Pub Date : 2018-05-31DOI: 10.18089/DAMEJ.2018.32.2
Nuno Antunes, Célia M. Q. Ramos, Carlos M. R. Sousa
O presente estudo pretende identificar e caraterizar padroes de comportamento dos turistas nas social media durante e apos as suas viagens, averiguando o que leva os turistas a gerar conteudos nas social media. Para tal, procedeu-se a contextualizacao teorica acompanhada por um levantamento de dados primarios obtidos atraves de um inquerito aplicado aos turistas portugueses que viajaram em 2014 e/ou 2015, e analisados utilizando estatistica descritiva e tabulacao cruzada. Os resultados apontam para o facto de as plataformas de social media mais utilizadas serem as redes sociais, que as principais motivacoes para a autoexpressao nas social media derivam da qualidade da propria experiencia, enquanto nos websites de reviews, as avaliacoes sao feitas independentemente da qualidade da experiencia em causa.
{"title":"A experiência turística nas redes sociais: Motivações, implicações e impactes da geração de conteúdos","authors":"Nuno Antunes, Célia M. Q. Ramos, Carlos M. R. Sousa","doi":"10.18089/DAMEJ.2018.32.2","DOIUrl":"https://doi.org/10.18089/DAMEJ.2018.32.2","url":null,"abstract":"O presente estudo pretende identificar e caraterizar padroes de comportamento dos turistas nas social media durante e apos as suas viagens, averiguando o que leva os turistas a gerar conteudos nas social media. Para tal, procedeu-se a contextualizacao teorica acompanhada por um levantamento de dados primarios obtidos atraves de um inquerito aplicado aos turistas portugueses que viajaram em 2014 e/ou 2015, e analisados utilizando estatistica descritiva e tabulacao cruzada. Os resultados apontam para o facto de as plataformas de social media mais utilizadas serem as redes sociais, que as principais motivacoes para a autoexpressao nas social media derivam da qualidade da propria experiencia, enquanto nos websites de reviews, as avaliacoes sao feitas independentemente da qualidade da experiencia em causa.","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"48 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121552263","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-05-31DOI: 10.18089/DAMeJ.2018.32.3
L. Pacheco
Electronic word-of-mouth (eWOM) has gained importance with the emergence of new online tools and the hospitality sector is at the core of this phenomenon. In this study, we use a data set of client reviews for Michelin starred restaurants located in Portugal and Spain to analyze the reviews in terms of overall satisfaction and four specific attributes. By employing statistical tests and regression analysis we find that the “food” and “service” attributes show a greater correlation with overall satisfaction than other criteria, and those attributes are common across restaurant segments and countries. These results have implications for the restaurant industry, highlighting the most important determinants of overall satisfaction. Some areas would benefit from small improvements and investments, which could make a difference in terms of rating and might bring a competitive advantage.
{"title":"An analysis of online reviews of upscale Iberian restaurants","authors":"L. Pacheco","doi":"10.18089/DAMeJ.2018.32.3","DOIUrl":"https://doi.org/10.18089/DAMeJ.2018.32.3","url":null,"abstract":"Electronic word-of-mouth (eWOM) has gained importance with the emergence of new online tools and the hospitality sector is at the core of this phenomenon. In this study, we use a data set of client reviews for Michelin starred restaurants located in Portugal and Spain to analyze the reviews in terms of overall satisfaction and four specific attributes. By employing statistical tests and regression analysis we find that the “food” and “service” attributes show a greater correlation with overall satisfaction than other criteria, and those attributes are common across restaurant segments and countries. These results have implications for the restaurant industry, highlighting the most important determinants of overall satisfaction. Some areas would benefit from small improvements and investments, which could make a difference in terms of rating and might bring a competitive advantage.","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134632925","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-05-31DOI: 10.18089/DAMEJ.2018.32.6
Susana Wichels
As redes sociais, poderosas plataformas de relacionamento, captacao e fidelizacao de clientes, nomeadamente o TripAdvisor, o Facebook e o Instagram ou a Blogosfera, estao a influenciar novos comportamentos do consumidor, obrigando a novas praticas em comunicacao turistica. Frente a esta realidade, as estrategias e ferramentas de comunicacao e marketing tradicionais dos destinos turisticos mostram-se menos efetivas e a mudanca envolve nao so o como e quando se comunica, mas tambem o que. Neste artigo analisamos, enquanto estudo de caso, a estrategia de comunicacao e redes sociais de Tenerife. Como estara a reagir um dos destinos mais consolidados do mundo, a mudanca de paradigma em comunicacao turistica?
{"title":"A potencialidade das redes sociais na promoção de destinos turísticos: O caso de Tenerife","authors":"Susana Wichels","doi":"10.18089/DAMEJ.2018.32.6","DOIUrl":"https://doi.org/10.18089/DAMEJ.2018.32.6","url":null,"abstract":"As redes sociais, poderosas plataformas de relacionamento, captacao e fidelizacao de clientes, nomeadamente o TripAdvisor, o Facebook e o Instagram ou a Blogosfera, estao a influenciar novos comportamentos do consumidor, obrigando a novas praticas em comunicacao turistica. Frente a esta realidade, as estrategias e ferramentas de comunicacao e marketing tradicionais dos destinos turisticos mostram-se menos efetivas e a mudanca envolve nao so o como e quando se comunica, mas tambem o que. Neste artigo analisamos, enquanto estudo de caso, a estrategia de comunicacao e redes sociais de Tenerife. Como estara a reagir um dos destinos mais consolidados do mundo, a mudanca de paradigma em comunicacao turistica?","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"57 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122989721","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-05-31DOI: 10.18089/DAMEJ.2018.32.4
María Romero-Charneco, Ana-María Casado-Molina, Pilar Alarcón-Urbistondo
Consumers use the Internet to obtain information on tourism products and services. When evaluating the alternatives, they are faced with a large volume of information that makes their purchasing decision difficult. In this context, the generalized use of mobile instant messaging (MIM) has led to the implementation of chatbots in these channels, to help to plan the purchase. This research explores restaurant selection through a WhatsApp mobile instant messaging (MIM) chatbot. A study is made of the channels consulted by travellers on Web 2.0 as well as the search models and restaurant selection processes, and a case study is presented. The results allow the diagnosis of the main criteria of user behaviour in this type of conversational interface in the decision-making process related to gastronomic consumption.
{"title":"Channels of social influence for decision making in restaurants: A case study","authors":"María Romero-Charneco, Ana-María Casado-Molina, Pilar Alarcón-Urbistondo","doi":"10.18089/DAMEJ.2018.32.4","DOIUrl":"https://doi.org/10.18089/DAMEJ.2018.32.4","url":null,"abstract":"Consumers use the Internet to obtain information on tourism products and services. When evaluating the alternatives, they are faced with a large volume of information that makes their purchasing decision difficult. In this context, the generalized use of mobile instant messaging (MIM) has led to the implementation of chatbots in these channels, to help to plan the purchase. This research explores restaurant selection through a WhatsApp mobile instant messaging (MIM) chatbot. A study is made of the channels consulted by travellers on Web 2.0 as well as the search models and restaurant selection processes, and a case study is presented. The results allow the diagnosis of the main criteria of user behaviour in this type of conversational interface in the decision-making process related to gastronomic consumption.","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"7 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125154824","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-05-31DOI: 10.18089/damej.2018.32.0
Célia M. Q. Ramos, Carlos M. R. Sousa, A. M. Casado-Molina
{"title":"EDITORIAL: As redes sociais aplicadas ao turismo e à hotelaria","authors":"Célia M. Q. Ramos, Carlos M. R. Sousa, A. M. Casado-Molina","doi":"10.18089/damej.2018.32.0","DOIUrl":"https://doi.org/10.18089/damej.2018.32.0","url":null,"abstract":"","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"89 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117281053","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2017-11-30DOI: 10.18089/DAMEJ.2017.31.3
Diego Gómez Carmona, Francisco Muñoz-Leiva, Francisco Liébana-Cabanillas
This work analyses the consumer’s knowledge of the different types of renewable energies. In order to model the consumers’ behaviour regarding renewable energies, the research is based on the Theory of Reasoned Action, proposing a positive relationship between previous knowledge of the renewable energies and attitude. Considering the pro-environmental behaviour as a starting point and as an exogenous variable, this study demonstrates that there is a strong relationship between this variable and the knowledge of renewable energies. On the other hand, a less intense relationship has been demonstrated in the concern for the environment, attitude and intention to adopt, since the installation of renewable energies implies an additional effort that restrains the consumer.
{"title":"Modelización del comportamiento del consumidor a favor de las energías renovables: Un estudio basado en las opiniones de los consumidores potenciales","authors":"Diego Gómez Carmona, Francisco Muñoz-Leiva, Francisco Liébana-Cabanillas","doi":"10.18089/DAMEJ.2017.31.3","DOIUrl":"https://doi.org/10.18089/DAMEJ.2017.31.3","url":null,"abstract":"This work analyses the consumer’s knowledge of the different types of renewable energies. In order to model the consumers’ behaviour regarding renewable energies, the research is based on the Theory of Reasoned Action, proposing a positive relationship between previous knowledge of the renewable energies and attitude. Considering the pro-environmental behaviour as a starting point and as an exogenous variable, this study demonstrates that there is a strong relationship between this variable and the knowledge of renewable energies. On the other hand, a less intense relationship has been demonstrated in the concern for the environment, attitude and intention to adopt, since the installation of renewable energies implies an additional effort that restrains the consumer.","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"99 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128445880","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2017-11-30DOI: 10.18089/DAMEJ.2017.31.2
Begoña Mora-Jaureguialde, M. A. Pérez-Rodríguez
This study arises from the analysis of the communicative model used in the radio programmes of a university radio station, Uniradio-Huelva, considered as a public service for citizens, through 40 blogs that are associated with the radio programming. The aims of the study are to analyse the influence of the radio from an educational and social perspective and to determine the programmes level of broadcast according to whether the programme has a blog or not. The research methodology belongs to the qualitative paradigm and it is based on real descriptions of situational context and incorporating, as a fundamental component, the content analysis of textual productions (printed or electronic) that are part of the radio’s identity. The research design is that of a case study. The content analysis was carried out through a content analysis grid adapted to the structure and characteristics of the content published online.
{"title":"Blogs como recurso de una radio universitaria. El caso de Uniradio-Huelva","authors":"Begoña Mora-Jaureguialde, M. A. Pérez-Rodríguez","doi":"10.18089/DAMEJ.2017.31.2","DOIUrl":"https://doi.org/10.18089/DAMEJ.2017.31.2","url":null,"abstract":"This study arises from the analysis of the communicative model used in the radio programmes of a university radio station, Uniradio-Huelva, considered as a public service for citizens, through 40 blogs that are associated with the radio programming. The aims of the study are to analyse the influence of the radio from an educational and social perspective and to determine the programmes level of broadcast according to whether the programme has a blog or not. The research methodology belongs to the qualitative paradigm and it is based on real descriptions of situational context and incorporating, as a fundamental component, the content analysis of textual productions (printed or electronic) that are part of the radio’s identity. The research design is that of a case study. The content analysis was carried out through a content analysis grid adapted to the structure and characteristics of the content published online.","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"20 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128277242","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2017-11-30DOI: 10.18089/DAMEJ.2017.31.1
José Campos Amorim
The tax regime of the non-habitual resident (RNH) is particularly attractive for non-residents who practice high value-added professional activities, and for employed or self-employed workers, retired people, or members of statutory bodies of legal entities who want to obtain residency in Portugal in order to receive tax benefits. In a comparative analysis with other countries, the Portuguese regime confers greater tax benefits to non-residents who intend to establish their residence in Portugal.
{"title":"A vantagem comparativa do regime fiscal do residente não habitual em Portugal","authors":"José Campos Amorim","doi":"10.18089/DAMEJ.2017.31.1","DOIUrl":"https://doi.org/10.18089/DAMEJ.2017.31.1","url":null,"abstract":"The tax regime of the non-habitual resident (RNH) is particularly attractive for non-residents who practice high value-added professional activities, and for employed or self-employed workers, retired people, or members of statutory bodies of legal entities who want to obtain residency in Portugal in order to receive tax benefits. In a comparative analysis with other countries, the Portuguese regime confers greater tax benefits to non-residents who intend to establish their residence in Portugal.","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"4 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115424815","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2017-11-30DOI: 10.18089/DAMEJ.2017.31.6
I. R. S. Cardoso, Joaquim Santana Fernandes, Georgette Andraz, Gabriela Gonçalves, C. Gonçalves
Considering the scarcity of research about students as future decision-makers, this study aims to assess to what extent moral intensity, and its dimensions, is associated with ethical decision-making. The variables ethical ideology, religiosity and sociodemographic variables (age and gender) were also considered as potentially associated factors. A quantitative research method was used and data was collected using a questionnaire applied to 87 management students. The findings partially confirm the authors' expectations and the underlying theoretical framework, suggesting some associations between moral intensity, religiosity and sociodemographic attributes, and ethical decision-making. Reflections on the implications of the curricular structure of management courses are presented and additional studies are recommended to better understand the factors underlying ethical decision-making.
{"title":"Intensidade moral e tomada de decisão: Estudo aplicado a estudantes do ensino superior em Gestão","authors":"I. R. S. Cardoso, Joaquim Santana Fernandes, Georgette Andraz, Gabriela Gonçalves, C. Gonçalves","doi":"10.18089/DAMEJ.2017.31.6","DOIUrl":"https://doi.org/10.18089/DAMEJ.2017.31.6","url":null,"abstract":"Considering the scarcity of research about students as future decision-makers, this study aims to assess to what extent moral intensity, and its dimensions, is associated with ethical decision-making. The variables ethical ideology, religiosity and sociodemographic variables (age and gender) were also considered as potentially associated factors. A quantitative research method was used and data was collected using a questionnaire applied to 87 management students. The findings partially confirm the authors' expectations and the underlying theoretical framework, suggesting some associations between moral intensity, religiosity and sociodemographic attributes, and ethical decision-making. Reflections on the implications of the curricular structure of management courses are presented and additional studies are recommended to better understand the factors underlying ethical decision-making.","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"15 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126801760","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2017-11-30DOI: 10.18089/DAMEJ.2017.31.7
P. A. Trindade
The ‘millennials’ generation, with a high level of representation in both the economy and national and international tourism, also accounts for a high rate of usage of the worldwide web and innovative technologies. The web has opened up new perspectives for society, and in particular for the millennials, making it therefore fundamental that tourist resources correspond with information for their public. We aim to identify what the Portuguese Millennials generation most value, during tourist trips, and how the web and social media influence the choice of/experience with a particular tourist resource. In this way, we hope to contribute to a greater knowledge about millennials and how they interpret communication transmitted via the web, concluding that social media can influence their choice of/experience with a particular tourist resource.
{"title":"Geração Millennials: Como capta e valoriza a comunicação do recurso turístico","authors":"P. A. Trindade","doi":"10.18089/DAMEJ.2017.31.7","DOIUrl":"https://doi.org/10.18089/DAMEJ.2017.31.7","url":null,"abstract":"The ‘millennials’ generation, with a high level of representation in both the economy and national and international tourism, also accounts for a high rate of usage of the worldwide web and innovative technologies. The web has opened up new perspectives for society, and in particular for the millennials, making it therefore fundamental that tourist resources correspond with information for their public. We aim to identify what the Portuguese Millennials generation most value, during tourist trips, and how the web and social media influence the choice of/experience with a particular tourist resource. In this way, we hope to contribute to a greater knowledge about millennials and how they interpret communication transmitted via the web, concluding that social media can influence their choice of/experience with a particular tourist resource.","PeriodicalId":383209,"journal":{"name":"Dos Algarves: A Multidisciplinary e-Journal","volume":"49 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132409748","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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