Pub Date : 2015-12-01DOI: 10.18089/DAMEJ.2015.26.2.5
V. Roque, R. Raposo
{"title":"The usage of social media by the destination management organizations. The case study of the Portuguese DMO","authors":"V. Roque, R. Raposo","doi":"10.18089/DAMEJ.2015.26.2.5","DOIUrl":"https://doi.org/10.18089/DAMEJ.2015.26.2.5","url":null,"abstract":"","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"141 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124487896","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2015-12-01DOI: 10.18089/DAMEJ.2015.26.2.4
S. Molinillo, A. Viano-Pastor
The smartphone has become one of the world’s most popular devices. Its use in the retail buying process has increased significantly over the last decade, particularly in online search and exchange of information activities. However, little previous holistic research has been conducted on the influence of this device on consumer buying behavior. This article, based on a literature review, analyses the smartphone influences on the buying process when it finishes offline, and the actions that the retailer can perform to enhance the customer experience. A theoretical framework is proposed from each stage of the consumer purchase decision process, in order to define the experience context in terms of consumer behavior. Finally, some implications for retail management and research in the mobile marketing field are discussed.
{"title":"The role of the smartphone on the offline shopping experience","authors":"S. Molinillo, A. Viano-Pastor","doi":"10.18089/DAMEJ.2015.26.2.4","DOIUrl":"https://doi.org/10.18089/DAMEJ.2015.26.2.4","url":null,"abstract":"The smartphone has become one of the world’s most popular devices. Its use in the retail buying process has increased significantly over the last decade, particularly in online search and exchange of information activities. However, little previous holistic research has been conducted on the influence of this device on consumer buying behavior. This article, based on a literature review, analyses the smartphone influences on the buying process when it finishes offline, and the actions that the retailer can perform to enhance the customer experience. A theoretical framework is proposed from each stage of the consumer purchase decision process, in order to define the experience context in terms of consumer behavior. Finally, some implications for retail management and research in the mobile marketing field are discussed.","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"432 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132099561","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Francisco Amaral, Teresa Tiago, Flavio Gomes Borges Tiago, A. Kavoura
{"title":"TripAdvisor Comments: What are they talking about?","authors":"Francisco Amaral, Teresa Tiago, Flavio Gomes Borges Tiago, A. Kavoura","doi":"10.18089/DAMEJ.26.2.3","DOIUrl":"https://doi.org/10.18089/DAMEJ.26.2.3","url":null,"abstract":"","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"108 ","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133455747","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.18089/damej.2015.26.2.1
E. Baptista, J. Rodrigues, M. Figueiredo
The importance of tourist information disclosure on digital platforms is, nowadays, reinforced by public entities such as Turismo de Portugal and Turismo do Algarve. The incorporation of strategies to encourage greater interest and involvement of the users are likely to contribute to a more effective dissemination of tourist destinations and their historical and cultural heritage. This paper presents the concepts, strategies and technologies in the design and implementation of the gamified WebGIS3D platform named CulRoute. This platform enables the users to visualize and navigate the three-dimensional virtual models of monuments and to explore the 'treasures' of each monument in a gaming environment, as well as to test their knowledge by answering optional quizzes. From the list of visited monuments and other information available on the platform, the user can create customized routes, save them into files or print as maps for later use.
{"title":"CulRoute: gamified WebGIS3D platform for selection of touristic routes.","authors":"E. Baptista, J. Rodrigues, M. Figueiredo","doi":"10.18089/damej.2015.26.2.1","DOIUrl":"https://doi.org/10.18089/damej.2015.26.2.1","url":null,"abstract":"The importance of tourist information disclosure on digital platforms is, nowadays, reinforced by public entities such as Turismo de Portugal and Turismo do Algarve. The incorporation of strategies to encourage greater interest and involvement of the users are likely to contribute to a more effective dissemination of tourist destinations and their historical and cultural heritage. This paper presents the concepts, strategies and technologies in the design and implementation of the gamified WebGIS3D platform named CulRoute. This platform enables the users to visualize and navigate the three-dimensional virtual models of monuments and to explore the 'treasures' of each monument in a gaming environment, as well as to test their knowledge by answering optional quizzes. From the list of visited monuments and other information available on the platform, the user can create customized routes, save them into files or print as maps for later use.","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"187 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116502332","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.18089/damej.2016.27.5
B. Pécsek
{"title":"Revitalizing tourism in small regional towns through folklore-driven slow tourism: the example of Matyó land, Hungary.","authors":"B. Pécsek","doi":"10.18089/damej.2016.27.5","DOIUrl":"https://doi.org/10.18089/damej.2016.27.5","url":null,"abstract":"","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114178594","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.18089/damej.2015.26.1.1
M. Martins, C. Malta, Valéria Machado da Costa
This article reports on the project "Viseu na Palma da Mão", which is based on a Augmented Reality app for mobile devices, whose main purpose is to maximise the tourists’ experience when visiting the town of Viseu. The paper starts by presenting a reflection on Augmented Reality and its potential and applications, with a special emphasis on the tourism industry. The increasing possibility to access the Internet anytime, anywhere, together with the unprecedented growth of mobile device penetration has boosted the development of specific applications that seek to respond to the increasing demands of tourists. It is on this premise that the app Viseu Mobile emerges, seeking to enhance the constant use of mobile devices, and making them act as a personal tour guide, based on location based information. The different stages of development and different features of the application are also explained.
本文报道了“Viseu na Palma da m”项目，该项目基于移动设备的增强现实应用程序，其主要目的是最大限度地提高游客在访问Viseu镇时的体验。本文首先对增强现实及其潜力和应用进行了反思，并特别强调了旅游业。随时随地访问互联网的可能性越来越大，加上移动设备普及率的空前增长，推动了特定应用程序的开发，以满足游客日益增长的需求。正是在这个前提下，Viseu Mobile应用程序出现了，它寻求增强移动设备的持续使用，并使它们成为基于位置信息的个人导游。还解释了该应用程序的不同开发阶段和不同功能。
{"title":"Viseu Mobile: a location based Augmented Reality tour guide for mobile devices.","authors":"M. Martins, C. Malta, Valéria Machado da Costa","doi":"10.18089/damej.2015.26.1.1","DOIUrl":"https://doi.org/10.18089/damej.2015.26.1.1","url":null,"abstract":"This article reports on the project \"Viseu na Palma da Mão\", which is based on a Augmented Reality app for mobile devices, whose main purpose is to maximise the tourists’ experience when visiting the town of Viseu. The paper starts by presenting a reflection on Augmented Reality and its potential and applications, with a special emphasis on the tourism industry. The increasing possibility to access the Internet anytime, anywhere, together with the unprecedented growth of mobile device penetration has boosted the development of specific applications that seek to respond to the increasing demands of tourists. It is on this premise that the app Viseu Mobile emerges, seeking to enhance the constant use of mobile devices, and making them act as a personal tour guide, based on location based information. The different stages of development and different features of the application are also explained.","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"33 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123313561","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.18089/damej.2015.26.1.3
M. I. Diéguez-Castrillón
The aim of this paper is to research the characteristics of the adoption and implementation of utilities provided by Internet in rural tourism establishments from a representative sample of Galicia. We use Rogers’ Theory of Diffusion of Innovation to establish the different adopter categories according to the age of the web presence as dependent variable in our analysis. The following factors determine whether size and demographic and labor staff characteristics influence the time of adoption, by analyzing the behavior of these elements in the different categories of adopters. The results indicate that Internet diffusion process in rural tourism has behavior patterns established in the Rogers’ Model, confirming the existence of five groups of establishments carrying function of time in the network. The size factor and demographic features are not related to the time of adoption. Size and some demographic features explain the belonging to innovator adopters' category.
{"title":"Internet diffusion process in rural tourism: Galician case.","authors":"M. I. Diéguez-Castrillón","doi":"10.18089/damej.2015.26.1.3","DOIUrl":"https://doi.org/10.18089/damej.2015.26.1.3","url":null,"abstract":"The aim of this paper is to research the characteristics of the adoption and implementation of utilities provided by Internet in rural tourism establishments from a representative sample of Galicia. We use Rogers’ Theory of Diffusion of Innovation to establish the different adopter categories according to the age of the web presence as dependent variable in our analysis. The following factors determine whether size and demographic and labor staff characteristics influence the time of adoption, by analyzing the behavior of these elements in the different categories of adopters. The results indicate that Internet diffusion process in rural tourism has behavior patterns established in the Rogers’ Model, confirming the existence of five groups of establishments carrying function of time in the network. The size factor and demographic features are not related to the time of adoption. Size and some demographic features explain the belonging to innovator adopters' category.","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"414 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114829866","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.18089/damej.2019.34.4
J. Prodanova, Sonia San-Martín, Nadia H. Jiménez
{"title":"Theoretically encompassing B2C relationships in the hospitality industry","authors":"J. Prodanova, Sonia San-Martín, Nadia H. Jiménez","doi":"10.18089/damej.2019.34.4","DOIUrl":"https://doi.org/10.18089/damej.2019.34.4","url":null,"abstract":"","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"104 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126674941","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.18089/damej.2015.26.1.4
G. Dinis, C. Costa, O. Pacheco
{"title":"Google it! Using the Google Trends tool to understand the Algarve Tourist destination public interest.","authors":"G. Dinis, C. Costa, O. Pacheco","doi":"10.18089/damej.2015.26.1.4","DOIUrl":"https://doi.org/10.18089/damej.2015.26.1.4","url":null,"abstract":"","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"48 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123456719","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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