Pub Date : 2021-09-29DOI: 10.1080/15456870.2021.1984238
Anna V. Ortiz Juarez-Paz, E. Doherty, Sharon L. Storch, Rhiannon B. Kallis, S. Kleinman
ABSTRACT Women often experience anxiety and a desire for information before, during, and after their pregnancy. While women have traditionally turned to their doctors, family, and friends, the Internet and mobile devices offer options such as search engines and online pregnancy forums to meet their information needs. Additionally, pregnancy apps provide a convenient new way for women to connect and exchange information. This study explored the Community feature of the Ovia Pregnancy app to understand how, and in what context, anonymous users engage with each other and utilize the app to seek information. A content analysis of posts reveale d users were most likely to share their experiences of pregnancy and/or seek medical information. Users frequently sought reassurance from other Ovia users regarding the normalcy of their pregnancy and affirmations regarding health questions. The affordances of anonymity and accessibility found within the Community feature of Ovia Pregnancy potentially lowered users’ inhibitions to ask seemingly embarrassing health questions and allowed them to receive responses in a timely manner. Future studies should assess women’s motivations for using the Community feature of the app and assess the quality of medical information exchanged.
{"title":"“Anyone else? Is this normal?”: anonymously seeking information on the Ovia Pregnancy App","authors":"Anna V. Ortiz Juarez-Paz, E. Doherty, Sharon L. Storch, Rhiannon B. Kallis, S. Kleinman","doi":"10.1080/15456870.2021.1984238","DOIUrl":"https://doi.org/10.1080/15456870.2021.1984238","url":null,"abstract":"ABSTRACT Women often experience anxiety and a desire for information before, during, and after their pregnancy. While women have traditionally turned to their doctors, family, and friends, the Internet and mobile devices offer options such as search engines and online pregnancy forums to meet their information needs. Additionally, pregnancy apps provide a convenient new way for women to connect and exchange information. This study explored the Community feature of the Ovia Pregnancy app to understand how, and in what context, anonymous users engage with each other and utilize the app to seek information. A content analysis of posts reveale d users were most likely to share their experiences of pregnancy and/or seek medical information. Users frequently sought reassurance from other Ovia users regarding the normalcy of their pregnancy and affirmations regarding health questions. The affordances of anonymity and accessibility found within the Community feature of Ovia Pregnancy potentially lowered users’ inhibitions to ask seemingly embarrassing health questions and allowed them to receive responses in a timely manner. Future studies should assess women’s motivations for using the Community feature of the app and assess the quality of medical information exchanged.","PeriodicalId":45354,"journal":{"name":"Atlantic Journal of Communication","volume":"26 5 1","pages":"30 - 51"},"PeriodicalIF":1.4,"publicationDate":"2021-09-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83526549","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-23DOI: 10.1080/15456870.2021.1979977
L. Maxwell, Alec C. Tefertiller, David L. Morris
ABSTRACT Fear-of-missing-out, or FoMO, is the experience of believing that other people are having an enjoyable experience from which one is absent. FoMO has been identified in previous research as a personality trait, rather than a state that can change based on situational factors. This study set out to establish if FoMO can be a state that varies within an individual as experiences change, and to adapt the existing FoMO trait scale into a scale which can be used to measure state FoMO. Within the context of the Game of Thrones finale, results demonstrated that trait and state FoMO are two different factors, whereby increased trait FoMO indicated that a person was more likely to have caught up to new episodes of Game of Thrones, perhaps because of buzz about the show that gave people FoMO. This study also identified some related concepts that both trait and state FoMO predict – such as whether a person had watched Game of Thrones and how early in the series they had begun to watch it. A state FoMO scale for use in future research is proposed.
错失恐惧症(fear of missing out，简称FoMO)是一种感觉，认为别人正在经历一段自己缺席的愉快经历。在之前的研究中，FoMO被认为是一种人格特质，而不是一种可以根据情境因素而改变的状态。本研究旨在确定FoMO是否可以作为一种随着个人经历的变化而变化的状态，并将现有的FoMO特征量表调整为可用于测量FoMO状态的量表。在《权力的游戏》大结局的背景下，结果表明FoMO特征和状态是两个不同的因素，FoMO特征的增加表明一个人更有可能追上《权力的游戏》的新剧集，也许是因为关于这部剧的讨论给了人们FoMO。这项研究还发现了FoMO特征和状态预测的一些相关概念，比如一个人是否看过《权力的游戏》，以及他们开始看这部剧的时间有多早。提出了一种状态FoMO量表，用于未来的研究。
{"title":"The nature of FoMO: trait and state fear-of-missing-out and their relationships to entertainment television consumption","authors":"L. Maxwell, Alec C. Tefertiller, David L. Morris","doi":"10.1080/15456870.2021.1979977","DOIUrl":"https://doi.org/10.1080/15456870.2021.1979977","url":null,"abstract":"ABSTRACT Fear-of-missing-out, or FoMO, is the experience of believing that other people are having an enjoyable experience from which one is absent. FoMO has been identified in previous research as a personality trait, rather than a state that can change based on situational factors. This study set out to establish if FoMO can be a state that varies within an individual as experiences change, and to adapt the existing FoMO trait scale into a scale which can be used to measure state FoMO. Within the context of the Game of Thrones finale, results demonstrated that trait and state FoMO are two different factors, whereby increased trait FoMO indicated that a person was more likely to have caught up to new episodes of Game of Thrones, perhaps because of buzz about the show that gave people FoMO. This study also identified some related concepts that both trait and state FoMO predict – such as whether a person had watched Game of Thrones and how early in the series they had begun to watch it. A state FoMO scale for use in future research is proposed.","PeriodicalId":45354,"journal":{"name":"Atlantic Journal of Communication","volume":"33 1","pages":"522 - 534"},"PeriodicalIF":1.4,"publicationDate":"2021-09-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74492809","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-23DOI: 10.1080/15456870.2021.1974441
Asiye Ayben Çelik, Nadia Nasir
ABSTRACT The animation industry, which plays a key role in cultural identity construction for new generations, uses multiple media channels to convey their messages concerning their brands and interact with audience by using transmedia storytelling technique (TST). TST empowers integrated marketing communication efforts of the businesses and enables the audience to experience a unique holistic entertainment. The main purpose of this study is to analyze how TST is adopted to create national media brands by Turkish and Pakistani animation producers comparatively and to investigate how cultural representation is treated in the selected cases – Elif’in Düşleri, Teen Bahadur. The study was designed as a qualitative research of multiple case studies. Multiple media channels across which the story unfolds were examined in detail with the help of illustrations, and a content analysis was made for each production. For both cases, the producers conducted the productions as transmedia projects by converting the story through a national media brand via several media channels. Cultural representation was achieved through local plots, local places, traditions, values, names and people. It’s been observed that the Turkey is ahead of Pakistan with its production of several national cartoon films/series compared to Pakistan.
动画产业在新生代的文化认同建构中扮演着关键角色，它通过多种媒体渠道传达品牌信息，并运用跨媒体叙事技术(TST)与受众互动。TST赋予企业整合营销传播的力量，让观众体验到独特的整体娱乐。本研究的主要目的是比较分析土耳其和巴基斯坦动画制作人如何采用TST来创建民族媒体品牌，并调查在选定的案例中- Elif 'in d leri, Teen Bahadur中如何处理文化表征。本研究被设计为多案例研究的定性研究。在插图的帮助下，详细检查了故事展开的多种媒体渠道，并对每个产品进行了内容分析。在这两个案例中，制作方都是将故事通过多个媒体渠道转化为一个全国性的媒体品牌，作为跨媒体项目进行制作。文化表现是通过当地的地块、地方、传统、价值观、名字和人物来实现的。据观察，与巴基斯坦相比，土耳其在制作几部国家卡通电影/系列方面领先于巴基斯坦。
{"title":"Creating National Media Brand by Transmedia Storytelling in Animation Sector: A Comparison of Selected Cases from Turkey and Pakistan","authors":"Asiye Ayben Çelik, Nadia Nasir","doi":"10.1080/15456870.2021.1974441","DOIUrl":"https://doi.org/10.1080/15456870.2021.1974441","url":null,"abstract":"ABSTRACT The animation industry, which plays a key role in cultural identity construction for new generations, uses multiple media channels to convey their messages concerning their brands and interact with audience by using transmedia storytelling technique (TST). TST empowers integrated marketing communication efforts of the businesses and enables the audience to experience a unique holistic entertainment. The main purpose of this study is to analyze how TST is adopted to create national media brands by Turkish and Pakistani animation producers comparatively and to investigate how cultural representation is treated in the selected cases – Elif’in Düşleri, Teen Bahadur. The study was designed as a qualitative research of multiple case studies. Multiple media channels across which the story unfolds were examined in detail with the help of illustrations, and a content analysis was made for each production. For both cases, the producers conducted the productions as transmedia projects by converting the story through a national media brand via several media channels. Cultural representation was achieved through local plots, local places, traditions, values, names and people. It’s been observed that the Turkey is ahead of Pakistan with its production of several national cartoon films/series compared to Pakistan.","PeriodicalId":45354,"journal":{"name":"Atlantic Journal of Communication","volume":"26 1","pages":"498 - 521"},"PeriodicalIF":1.4,"publicationDate":"2021-09-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"75480051","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-30DOI: 10.1080/15456870.2021.1936526
Kathryn L. Lookadoo, Caleb Hubbard, Gwendelyn Nisbett, N. Wong
ABSTRACT The current study examined social media content from celebrity influencers during the early stages of the novel coronavirus pandemic. Given the inchoate governmental and media response to the crisis, this paper argues for the importance of celebrity influencer voices. This study utilized a constant comparative method to analyze Instagram posts from 20 celebrity influencers over a two-month period. Findings suggest celebrities demonstrated and normalized the practice of “staying home,” whereby the public used social distancing to mitigate the virus spread. Celebrity influencers also demonstrated “we’re all in this together” by using their platforms to call for action.
{"title":"We’re all in this together: celebrity influencer disclosures about COVID-19","authors":"Kathryn L. Lookadoo, Caleb Hubbard, Gwendelyn Nisbett, N. Wong","doi":"10.1080/15456870.2021.1936526","DOIUrl":"https://doi.org/10.1080/15456870.2021.1936526","url":null,"abstract":"ABSTRACT The current study examined social media content from celebrity influencers during the early stages of the novel coronavirus pandemic. Given the inchoate governmental and media response to the crisis, this paper argues for the importance of celebrity influencer voices. This study utilized a constant comparative method to analyze Instagram posts from 20 celebrity influencers over a two-month period. Findings suggest celebrities demonstrated and normalized the practice of “staying home,” whereby the public used social distancing to mitigate the virus spread. Celebrity influencers also demonstrated “we’re all in this together” by using their platforms to call for action.","PeriodicalId":45354,"journal":{"name":"Atlantic Journal of Communication","volume":"62 1","pages":"397 - 418"},"PeriodicalIF":1.4,"publicationDate":"2021-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82321397","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-27DOI: 10.1080/15456870.2021.1951733
Yuehan Liu, Hue Trong Duong, Hoa Thanh Nguyen
ABSTRACT Guided by the Appraisal Tendency Framework (ATF) and the Protection Motivation Theory (PMT), this study investigated the relationships between exposure to COVID-19 information conveyed through mainstream media and social media, negative emotions, risk perception, and intentions to wear face masks. An online survey was conducted with 590 Americans during the early stages of the COVID-19 pandemic (April 2020). Results indicated that while mainstream media were associated with fear, anxiety, and anger, social media were not. In turn, fear and anxiety were positively associated with risk perception, which increased intentions to wear face masks. Anger was negatively associated with risk perception, which reduced intentions to wear face masks. Mediation analyses revealed that these negative emotions and risk perception mediated the association between mainstream media exposure and intentions to wear face masks. Results provided support for the utility of integrating of the ATF and PMT to predict mask wearing behavior in the early stages of the COVID-19 outbreak. Theoretical and practical implications were discussed.
{"title":"Media exposure and intentions to wear face masks in the early stages of the COVID-19 outbreak: the mediating role of negative emotions and risk perception","authors":"Yuehan Liu, Hue Trong Duong, Hoa Thanh Nguyen","doi":"10.1080/15456870.2021.1951733","DOIUrl":"https://doi.org/10.1080/15456870.2021.1951733","url":null,"abstract":"ABSTRACT Guided by the Appraisal Tendency Framework (ATF) and the Protection Motivation Theory (PMT), this study investigated the relationships between exposure to COVID-19 information conveyed through mainstream media and social media, negative emotions, risk perception, and intentions to wear face masks. An online survey was conducted with 590 Americans during the early stages of the COVID-19 pandemic (April 2020). Results indicated that while mainstream media were associated with fear, anxiety, and anger, social media were not. In turn, fear and anxiety were positively associated with risk perception, which increased intentions to wear face masks. Anger was negatively associated with risk perception, which reduced intentions to wear face masks. Mediation analyses revealed that these negative emotions and risk perception mediated the association between mainstream media exposure and intentions to wear face masks. Results provided support for the utility of integrating of the ATF and PMT to predict mask wearing behavior in the early stages of the COVID-19 outbreak. Theoretical and practical implications were discussed.","PeriodicalId":45354,"journal":{"name":"Atlantic Journal of Communication","volume":"14 1","pages":"467 - 480"},"PeriodicalIF":1.4,"publicationDate":"2021-07-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86108662","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-27DOI: 10.1080/15456870.2021.1951267
Michael P. Boyle
ABSTRACT A pair of anti-segregation marches held in Georgia in 1987 provides an opportunity for historical analysis of the role of race in mainstream news coverage of social protest. These protests were somewhat unique in that both anti-segregation marchers and counter-protesters – including KKK members – were on hand for both marches. Analysis of newspaper articles shows that coverage tended to give more space to White counter-protesters than Black protesters, did little to discuss the reasons behind the marches, and cast the primarily Black anti-segregation marchers as outsiders. This reinforces central themes of the protest paradigm – whereby groups that threaten the status quo are treated more critically. Perhaps most importantly, the findings also reinforce patterns of research demonstrating a disparity in news treatment between Black protesters and White counter-protesters.
{"title":"Protesting White supremacy: race and the status quo in news coverage of anti-segregation rallies in Forsyth County, Georgia","authors":"Michael P. Boyle","doi":"10.1080/15456870.2021.1951267","DOIUrl":"https://doi.org/10.1080/15456870.2021.1951267","url":null,"abstract":"ABSTRACT A pair of anti-segregation marches held in Georgia in 1987 provides an opportunity for historical analysis of the role of race in mainstream news coverage of social protest. These protests were somewhat unique in that both anti-segregation marchers and counter-protesters – including KKK members – were on hand for both marches. Analysis of newspaper articles shows that coverage tended to give more space to White counter-protesters than Black protesters, did little to discuss the reasons behind the marches, and cast the primarily Black anti-segregation marchers as outsiders. This reinforces central themes of the protest paradigm – whereby groups that threaten the status quo are treated more critically. Perhaps most importantly, the findings also reinforce patterns of research demonstrating a disparity in news treatment between Black protesters and White counter-protesters.","PeriodicalId":45354,"journal":{"name":"Atlantic Journal of Communication","volume":"233 1","pages":"451 - 466"},"PeriodicalIF":1.4,"publicationDate":"2021-07-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73629319","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-20DOI: 10.1080/15456870.2021.1952205
Francesca Gioia, Valentina Boursier
ABSTRACT Nowadays, computer-mediated-communication (CMC) has become integral to the interpersonal relationships, but the preference for CMC might produce negative outcomes. Specifically, attitudes toward online communication have been found concurrently associated with online relational closeness (RC) and problematic preference for online social interactions (POSI). Thus, mixed evidence regarding the effect of online communication attitudes has been found. The present paper aimed at validating online communication attitudes measures and exploring their direct and indirect effect on POSI, via RC. Two studies have been conducted. Study 1 evaluated the psychometric properties of online self-disclosure (OSD) and online social connection (OSC) subscales on a young adult sample (N = 820). Study 2 (N = 588) explored the direct and indirect predictive role of OSD and OSC on POSI via RC. The OSD and OSC subscales showed good internal consistency and reliability providing reliable instruments. Concerning the mediation analyses, the findings showed that both OSD and OSC predicted POSI. RC only partially mediated the relationship between online communication attitudes and POSI. Therefore, the online communication promotes online intimacy but, concurrently, it might represent a risk factor for psychological outcomes, such as POSI. The study provided novel findings concerning CMC and contributes toward the ongoing debate on possible predictors of POSI.
{"title":"Young adults’ attitudes toward online self-disclosure and social connection as predictors of a preference for online social interactions: the mediating effect of relational closeness","authors":"Francesca Gioia, Valentina Boursier","doi":"10.1080/15456870.2021.1952205","DOIUrl":"https://doi.org/10.1080/15456870.2021.1952205","url":null,"abstract":"ABSTRACT Nowadays, computer-mediated-communication (CMC) has become integral to the interpersonal relationships, but the preference for CMC might produce negative outcomes. Specifically, attitudes toward online communication have been found concurrently associated with online relational closeness (RC) and problematic preference for online social interactions (POSI). Thus, mixed evidence regarding the effect of online communication attitudes has been found. The present paper aimed at validating online communication attitudes measures and exploring their direct and indirect effect on POSI, via RC. Two studies have been conducted. Study 1 evaluated the psychometric properties of online self-disclosure (OSD) and online social connection (OSC) subscales on a young adult sample (N = 820). Study 2 (N = 588) explored the direct and indirect predictive role of OSD and OSC on POSI via RC. The OSD and OSC subscales showed good internal consistency and reliability providing reliable instruments. Concerning the mediation analyses, the findings showed that both OSD and OSC predicted POSI. RC only partially mediated the relationship between online communication attitudes and POSI. Therefore, the online communication promotes online intimacy but, concurrently, it might represent a risk factor for psychological outcomes, such as POSI. The study provided novel findings concerning CMC and contributes toward the ongoing debate on possible predictors of POSI.","PeriodicalId":45354,"journal":{"name":"Atlantic Journal of Communication","volume":"11 1","pages":"481 - 497"},"PeriodicalIF":1.4,"publicationDate":"2021-07-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83059001","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-05DOI: 10.1080/15456870.2021.1947285
Maha Bashri, Nazar Zaki
ABSTRACT Alternative media has provided space for the disenfranchised, where counterhegemony and political practice can take place. Social media platforms have allowed for the formation of new communicative space that disrupts power structures and the established flow of information. This has allowed individuals, who share similar values and ideas, to come together in newly formed public spheres. Furthermore, it has allowed for the emergence of a new type of “social” journalist, who can rally and mobilize audiences around issues beyond the confines of the virtual world. The following study is based on a network analysis of Shaun King’s mobilization of followers on Twitter (August 11–13, 2017) after the Unite the Right rally in Charlottesville, Virginia.
{"title":"#Allhandsondeck Shaun King and unite the right rally: mobilization and the networked social journalist","authors":"Maha Bashri, Nazar Zaki","doi":"10.1080/15456870.2021.1947285","DOIUrl":"https://doi.org/10.1080/15456870.2021.1947285","url":null,"abstract":"ABSTRACT Alternative media has provided space for the disenfranchised, where counterhegemony and political practice can take place. Social media platforms have allowed for the formation of new communicative space that disrupts power structures and the established flow of information. This has allowed individuals, who share similar values and ideas, to come together in newly formed public spheres. Furthermore, it has allowed for the emergence of a new type of “social” journalist, who can rally and mobilize audiences around issues beyond the confines of the virtual world. The following study is based on a network analysis of Shaun King’s mobilization of followers on Twitter (August 11–13, 2017) after the Unite the Right rally in Charlottesville, Virginia.","PeriodicalId":45354,"journal":{"name":"Atlantic Journal of Communication","volume":"12 1","pages":"292 - 311"},"PeriodicalIF":1.4,"publicationDate":"2021-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78300918","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-05DOI: 10.1080/15456870.2021.1941024
Jeremy Saks
ABSTRACT This study analyzes the effects of customized ratings on individuals’ enjoyment of television shows. The study utilizes an experimental methodology that attempts to mimic that of popular media distribution websites, such as Netflix. The results show that individuals report differing levels of enjoyment depending on the ratings they receive prior to viewing shows in three genres despite the fact that the ratings are randomly assigned. The results and implications are discussed.
{"title":"Effects of customized ratings on user evaluations of streaming television shows","authors":"Jeremy Saks","doi":"10.1080/15456870.2021.1941024","DOIUrl":"https://doi.org/10.1080/15456870.2021.1941024","url":null,"abstract":"ABSTRACT This study analyzes the effects of customized ratings on individuals’ enjoyment of television shows. The study utilizes an experimental methodology that attempts to mimic that of popular media distribution websites, such as Netflix. The results show that individuals report differing levels of enjoyment depending on the ratings they receive prior to viewing shows in three genres despite the fact that the ratings are randomly assigned. The results and implications are discussed.","PeriodicalId":45354,"journal":{"name":"Atlantic Journal of Communication","volume":"192 1","pages":"435 - 449"},"PeriodicalIF":1.4,"publicationDate":"2021-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74423399","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-28DOI: 10.1080/15456870.2021.1936527
Melinda R. Aley, K. Levine
ABSTRACT The influence of celebrities on career aspirations has received little attention in vocational anticipatory socialization research. Two studies examined the potential role of a favorite celebrity or fictional character on emerging adults’ career aspirations and work ethic. Differences in celebrity versus fictional characters were examined. Both homophily and wishful identification predict the influence of celebrities and fictional characters on career aspirations. Additionally, wishfully identifying with celebrities was found to significantly predict participant work ethic.
{"title":"Popular culture at work: how emerging adults’ favorite celebrity can influence future career aspirations and work ethic","authors":"Melinda R. Aley, K. Levine","doi":"10.1080/15456870.2021.1936527","DOIUrl":"https://doi.org/10.1080/15456870.2021.1936527","url":null,"abstract":"ABSTRACT The influence of celebrities on career aspirations has received little attention in vocational anticipatory socialization research. Two studies examined the potential role of a favorite celebrity or fictional character on emerging adults’ career aspirations and work ethic. Differences in celebrity versus fictional characters were examined. Both homophily and wishful identification predict the influence of celebrities and fictional characters on career aspirations. Additionally, wishfully identifying with celebrities was found to significantly predict participant work ethic.","PeriodicalId":45354,"journal":{"name":"Atlantic Journal of Communication","volume":"67 1","pages":"419 - 434"},"PeriodicalIF":1.4,"publicationDate":"2021-06-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89293733","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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