the products. Go to a particular shop and buy a particular food could represent a political choice. Italian Governments, and above all Fascist Regime, forced migrants to demonstrate to be loyal patriots and kin with the family left in Italy buying Italian products first.
{"title":"Sons of our race! Help your motherland! Buy Italian! Italian propaganda through food ads among Italian American ethnic communities at the turn of the century","authors":"Federico Chiaricati","doi":"10.1080/2373518X.2023.2169298","DOIUrl":"https://doi.org/10.1080/2373518X.2023.2169298","url":null,"abstract":"ABSTRACT This essay will focus on the political meanings about food consumption among Italian Americans at the turn of the Century underlining how and where these meanings were spread and affected the idea of ‘italianness’. Food advertisements published on ethnic newspapers reported political messages and the images of great Italian personalities, such as Giuseppe Garibaldi, Cristoforo Colombo or Dante Alighieri, fostering the sense of nostalgia among migrants. Similarly, some brands were named after personalities such as D’Annunzio and Mussolini, to emphasize political affinity to the motherland The groceries and other small food shops that sold these goods represented not only a place to buy things, but also a hangout for the ethnic community and depicted the landscape of the ethnic neighbor. Often the owner came from the same village of his customers and became a symbol because his origin ensured the authenticity of the products. Go to a particular shop and buy a particular food could represent a political choice. Italian Governments, and above all Fascist Regime, forced migrants to demonstrate to be loyal patriots and kin with the family left in Italy buying Italian products first.","PeriodicalId":36537,"journal":{"name":"History of Retailing and Consumption","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49627900","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-01-02DOI: 10.1080/2373518X.2023.2169303
Charris De Smet, Ilja Van Damme, Marnix Beyen
ABSTRACT This special issue on the ‘politics of consumption’ in the modern age revisits the political approaches adopted within consumption history in the last twenty years. New directions to explore in the future study of the politics of consumption are identified, here defined as the discursive process through which consumers and consumption become framed and politicized by state- and/or market-driven actors for wider societal frameworks and goals. In what follows, the complex interrelations between politics and consumption will be interrogated from a variety of perspectives by combining insights from a diverse range of cases throughout the North Atlantic World from the early nineteenth-century until the 1980s. The five contributions all apply fundamental theories, concepts and methodologies from political history, investigating topics such as the municipal regulation of meat consumption, parliamentary debates about consumer citizenship, food propaganda among expat communities, anti-imperial sartorial practices and discourses of consumer austerity in times of economic crisis. The articles reunited here underline the centrality of power dynamics in shaping consumers and consumption, observable on all levels and affecting all actors, hence emphasizing the necessity to reckon with these often hidden but very real forces in historical research on consumption.
{"title":"The politics of consumption as discursive space: structures, actors, and interactions in the modern age","authors":"Charris De Smet, Ilja Van Damme, Marnix Beyen","doi":"10.1080/2373518X.2023.2169303","DOIUrl":"https://doi.org/10.1080/2373518X.2023.2169303","url":null,"abstract":"ABSTRACT This special issue on the ‘politics of consumption’ in the modern age revisits the political approaches adopted within consumption history in the last twenty years. New directions to explore in the future study of the politics of consumption are identified, here defined as the discursive process through which consumers and consumption become framed and politicized by state- and/or market-driven actors for wider societal frameworks and goals. In what follows, the complex interrelations between politics and consumption will be interrogated from a variety of perspectives by combining insights from a diverse range of cases throughout the North Atlantic World from the early nineteenth-century until the 1980s. The five contributions all apply fundamental theories, concepts and methodologies from political history, investigating topics such as the municipal regulation of meat consumption, parliamentary debates about consumer citizenship, food propaganda among expat communities, anti-imperial sartorial practices and discourses of consumer austerity in times of economic crisis. The articles reunited here underline the centrality of power dynamics in shaping consumers and consumption, observable on all levels and affecting all actors, hence emphasizing the necessity to reckon with these often hidden but very real forces in historical research on consumption.","PeriodicalId":36537,"journal":{"name":"History of Retailing and Consumption","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42005558","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-02DOI: 10.1080/2373518X.2022.2120289
M. Hunt
{"title":"The Power of Persuasion: Becoming a Merchant in the 18th Century","authors":"M. Hunt","doi":"10.1080/2373518X.2022.2120289","DOIUrl":"https://doi.org/10.1080/2373518X.2022.2120289","url":null,"abstract":"","PeriodicalId":36537,"journal":{"name":"History of Retailing and Consumption","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49182172","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-02DOI: 10.1080/2373518x.2022.2120842
E. Liggins
{"title":"Women’s periodicals and print culture in Britain, 1918–1939: the interwar period","authors":"E. Liggins","doi":"10.1080/2373518x.2022.2120842","DOIUrl":"https://doi.org/10.1080/2373518x.2022.2120842","url":null,"abstract":"","PeriodicalId":36537,"journal":{"name":"History of Retailing and Consumption","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47353668","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-02DOI: 10.1080/2373518X.2022.2062985
G. Warnaby, D. Medway
ABSTRACT This paper focuses on contemporary retail history, analysing trends in ground floor retail occupancy within King Street, Manchester, UK, from 1967 onwards, through an analysis of Goad shopping centre plan data over this period. The paper also considers the development of recent narratives relating to occupancy and vacancy within this street via documentary analysis of local media coverage. Over the period in question, analysis of occupancy of individual premises reveals a contrasting pattern of continuity and flux, with varying degrees of retail vacancy and the mix of retailers over the period changing from a heterogenous mix to one where fashion retailers predominate. The paper concludes by addressing the utility of a microhistorical approach in terms of explaining the developments in King Street over this period.
{"title":"Retail occupancy and vacancy in King Street, Manchester: applying microhistorical principles to retailing","authors":"G. Warnaby, D. Medway","doi":"10.1080/2373518X.2022.2062985","DOIUrl":"https://doi.org/10.1080/2373518X.2022.2062985","url":null,"abstract":"ABSTRACT This paper focuses on contemporary retail history, analysing trends in ground floor retail occupancy within King Street, Manchester, UK, from 1967 onwards, through an analysis of Goad shopping centre plan data over this period. The paper also considers the development of recent narratives relating to occupancy and vacancy within this street via documentary analysis of local media coverage. Over the period in question, analysis of occupancy of individual premises reveals a contrasting pattern of continuity and flux, with varying degrees of retail vacancy and the mix of retailers over the period changing from a heterogenous mix to one where fashion retailers predominate. The paper concludes by addressing the utility of a microhistorical approach in terms of explaining the developments in King Street over this period.","PeriodicalId":36537,"journal":{"name":"History of Retailing and Consumption","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42278001","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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