Pub Date : 1900-01-01DOI: 10.4135/9789353287733.n20
M. Kleinaltenkamp, Dimitri Dekanozishvili
{"title":"The Contextual Nature of Value in Use","authors":"M. Kleinaltenkamp, Dimitri Dekanozishvili","doi":"10.4135/9789353287733.n20","DOIUrl":"https://doi.org/10.4135/9789353287733.n20","url":null,"abstract":"","PeriodicalId":385004,"journal":{"name":"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128586238","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.4135/9789353287733.n25
D. Bowman
{"title":"Practical Tools and Frameworks for Customer Management in Business Marketing","authors":"D. Bowman","doi":"10.4135/9789353287733.n25","DOIUrl":"https://doi.org/10.4135/9789353287733.n25","url":null,"abstract":"","PeriodicalId":385004,"journal":{"name":"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth","volume":"50 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129163523","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.4135/9789353287733.n26
H. Håkansson, I. Snehota
{"title":"Interactivity and International Business","authors":"H. Håkansson, I. Snehota","doi":"10.4135/9789353287733.n26","DOIUrl":"https://doi.org/10.4135/9789353287733.n26","url":null,"abstract":"","PeriodicalId":385004,"journal":{"name":"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124462511","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.4135/9789353287733.n3
M. Viswanathan
{"title":"Envisioning Marketing Advances in an Era of Disruptions: A Bottom-up Perspective from Subsistence Marketplaces","authors":"M. Viswanathan","doi":"10.4135/9789353287733.n3","DOIUrl":"https://doi.org/10.4135/9789353287733.n3","url":null,"abstract":"","PeriodicalId":385004,"journal":{"name":"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth","volume":"94 3","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132576865","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.4135/9789353287733.n59
A. Payne
{"title":"Jagdish Sheth: Scholar, Innovator, Mentor and Philanthropist","authors":"A. Payne","doi":"10.4135/9789353287733.n59","DOIUrl":"https://doi.org/10.4135/9789353287733.n59","url":null,"abstract":"","PeriodicalId":385004,"journal":{"name":"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth","volume":"23 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124673415","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.4135/9789353287733.n52
S. Hunt
{"title":"A Tribute to Jag Sheth: An Extraordinary, One-of-a-Kind Career","authors":"S. Hunt","doi":"10.4135/9789353287733.n52","DOIUrl":"https://doi.org/10.4135/9789353287733.n52","url":null,"abstract":"","PeriodicalId":385004,"journal":{"name":"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth","volume":"18 3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126061097","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.4135/9789353287733.n35
V. Rao
{"title":"Modelling Choice of Multiple Items","authors":"V. Rao","doi":"10.4135/9789353287733.n35","DOIUrl":"https://doi.org/10.4135/9789353287733.n35","url":null,"abstract":"","PeriodicalId":385004,"journal":{"name":"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth","volume":"117 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133097524","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.4135/9789353287733.n34
A. Rangaswamy
{"title":"The Two Stars of Marketing Analytics: Automated and Directed Systems","authors":"A. Rangaswamy","doi":"10.4135/9789353287733.n34","DOIUrl":"https://doi.org/10.4135/9789353287733.n34","url":null,"abstract":"","PeriodicalId":385004,"journal":{"name":"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116670220","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.4135/9789353287733.n19
G. Shainesh
{"title":"Customer Centricity in the Digital Age: Rediscovering Value","authors":"G. Shainesh","doi":"10.4135/9789353287733.n19","DOIUrl":"https://doi.org/10.4135/9789353287733.n19","url":null,"abstract":"","PeriodicalId":385004,"journal":{"name":"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114952684","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.4135/9789353287733.n13
R. Batra
{"title":"Harnessing Disruptions for Marketing Strategies","authors":"R. Batra","doi":"10.4135/9789353287733.n13","DOIUrl":"https://doi.org/10.4135/9789353287733.n13","url":null,"abstract":"","PeriodicalId":385004,"journal":{"name":"Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125407806","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
京公网安备 11010802042870号
京ICP备2023020795号-1
扫码关注我们
求助内容：
应助结果提醒方式：