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Seeking empathy or suggesting a solution? Effects of chatbot messages on service failure recovery 寻求同情还是提出解决方案?聊天机器人消息对服务故障恢复的影响
3区 管理学 Q1 Economics, Econometrics and Finance Pub Date : 2023-11-04 DOI: 10.1007/s12525-023-00673-0
Martin Haupt, Anna Rozumowski, Jan Freidank, Alexander Haas
Abstract Chatbots as prominent form of conversational agents are increasingly implemented as a user interface for digital customer-firm interactions on digital platforms and electronic markets, but they often fail to deliver suitable responses to user requests. In turn, individuals are left dissatisfied and turn away from chatbots, which harms successful chatbot implementation and ultimately firm’s service performance. Based on the stereotype content model, this paper explores the impact of two universally usable failure recovery messages as a strategy to preserve users’ post-recovery satisfaction and chatbot re-use intentions. Results of three experiments show that chatbot recovery messages have a positive effect on recovery responses, mediated by different elicited social cognitions. In particular, a solution-oriented message elicits stronger competence evaluations, whereas an empathy-seeking message leads to stronger warmth evaluations. The preference for one of these message types over the other depends on failure attribution and failure frequency. This study provides meaningful insights for chatbot technology developers and marketers seeking to understand and improve customer experience with digital conversational agents in a cost-effective way.
聊天机器人作为一种重要的会话代理形式,越来越多地被用作数字平台和电子市场上客户与公司互动的用户界面,但它们往往无法对用户的请求做出适当的响应。反过来,个人不满意并远离聊天机器人,这损害了聊天机器人的成功实施,最终损害了公司的服务绩效。基于刻板印象内容模型,本文探讨了两种普遍可用的故障恢复消息作为保持用户恢复后满意度和聊天机器人重用意图的策略的影响。三个实验结果表明,聊天机器人恢复信息对恢复反应有积极的影响,这种影响是由不同的社会认知介导的。特别是,以解决方案为导向的信息会引起更强的能力评价,而寻求共情的信息会导致更强的温暖评价。对其中一种消息类型的偏好取决于故障归属和故障频率。这项研究为聊天机器人技术开发者和营销人员提供了有意义的见解,他们希望以经济有效的方式了解和改善数字会话代理的客户体验。
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引用次数: 0
Challenges of IT freelancers on digital labor platforms: A topic model approach IT自由职业者在数字劳动平台上的挑战:主题模型方法
3区 管理学 Q1 Economics, Econometrics and Finance Pub Date : 2023-10-23 DOI: 10.1007/s12525-023-00675-y
Lisa Gussek, Alex Grabbe, Manuel Wiesche
Abstract Freelancers working on digital labor platforms have to deal with many challenges. IT freelancers should be considered separately due to special characteristics such as high skill level or collaborative nature of IT work. Through a Latent Dirichlet Allocation analysis of 2804 forum posts with over 20,000 comments from IT freelancers and additional qualitative analysis, we assign themes to each identified topic, cluster them into aggregated dimensions, and illustrate the interrelationships in a model of IT freelancing. Thus, we examine the challenges of IT freelancers and synthesize them. We extend the challenges of online freelancing already outlined in the literature and identify four IT-specific challenges for IT freelancers. Therefore, we improve our understanding of how IT work is performed on digital labor platforms and which particular aspects should be considered in future research. Furthermore, we highlight implications for practitioners, i.e., IT freelancers on the one hand and platform owners on the other hand.
在数字劳动平台上工作的自由职业者必须应对许多挑战。由于IT工作的高技能水平或协作性质等特殊特征,应单独考虑IT自由职业者。通过对来自IT自由职业者的2804个论坛帖子的潜在狄利克雷分配分析和额外的定性分析,我们为每个确定的主题分配主题,将它们聚类到聚合维度中,并说明IT自由职业者模型中的相互关系。因此,我们研究了IT自由职业者的挑战并综合了它们。我们扩展了已经在文献中概述的在线自由职业的挑战,并确定了IT自由职业者面临的四个IT特定挑战。因此,我们提高了对IT工作如何在数字劳动力平台上执行的理解,以及在未来的研究中应该考虑哪些特定方面。此外,我们强调了对从业者的影响,即一方面是IT自由职业者,另一方面是平台所有者。
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引用次数: 0
Babbling through social media: A cross-country study mapping out social networks using eWOM intentions 通过社交媒体胡言乱语:一项利用eom意图绘制社交网络的跨国研究
3区 管理学 Q1 Economics, Econometrics and Finance Pub Date : 2023-10-23 DOI: 10.1007/s12525-023-00678-9
Zulal Isler, Meltem Kiygi-Calli, Maryam El Oraiby
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引用次数: 0
Exploring the academic development trace and theme evolution in Cross-Border Electronic Commerce 探讨跨境电子商务的学术发展轨迹和主题演变
3区 管理学 Q1 Economics, Econometrics and Finance Pub Date : 2023-10-13 DOI: 10.1007/s12525-023-00676-x
Xiaorong He, Tong Ye, Dejian Yu
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引用次数: 0
Sanitizing data for analysis: Designing systems for data understanding 为分析清理数据:为数据理解设计系统
3区 管理学 Q1 Economics, Econometrics and Finance Pub Date : 2023-10-09 DOI: 10.1007/s12525-023-00677-w
Joshua Holstein, Max Schemmer, Johannes Jakubik, Michael Vössing, Gerhard Satzger
Abstract As organizations accumulate vast amounts of data for analysis, a significant challenge remains in fully understanding these datasets to extract accurate information and generate real-world impact. Particularly, the high dimensionality of datasets and the lack of sufficient documentation, specifically the provision of metadata, often limit the potential to exploit the full value of data via analytical methods. To address these issues, this study proposes a hybrid approach to metadata generation, that leverages both the in-depth knowledge of domain experts and the scalability of automated processes. The approach centers on two key design principles—semanticization and contextualization—to facilitate the understanding of high-dimensional datasets. A real-world case study conducted at a leading pharmaceutical company validates the effectiveness of this approach, demonstrating improved collaboration and knowledge sharing among users. By addressing the challenges in metadata generation, this research contributes significantly toward empowering organizations to make more effective, data-driven decisions.
随着组织积累了大量用于分析的数据,充分理解这些数据集以提取准确信息并产生实际影响仍然是一个重大挑战。特别是,数据集的高维性和缺乏足够的文件,特别是元数据的提供,往往限制了通过分析方法充分利用数据价值的潜力。为了解决这些问题,本研究提出了一种混合的元数据生成方法,利用领域专家的深入知识和自动化过程的可扩展性。该方法以两个关键的设计原则为中心——语义化和上下文化——以促进对高维数据集的理解。在一家领先的制药公司进行的实际案例研究验证了这种方法的有效性,展示了用户之间改进的协作和知识共享。通过解决元数据生成中的挑战,本研究为授权组织做出更有效的数据驱动决策做出了重大贡献。
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引用次数: 1
Unleashing the digital building bricks 释放数字建筑砖块
3区 管理学 Q1 Economics, Econometrics and Finance Pub Date : 2023-10-03 DOI: 10.1007/s12525-023-00666-z
Michel Muschkiet, Tobias Wulfert, Robert Woroch, Gero Strobel, Leonardo Banh
Abstract The increasing online competition, associated changes in customer behaviors, and effects of the pandemic in recent years have led to increasing retail store closures. This development has given rise to a downward spiral in terms of a decreasing attractiveness of local shopping places and a further reduction of stores. Research has recognized that smart services can unleash the potential to compensate for the competitive disadvantages of physical retailers by combining tailored physical and digital offerings to enhance customer-oriented value creation. However, most approaches are limited to in-store services without addressing the wider shopping experience in retail surroundings. Therefore, this paper provides a classification framework for smart services in retail evaluated against 163 use cases, as well as six service archetypes. This work contributes to understanding relevant service design elements and proposes applying the idea of a holistic customer experience to service design in physical retail environments.
近年来,日益激烈的在线竞争、消费者行为的相关变化以及疫情的影响导致越来越多的零售商店关闭。这种发展导致了当地购物场所吸引力下降和商店进一步减少的恶性循环。研究已经认识到,智能服务可以通过结合定制的实体和数字产品来增强以客户为导向的价值创造,从而释放出弥补实体零售商竞争劣势的潜力。然而,大多数方法仅限于店内服务,而没有解决零售环境中更广泛的购物体验。因此,本文为零售业中的智能服务提供了一个分类框架,对163个用例以及6个服务原型进行了评估。这项工作有助于理解相关的服务设计元素,并提出将整体客户体验的理念应用于实体零售环境中的服务设计。
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引用次数: 0
Optimal quality regulation on the online health platform 网络健康平台最优质量监管
3区 管理学 Q1 Economics, Econometrics and Finance Pub Date : 2023-09-23 DOI: 10.1007/s12525-023-00670-3
Jianyue Liu, Zhiqiang Ma
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引用次数: 0
Discovering the evolution of online reviews: A bibliometric review 发现在线评论的演变:一个文献计量学评论
3区 管理学 Q1 Economics, Econometrics and Finance Pub Date : 2023-09-22 DOI: 10.1007/s12525-023-00667-y
Yucheng Zhang, Zhiling Wang, Lin Xiao, Lijun Wang, Pei Huang
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引用次数: 0
“Sorry, too much information”—Designing online review systems that support information search and processing “对不起,信息太多了”——设计支持信息搜索和处理的在线评论系统
IF 8.5 3区 管理学 Q1 Economics, Econometrics and Finance Pub Date : 2023-09-04 DOI: 10.1007/s12525-023-00664-1
Janina Seutter, Kristin Kutzner, Maren Stadtländer, Dennis Kundisch, Ralf Knackstedt
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引用次数: 0
The effects of targeted political advertising on user privacy concerns and digital product acceptance: A preference-based approach 定向政治广告对用户隐私问题和数字产品接受度的影响:基于偏好的方法
IF 8.5 3区 管理学 Q1 Economics, Econometrics and Finance Pub Date : 2023-09-01 DOI: 10.1007/s12525-023-00656-1
Katharina Baum, O. Abramova, Stefan Meißner, Hanna Krasnova
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引用次数: 0
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Electronic Markets
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