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Digitization and Citizens’ Satisfaction with Land Services in Rwanda 数字化与卢旺达公民对土地服务的满意度
Pub Date : 2024-07-26 DOI: 10.47941/jbsm.2126
Edward Kalisa, Mulindwa Anatole
Purpose: The purpose of the study was to examine whether there is a relationship between digitization and service quality of land services and to establish if the relationship is significant. Methodology: The study used a quantitative research approach to collect the data. A probability sampling technique was employed to choose a sample of 2,229 respondents from a population of 47,260 land service customers. A bivariate correlation analysis was conducted for all questions and the Pearson correlation coefficient was statistically significant with a value less than 0.05. Using Cronbach’s Alpha calculation, reliability was tested and produced a value of 0.946 > 0.7 which demonstrates excellent reliability of the tool. An ordinal logistic regression method was applied to model the relationship between one outcome variable and seven predictor variables. Findings: the research findings show that the seven elements of digitization have a significant influence on the satisfaction of customers with land services. The element with the highest influence is the digitization of land services preserves the security of land information effectively (6.555); digitization of land services reduces the cost of land transfer services (6.476); digitization of land services increases quality and consistency in land services provision (6.096); digitization of land transfer services offers easy access to files and information (6.049); digitization of land services minimizes corruption (5.937); digitization of land services reduces human error (5.863) and digitization of land services reduces the time to process land documents (5.745).  Contribution to Theory, Policy, and Practice: Establishing if digitization can measure service quality is a new aspect that the study adds to the body of knowledge. The researchers recommend that digitization be added to the dimensions that measure service quality in ways that take into consideration study contexts
目的:本研究旨在探讨土地服务数字化与服务质量之间是否存在关系,并确定这种关系是否显著。研究方法:研究采用定量研究方法收集数据。研究采用概率抽样技术,从 47 260 名土地服务客户中选出 2 229 名受访者作为样本。对所有问题进行了二元相关分析,皮尔逊相关系数小于 0.05,具有统计学意义。使用 Cronbach's Alpha 计算法对可靠性进行了测试,得出的数值为 0.946 > 0.7,表明该工具具有极佳的可靠性。采用了序数逻辑回归法来模拟一个结果变量与七个预测变量之间的关系。研究结果:研究结果表明,数字化的七个要素对客户对土地服务的满意度有显著影响。影响最大的要素是土地服务数字化有效维护了土地信息的安全性(6.555);土地服务数字化降低了土地流转服务的成本(6.476);土地服务数字化提高了土地服务提供的质量和一致性(6.096);土地转让服务的数字化提供了查阅档案和信息的便利(6.049);土地服务的数字化最大限度地减少了腐败(5.937);土地服务的数字化减少了人为错误(5.863),土地服务的数字化减少了处理土地文件的时间(5.745)。 对理论、政策和实践的贡献:确定数字化能否衡量服务质量是本研究为知识体系增添的一个新方面。研究人员建议将数字化添加到衡量服务质量的维度中,并将研究背景考虑在内。
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引用次数: 0
Assessment of Service Quality Perception Gap between Service Seekers and Service Providers of Land Services in Rwanda 卢旺达土地服务寻求者与服务提供者对服务质量认知差距的评估
Pub Date : 2024-06-04 DOI: 10.47941/jbsm.1955
Edward Kalisa
Purpose: This study aimed to assess the determinants of customer satisfaction from the perspective of service seekers and service providers using SERVQUAL. Methodology: the study employed both quantitative and qualitative research approaches. The survey method was used to collect primary quantitative data. Probability sampling was employed to select both service seekers and service providers. 422 service seekers were randomly selected from a list of 53,158 people. 45 service providers were also randomly selected from 416 land officers. A data collection tool was developed for service seekers and customized for service providers. The validity of the research tool was tested and the results showed a P-value of 0.00. Cronbach’s Alpha calculation was employed to test reliability and resulted in an output of 0.932 > 0.7 which shows excellent reliability. Key informant interviews were also conducted with purposively selected respondents to collect their opinions on service quality to complement the quantitative data. Findings: From the perspective of service seekers, the findings showed that the five service quality dimensions are positive and significant predictors of satisfaction. The data from the service providers show that only empathy is a positive and significant predictor of satisfaction whereas, the other four dimensions are positive but less significant predictors of satisfaction. The study results revealed a discrepancy between service seekers and service providers in the dimensions that predict the satisfaction of customers with land services more than others. Contribution to Theory, Policy, and Practice: Understanding the perception gap allows service providers to adjust their approaches to service delivery design to be more customer-focused. The study also informs policymakers where to focus efforts to enhance the quality of services. The unique aspect that this research puts forward is the comparison of the data from both service seekers and service providers to show similarities or differences in their understanding of which dimensions predict the satisfaction of customers more than others. The study recommends continuous collection of feedback from service seekers to help bridge the perception gap in what predicts satisfaction of service seekers.
目的:本研究旨在从服务寻求者和服务提供者的角度,使用 SERVQUAL 评估客户满意度的决定因素。方法:本研究采用了定量和定性两种研究方法。采用调查法收集主要定量数据。采用概率抽样法同时选择服务寻求者和服务提供者。从 53 158 人的名单中随机抽取了 422 名服务寻求者。此外,还从 416 名土地官员中随机抽取了 45 名服务提供者。为服务寻求者开发了数据收集工具,为服务提供者定制了数据收集工具。对研究工具的有效性进行了测试,结果显示 P 值为 0.00。采用了 Cronbach's Alpha 计算方法来测试可靠性,结果显示 0.932 > 0.7,显示了极佳的可靠性。此外,还对特意挑选的受访者进行了关键信息提供者访谈,以收集他们对服务质量的意见,作为定量数据的补充。研究结果从服务寻求者的角度来看,研究结果表明,五个服务质量维度是预测满意度的积极且重要的因素。来自服务提供者的数据显示,只有同理心是预测满意度的积极且重要的因素,而其他四个维度都是预测满意度的积极但不太重要的因素。研究结果显示,服务寻求者和服务提供者在预测客户对陆地服务满意度的维度上存在差异。对理论、政策和实践的贡献:通过了解认知差距,服务提供者可以调整其服务提供设计方法,使其更加以客户为中心。这项研究还为政策制定者提供了提高服务质量的工作重点。这项研究提出的独特之处在于,通过比较服务寻求者和服务提供者的数据,可以看出他们对哪些方面比其他方面更能预测客户满意度的理解存在异同。研究建议继续收集服务寻求者的反馈意见,以帮助弥合在预测服务寻求者满意度方面的认知差距。
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引用次数: 0
Impact of Service Quality Dimensions on Citizens’ Satisfaction with Land Services in Rwanda. 服务质量维度对卢旺达公民土地服务满意度的影响。
Pub Date : 2024-05-03 DOI: 10.47941/jbsm.1861
Edward Kalisa, Shilpa Jain
Purpose: This study aimed to establish the correlation between service quality dimensions and citizen satisfaction with land transfer services in Rwanda. Methodology: The study employed a mixed research approach; in quantitative research, two two-stage simple random sampling techniques were used to select the sample to be surveyed while key informants were selected purposively from service seekers. Data were gathered from a sample of 422 service seekers who obtained land transfer services from January to December 2019 using a five-item Likert scale. Sixteen (16) key informant interviews were carried out with representatives of service seekers to gather their experience of the service received. A reliability test was conducted and produced a result of 0.932, which is greater than 0.7 indicating excellent reliability of the research tool. Findings: The findings indicate that all five service quality dimensions are positive and significant predictors of customer satisfaction. The predictive power of each of the five service quality dimensions is as follows: responsiveness (B: 3.349, SE: .4755, Exp. (B):28.473: P-value: 0.00<0.05); tangibles (B: 3.267, SE: .4969, Exp. (B): 26.231: P-value: 0.00<0.05); reliability (B: 2.747, SE: .4293, Exp. (B): 15.596: P-value: 0.00<0.05); empathy (B: 2.248, SE: .4362, Exp. (B): 9.467: P-value: 0.00<0.05) and assurance (B: 1.827, SE: .4490, Exp. (B):6.215: P-value: 0.00<0.05). Contribution to Theory, Policy, and Practice: The study established that the five service quality dimensions are significant and positive predictors of satifastcion and recommends that, where resources are limited, institutions should focus more efforts on dimensions (Responsiveness, Tangibles and Reliabiity) that predictor satisfaction more than others. It is also recommended that land service delivery model be redesigned in line with decentralisation policy and to fully digitize land services to ensure that, the time taken to process land transfer services is reduced.
目的:本研究旨在确定卢旺达服务质量维度与公民对土地转让服务满意度之间的相关性。研究方法:本研究采用了混合研究方法;在定量研究中,使用了两种两阶段简单随机抽样技术来选择调查样本,而关键信息提供者则有目的地从服务寻求者中选出。采用五项李克特量表从 2019 年 1 月至 12 月期间获得土地转让服务的 422 名服务寻求者中收集了数据。对服务寻求者代表进行了十六(16)次关键信息提供者访谈,以收集他们对所获服务的体验。进行了可靠性测试,结果为 0.932,大于 0.7,表明研究工具具有极佳的可靠性。研究结果研究结果表明,所有五个服务质量维度对顾客满意度都有积极而显著的预测作用。五个服务质量维度的预测能力如下:响应性(B:3.349,SE:0.4755,Exp:P-值:0.00<0.05);有形性(B:3.267,SE:.4969,Exp:P-值:0.00<0.05);可靠性(B:2.747,SE:.4293,Exp:15.596:P-值:0.00<0.05);移情(B:2.248,SE:.4362,Exp:P-值:0.00<0.05)和保证(B:1.827,SE:.4490,Exp:P-值:0.00<0.05)。对理论、政策和实践的贡献:研究表明,五个服务质量维度对满意度的预测具有显著的正向作用,并建议在资源有限的情况下,机构应将更多精力集中在预测满意度的维度(响应性、切身感受和可靠性)上。此外,还建议根据权力下放政策重新设计土地服务提供模式,并将土地服务完全数字化,以确保缩短处理土地转让服务所需的时间。
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引用次数: 0
Innovation Strategies and Performance of Tea Firms: A Case Study of James Finlay (Kenya) Limited 茶叶公司的创新战略与绩效:詹姆斯-芬利(肯尼亚)有限公司案例研究
Pub Date : 2024-03-22 DOI: 10.47941/jbsm.1739
Lewis Kimutai Cheruiyot, Rose Litunya
Purpose: A business must endeavor to achieve a certain level of economic gain and at the same time improve organizational performance to be able to compete with similar players in the industry. An innovative approach is guaranteed to have a positive and huge influence on realization of organizational improvement. An innovation strategy helps the leadership of an organization to come up with systems that can match their competitive needs. This study purposed to investigate the influence that innovation strategies have on the performance of Tea firms in Kenya. The study aimed to assess the following specific research objectives; to determine the influence of process innovation strategies on the performance of James Finlay Kenya Limited; to establish the influence of product innovation strategies on the performance of James Finlay Kenya Limited; to establish the influence of technological innovation strategies on the performance of James Finlay Kenya Limited; to determine the influence of market innovation strategies on the performance of James Finlay Kenya Limited. Methodology: The study used descriptive research design in tandem with correlational research design. The management, senior and junior staff of four departments at James Finlay (Kenya) Limited that are a total of 150 staff members formed the population size for this study while the sample size was a total of 109 staff. Primary data was collected using a questionnaire. SPSS software was then used to analyze the data because it was appropriate and easy to use in analyzing the responses submitted by respondents. Descriptive and inferential statistics models were used in the research for data analysis and the findings were presented through tables and figures.  Findings: The study ascertained the existence of a positive relationship between innovation strategies and the performance of tea firms in Kenya. Innovation strategies account for 77.4% of the total variance in the tea firms’ performance. Since innovation strategies account for such a huge percentage of the tea firm performance in Kenya, it was recommended that tea firms should utilize Process Innovation, Product Innovation, Technological Innovation, and Market Innovation Strategies in their operations, since this would assure their performance up to 77.4%. Unique contribution to theory, practice and policy: The study thus recommended that tea firms should employ these strategies to ensure their overall improved performance.
目的:企业必须努力实现一定水平的经济收益,同时提高组织绩效,才能与同行业竞争。创新方法保证会对实现组织改进产生积极而巨大的影响。创新战略有助于组织的领导层提出符合其竞争需求的制度。本研究旨在调查创新战略对肯尼亚茶叶公司业绩的影响。研究旨在评估以下具体研究目标:确定流程创新战略对詹姆斯-芬利肯尼亚有限公司绩效的影响;确定产品创新战略对詹姆斯-芬利肯尼亚有限公司绩效的影响;确定技术创新战略对詹姆斯-芬利肯尼亚有限公司绩效的影响;确定市场创新战略对詹姆斯-芬利肯尼亚有限公司绩效的影响。研究方法:本研究采用描述性研究设计与相关性研究设计相结合的方法。詹姆斯-芬利(肯尼亚)有限公司四个部门的管理层、高级员工和初级员工共 150 人构成了本研究的总体规模,而样本规模为 109 人。原始数据是通过问卷调查收集的。然后使用 SPSS 软件对数据进行分析,因为该软件在分析受访者提交的答复时非常适合且易于使用。研究中使用了描述性和推论性统计模型进行数据分析,并通过表格和数字展示了研究结果。 研究结果研究确定了创新战略与肯尼亚茶叶企业绩效之间存在正相关关系。创新战略占茶叶公司业绩总差异的 77.4%。由于创新战略在肯尼亚茶叶公司业绩中所占比例如此之大,因此建议茶叶公司在运营中采用流程创新、产品创新、技术创新和市场创新战略,因为这将确保其业绩达到 77.4%。对理论、实践和政策的独特贡献:因此,该研究建议茶叶公司采用这些战略,以确保全面提高业绩。
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引用次数: 0
Impact of Innovation on Adoption of Block Chain Technology with the Moderating Role of Digital Marketing 创新对区块链技术采用的影响及数字营销的调节作用
Pub Date : 2023-11-13 DOI: 10.47941/jbsm.1502
Uroosa Falak, Adeel Raima, Muhammad Bilal
Purpose: This research aims to examine the impact of innovation on blockchain technology adoption within the context of digital marketing. Methodology: A combined qualitative and quantitative approach is employed, with a focus on case studies that use blockchain technology as a lens to assess the influence of innovation on digital marketing. Findings: Our linear regression analysis reveals that while digital marketing contributes to innovation and blockchain adoption, the observed impact is not statistically significant. Unique Contribution to Theory, Practice, and Policy: Given the increasing significance of data security and compliance with regulations like the General Data Protection Regulation (GDPR), it is imperative for digital marketing agencies to prioritize these aspects. By emphasizing these elements, businesses can harness the full potential of blockchain in their advertising strategies.
目的:本研究旨在研究数字营销背景下创新对区块链技术采用的影响。 方法:采用定性和定量相结合的方法,重点关注使用区块链技术作为透镜的案例研究,以评估创新对数字营销的影响。 研究结果:我们的线性回归分析显示,虽然数字营销有助于创新和区块链的采用,但观察到的影响在统计上并不显著。 对理论、实践和政策的独特贡献:鉴于数据安全和遵守《通用数据保护条例》(GDPR)等法规的重要性日益增加,数字营销机构必须优先考虑这些方面。通过强调这些元素,企业可以在广告策略中充分利用区块链的潜力。
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引用次数: 0
The Mediating Effect of Employee Outcomes on the Relationship between Green Human Resource Management Practices and Firm Performance 员工绩效在绿色人力资源管理实践与企业绩效关系中的中介作用
Pub Date : 2023-11-02 DOI: 10.47941/jbsm.1493
Kennedy A. M. Gichira, Catherine K. Kaimenyi, Isaac M. Nkari
Purpose: The purpose of the study was to determine the mediating effect of employee outcomes on the relationship between green human resource management (HRM) practices and the performance of firms listed on the Nairobi Securities Exchange (NSE). The study was anchored on the Guest model of HRM. It was guided by the positivist research philosophy and used a cross-sectional research design.A pilot was done in 12 firms not listed on the NSE. Reliability was ascertained through Cronbach’s coefficient and validity through expert judgement. Methodology: Primary data was collected using a structured questionnaire in a census of all the 62 NSE-listed firms. SPSS software was used to conduct descriptive and inferential statistics including Pearson correlation and simple regression analysis. The presentation of the results was in tables. Findings: The findings revealed an indirect link between green HRM practices and firm performance through employee outcomes. This implies the presence of a mediating effect (total effect minus the direct effect ()) of 0.284. Meaning that employee outcomes partially mediated the relationship between green HRM practices and firm performance. Therefore, the null hypothesis that employee outcomes have no statistically significant mediating effect on the relationship between green HRM practices and firm performance, was rejected. Unique contribution to theory, practice and policy: The study concluded that green employee outcomes (competency, commitment, and empowerment) were present in the listed firms and led to enhanced firm performance. The study validates the Guest model of HRM illustrating that the model is applicable in the study of firm performance. The study recommends that firms should introduce green HRM practices to realise employee outcomes that engrave an eco-culture among employees linked to sustainable performance. Further areas of research are; a study exploring the mediating role of other employment outcomes on the relationship between green HRM practices and firm performance. The study contributes to green HRM research theory and practice and offers a platform for further research by HR students, scholars, and researchers. Finally, the findings would guide Human Resource Managers as they institute green HRM practices in their organisations.
目的:本研究的目的是确定在内罗毕证券交易所(NSE)上市公司绿色人力资源管理(HRM)实践与绩效之间的关系中,员工绩效的中介作用。本研究以人力资源管理的Guest模型为基础。本研究以实证主义研究哲学为指导,采用横断面研究设计。在12家未在印度证券交易所上市的公司中进行了试点。信度通过Cronbach系数确定,效度通过专家判断确定。方法:主要数据收集使用结构化问卷调查在所有62个nse上市公司的普查。采用SPSS软件进行描述性统计和推断性统计,包括Pearson相关和简单回归分析。结果以表格的形式呈现。研究发现:研究结果揭示了绿色人力资源管理实践通过员工成果与公司绩效之间的间接联系。这意味着存在0.284的中介效应(总效应减去直接效应)。这意味着员工成果部分中介绿色人力资源管理实践和企业绩效之间的关系。因此,员工结果对绿色人力资源管理实践与企业绩效之间的关系没有统计上显著的中介作用的零假设被拒绝。对理论、实践和政策的独特贡献:研究得出结论,上市公司存在绿色员工成果(胜任力、承诺和授权),并导致公司绩效的提高。本研究验证了人力资源管理的Guest模型,说明该模型适用于企业绩效的研究。该研究建议,企业应该引入绿色人力资源管理实践,以实现员工成果,在员工中塑造与可持续绩效相关的生态文化。进一步的研究领域是;一项研究探索其他就业结果对绿色人力资源管理实践与企业绩效之间关系的中介作用。本研究为绿色人力资源管理研究理论和实践做出了贡献,并为人力资源学生、学者和研究人员的进一步研究提供了平台。最后,研究结果将指导人力资源管理者在其组织中实施绿色人力资源管理实践。
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引用次数: 0
Impact of Strategic Organisational Resources on Performance of Church Based Saccos in Nairobi County 策略性组织资源对奈洛比县教会Saccos绩效的影响
Pub Date : 2023-11-01 DOI: 10.47941/jbsm.1489
Gertrude Wambui Gitau, Susan K. Lewa
Purpose: The factors impacting the implementation of strategic plans in Nairobi County's church-based SACCOs were the subject of the study. It examined the research on how strategic organizational resources affect an organization's performance. The study's four goals were to ascertain the impact of human resources on church-based SACCO performance, investigate the impact of financial resources on church-based SACCO performance in Nairobi County, establish the impact of intellectual resources on church-based SACCO performance, and ascertain the impact of physical resources on church-based SACCO performance in Nairobi County. Methodology: The 95 management personnel in Nairobi County's church-based SACCOs served as the target group for this research project, which used a descriptive survey methodology using SPSS (Statistical Package for Social Science. A semi-structured questionnaire was used to collect primary data for this investigation, which was collected directly from respondents. Questionnaires were used to collect qualitative data, which was then evaluated using descriptive statistics and represented using percentages, means, and frequencies. The information also was also presented by use of frequency tables .Pilot study was done on 9 companies which is 10% of the sample drawn from Nairobi County. The pilot study's results demonstrated the validity and dependability of the research instruments. The Cronbach's Alpha for each variable was more than 0.7. Descriptive and inferential analysis were used to analyze the data that was collected. In this investigation, a multiple regression model was applied. The predictive ability of the model was assessed using R 2, and its fitness was assessed using the F-statistic. The P-values of each variable at the 0.05 level of significance were used to determine the importance of the research factors in impacting SACCO performance. Findings: The study's findings showed that while strategic human, financial, and physical resources were used to a moderate level, strategic intellectual resources were emphasized to a greater extent. The findings also revealed a positive association between performance and all independent variables, with the exception of strategic human resource, which had a negative correlation. In addition, strategic human, financial, intellectual, and physical resources all had a statistically significant impact in predicting the effectiveness of Nairobi County's church-based SACCOs. The study came to the conclusion that church-based SACCO performance in Nairobi County was significantly influenced by strategic resources. Unique contribution to theory, practice and policy: Based on these findings, the study suggests that CB-SACCO management should place an emphasis on acquiring and optimally configuring strategic resources so that they may use them effectively to maximize performance.
目的:本研究的主题是影响内罗毕县以教会为基础的SACCOs战略计划执行的因素。它考察了关于战略性组织资源如何影响组织绩效的研究。本研究的四个目标是确定人力资源对教会型SACCO绩效的影响,调查财务资源对内罗毕县教会型SACCO绩效的影响,确定智力资源对教会型SACCO绩效的影响,以及确定物质资源对内罗毕县教会型SACCO绩效的影响。 方法:内罗毕县以教会为基础的SACCOs的95名管理人员作为本研究项目的目标群体,该研究项目使用了使用SPSS(社会科学统计软件包)的描述性调查方法。本调查使用半结构化问卷来收集主要数据,这些数据直接从受访者那里收集。问卷调查用于收集定性数据,然后使用描述性统计进行评估,并使用百分比、平均值和频率表示。使用频率表也提供了信息。对9家公司进行了试点研究,占从内罗毕县抽取的样本的10%。初步研究的结果证明了研究工具的有效性和可靠性。每个变量的Cronbach's Alpha均大于0.7。采用描述性和推断性分析对收集到的数据进行分析。本研究采用多元回归模型。采用r2评价模型的预测能力,采用f统计量评价模型的适应度。采用各变量在0.05显著性水平下的p值来确定研究因素对SACCO绩效影响的重要程度。 研究发现:战略人力、财力、物力资源在适度使用的同时,战略智力资源在更大程度上得到了强调。研究结果还揭示了绩效与所有自变量之间的正相关关系,除了战略人力资源,这是负相关的。此外,战略性人力、财政、智力和物质资源在预测内罗毕县以教会为基础的sacco的有效性方面都具有统计上显著的影响。研究得出结论,内罗毕县以教会为基础的SACCO绩效受到战略资源的显著影响。 在理论、实践和政策方面的独特贡献:基于这些发现,本研究建议CB-SACCO管理层应将重点放在获取和优化配置战略资源上,以便他们可以有效地利用这些资源来实现绩效最大化。
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引用次数: 0
Influence of Generic Strategies on Student Attraction by Church Based Schools in Kenya (A Case Study of CITAM Schools) 肯尼亚教会学校一般策略对学生吸引力的影响(以CITAM学校为例)
Pub Date : 2023-11-01 DOI: 10.47941/jbsm.1490
Christine Kithome, Godfry K Makau
Purpose: This study focused on assessing the influence of generic strategies on student attraction by church-based schools in Kenya with a case study of Christ Is the Answer Ministry schools. It is guided by the subsequent definite objectives; to determine the influence of Cost leadership strategy, focus strategy and Differentiation strategy on student attraction by church-based schools in Kenya. Methodology: The study has used descriptive cross-sectional design. The management personnel and teachers were the target population for the exercise which were limited to ten schools owned by CITAM. Primary data was collected using semi-structured questionnaires containing both open ended and close ended questions. The questionnaires were to be administered through a drop and pick method. Qualitative analysis was done on the information collected from the results of the questionnaires. Quantitative analysis includes descriptive statistical technique. Descriptive statistics compliments the use of frequencies, mean and percentages that was summarized and presented using tables, graphs and charts. The data was analysed with the aid of a linear regression model from an SPSS analysis tool. Findings: The study established that differentiation strategy and focus strategy had a positive and influence on student attraction by church based schools in Kenya as shown by beta values of 0.983 and 0.364 and significant values of 0.000 and 0.000 respectively. This bears the implications that increasing aspects either differentiation strategy or focus strategy with one unit results to increase in the levels of on student attraction with respective beta units. Cost leadership strategy on the other hand had a negative influence on student attraction by church based schools in Kenya as shown by a beta value of -0.002. On differentiation strategy, the study recommends prioritizing technological leadership is crucial in creating a modern and innovative learning environment that resonates with the preferences of contemporary students, enhancing customer care should be a central focus for church-based schools to create a supportive and nurturing educational community and expanding market share is essential in reaching a broader audience and establishing the school's unique value proposition within the educational landscape. Unique contribution to theory, practice and policy: On focus strategy, the study recommends, prioritizing targeted market segmentation is essential in catering to the unique needs and preferences of specific student groups, the focus on academic performance should remain a central priority in enhancing student attraction to church-based schools and strategic media advertisements play a crucial role in raising awareness and visibility of the unique educational offerings and values-based learning environment offered by church-based schools.
目的:本研究的重点是评估一般策略对肯尼亚教会学校吸引学生的影响,并以基督是答案事工学校为例进行研究。它以随后的明确目标为指导;确定成本领先战略、重点战略和差异化战略对肯尼亚教会学校吸引学生的影响。 方法:本研究采用描述性横断面设计。管理人员和教师是演习的目标人群,仅限于CITAM旗下的十所学校。主要数据收集使用半结构化问卷,包括开放式和封闭式问题。调查问卷将通过丢取法进行管理。对从问卷调查结果中收集的信息进行定性分析。定量分析包括描述性统计技术。描述性统计补充了频率、平均值和百分比的使用,这些使用表格、图形和图表进行总结和呈现。数据采用SPSS分析工具的线性回归模型进行分析。 研究发现:差异化策略和聚焦策略对肯尼亚教会学校吸引学生具有正向影响,贝塔值分别为0.983和0.364,显著值分别为0.000和0.000。这意味着,增加方面,无论是差异化战略或重点战略与一个单位的结果增加学生的吸引力水平与各自的贝塔单位。另一方面,成本领先战略对肯尼亚教会学校的学生吸引力有负面影响,贝塔值为-0.002。在差异化战略方面,该研究建议优先考虑技术领先地位,这对于创造符合当代学生偏好的现代创新学习环境至关重要。教会学校应以加强客户关怀为中心,以建立一个支持和培育的教育社区,扩大市场份额对于接触更广泛的受众和建立学校在教育领域的独特价值主张至关重要。 对理论、实践和政策的独特贡献:在重点战略方面,该研究建议,优先考虑目标市场细分对于满足特定学生群体的独特需求和偏好至关重要,对学习成绩的关注应该仍然是提高对教会学校学生吸引力的重中之重,战略性媒体广告在提高对教会学校独特教育产品和基于价值观的学习环境的认识和可见度方面发挥着至关重要的作用。
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引用次数: 0
Sourcing Strategies and Organizational Performance of Muranga Co-Operative Creameries Kenya 肯尼亚穆兰加合作乳品公司的采购策略与组织绩效
Pub Date : 2023-10-26 DOI: 10.47941/jbsm.1484
Jackson Kiarii Kinuthia, Joyce Amuhaya
Purpose: The general objective of this study was to establish the influence of sourcing strategies on organizational performance of Murang’a Co-operative Creameries in Kenya. Specifically, the study sought to establish the influence of single sourcing strategy, multiple sourcing strategy, delegated sourcing strategy and parallel sourcing strategy on organizational performance of Murang’a Co-operative Creameries in Kenya. The theories anchoring the study comprised of Agency theory, Network Theory and Systems Theory. Methodology: This study utilized a descriptive research design. The target population comprised of Murang’a Co-operative Creameries where the units of observation comprised of employees from human resource department, quality assurance department, production department, maintenance department, sales department and accounts, finance department in Muranga Co-operative Creameries. A total of 76 employees were targeted in the study. Primary data was utilized in the study and collected using semi structured questionnaire that were administered by drop and pick methods. The research used a mixed approach to data analysis. Descriptive analysis involved use of measure of central tendency and standard deviation as a measure of dispersion. Inferential statistics comprised of both correlation and regression analysis. Statistical Package for Social Sciences (SPSS) version 24.0 was used to generate the statistics. The results of the study were presented in form of tables and figures. Findings: The study established that single sourcing strategy, multiple sourcing strategy, delegated sourcing strategy and parallel sourcing strategy bears a positive and significant influence on organizational performance of Murang’a Co-operative Creameries in Kenya. This is shown by beta values of 0.216, 0.549, 0.406 and 0.315 and significant values of 0.011, 0.000, 0.000 and 0.003 respectively. The results implies that increasing the independent variables with one unit results to increase in the levels of organizational performance of Murang’a Co-operative Creameries with the respective beta units. Unique contribution to theory, practice and policy: The study provides recommendation to Murang’a Co-operative Creameries to enhance the levels of sourcing strategies comprising of single sourcing strategy, multiple sourcing strategy, delegated sourcing strategy and parallel sourcing strategy since the practices positively and significantly influences organizational performance.
目的:本研究的总体目标是建立采购策略对肯尼亚Murang 'a合作乳品公司组织绩效的影响。具体而言,本研究试图建立单一采购战略、多重采购战略、委托采购战略和平行采购战略对肯尼亚Murang 'a合作乳品公司组织绩效的影响。本研究的理论基础包括代理理论、网络理论和系统理论。 方法:本研究采用描述性研究设计。目标人群为穆兰加合作乳品厂,观察单位为穆兰加合作乳品厂人力资源部、质保部、生产部、维修部、销售部和会计、财务部门的员工。共有76名员工参与了这项研究。在研究中使用了原始数据,并使用半结构化问卷收集,采用丢弃和挑选方法进行管理。该研究采用混合方法进行数据分析。描述性分析包括使用集中趋势的度量和标准偏差作为离散度的度量。推论统计包括相关分析和回归分析。使用SPSS 24.0版本进行统计。研究结果以表格和图表的形式呈现。 研究发现:单一采购策略、多重采购策略、委托采购策略和平行采购策略对肯尼亚Murang’a合作乳品企业的组织绩效具有显著的正向影响。贝塔值分别为0.216、0.549、0.406和0.315,显著值分别为0.011、0.000、0.000和0.003。结果表明,增加一个单位的自变量会导致慕容阿合作乳品公司的组织绩效水平随着各自的贝塔单位而提高。 对理论、实践和政策的独特贡献:由于采购策略对组织绩效有积极和显著的影响,本研究为Murang 'a合作乳品公司提高采购策略的水平提供了建议,包括单一采购策略、多重采购策略、委托采购策略和并行采购策略。
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引用次数: 0
Effect of Mobile Network Operator Facilitated Digital Credit on the Financial Health of Youth Borrowers in Kibera, Nairobi County, Kenya 移动网络运营商促进数字信贷对肯尼亚内罗毕县基贝拉青年借款人财务健康的影响
Pub Date : 2023-10-12 DOI: 10.47941/jbsm.1470
Mercy Wambui Wachira, Allan Kihara
Purpose: The increased advancements in technological integration within the financial sector has led to development of new credit platforms which improve access to borrowing among the youth. Further, with proliferation of digital lending platforms which provide unsecured loans has led to a debt chokehold among the youth. This has resulted in poor financial health among the youth. The general objective of the study was to analyze the effect of mobile network operator facilitated digital credit on the financial health of youth borrowers in Kibera, Nairobi County, Kenya. Methodology: The study employed a correlational research design. The population of interest for this study was youth borrowers who live and work in Kibera, Nairobi County. The sampling frame for this study was active users of digital credit who are between 18 and 35 years, residing in Kibera. The list was obtained from the Independent Electoral and Boundaries Commission’s (IEBC) voter register for Kibera Ward. A stratified sampling technique was used to select the respondents. The sample size was 399 respondents. Data was collected using structured questionnaires. SPSS was used to aid in the data analysis. A descriptive statistical technique of analysis was used and shall entail the determination of the mean and frequency distribution of the datasets. Further inferential analysis was conducted using both correlation and regression analysis. The data was presented in tables and figures. Findings: The study was able to obtain an 88 percent response rate, signifying high degree of accessibility of the youth in the area. Of these, most were male, while only 107 of the responses were from female respondents. The study established that mobile-facilitated digital credit on youth borrower’s financial health has a positive and significant effect on youth’s financial health. The study concludes that mobile network operator facilitated digital credit has a significant and positive effect on the borrower’s financial health. The study concludes that mobile operator facilitated loans are fast and easily accessible which increases their effectiveness to the user. Unique Contribution to Theory, Policy and Practice: The study recommends that mobile money operators that provide digital loans reduce their operation rates considering they have high interest rates for the small loans they offer. The study also calls for the development of progressive peer to peer regulations that would improve the penetration of these loan devices that have been identified as key to young entrepreneurs.
目的:金融部门内部技术整合的日益进步导致了新的信贷平台的发展,这些平台改善了年轻人的借贷机会。此外,随着提供无抵押贷款的数字借贷平台的激增,导致年轻人的债务窒息。这导致年轻人的财务状况不佳。该研究的总体目标是分析移动网络运营商促进的数字信贷对肯尼亚内罗毕县基贝拉青年借款人财务健康的影响。方法:本研究采用相关研究设计。本研究感兴趣的人群是居住和工作在内罗毕县基贝拉的青年借款人。本研究的抽样框架是居住在基贝拉的年龄在18至35岁之间的数字信贷活跃用户。这份名单是从独立选举和选界委员会基贝拉区选民登记册中取得的。采用分层抽样的方法选择调查对象。样本量为399名受访者。使用结构化问卷收集数据。使用SPSS进行数据分析。使用了描述性统计分析技术,需要确定数据集的平均值和频率分布。采用相关分析和回归分析进行进一步的推理分析。数据以表格和图表的形式呈现。 研究结果:该研究能够获得88%的回复率,这表明该地区青年的可及性很高。其中,大多数是男性,而只有107份回复来自女性。研究发现,移动便利的数字信贷对青年借款人的财务健康有显著的正向影响。研究得出结论,移动网络运营商促进的数字信贷对借款人的财务健康有显著的积极影响。研究得出的结论是,移动运营商便利的贷款是快速和容易获得的,这增加了它们对用户的有效性。 对理论、政策和实践的独特贡献:该研究建议提供数字贷款的移动货币运营商考虑到他们提供的小额贷款的高利率,降低他们的运营利率。该研究还呼吁制定渐进式的p2p监管规定,以提高这些被认为对年轻企业家至关重要的贷款工具的渗透率。
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引用次数: 0
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Journal of business and strategic management
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