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Cases on Corporate Social Responsibility and Contemporary Issues in Organizations最新文献

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Responsibility and Sustainability Choices in the Animal Feed Industry 动物饲料行业的责任和可持续性选择
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-7715-7.ch018
Carlo Mari, O. Meglio
The conventional discourse on corporate social responsibility (CSR) focuses on big companies and tends to neglect small, medium, and family firms. However, scholars state that simply scaling down CSR theories does not capture the variations in CSR choices across companies and contexts. The authors remedy this state of affairs by investigating an Italian family firm in the animal feed industry in light of an integrative framework that combines institutional- and company-level factors explaining the variations in CSR choices. The findings highlight how the company under investigation is committed to ensuring animal welfare by offering healthy and safe animal feed through innovation and certification. In addition, the company is well embedded in the local community and represents a point of reference for the inhabitants. Initiatives ranging from scholarships to university exchange programs to running races contribute to mobilizing human resources and to improving the company's brand awareness.
关于企业社会责任(CSR)的传统论述侧重于大公司,而往往忽视了中小企业和家族企业。然而,学者们指出,简单地缩小企业社会责任理论并不能捕捉到企业社会责任选择在不同公司和背景下的差异。作者通过调查意大利一家动物饲料行业的家族企业来纠正这种状况,并结合了制度和公司层面的因素来解释企业社会责任选择的变化。调查结果突出了被调查公司如何通过创新和认证提供健康安全的动物饲料,以确保动物福利。此外,该公司很好地融入了当地社区,代表了居民的参考点。从奖学金到大学交流项目,再到跑步比赛,这些活动都有助于调动人力资源,提高公司的品牌知名度。
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引用次数: 0
Accountability, Responsibility, and Public Trust in Non-Profit Institutions 非营利机构的问责制、责任和公众信任
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-7715-7.CH013
R. Civitillo
This chapter assumes that there is a gap between the request for non-profit sector managerialism and the need to ensure that it continues to represent the economic actor (probably the only one, in this sense) able to ensure the provision of goods and services of high social value for citizens and communities. In this perspective, we should abandon the idea that the non-profit sector can be a mere tool to “fill” the residual spaces left by the two “giants”: the market and the public administration. In this sense, the main aim of the research is to identify a possible link between accountability, responsibility, public trust, and communication in NPIs, possibly through a potential multidimensional managerial model in which these conceptual elements can be represented in a coordinated and systemic way.
本章假定,在对非营利部门管理主义的要求与确保它继续代表能够确保为公民和社区提供高社会价值的商品和服务的经济行为者(在这个意义上可能是唯一的行为者)的需要之间存在着差距。从这个角度来看,我们应该放弃这样的想法,即非营利部门可以仅仅是“填补”两个“巨人”:市场和公共行政留下的剩余空间的工具。从这个意义上说,研究的主要目的是确定国家志愿机构的问责制、责任、公众信任和沟通之间的可能联系,可能通过一种潜在的多维管理模式,在这种模式中,这些概念要素可以以协调和系统的方式表现出来。
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引用次数: 0
CSR Communication in the Digital Age 数字时代的企业社会责任传播
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-7715-7.CH005
N. Nicoli, Marcos Komodromos
The purpose of this chapter is to explore, describe, and offer new directions on corporate social responsibility (CSR) communication in the digital age. CSR communication is in a state of flux as organizations adapt to technological transformations and new communication approaches conducive to the digital age. The chapter draws on current strategic communication trends and CSR communication literature to underline new theoretical and practical implications. The chapter explicates the relationship between CSR, strategic communication, and more recent forms of CSR communication via digital platforms. The Bank of Cyprus is considered as a case study to illustrate how one largely structured organization applies current approaches of CSR communication.
本章的目的是探索、描述和提供数字时代企业社会责任(CSR)传播的新方向。企业社会责任传播处于不断变化的状态,因为组织适应了技术变革和有利于数字时代的新传播方法。本章借鉴了当前的战略传播趋势和企业社会责任传播文献,以强调新的理论和实践意义。本章阐述了企业社会责任、战略传播以及最近通过数字平台进行的企业社会责任传播之间的关系。塞浦路斯银行被视为一个案例研究,以说明一个很大程度上结构化的组织如何应用当前的企业社会责任沟通方法。
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引用次数: 3
Contemporary Environmental CSR Strategies in the Banking Sector 当代银行业环境企业社会责任战略
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-7715-7.CH006
Kyriakos Riskos, P. Dekoulou, George Tsourvakas
The chapter explores how a financial institution can effectively implement environmental CSR strategies that contribute to the wellbeing and sustainable development of the global community. In particular, the case of Piraeus Bank, a leading player of the banking sector in Greece, has been extensively analyzed. The analysis demonstrates that by immediately and effectively responding to environmental and other social issues, Piraeus Bank is fully aware of the imperative need for an organization to integrate CSR notion in its strategy and business activity.
本章探讨金融机构如何有效实施环境企业社会责任战略,为全球社会的福祉和可持续发展做出贡献。特别是,希腊银行业的领头羊比雷埃夫斯银行的案例得到了广泛的分析。分析表明,通过立即有效地应对环境和其他社会问题,比雷埃夫斯银行充分意识到组织迫切需要将企业社会责任理念融入其战略和业务活动中。
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引用次数: 2
Influence of Internal Corporate Social Responsibility on Employee Retention With Special Reference to the Apparel Industry in Sri Lanka 企业内部社会责任对员工保留的影响——以斯里兰卡服装行业为例
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-7715-7.CH019
A. Fernando, J. Sutha
Employee retention is emerging as a critical issues impact on the competitive advantage. Internal corporate social responsibility (CSR) has been creating so much attention in the minds of employees during the recent years. Thus, the chapter is based on three objectives: First, it explores the relationship between internal CSR and employee retention. Second, it identifies how intrinsic motivation mediates the relationship between internal CSR and employee retention. Finally, it determines the internal CSR activities which the apparel industry should pay more attention to in order to better employee retention. Primary data were collected by using questionnaires, and the results of the study indicated that there is a positive relationship between internal CSR and employee retention. Moreover, intrinsic motivation partially mediates the relationship between the internal CSR and employee retention. The findings of the study identify the internal CSR activities which the apparel industry should pay more attention to in order to develop retention programs in the future.
员工保留是影响企业竞争优势的关键问题。近年来,企业内部社会责任(CSR)在员工心中引起了广泛的关注。因此,本章基于三个目标:首先,探讨内部企业社会责任与员工保留之间的关系。其次,确定内在动机如何中介内部企业社会责任与员工保留之间的关系。最后,确定了服装行业内部应注意的企业社会责任活动,以更好地留住员工。通过问卷调查收集了初步数据,研究结果表明,企业内部社会责任与员工留任之间存在正相关关系。此外,内在动机在内部企业社会责任与员工保留的关系中起部分中介作用。研究结果指出了服装行业应该更加关注的内部企业社会责任活动,以便在未来制定保留计划。
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引用次数: 7
Stakeholder Management 利益相关者管理
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-7715-7.CH002
A. Kostopoulos
The purpose of this chapter is to attempt a short but comprehensive record of the connection between sustainable development and stakeholders, to present the basic theoretical base on the topic, while describing fundamental principles of stakeholder management and means of relative engagement. The core assumption of this chapter is that corporate responsibility is perceived as the responsibility of an organisation to act in the interest of legitimate organizational stakeholders. Although stakeholder engagement is not a new concept, it is accepted as crucial to an organization's sustainability and success. For those reasons, the chapter focuses on the strategic approach of stakeholder management while describing briefly some important steps in implementing stakeholder engagement. The final section of the chapter focuses on the future of stakeholder engagement as well as on related risks that may arise for non-engagers.
本章的目的是试图对可持续发展与利益相关者之间的联系进行简短而全面的记录,提出该主题的基本理论基础,同时描述利益相关者管理的基本原则和相关参与的手段。本章的核心假设是,企业责任被视为一个组织为合法的组织利益相关者的利益而行动的责任。尽管利益相关者参与并不是一个新概念,但它被认为是组织可持续发展和成功的关键。出于这些原因,本章侧重于利益相关者管理的战略方法,同时简要描述了实施利益相关者参与的一些重要步骤。本章的最后一部分着重于利益相关者参与的未来以及非利益相关者可能产生的相关风险。
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引用次数: 72
Sustainable Development Goals 可持续发展目标
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-7715-7.CH010
Annex Nafula Wamalwa
Safaricom Limited is a telecommunications company, the largest mobile operator in Kenya, serving over 20 million customers and occupying two-thirds of the market share in the industry. The company strives to push the boundaries of conventional ways of doing business by focusing on value creation to the society, economy, and environment of Kenya by incorporating the top-down, bottom-up approach to integrate the SDGs into its corporate strategy and its corporate social responsibility projects. The mission of the company is transforming lives, and this is evident from its operations and investing resources in sustainable projects.
Safaricom Limited是一家电信公司,是肯尼亚最大的移动运营商,为2000多万客户提供服务,占据了该行业三分之二的市场份额。该公司致力于突破传统经营方式的界限,专注于为肯尼亚的社会、经济和环境创造价值,采用自上而下、自下而上的方法,将可持续发展目标纳入其企业战略和企业社会责任项目。公司的使命是改变人们的生活,这一点从其运营和在可持续项目上的资源投资中可以明显看出。
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引用次数: 0
Human Capital in Business 企业人力资本
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-7715-7.CH011
M. Stefanova
Employees are rated as the most valuable asset of an organization. Therefore, the care, development, and maintenance of strong staff motivation are essential to achieve the core business goals. In the early 90s human capital had completely different value in the post-socialist countries. Unlike East Germany, in Bulgaria private property and entrepreneurship did not exist during the Soviet period. The education of an entrepreneurship spirit in free people had to start from scratch. The first part of the chapter examines the most important theoretical contributions and basis of the human capital and human capital resource theories. The second part is dedicated to the practical implications of these concepts in a newborn Bulgarian company which has a vision to transform the society it operates in. In addition, the chapter analyzes how these concepts reflect on a broader business audience, thus becoming a role model for multiplication of other companies from the responsible business circle in Bulgaria.
员工被认为是一个组织最有价值的资产。因此,关心、发展和维护强大的员工动机对于实现核心业务目标至关重要。90年代初后社会主义国家的人力资本价值完全不同。与东德不同,保加利亚在苏联时期不存在私有财产和企业家精神。对自由人的创业精神的教育必须从零开始。本章第一部分考察了人力资本和人力资本资源理论的重要理论贡献和理论基础。第二部分致力于这些概念在一个新生的保加利亚公司的实际影响,该公司有一个愿景,以改变它所处的社会。此外,本章还分析了这些概念如何反映在更广泛的商业受众中,从而成为保加利亚负责任的商圈中其他公司倍增的榜样。
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引用次数: 0
Fundamental Concepts of Corporate Social Responsibility and Sustainability 企业社会责任和可持续发展的基本概念
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-7715-7.CH001
A. Antonaras
Social value is created when resources, inputs, processes, or policies are combined to generate improvements in the lives of individuals or society as a whole. It is crucial for any organization to be able to demonstrate the value it creates by its very existence. Corporate social responsibility (CSR) has never been more important. Citizens nowadays demand a responsible business behavior from all kinds of organizations, corporations, and their leaders who have become aware of the crucial role of social responsibility in seeking performance excellence and sustainable growth. This chapter introduces the concept of CSR and explains its importance providing the historical background that made it synonymous to sustainability. The benefits resulting from CSR are briefly presented while the main recent developments in the area of CSR and sustainability are analyzed. Particularly, emphasis is given on the 2030 Agenda, the European Directive (2014/95/EU) on non-financial reporting, and the recent trends for socially responsible investments.
当资源、投入、流程或政策相结合,以改善个人或整个社会的生活时,就会创造出社会价值。对于任何组织来说,能够展示其存在所创造的价值是至关重要的。企业社会责任(CSR)从未像现在这样重要。如今,公民要求各种组织、公司及其领导人负责任的商业行为,他们已经意识到社会责任在追求卓越绩效和可持续增长中的关键作用。本章介绍了企业社会责任的概念,并解释了其重要性,提供了使其成为可持续发展同义词的历史背景。简要介绍了企业社会责任带来的好处,同时分析了企业社会责任和可持续发展领域的主要最新发展。特别强调了2030年议程、关于非财务报告的欧洲指令(2014/95/EU)以及社会责任投资的最新趋势。
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引用次数: 0
CSR Activities in Maritime and Shipping Industries 海运和航运业的企业社会责任活动
Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-7715-7.CH016
Erdem Akkan
In today's global business, customers, governments, and international organizations are more sensitive to environmental (such as oil spills, explosions) and ethical (such as sexual harassment at office, child labor, labor safety) issues caused by business activities. The shipping industry seems to be a “usual suspect” because of comparatively big potential environmental risk taken. Corporate social responsibility (CSR), which is simply defined as adopting continuously responsible business activities to customers, public, and environment, is a helpful tool to achieve many business outcomes such as increased revenue, sales, or firm reputation. This chapter explores CSR in the maritime and shipping industries.
在当今的全球商业中,客户、政府和国际组织对商业活动引起的环境(如石油泄漏、爆炸)和道德(如办公室性骚扰、童工、劳动安全)问题更加敏感。航运业似乎是一个“通常的怀疑对象”,因为其潜在的环境风险相对较大。企业社会责任(CSR),简单地定义为对客户、公众和环境采取持续负责任的商业活动,是实现许多业务成果(如增加收入、销售或公司声誉)的有用工具。本章探讨海运和航运业的企业社会责任。
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引用次数: 4
期刊
Cases on Corporate Social Responsibility and Contemporary Issues in Organizations
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