Pub Date : 2024-02-27DOI: 10.53880/2744-2454.2024.4.149
Lukas Rendl, Robert Michael Just
This article deals with the question of whether many years of academic training can be the foundation for a successful management career. An analysis of all ATX, DAX and SMI-listed companies was carried out and the highest level of education of all executive board members was analysed. Statistical analyses were used to establish the connection between education and the position and function on an executive board. In addition, it was also analysed whether there is a statistical correlation between the composition of the board of directors and gender. There is a relationship between an academic education and the likelihood of being able to pursue a career on an executive board. However, a PhD is not necessarily a guarantee. Currently, gender also has a significant influence on management careers. This article provides an in-depth insight into the main stock indices in the German-speaking world. It should also serve as motivation that a proper academic education is a solid basis for one of the most sought-after jobs in a public limited company.
{"title":"Is a PhD an entrance ticket for an executive board?","authors":"Lukas Rendl, Robert Michael Just","doi":"10.53880/2744-2454.2024.4.149","DOIUrl":"https://doi.org/10.53880/2744-2454.2024.4.149","url":null,"abstract":"This article deals with the question of whether many years of academic training can be the foundation for a successful management career. An analysis of all ATX, DAX and SMI-listed companies was carried out and the highest level of education of all executive board members was analysed. Statistical analyses were used to establish the connection between education and the position and function on an executive board. In addition, it was also analysed whether there is a statistical correlation between the composition of the board of directors and gender. There is a relationship between an academic education and the likelihood of being able to pursue a career on an executive board. However, a PhD is not necessarily a guarantee. Currently, gender also has a significant influence on management careers. This article provides an in-depth insight into the main stock indices in the German-speaking world. It should also serve as motivation that a proper academic education is a solid basis for one of the most sought-after jobs in a public limited company.","PeriodicalId":405801,"journal":{"name":"MAP Social Sciences","volume":"34 2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140426424","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-02-12DOI: 10.53880/2744-2454.2024.4.137
Anesa Čakal, Lejla Ramić Mesihović
This paper critically examines the systemic limitations impeding the progress of the rule of law in Bosnia and Herzegovina (B&H) from the perspective of the European Union (EU). Despite significant efforts and investments by the EU to foster democratic governance and the rule of law in B&H, progress has been inconsistent and fraught with challenges. Through a comprehensive analysis of policy documents, legal frameworks, and qualitative interviews with key stakeholders, this paper identifies three primary systemic barriers: entrenched ethno-political divisions, the complexities of the post-conflict legal landscape, and the intricate governance structure of B&H. The article also explores how these barriers are exacerbated by external influences and internal political dynamics, which often hinder both EU efforts and the local adoption of necessary reforms. Additionally, the research delves into the EU’s policy approach towards B&H, assessing its effectiveness in addressing these systemic issues. The paper argues that EU strategy in this field needs to be more attuned to the specific political and social context of B&H that is also marked by an ongoing peace process, i.e. implementation of the Dayton Peace Accord (DPA), as the two processes increasingly end up in a friction due to different priorities and mandates in B&H. The findings contribute to broader understanding of deficiencies of systemic processes and their impact on democratization in post-conflict societies, particularly in the B&H. Results of the analysis focuses on the the need for a more nuanced and context-sensitive approach in promoting the rule of law and democratic reforms in B&H.
{"title":"Bosnia and Herzegovina in the European Union Integration Process: Systemic Limitations to Progress in the Rule of Law","authors":"Anesa Čakal, Lejla Ramić Mesihović","doi":"10.53880/2744-2454.2024.4.137","DOIUrl":"https://doi.org/10.53880/2744-2454.2024.4.137","url":null,"abstract":"This paper critically examines the systemic limitations impeding the progress of the rule of law in Bosnia and Herzegovina (B&H) from the perspective of the European Union (EU). Despite significant efforts and investments by the EU to foster democratic governance and the rule of law in B&H, progress has been inconsistent and fraught with challenges. Through a comprehensive analysis of policy documents, legal frameworks, and qualitative interviews with key stakeholders, this paper identifies three primary systemic barriers: entrenched ethno-political divisions, the complexities of the post-conflict legal landscape, and the intricate governance structure of B&H. The article also explores how these barriers are exacerbated by external influences and internal political dynamics, which often hinder both EU efforts and the local adoption of necessary reforms. Additionally, the research delves into the EU’s policy approach towards B&H, assessing its effectiveness in addressing these systemic issues. The paper argues that EU strategy in this field needs to be more attuned to the specific political and social context of B&H that is also marked by an ongoing peace process, i.e. implementation of the Dayton Peace Accord (DPA), as the two processes increasingly end up in a friction due to different priorities and mandates in B&H. The findings contribute to broader understanding of deficiencies of systemic processes and their impact on democratization in post-conflict societies, particularly in the B&H. Results of the analysis focuses on the the need for a more nuanced and context-sensitive approach in promoting the rule of law and democratic reforms in B&H.","PeriodicalId":405801,"journal":{"name":"MAP Social Sciences","volume":"66 20","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139783802","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-02-12DOI: 10.53880/2744-2454.2024.4.137
Anesa Čakal, Lejla Ramić Mesihović
This paper critically examines the systemic limitations impeding the progress of the rule of law in Bosnia and Herzegovina (B&H) from the perspective of the European Union (EU). Despite significant efforts and investments by the EU to foster democratic governance and the rule of law in B&H, progress has been inconsistent and fraught with challenges. Through a comprehensive analysis of policy documents, legal frameworks, and qualitative interviews with key stakeholders, this paper identifies three primary systemic barriers: entrenched ethno-political divisions, the complexities of the post-conflict legal landscape, and the intricate governance structure of B&H. The article also explores how these barriers are exacerbated by external influences and internal political dynamics, which often hinder both EU efforts and the local adoption of necessary reforms. Additionally, the research delves into the EU’s policy approach towards B&H, assessing its effectiveness in addressing these systemic issues. The paper argues that EU strategy in this field needs to be more attuned to the specific political and social context of B&H that is also marked by an ongoing peace process, i.e. implementation of the Dayton Peace Accord (DPA), as the two processes increasingly end up in a friction due to different priorities and mandates in B&H. The findings contribute to broader understanding of deficiencies of systemic processes and their impact on democratization in post-conflict societies, particularly in the B&H. Results of the analysis focuses on the the need for a more nuanced and context-sensitive approach in promoting the rule of law and democratic reforms in B&H.
{"title":"Bosnia and Herzegovina in the European Union Integration Process: Systemic Limitations to Progress in the Rule of Law","authors":"Anesa Čakal, Lejla Ramić Mesihović","doi":"10.53880/2744-2454.2024.4.137","DOIUrl":"https://doi.org/10.53880/2744-2454.2024.4.137","url":null,"abstract":"This paper critically examines the systemic limitations impeding the progress of the rule of law in Bosnia and Herzegovina (B&H) from the perspective of the European Union (EU). Despite significant efforts and investments by the EU to foster democratic governance and the rule of law in B&H, progress has been inconsistent and fraught with challenges. Through a comprehensive analysis of policy documents, legal frameworks, and qualitative interviews with key stakeholders, this paper identifies three primary systemic barriers: entrenched ethno-political divisions, the complexities of the post-conflict legal landscape, and the intricate governance structure of B&H. The article also explores how these barriers are exacerbated by external influences and internal political dynamics, which often hinder both EU efforts and the local adoption of necessary reforms. Additionally, the research delves into the EU’s policy approach towards B&H, assessing its effectiveness in addressing these systemic issues. The paper argues that EU strategy in this field needs to be more attuned to the specific political and social context of B&H that is also marked by an ongoing peace process, i.e. implementation of the Dayton Peace Accord (DPA), as the two processes increasingly end up in a friction due to different priorities and mandates in B&H. The findings contribute to broader understanding of deficiencies of systemic processes and their impact on democratization in post-conflict societies, particularly in the B&H. Results of the analysis focuses on the the need for a more nuanced and context-sensitive approach in promoting the rule of law and democratic reforms in B&H.","PeriodicalId":405801,"journal":{"name":"MAP Social Sciences","volume":"140 ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139843588","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-02-11DOI: 10.53880/2744-2454.2024.4.124
Selma Delalić, Dževad Delalić
By virtue of several European visionaries, led by Robert Schuman and Jean Monnet, whose noble goal was to end centuries of wars and bloodshed on the European continent, today we have the European Union, the most successful integration project of the 20th century. The European Union has come a long way to achieve the ultimate goal of political stability, based on equality in diversity, rule of law, democracy and respect for human rights, as well as the economic growth and development of all its members. From the original six countries that founded the European Coal and Steel Community in 1951, the European Union, through seven rounds of enlargement, has grown into a community of 27 prosperous countries, which both individually and together within the Union, have become a significant player on the global political and economic scene. The aim of this paper is to research and analyze the complexity of the European Union enlargement policy, its preferences and downsides, with special emphasis on Bosnia and Herzegovina and its integration processes, following its recent candidate status. The main research objective is to identify the factors that may enable or constrain effective EU enlargement policy and its implementation in BiH. The paper argues that the final goal - the EU acquis transposition and enforcement by enlargement countries - may present the biggest hurdle on the EU trajectory. The research methods include qualitative methods - analysis of the relevant literature, publications, official EU data, as well as the EU and BiH policy documents and strategies.
{"title":"European Union Enlargement Policy with Special Reference to Bosnia and Herzegovina – Preferences and Downsides","authors":"Selma Delalić, Dževad Delalić","doi":"10.53880/2744-2454.2024.4.124","DOIUrl":"https://doi.org/10.53880/2744-2454.2024.4.124","url":null,"abstract":"By virtue of several European visionaries, led by Robert Schuman and Jean Monnet, whose noble goal was to end centuries of wars and bloodshed on the European continent, today we have the European Union, the most successful integration project of the 20th century. The European Union has come a long way to achieve the ultimate goal of political stability, based on equality in diversity, rule of law, democracy and respect for human rights, as well as the economic growth and development of all its members. From the original six countries that founded the European Coal and Steel Community in 1951, the European Union, through seven rounds of enlargement, has grown into a community of 27 prosperous countries, which both individually and together within the Union, have become a significant player on the global political and economic scene. The aim of this paper is to research and analyze the complexity of the European Union enlargement policy, its preferences and downsides, with special emphasis on Bosnia and Herzegovina and its integration processes, following its recent candidate status. The main research objective is to identify the factors that may enable or constrain effective EU enlargement policy and its implementation in BiH. The paper argues that the final goal - the EU acquis transposition and enforcement by enlargement countries - may present the biggest hurdle on the EU trajectory. The research methods include qualitative methods - analysis of the relevant literature, publications, official EU data, as well as the EU and BiH policy documents and strategies.","PeriodicalId":405801,"journal":{"name":"MAP Social Sciences","volume":"46 5","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139844994","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-02-11DOI: 10.53880/2744-2454.2024.4.124
Selma Delalić, Dževad Delalić
By virtue of several European visionaries, led by Robert Schuman and Jean Monnet, whose noble goal was to end centuries of wars and bloodshed on the European continent, today we have the European Union, the most successful integration project of the 20th century. The European Union has come a long way to achieve the ultimate goal of political stability, based on equality in diversity, rule of law, democracy and respect for human rights, as well as the economic growth and development of all its members. From the original six countries that founded the European Coal and Steel Community in 1951, the European Union, through seven rounds of enlargement, has grown into a community of 27 prosperous countries, which both individually and together within the Union, have become a significant player on the global political and economic scene. The aim of this paper is to research and analyze the complexity of the European Union enlargement policy, its preferences and downsides, with special emphasis on Bosnia and Herzegovina and its integration processes, following its recent candidate status. The main research objective is to identify the factors that may enable or constrain effective EU enlargement policy and its implementation in BiH. The paper argues that the final goal - the EU acquis transposition and enforcement by enlargement countries - may present the biggest hurdle on the EU trajectory. The research methods include qualitative methods - analysis of the relevant literature, publications, official EU data, as well as the EU and BiH policy documents and strategies.
{"title":"European Union Enlargement Policy with Special Reference to Bosnia and Herzegovina – Preferences and Downsides","authors":"Selma Delalić, Dževad Delalić","doi":"10.53880/2744-2454.2024.4.124","DOIUrl":"https://doi.org/10.53880/2744-2454.2024.4.124","url":null,"abstract":"By virtue of several European visionaries, led by Robert Schuman and Jean Monnet, whose noble goal was to end centuries of wars and bloodshed on the European continent, today we have the European Union, the most successful integration project of the 20th century. The European Union has come a long way to achieve the ultimate goal of political stability, based on equality in diversity, rule of law, democracy and respect for human rights, as well as the economic growth and development of all its members. From the original six countries that founded the European Coal and Steel Community in 1951, the European Union, through seven rounds of enlargement, has grown into a community of 27 prosperous countries, which both individually and together within the Union, have become a significant player on the global political and economic scene. The aim of this paper is to research and analyze the complexity of the European Union enlargement policy, its preferences and downsides, with special emphasis on Bosnia and Herzegovina and its integration processes, following its recent candidate status. The main research objective is to identify the factors that may enable or constrain effective EU enlargement policy and its implementation in BiH. The paper argues that the final goal - the EU acquis transposition and enforcement by enlargement countries - may present the biggest hurdle on the EU trajectory. The research methods include qualitative methods - analysis of the relevant literature, publications, official EU data, as well as the EU and BiH policy documents and strategies.","PeriodicalId":405801,"journal":{"name":"MAP Social Sciences","volume":"114 37","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139785148","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-25DOI: 10.53880/2744-2454.2023.4.109
Hana Smajlović, Faris Čolakhodžić
During elections, the media plays an important role in shaping public opinion and educating voters because it gives candidates a forum to share their platforms and gives the public access to information about the candidates platforms and policies. This research paper looks at the role of the media in the outcomes of the elections, and tries to understand how much influence it has. Main focus of this research and the research question is how does media coverage affect the outcomes of the elections? Main assumption or hypothesis is that there is a significant media influence on the outcomes of elections. This paper explored various media channels, including social media, TV, newspapers, and radio, revealing their multifaceted role in shaping public decisions. Non-experimental quantitative research is conducted to address the research question. Data collection method that is used is a survey. Collected data is then analysed and discussed. As nearly everyone engages with some form of media, this research highlights the media’s potential to shape individual beliefs and, ultimately, election outcomes. Meaning that through survey and collected data the hypothesis is proven to be correct.
{"title":"How Does Media Coverage Affect the Outcomes of the Elections?","authors":"Hana Smajlović, Faris Čolakhodžić","doi":"10.53880/2744-2454.2023.4.109","DOIUrl":"https://doi.org/10.53880/2744-2454.2023.4.109","url":null,"abstract":"During elections, the media plays an important role in shaping public opinion and educating voters because it gives candidates a forum to share their platforms and gives the public access to information about the candidates platforms and policies. This research paper looks at the role of the media in the outcomes of the elections, and tries to understand how much influence it has. Main focus of this research and the research question is how does media coverage affect the outcomes of the elections? Main assumption or hypothesis is that there is a significant media influence on the outcomes of elections. This paper explored various media channels, including social media, TV, newspapers, and radio, revealing their multifaceted role in shaping public decisions. Non-experimental quantitative research is conducted to address the research question. Data collection method that is used is a survey. Collected data is then analysed and discussed. As nearly everyone engages with some form of media, this research highlights the media’s potential to shape individual beliefs and, ultimately, election outcomes. Meaning that through survey and collected data the hypothesis is proven to be correct.","PeriodicalId":405801,"journal":{"name":"MAP Social Sciences","volume":"30 8","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139157724","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-12-18DOI: 10.53880/2744-2454.2023.4.98
Josip Ivanković-Lijanović
Bosnia and Herzegovina, rich in cultural diversity, is challenged by religious, national, and ethnic divides, leading to societal deadlock. Despite making strides towards internal peace and security, ongoing economic struggles continue to hamper its development. As the country advances towards European integration, prioritizing its own interests and goals is crucial, rather than merely aligning with those of the European Union. The country needs to meet fourteen key conditions to open negotiations for joining the EU. These conditions can serve as a guiding framework to transform the state from its current negative geopolitical position into one where it can become an engaged player in international relations. Its diverse constituent peoples already have established influences with peoples from diverse backgrounds such as Arab and Muslim countries, the European Union’s member states, Russia, and the Eastern European states. These influences have never been utilized in a coordinated and constructive way, but were rather always seen through the prism of conflict. The state can leverage these relationships and position itself as a symbolic bridge between the Western, Eastern, and Muslim Arab worlds. This strategic geopolitical repositioning will not only enhance Bosnia and Herzegovina’s prospects for a brighter future for its citizens but also enable it to play a significant role in regional dynamics. Focused on its unique interests and values, Bosnia and Herzegovina must ensure its voice and values are reflected in the European integration process, shaping a beneficial future, lasting stability, and long-term prosperity for its citizens and the region.
{"title":"Strategic Integration and Geopolitical Repositioning: Bosnia and Herzegovina’s Path Towards the European Union","authors":"Josip Ivanković-Lijanović","doi":"10.53880/2744-2454.2023.4.98","DOIUrl":"https://doi.org/10.53880/2744-2454.2023.4.98","url":null,"abstract":"Bosnia and Herzegovina, rich in cultural diversity, is challenged by religious, national, and ethnic divides, leading to societal deadlock. Despite making strides towards internal peace and security, ongoing economic struggles continue to hamper its development. As the country advances towards European integration, prioritizing its own interests and goals is crucial, rather than merely aligning with those of the European Union. The country needs to meet fourteen key conditions to open negotiations for joining the EU. These conditions can serve as a guiding framework to transform the state from its current negative geopolitical position into one where it can become an engaged player in international relations. Its diverse constituent peoples already have established influences with peoples from diverse backgrounds such as Arab and Muslim countries, the European Union’s member states, Russia, and the Eastern European states. These influences have never been utilized in a coordinated and constructive way, but were rather always seen through the prism of conflict. The state can leverage these relationships and position itself as a symbolic bridge between the Western, Eastern, and Muslim Arab worlds. This strategic geopolitical repositioning will not only enhance Bosnia and Herzegovina’s prospects for a brighter future for its citizens but also enable it to play a significant role in regional dynamics. Focused on its unique interests and values, Bosnia and Herzegovina must ensure its voice and values are reflected in the European integration process, shaping a beneficial future, lasting stability, and long-term prosperity for its citizens and the region.","PeriodicalId":405801,"journal":{"name":"MAP Social Sciences","volume":"120 ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139175992","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-11-06DOI: 10.53880/2744-2454.2023.4.82
Sumka Bučan, Lejla Ramić-Mesihović
This research examines the position of women in Bosnia and Herzegovina (BiH) in relation to their participation in the labor market, average income differences between men and women and causes that affect their situation in respect to social norms and perceived gender roles. Through identifying how harmful practices perpetuated by social norms contribute to increasing inequality that widens the poverty gender gap, the research discovers a high percentage of working-age women being outside the labor market, a higher unemployment rate among women, and gender disparity in occupations and positions in BiH. By surveying the perception of prevalent social norms, particularly those connected to roles the society ‘assigns’ to women and men, the study identifies linkages between the roles and the position of women in the labor market and decision-making. The special focus is on multidimensional aspects of poverty, particularly in cases of limited access to jobs, education, and public services.
{"title":"Effects of Perceived Gender Roles on Female Poverty, the Case of Bosnia and Herzegovina","authors":"Sumka Bučan, Lejla Ramić-Mesihović","doi":"10.53880/2744-2454.2023.4.82","DOIUrl":"https://doi.org/10.53880/2744-2454.2023.4.82","url":null,"abstract":"This research examines the position of women in Bosnia and Herzegovina (BiH) in relation to their participation in the labor market, average income differences between men and women and causes that affect their situation in respect to social norms and perceived gender roles. Through identifying how harmful practices perpetuated by social norms contribute to increasing inequality that widens the poverty gender gap, the research discovers a high percentage of working-age women being outside the labor market, a higher unemployment rate among women, and gender disparity in occupations and positions in BiH. By surveying the perception of prevalent social norms, particularly those connected to roles the society ‘assigns’ to women and men, the study identifies linkages between the roles and the position of women in the labor market and decision-making. The special focus is on multidimensional aspects of poverty, particularly in cases of limited access to jobs, education, and public services.","PeriodicalId":405801,"journal":{"name":"MAP Social Sciences","volume":"16 7","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-11-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135589141","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-09-27DOI: 10.53880/2744-2454.2023.4.67
Dijana Vuković
Namely, neuromarketing represents a branch of the application of neuroscience for marketing purposes and a modern method of studying brain reactions during marketing messages or consumer behavior. As an interdisciplinary science, it relies on the knowledge of a number of sciences: psychology, neurology, consumer psychology, neuropsychology, medicine, biology, marketing, but also the knowledge gained by sharing with them. It proved to be a more advanced method of marketing research than conventional (classical, traditional) techniques and methods (surveys, interviews, focus groups, stakeholders, etc.). Neuromarketing represents the application of neuroscience studies in the knowledge and explanation of subconscious dispositions of consumer behavior. For this purpose, it uses various brain scanning methods, techniques and devices that determine the brain reactions of consumers to marketing stimuli or certain products/services. Functional magnetic resonance imaging (fMRI) and electroencephalography (EEG) are most commonly used. In this sense, the main goal of this work is to indicate the possibilities of practical application of the techniques and methods used by neuromarketing. By following the reactions of certain parts of the brain and knowing their basic psychological functions, researchers and marketing experts are able to determine the type of psychological process (emotion) that occurs due to a certain stimulus. As a new theoretical concept of consumer behavior research, it causes many controversies and ethical dilemmas.
{"title":"Ethical issues in the application of neuromarketing research","authors":"Dijana Vuković","doi":"10.53880/2744-2454.2023.4.67","DOIUrl":"https://doi.org/10.53880/2744-2454.2023.4.67","url":null,"abstract":"Namely, neuromarketing represents a branch of the application of neuroscience for marketing purposes and a modern method of studying brain reactions during marketing messages or consumer behavior. As an interdisciplinary science, it relies on the knowledge of a number of sciences: psychology, neurology, consumer psychology, neuropsychology, medicine, biology, marketing, but also the knowledge gained by sharing with them. It proved to be a more advanced method of marketing research than conventional (classical, traditional) techniques and methods (surveys, interviews, focus groups, stakeholders, etc.). Neuromarketing represents the application of neuroscience studies in the knowledge and explanation of subconscious dispositions of consumer behavior. For this purpose, it uses various brain scanning methods, techniques and devices that determine the brain reactions of consumers to marketing stimuli or certain products/services. Functional magnetic resonance imaging (fMRI) and electroencephalography (EEG) are most commonly used. In this sense, the main goal of this work is to indicate the possibilities of practical application of the techniques and methods used by neuromarketing. By following the reactions of certain parts of the brain and knowing their basic psychological functions, researchers and marketing experts are able to determine the type of psychological process (emotion) that occurs due to a certain stimulus. As a new theoretical concept of consumer behavior research, it causes many controversies and ethical dilemmas.","PeriodicalId":405801,"journal":{"name":"MAP Social Sciences","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135535233","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This qualitative research study explores the experiences of project managers in IT projects, using an investigative approach to explore the intricacies of knowledge transfer in these contexts. The research framework emphasizes the complexity of social dynamics and the need for a deeper understanding, prompting the use of qualitative methods. Expert interviews were chosen as the primary data collection technique due to their alignment with the research objectives. The study adopts an exploratory perspective, with online interviews conducted using a co-expert approach. The philosophical stance of the study is based on phenomenalist principles and aims to gain insights into the personal experiences of project managers. The experts selected for the study met specific criteria, including certification and experience in IT project management. Thematic analysis revealed key categories: Forms of knowledge transfer, challenges, and opportunities. Personalized spontaneous knowledge transfer emerged as the dominant form, facilitated by informal interactions, and efforts to codify this knowledge in a documented form were observed. Challenges included issues of quantity, distribution, team dynamics, technology platforms, organizational culture, and time constraints. Successful knowledge transfer was associated with increased efficiency, improved quality, faster project completion, and continuous improvement of methods and standards. The study suggests that project-based organizations should develop strategies to improve knowledge transfer, incorporate it into project management standards and focus on facilitating effective communication between team members.
{"title":"Forms of Knowledge Transfer in IT Project Management","authors":"Rita Stampfl, Julian Fischer, Silke Palkovits-Rauter","doi":"10.53880/2744-2454.2023.4.53","DOIUrl":"https://doi.org/10.53880/2744-2454.2023.4.53","url":null,"abstract":"This qualitative research study explores the experiences of project managers in IT projects, using an investigative approach to explore the intricacies of knowledge transfer in these contexts. The research framework emphasizes the complexity of social dynamics and the need for a deeper understanding, prompting the use of qualitative methods. Expert interviews were chosen as the primary data collection technique due to their alignment with the research objectives. The study adopts an exploratory perspective, with online interviews conducted using a co-expert approach. The philosophical stance of the study is based on phenomenalist principles and aims to gain insights into the personal experiences of project managers. The experts selected for the study met specific criteria, including certification and experience in IT project management. Thematic analysis revealed key categories: Forms of knowledge transfer, challenges, and opportunities. Personalized spontaneous knowledge transfer emerged as the dominant form, facilitated by informal interactions, and efforts to codify this knowledge in a documented form were observed. Challenges included issues of quantity, distribution, team dynamics, technology platforms, organizational culture, and time constraints. Successful knowledge transfer was associated with increased efficiency, improved quality, faster project completion, and continuous improvement of methods and standards. The study suggests that project-based organizations should develop strategies to improve knowledge transfer, incorporate it into project management standards and focus on facilitating effective communication between team members.","PeriodicalId":405801,"journal":{"name":"MAP Social Sciences","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135060258","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}