Pub Date : 2021-06-29DOI: 10.21463/jmic.2021.10.1.10
Jihoon Kim, H. Lee
Islands have ecological value and play roles such as maritime boundaries and territorial protection, but their economic outlook is not bright, and above all, improving residential conditions is difficult due to their aging and declining populations. Education on islands is worse than some of their other underdeveloped sectors. Therefore, this study investigated the current status of education and improvement plans for the island of Ulleungdo, South Korea. According to a survey of 327 of its residents, school education played an important role in finding employment, and the most frequent response was that the number of experts in charge of education on Ulleungdo was insufficient. The measures suggested for improving lifelong education were developing and distributing programs and strengthening the professionalism of educators. To solve the educational problems on Ulleungdo, we suggest the following: develop educational programs for parents, offer career experiences for youths and young adults, establish Ulleung County People’s University, and support learning clubs.
{"title":"Educational Problems and Improvement on Ulleungdo Islands in Korea","authors":"Jihoon Kim, H. Lee","doi":"10.21463/jmic.2021.10.1.10","DOIUrl":"https://doi.org/10.21463/jmic.2021.10.1.10","url":null,"abstract":"Islands have ecological value and play roles such as maritime boundaries and territorial protection, but their economic outlook is not bright, and above all, improving residential conditions is difficult due to their aging and declining populations. Education on islands is worse than some of their other underdeveloped sectors. Therefore, this study investigated the current status of education and improvement plans for the island of Ulleungdo, South Korea. According to a survey of 327 of its residents, school education played an important role in finding employment, and the most frequent response was that the number of experts in charge of education on Ulleungdo was insufficient. The measures suggested for improving lifelong education were developing and distributing programs and strengthening the professionalism of educators. To solve the educational problems on Ulleungdo, we suggest the following: develop educational programs for parents, offer career experiences for youths and young adults, establish Ulleung County People’s University, and support learning clubs.","PeriodicalId":37975,"journal":{"name":"Journal of Marine and Island Cultures","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42255864","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-29DOI: 10.21463/jmic.2021.10.1.11
Mi-Hee Kong
This study aimed to explore how Japan expanded its fishery bases in Joseon and colonized and ruled the coastal and offshore areas of Joseon and its fishery industry by analyzing the conditions and characteristics of Japanese migrant fishing villages in Ulsan. This study also examined how the private exchange between Joseon and Japanese people was formed during the colonial era. There were free-migration fishing villages, such as Sinam, Sejukpo, Ilsanjin, and Jeongja, where Japanese fishermen migrated and settled to make a living and earn personal incomes by catching fish, such as sardines, sole, and cero. In the case of Jeonhari, it was initially an aid-migration fishing village, which was formed as the Shimane Prefecture government offered aid grants to have fishermen migrate and later more Japanese fishermen migrated by their free will. Bangeojin was a migrant fishing village formed based on the combination of free migration and aid migration. The establishment of those migrant fishing villages was managed as part of Japan’s colonial policies as the Japanese government intended to colonize Joseon. The Japanese government aimed to obtain the fishery resources of Joseon, and there was also a strategic intention to have Japanese people migrate to geographically important spots in the Korean peninsula and have a militarily competitive edge. It was also found that the fish caught in migrant fishing villages were carried to Japan to be used for military food procurement in times of war, as seen in Sinam, Sejukpo, and Bangeojin. The early process of the colonization of Joseon was confirmed through the Association of Japanese People formed in Bangeojin, which gave Japanese people the privilege to engage in commerce in Joseon and supported Japanese settlers, groups, and organizations that aided in the colonization of Joseon. Lastly, this study analyzed how private exchange between Joseon and Japanese people was formed during the colonial era. There were conflicts between Joseon and Japanese people at red-light districts, public baths, and schools. Conversely, the records about the Joseon person hired by a Japanese store owner and a Joseon person who gave considerations to Japanese people showed personal trust and friendly attitude between civilians beyond the relationship between colonizers and the colonized at a governmental level.
{"title":"Analysis of the Conditions and Characteristics of Japanese Migrant Fishing Villages in Ulsan","authors":"Mi-Hee Kong","doi":"10.21463/jmic.2021.10.1.11","DOIUrl":"https://doi.org/10.21463/jmic.2021.10.1.11","url":null,"abstract":"This study aimed to explore how Japan expanded its fishery bases in Joseon and colonized and ruled the coastal and offshore areas of Joseon and its fishery industry by analyzing the conditions and characteristics of Japanese migrant fishing villages in Ulsan. This study also examined how the private exchange between Joseon and Japanese people was formed during the colonial era. There were free-migration fishing villages, such as Sinam, Sejukpo, Ilsanjin, and Jeongja, where Japanese fishermen migrated and settled to make a living and earn personal incomes by catching fish, such as sardines, sole, and cero. In the case of Jeonhari, it was initially an aid-migration fishing village, which was formed as the Shimane Prefecture government offered aid grants to have fishermen migrate and later more Japanese fishermen migrated by their free will. Bangeojin was a migrant fishing village formed based on the combination of free migration and aid migration. The establishment of those migrant fishing villages was managed as part of Japan’s colonial policies as the Japanese government intended to colonize Joseon. The Japanese government aimed to obtain the fishery resources of Joseon, and there was also a strategic intention to have Japanese people migrate to geographically important spots in the Korean peninsula and have a militarily competitive edge. It was also found that the fish caught in migrant fishing villages were carried to Japan to be used for military food procurement in times of war, as seen in Sinam, Sejukpo, and Bangeojin. The early process of the colonization of Joseon was confirmed through the Association of Japanese People formed in Bangeojin, which gave Japanese people the privilege to engage in commerce in Joseon and supported Japanese settlers, groups, and organizations that aided in the colonization of Joseon. Lastly, this study analyzed how private exchange between Joseon and Japanese people was formed during the colonial era. There were conflicts between Joseon and Japanese people at red-light districts, public baths, and schools. Conversely, the records about the Joseon person hired by a Japanese store owner and a Joseon person who gave considerations to Japanese people showed personal trust and friendly attitude between civilians beyond the relationship between colonizers and the colonized at a governmental level.","PeriodicalId":37975,"journal":{"name":"Journal of Marine and Island Cultures","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41427653","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-29DOI: 10.21463/jmic.2021.10.1.08
Edward Teggin
This article examines the progression of the two colonies which came to the English crown as a result of the Anglo-Portuguese marriage treaty of 1661, Tangier and Bombay. The years 1662-85 act as the border for this study, taking in the entire duration of Tangier’s existence as an English crown colony and Bombay’s emergence as a settlement of the East India Company. Whilst English Tangier was a noted failure in colonial terms, the long-term development of Bombay proved to be a major success for the British in the subcontinent. Whilst this study will examine these divergent fortunes in social, economic and military terms, questions will also be posed as to the role which royal and chartered trading company patronage played in the success of these two settlements. This in turn will feed into the ongoing debate surrounding global approaches to colonial expansion and empire, as well as demonstrate the benefits and limitations of royal patronage in colonial development.
{"title":"Divergent Destinies: The English Royal Colony of Tangier and the Island Settlement of Bombay, c. 1662-85","authors":"Edward Teggin","doi":"10.21463/jmic.2021.10.1.08","DOIUrl":"https://doi.org/10.21463/jmic.2021.10.1.08","url":null,"abstract":"This article examines the progression of the two colonies which came to the English crown as a result of the Anglo-Portuguese marriage treaty of 1661, Tangier and Bombay. The years 1662-85 act as the border for this study, taking in the entire duration of Tangier’s existence as an English crown colony and Bombay’s emergence as a settlement of the East India Company. Whilst English Tangier was a noted failure in colonial terms, the long-term development of Bombay proved to be a major success for the British in the subcontinent. Whilst this study will examine these divergent fortunes in social, economic and military terms, questions will also be posed as to the role which royal and chartered trading company patronage played in the success of these two settlements. This in turn will feed into the ongoing debate surrounding global approaches to colonial expansion and empire, as well as demonstrate the benefits and limitations of royal patronage in colonial development.","PeriodicalId":37975,"journal":{"name":"Journal of Marine and Island Cultures","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46818986","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-29DOI: 10.21463/jmic.2021.10.1.13
H. Putri, W. Salim, D. Hudalah
Natuna Island is one of the outer islands in Indonesia with under-development conditions due to its remote location. The government initiated to build fisheries industrialization and turning them into a growth center. So far, it is considered to only have affected their economic life. In fact, it also impacted the social life of their local community. However, differences in the characteristics of the people on small islands which are different from those on the main islands, may result in the destruction of endogenous social relations of the community by the industrialization process. This paper identifies the impact of exogenous development in the form of fisheries industrialization on the social life of the fisherman using the Social Impact Analysis (SIA) method. Sources of data were obtained from FGD with stakeholders, in-depth and semi-structured interviews, content analysis of related documents, as well as observations. From the study results, it is evident that there have been several negative impacts on fishing community due to fisheries industrialization. This impact results in the loss of social strength in the form of access to marine production bases. Local fishermen are driven out of their own sea areas, in the sense that their fishing grounds are used by other fishermen so that they have to change fishing locations. Second, there is no development of political power in the form of individual access to making decisions, voicing aspirations, and acting as a group because the established institution is only used as a formality to get assistance. Finally, fishermen's self-confidence has decreased because they continue to feel unsupported. The increasing number of new players in the sea area often adds to the fishermen's sense of inferiority. These changes seem to discourage the local community from supporting the implementation of the government development programs.
{"title":"Social Impact of Industrialization Policies on Fishing Communities in the Outer Islands: Case of Natuna, Indonesia","authors":"H. Putri, W. Salim, D. Hudalah","doi":"10.21463/jmic.2021.10.1.13","DOIUrl":"https://doi.org/10.21463/jmic.2021.10.1.13","url":null,"abstract":"Natuna Island is one of the outer islands in Indonesia with under-development conditions due to its remote location. The government initiated to build fisheries industrialization and turning them into a growth center. So far, it is considered to only have affected their economic life. In fact, it also impacted the social life of their local community. However, differences in the characteristics of the people on small islands which are different from those on the main islands, may result in the destruction of endogenous social relations of the community by the industrialization process. This paper identifies the impact of exogenous development in the form of fisheries industrialization on the social life of the fisherman using the Social Impact Analysis (SIA) method. Sources of data were obtained from FGD with stakeholders, in-depth and semi-structured interviews, content analysis of related documents, as well as observations. From the study results, it is evident that there have been several negative impacts on fishing community due to fisheries industrialization. This impact results in the loss of social strength in the form of access to marine production bases. Local fishermen are driven out of their own sea areas, in the sense that their fishing grounds are used by other fishermen so that they have to change fishing locations. Second, there is no development of political power in the form of individual access to making decisions, voicing aspirations, and acting as a group because the established institution is only used as a formality to get assistance. Finally, fishermen's self-confidence has decreased because they continue to feel unsupported. The increasing number of new players in the sea area often adds to the fishermen's sense of inferiority. These changes seem to discourage the local community from supporting the implementation of the government development programs.","PeriodicalId":37975,"journal":{"name":"Journal of Marine and Island Cultures","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47939491","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-29DOI: 10.21463/jmic.2021.10.1.09
S. MacFeely, A. Peltola, Nour Barnat, Onno Hoffmeister, Daniel Hopp
What makes an island a Small Island Developing State or SIDS? There is no universally agreed definition, so what are the characteristics that single out these islands from the thousands of others? The variety of classifications being used by the United Nations and other International Organisations suggests that the label Small - Island - Developing – States does not adequately describe those characteristics. This article investigates what those characteristics might be and whether a criteria-based classification for Small Island Developing States is feasible.
{"title":"Constructing a criteria-based classification for Small Island Developing States: An Investigation","authors":"S. MacFeely, A. Peltola, Nour Barnat, Onno Hoffmeister, Daniel Hopp","doi":"10.21463/jmic.2021.10.1.09","DOIUrl":"https://doi.org/10.21463/jmic.2021.10.1.09","url":null,"abstract":"What makes an island a Small Island Developing State or SIDS? There is no universally agreed definition, so what are the characteristics that single out these islands from the thousands of others? The variety of classifications being used by the United Nations and other International Organisations suggests that the label Small - Island - Developing – States does not adequately describe those characteristics. This article investigates what those characteristics might be and whether a criteria-based classification for Small Island Developing States is feasible.","PeriodicalId":37975,"journal":{"name":"Journal of Marine and Island Cultures","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46868641","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-29DOI: 10.21463/jmic.2021.10.1.07
L. Izzah, S. T. Sulistiyono, Y. Rochwulaningsih
This study aimed to analyze the reasons that the Regent of Bondowoso chose Madurese culture to be a tourist destination for Bondowoso Regency, and the impact of the commodification of Madurese culture on the welfare of the Bondowoso community. The theory of commodification and historical method were used in this study. The primary data were collected through participatory observation, interview, and colonial sources (documentation), while secondary data were collected from various sources which include published works, results of related studies, and related government reports. The population was the Madurese community in Bondowoso Regency. The results of the study had proven that Madurese Culture like Kerapan Sapi and Sapi Sonok (cow’s beauty contest) had been contesting in front of the public since the Dutch colonial period, while Ronteg Singo Ulung, Pojien Dance and Petik Kopi ritual had been used as tourism commodities in Bondowoso Regency since 2017. In this importance, the Regent of Bondowoso chose Madurese culture as a lure for tourists; both domestic and foreign tourists. This action was to improve the welfare of the community, as well as generating revenue for the Regional Government and Village Government.
{"title":"Commodifying Culture In A Frontier Area: The Utilization of Madurese Culture for Developing Tourism in the Eastern Tip of Java Island, Indonesia","authors":"L. Izzah, S. T. Sulistiyono, Y. Rochwulaningsih","doi":"10.21463/jmic.2021.10.1.07","DOIUrl":"https://doi.org/10.21463/jmic.2021.10.1.07","url":null,"abstract":"This study aimed to analyze the reasons that the Regent of Bondowoso chose Madurese culture to be a tourist destination for Bondowoso Regency, and the impact of the commodification of Madurese culture on the welfare of the Bondowoso community. The theory of commodification and historical method were used in this study. The primary data were collected through participatory observation, interview, and colonial sources (documentation), while secondary data were collected from various sources which include published works, results of related studies, and related government reports. The population was the Madurese community in Bondowoso Regency. The results of the study had proven that Madurese Culture like Kerapan Sapi and Sapi Sonok (cow’s beauty contest) had been contesting in front of the public since the Dutch colonial period, while Ronteg Singo Ulung, Pojien Dance and Petik Kopi ritual had been used as tourism commodities in Bondowoso Regency since 2017. In this importance, the Regent of Bondowoso chose Madurese culture as a lure for tourists; both domestic and foreign tourists. This action was to improve the welfare of the community, as well as generating revenue for the Regional Government and Village Government.","PeriodicalId":37975,"journal":{"name":"Journal of Marine and Island Cultures","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46971487","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-29DOI: 10.21463/jmic.2021.10.1.01
Alberto del Campo Tejedor, E. Ruiz-Ballesteros
Floreana, the smallest and least inhabited island in the Galapagos, is considered both a “hell” and a “paradise”; a remote and isolated place and, at the same time, a context that today has more comforts and privileges than the Mainland. Extensive ethnography developed over a decade, which analyses the practices, discourses and tactics of the islanders and other social actors, shows how Floreana residents live with high levels of transformation, resemanticise, and creatively blend elements of continuity and innovation. The historical and anthropological analysis of anthropisation on this island reveals a process characterised by dynamism, paradox, and ambivalence, resulting in unique tactics of empowerment by a heterogeneous population that has, nonetheless, generated a strong local identity. The study describes a complex microislandness, in which isolation and hyper-connectivity are compatible, and where State wages, environmental protectionism, tourism, the Internet, and other global features do not impede but rather favour the concept of fleeing to and living ‘at World’s End’ in an experience that resituates the local within the global.
{"title":"Fleeing to World’s End today (Floreana, Galápagos): Microislandness in a global changing world","authors":"Alberto del Campo Tejedor, E. Ruiz-Ballesteros","doi":"10.21463/jmic.2021.10.1.01","DOIUrl":"https://doi.org/10.21463/jmic.2021.10.1.01","url":null,"abstract":"Floreana, the smallest and least inhabited island in the Galapagos, is considered both a “hell” and a “paradise”; a remote and isolated place and, at the same time, a context that today has more comforts and privileges than the Mainland. Extensive ethnography developed over a decade, which analyses the practices, discourses and tactics of the islanders and other social actors, shows how Floreana residents live with high levels of transformation, resemanticise, and creatively blend elements of continuity and innovation. The historical and anthropological analysis of anthropisation on this island reveals a process characterised by dynamism, paradox, and ambivalence, resulting in unique tactics of empowerment by a heterogeneous population that has, nonetheless, generated a strong local identity. The study describes a complex microislandness, in which isolation and hyper-connectivity are compatible, and where State wages, environmental protectionism, tourism, the Internet, and other global features do not impede but rather favour the concept of fleeing to and living ‘at World’s End’ in an experience that resituates the local within the global.","PeriodicalId":37975,"journal":{"name":"Journal of Marine and Island Cultures","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48577957","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-29DOI: 10.21463/jmic.2021.10.1.03
Rosabelle Boswell
This paper considers the role of art in ocean conservation. Drawing on the presentations and work of two artists featured in the One Ocean Hub Art and Emotions webinar hosted during the UN World Ocean Week, the paper focuses specifically on the sensorial nature of art and of human beings and the role that art can play in advancing ocean conservation. The main argument offered is that ocean conservation plans and policies should consider the importance of humans to ocean conservation, the importance of human artistic endeavour to ocean activism and finally the importance of the sensory to human experience. Acknowledging and recognising the importance of human sensory experience in relation to the sea, can nuance existing discourses of ocean use and benefits, revealing human priorities and potential obstacles to conservation. Third, by leveraging human sensory expression through art, ocean conservation advocates may be able to refine and produce more effective communication for ocean conservation. Finally, recognising the sensory (and the artistic) is key to reorienting humanity as it enters a post-anthropocentric age, marked by dramatic ecological change.
{"title":"Art and the Senses for Ocean Conservation","authors":"Rosabelle Boswell","doi":"10.21463/jmic.2021.10.1.03","DOIUrl":"https://doi.org/10.21463/jmic.2021.10.1.03","url":null,"abstract":"This paper considers the role of art in ocean conservation. Drawing on the presentations and work of two artists featured in the One Ocean Hub Art and Emotions webinar hosted during the UN World Ocean Week, the paper focuses specifically on the sensorial nature of art and of human beings and the role that art can play in advancing ocean conservation. The main argument offered is that ocean conservation plans and policies should consider the importance of humans to ocean conservation, the importance of human artistic endeavour to ocean activism and finally the importance of the sensory to human experience. Acknowledging and recognising the importance of human sensory experience in relation to the sea, can nuance existing discourses of ocean use and benefits, revealing human priorities and potential obstacles to conservation. Third, by leveraging human sensory expression through art, ocean conservation advocates may be able to refine and produce more effective communication for ocean conservation. Finally, recognising the sensory (and the artistic) is key to reorienting humanity as it enters a post-anthropocentric age, marked by dramatic ecological change.","PeriodicalId":37975,"journal":{"name":"Journal of Marine and Island Cultures","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47397408","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-29DOI: 10.21463/jmic.2021.10.1.04
Susan C. Graham, L. Campbell
All destinations—including islands—have an identity, shaped by the shared lived experiences and perspectives of various parties. Because sense of place is inherently reliant on human interaction (both with place and with each other), island identities are created, co-created, and communicated through various channels. One such channel is the messaging produced to market island destinations to various audiences. In marketing, a brand identity comprises the attributes or characteristics that separate one brand from another and highlight its uniqueness. Island destinations, like other tourism destinations (and brands in general), embed themes in their logos to help create a brand identity and to communicate with target audiences. The current study analyzed a sample of 84 island destination logos and identified a number of recurrent themes, with water, landscape/seascape, flora and fauna, and islandness being most prominent. Findings are discussed in the context of island identity, tourism, and marketing, highlighting opportunities for further exploration by island scholars and marketers alike. A greater understanding of island branding strategy is critical, as it offers island destinations a crucial advantage in an increasingly competitive tourism industry.
{"title":"Island Tourism Brand Identities: A Review of Themes in Island Tourism Logos","authors":"Susan C. Graham, L. Campbell","doi":"10.21463/jmic.2021.10.1.04","DOIUrl":"https://doi.org/10.21463/jmic.2021.10.1.04","url":null,"abstract":"All destinations—including islands—have an identity, shaped by the shared lived experiences and perspectives of various parties. Because sense of place is inherently reliant on human interaction (both with place and with each other), island identities are created, co-created, and communicated through various channels. One such channel is the messaging produced to market island destinations to various audiences. In marketing, a brand identity comprises the attributes or characteristics that separate one brand from another and highlight its uniqueness. Island destinations, like other tourism destinations (and brands in general), embed themes in their logos to help create a brand identity and to communicate with target audiences. The current study analyzed a sample of 84 island destination logos and identified a number of recurrent themes, with water, landscape/seascape, flora and fauna, and islandness being most prominent. Findings are discussed in the context of island identity, tourism, and marketing, highlighting opportunities for further exploration by island scholars and marketers alike. A greater understanding of island branding strategy is critical, as it offers island destinations a crucial advantage in an increasingly competitive tourism industry.","PeriodicalId":37975,"journal":{"name":"Journal of Marine and Island Cultures","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46434874","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-29DOI: 10.21463/jmic.2021.10.1.06
Harriet A. Omondiagbe, D. Towns, Jay K. Wood, B. Bollard
Island imaginary describes the unspoken or undocumented fabric that weaves together the operations within an island. Yet, these imaginaries are sometimes perceived as intangible and often misunderstood by non-islanders, who attempt to impose contradictory realities on islanders. This study investigates identity through the imaginaries expressed by island residents within the context of a changing identity. Waiheke Island has been experiencing recurrent issues of identity and undergoing transformational developments. We sought to identify components of island identity; factors that undermine island identity; and actions that might contribute to sustaining their identity. We employed a qualitative approach using interviews and thematic analysis. We identified three thematic components of identity, namely place identity, individual identity, and community identity. We determined triggers that could undermine identities such as external infiltration and transportation. Finally, we identified responses that could support residents in affirming or reiterating their identity including island secession, better fund allocation and community efforts. Most respondents value different aspects of their environment for being scenic, safe, special, and shared. Waihekeans prefer to be identified and appreciated for their diverse and unique characteristics, without their identities being undermined. They favour a strategic and controlled form of development, while preserving their uniqueness.
{"title":"Out of character: Reiterating an island’s imaginaries in the face of a changing identity","authors":"Harriet A. Omondiagbe, D. Towns, Jay K. Wood, B. Bollard","doi":"10.21463/jmic.2021.10.1.06","DOIUrl":"https://doi.org/10.21463/jmic.2021.10.1.06","url":null,"abstract":"Island imaginary describes the unspoken or undocumented fabric that weaves together the operations within an island. Yet, these imaginaries are sometimes perceived as intangible and often misunderstood by non-islanders, who attempt to impose contradictory realities on islanders. This study investigates identity through the imaginaries expressed by island residents within the context of a changing identity. Waiheke Island has been experiencing recurrent issues of identity and undergoing transformational developments. We sought to identify components of island identity; factors that undermine island identity; and actions that might contribute to sustaining their identity. We employed a qualitative approach using interviews and thematic analysis. We identified three thematic components of identity, namely place identity, individual identity, and community identity. We determined triggers that could undermine identities such as external infiltration and transportation. Finally, we identified responses that could support residents in affirming or reiterating their identity including island secession, better fund allocation and community efforts. Most respondents value different aspects of their environment for being scenic, safe, special, and shared. Waihekeans prefer to be identified and appreciated for their diverse and unique characteristics, without their identities being undermined. They favour a strategic and controlled form of development, while preserving their uniqueness.","PeriodicalId":37975,"journal":{"name":"Journal of Marine and Island Cultures","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49100849","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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