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Analisis Kepercayaan pada Modal Sosial Pedagang Etnik Tiu Chiu dan Hokkian di Kawasan Pasar 16 Ilir Kota Palembang 分析巴伦邦市 16 Ilir 市场地区潮族和福建族商贩对社会资本的信任度
Pub Date : 2024-01-23 DOI: 10.47467/reslaj.v6i3.6222
Revi Vereyanthi Wijaya, Y. Yunindyawati, D. Purnama
Chinese traders are one of the many Ethnic Businessmen in Indonesia who have achieved success in various places in Indonesia including in Palembang City, this is inseparable from the Trust capital that has existed for generations. This research aims to analyze trust in the social capital of ethnic Tiu Chiu and Hokkien traders in the 16 Ilir Market Area of Palembang City. This research uses a qualitative method with a descriptive type. The results of this study indicate that trust in social capital has an important role in the progress and sustainability of businesses carried out by ethnic Tiu Chiu and Hokkian in trading, with the trust between fellow Tiu Chiu and Hokkian traders providing opportunities for ethnic Tou Chiu and Hokkian traders to develop. Trust, besides having to be instilled in traders, must also be given to customers so that they continue to trust and always buy goods belonging to ethnic Tiu Chiu and Hokkien traders in the 16 Ilir Market Area of Palembang City.
华商是印尼众多少数民族商人中的一员,他们在印尼各地包括巴伦邦市都取得了成功,这与世代相传的信任资本是分不开的。本研究旨在分析巴伦邦市 16 Ilir 市场区的潮族和福建族商人的社会资本中的信任。本研究采用描述性的定性方法。研究结果表明,社会资本中的信任对刁族和福建族贸易商的业务进展和可持续发展具有重要作用,刁族和福建族贸易商之间的信任为刁族和福建族贸易商提供了发展机会。除了向商贩灌输信任之外,还必须给予顾客信任,这样顾客才会继续信任并始终购买巴伦邦市 16 Ilir 市场地区刁姓和福建姓商贩的商品。
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引用次数: 0
Quality Tourism: Tourism Development and Improvement Strategies In Indonesia’s Super Priority Destinations 优质旅游:印尼超级优先旅游目的地的旅游发展与改进战略
Pub Date : 2024-01-21 DOI: 10.47467/reslaj.v6i3.6211
Tono Mahmudin, Evi Sirait, Nugroho Djati Satmoko, Nina Mistriani, Muhammad Ade Kurnia Harahap
This research aims to determine (1) the potential for quality tourism in Indonesian Super Priority Destinations; and (2) tourism development and improvement strategies in Indonesian Super Priority Destinations through quality tourism. This research is qualitative-descriptive research. The data analysis technique used in this research is SWOT analysis. The results of this research show that (1) the potential of Super Priority Destinations is not only to attract tourists but also to foster a creative economic ecosystem that involves local residents; and (2) the strategy for developing and building quality tourism in Indonesian Super Priority Destinations includes the SO strategy by planning tourism development and improvement through infrastructure improvements and promotions to create quality tourism, the WO strategy by offering the concept of quality tourism in super priority destinations (improving the quality of human resources) , the ST strategy through collaboration with stakeholders supports Quality tourism in Indonesia's super-priority destinations, and the WT strategy evaluates the promotion of super-priority destinations and attracting investors.
本研究旨在确定:(1) 印度尼西亚超级优先目的地的优质旅游潜力;(2) 印度尼西亚超级优先目的地通过优质旅游发展和改善旅游业的战略。本研究为定性描述研究。本研究采用的数据分析技术是 SWOT 分析法。研究结果表明:(1) 超级优先目的地的潜力不仅在于吸引游客,还在于促进当地居民参与的创意经济生态系统;(2) 在印尼超级优先目的地发展和建设优质旅游业的战略包括:SO 战略,即通过改善基础设施和促销活动规划旅游业的发展和改善,以创建优质旅游业;WO 战略,即在超级优先目的地提供优质旅游业的概念(提高人力资源的质量);ST 战略,即通过与利益相关者合作支持印尼超级优先目的地的优质旅游业;WT 战略,即评估超级优先目的地的促销活动和吸引投资者的情况。
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引用次数: 0
Peran Da’I Kamtimbmas dalam Penanggulangan Geng Motor 达伊-卡姆丁布马斯在打击摩托车团伙中的作用
Pub Date : 2024-01-21 DOI: 10.47467/reslaj.v6i3.6216
M. Fadillah, Sahrul Sahrul
The role of a Da'i in Islam holds significant importance in the practice and propagation of the Islamic faith. A Da'i's primary responsibility is to impart teachings to all individuals, with the aim of upholding and preserving Islam, drawing from their own personal experiences in everyday life. The role of a Kamtibmas Da'i in dealing with motorbike gangs is also very important. From the results of an interview with Mr. Syukri who was appointed as the Medan Labuhan Kamtibmas Da'i. In responding to crimes that are rampantly committed by children today, the government and institutions related to children should take the following countermeasures: 1. Raid children who have the potential to become members of motorbike gangs, 2. Hold spiritual shower activities in mosques and mosques. at church every Thursday for children who have been caught by the Medan police, 3. Da'i Kamtibmas also holds outreach activities to the community to overcome motorbike gangs so that they do not develop further.
伊斯兰教 "达伊"(Da'i)在实践和传播伊斯兰信仰方面发挥着重要作用。"达伊 "的主要职责是根据自己在日常生活中的亲身经历,向所有人传授教义,以维护和保存伊斯兰教。卡姆提布玛斯 "达伊 "在对付摩托车团伙方面的作用也非常重要。这是对被任命为棉兰拉布汉 Kamtibmas Da'i 的 Syukri 先生的采访结果。在应对当今猖獗的儿童犯罪时,政府和儿童相关机构应采取以下对策:1.2. 每周四在清真寺和教堂为被棉兰警方抓获的儿童举办心灵沐浴活动;3. Kamtibmas Da'i 还在社区举办外联活动,以打击摩托车团伙,从而防止其进一步发展。
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引用次数: 0
The Influence of Business Location and Word of Mouth on Purchasing Decisions 企业所在地和口碑对购买决策的影响
Pub Date : 2024-01-19 DOI: 10.47467/reslaj.v6i3.6178
Frans Sudirjo, Catarina Cori Pradnya Paramita, Indri Yani, M. Marjuki, Eva Yuniarti Utami
A strategic business location that is close to the target market is one of the factors that researchers believe can influence consumer purchasing decisions. This close location will make consumers decide to purchase, be satisfied, and communicate with other consumers to encourage enthusiastic other consumers to share purchasing decisions with producers who have sales points in strategic locations. Therefore, this research aims to analyze the influence of business location and word of mouth on consumer purchasing decisions. This research is quantitative research with an explanatory approach that uses a questionnaire method in collecting data. The questionnaire was distributed to Indomaret and Alfamart consumers spread throughout Indonesia with the criteria of having shopped at least 3 times. The questionnaire contains statements of agree, strongly agree, disagree, strongly disagree, and neither agree nor the same on the 16 question items asked. The result thi research show the Business Location variable can have a positive relationship and a significant influence on Purchasing Decisions because the P-Values value is positive and is below the significance level of 0.036. This is in line with the researcher's statement and the direction of the questionnaire questions above which shows that a strategic business location can increase purchasing decisions because it is easy to reach, close, and does not take a lot of time. Thus, the first researcher's hypothesis and beliefs can be justified and accepted. Apart from that, the results of the second research hypothesis and beliefs also show the same results if the Word of Mouth variable has a positive relationship and a significant influence on Perchase Decision because the P-Values value is positive and is below the 0.05 significance level, namely 0.029. It is reasoned that word of mouth or word of mouth communication between consumers can increase purchasing decisions and enthusiasm between consumers.    Keywords: Business Location, Word of Mouth, Purchase Decision
研究人员认为,靠近目标市场的战略性商业地点是影响消费者购买决策的因素之一。这种接近目标市场的地理位置会让消费者决定购买、感到满意,并与其他消费者交流,鼓励其他消费者与在战略位置上设有销售点的生产商分享购买决策。因此,本研究旨在分析商业区位和口碑对消费者购买决策的影响。本研究为定量研究,采用解释性方法,使用问卷调查法收集数据。调查问卷发放给印尼各地的 Indomaret 和 Alfamart 消费者,标准是至少购物 3 次。调查问卷包含同意、非常同意、不同意、非常不同意和既不同意也不相同的 16 个问题。研究结果表明,由于 P 值为正且低于 0.036 的显著性水平,因此商业地点变量对采购决策有积极的影响。这与研究者的陈述和上述问卷问题的方向一致,即战略性商业地点可以增加购买决策,因为它容易到达、距离近且不需要花费很多时间。因此,第一个研究者的假设和信念是合理的,可以接受。除此之外,如果口碑变量对购买决策具有正向关系和显著影响,那么第二个研究假设和信念的结果也显示出相同的结果,因为 P 值为正,且低于 0.05 的显著性水平,即 0.029。由此推断,消费者之间的口碑或口碑传播可以提高消费者的购买决策和购买热情。 关键词商业地点、口碑、购买决策
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引用次数: 0
Pengaruh Komitmen kerja, Motivasi Kerja dan Loyalitas Pegawai terhadap Keterlibatan Kerja Pegawai Kantor Dinas Pertanian Kota Denpasar 登巴萨市农业办公室员工的工作承诺、工作动机和员工忠诚度对工作参与度的影响
Pub Date : 2024-01-19 DOI: 10.47467/reslaj.v6i3.6193
Lucky Sintya Rahayuningtyas, M. Fauzan
The objectives of the study are (1) Analyze and explain the effect of work commitment on employee work engagement; (2) Analyze and explain the effect of work motivation on employee work engagement; (3) Analyze and explain the effect of work loyalty on the work involvement of employees of the Denpasar City Agricultural Office. This research is a type of explanatory research, which is testing hypotheses and explaining the influence between variables of hypotheses that have been formulated.  The research sample was 100 employees at the Denpasar City Agriculture Office using the porposive sampling method. The research data was obtained through the distribution of questionnaires through a googleform link to employees of the Denpasar City Agricultural Office, then the data was processed using SPSS version 26. For the purposes of data analysis, instrument tests are carried out by conducting validity tests and Reliability test; Test the model through Test F, and Test determination (R²) and then Test Hypothesis (Test t). The findings of the study are (1) Work Commitment has a positive effect on Work Engagement; (2) Intrinsic Motivation positively affects Work engagement; (3) Employee Loyalty does not affect the Work Involvement of Denpasar City Agricultural Office Employees. Based on the research findings that work involvement is influenced by employee work commitment and intrinsic motivation, employee recruitment must consider the assessment of work commitment and intrinsic motivation of prospective employees.
本研究的目标是:(1)分析和解释工作承诺对员工工作投入的影响;(2)分析和解释工作激励对员工工作投入的影响;(3)分析和解释工作忠诚对登巴萨市农业办公室员工工作投入的影响。本研究属于解释性研究,即检验假设并解释已提出假设的变量之间的影响。 研究样本为登巴萨市农业办公室的 100 名员工,采用的是选择性抽样方法。研究数据是通过谷歌表格链接向登巴萨市农业办公室的员工发放问卷获得的,然后使用 SPSS 26 版本对数据进行处理。为了分析数据,通过有效性测试和可靠性测试对工具进行了检验;通过 F 检验和 R² 检验对模型进行了检验,然后对假设进行了检验(t 检验)。研究结果为:(1)工作承诺对工作参与度有积极影响;(2)内在动机对工作参与度有积极影响;(3)员工忠诚度不影响登巴萨市农业办公室员工的工作参与度。基于工作投入受员工工作承诺和内在动机影响的研究结果,员工招聘必须考虑对未来员工的工作承诺和内在动机进行评估。
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引用次数: 0
Pengaruh Pengetahuan Pajak, Kesadaran Wajib Pajak, Sanksi Pajak, Tarif Pajak dan Kewajiban Moral terhadap Kepatuhan Wajib Pajak Kendaraan Bermotor pada Samsat Kabupaten Tegal 税收知识、纳税人意识、税收制裁、税率和道德义务对 Samsat Tegal Regency 机动车纳税人遵纪守法的影响
Pub Date : 2024-01-19 DOI: 10.47467/reslaj.v6i3.6202
Ibnu Malik Hargiyarto, B. Witono
  ABTRACT This research is quantitative research. Quantitative research is research based on the philosophy of positivism to study certain populations or samples, data collection using research instruments, quantitative or statistical data analysis which aims to test predetermined hypotheses. This quantitative research aims to test the influence of existing variables, namely to test the influence of tax knowledge, taxpayer awareness, tax sanctions, tax rates and moral obligations on motor vehicle taxpayer compliance. The population in this study is motor vehicle taxpayers. registered at the Tegal Regency SAMSAT office. The sample in this study were motor vehicle taxpayers with motorbikes and cars registered at the Tegal Regency SAMSAT office. The sampling technique used is accidental sampling, that is, anyone who accidentally or accidentally meets the researcher can be used as a sample (Sugiyono, 2017). The data used in this research is primary data. According to Narimawati (2008) quoted by Rahadian & Herawati (2018) primary data is data obtained from original sources or first hand. The data collection method in this research is by distributing questionnaires to respondents, namely motor vehicle taxpayers in Tegal Regency. These data were analyzed using SPSS software.  Keywords: Tax Knowledge, Taxpayer Awareness, Tax Sanctions, Tax Rates, Moral Obligations  
摘要 本研究属于定量研究。定量研究是基于实证主义哲学对特定人群或样本进行研究,使用研究工具收集数据,进行定量或统计数据分析,旨在检验预先确定的假设。本定量研究旨在检验现有变量的影响,即检验税收知识、纳税人意识、税收制裁、税率和道德义务对机动车纳税人遵从度的影响。本研究的研究对象是在 Tegal Regency SAMSAT 办事处登记的机动车辆纳税人。本研究的样本是在 Tegal Regency SAMSAT 办事处登记的拥有摩托车和汽车的机动车辆纳税人。使用的抽样技术是意外抽样,即任何意外或偶然遇到研究人员的人都可以作为样本(Sugiyono,2017)。本研究使用的数据为原始数据。根据 Rahadian & Herawati(2018)引用的 Narimawati(2008)的说法,原始数据是从原始来源或第一手资料中获得的数据。本研究的数据收集方法是向受访者(即 Tegal 地区的机动车辆纳税人)发放调查问卷。这些数据使用 SPSS 软件进行分析。 关键词税收知识、纳税人意识、税收制裁、税率、道德义务
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引用次数: 0
The Influence Of Electronic Word Of Mouth On Purchasing Decisions With Customer Reviews As A Moderating Variable 以客户评论为调节变量的电子口碑对购买决策的影响
Pub Date : 2024-01-19 DOI: 10.47467/reslaj.v6i3.6200
Anshar Daud, Nabila Cecilia Marasabessy, Eva Yuniarti Utami, Fatolosa Hulu, Eduar Baene
  ABSTRACT Researchers believe that word of mouth communication carried out online can influence employee purchasing decisions because it can attract the enthusiasm of other consumers and has broad, even infinite boundaries. Apart from that, researchers also believe that this influence will be more significant if it is accompanied by good customer reviews. Therefore, the research aims to analyze the influence of the Electronic-Word of Mouth variable on Purchasing Decisions with Customer Reviews as a moderating variable. This research is quantitative research with an explanatory approach. The data used in this research was distributed using an online questionnaire method to 100 sellers on TikTok and 200 consumers on TikTok with the minimum criteria of having shopped once. The questionnaire contains 14 question items containing statements of agree, strongly agree, normal, disagree, and strongly disagree on a number of questionnaires asked. This data can also be called primary data. The collected data was analyzed using the smart PLS 4.0 analysis tool. The result in this this research show  word of mouth communication using the internet has its own advantages in increasing consumer purchasing decisions due to its wide reach, as informative material for consumers who are not familiar with the product, and increasing consumer enthusiasm. In line with this, the results of the first researcher's hypothesis and beliefs show that the Electronic Word of Mouth variable has a positive relationship and has a significant influence on purchasing decisions because the P-Values value is positive and is below the significance level of 0.05, namely 0.002. The second belief and also the second hypothesis in this research shows that good reviews from consumers can increase the influence of Word of Mouth Communication via the internet on Consumer Purchasing Decisions due to Word of Mouth Communication with quality product information, a comfortable place, and good service. from Consumer Reviews can make that influence even more significant. This can be proven from the results of the second hypothesis which shows the direction of the relationship is positive and the influence is more significant, namely 0.000 below 0.05, which is more significant than direct testing, namely 0.003. Thus, the first and second hypotheses in this research can be proven and accepted.    
ABSTRACT 研究人员认为,在网上进行的口碑传播可以影响员工的购买决策,因为它可以吸引其他消费者的热情,具有广泛甚至无限的边界。除此之外,研究人员还认为,如果伴随着良好的客户评价,这种影响会更加显著。因此,本研究旨在以客户评论为调节变量,分析电子口碑变量对购买决策的影响。本研究为定量研究,采用解释性方法。本研究使用的数据是通过在线问卷调查法向嘀嗒网的 100 名卖家和嘀嗒网的 200 名消费者发放的,最低标准为购物过一次。问卷包含 14 个问题项目,其中有同意、非常同意、正常、不同意和非常不同意的陈述。这些数据也可称为原始数据。收集到的数据使用智能 PLS 4.0 分析工具进行分析。研究结果表明,利用互联网进行口碑传播有其自身的优势,由于其覆盖面广,可以为不熟悉产品的消费者提供信息资料,并提高消费者的购买热情,从而提高消费者的购买决策。据此,研究者的第一个假设和信念的结果显示,电子口碑变量与购买决策有正相关关系,对购买决策有显著影响,因为 P 值为正,且低于显著性水平 0.05,即 0.002。本研究的第二个信念也是第二个假设表明,消费者的好评可以增加通过互联网进行的口碑传播对消费者购买决策的影响,因为口碑传播具有优质的产品信息、舒适的场所和良好的服务。 消费者的好评可以使这种影响更加显著。这一点可以从第二个假设的结果中得到证明,该结果表明关系的方向是正的,影响更加显著,即 0.000 低于 0.05,这比直接检验的结果(即 0.003)更加显著。因此,可以证明并接受本研究的第一和第二项假设。
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引用次数: 0
Religious-Friendly Tourism: Solutions For Increasing And Developing Indonesian Tourism 宗教友好型旅游:提高和发展印尼旅游业的解决方案
Pub Date : 2024-01-19 DOI: 10.47467/reslaj.v6i3.6174
Bambang Irawan, Hartono Hartono, Heru Sudinta
This research aims to determine (1) the potential of religious friendly tourism to increase and develop Indonesian tourism; and (2) strategies to increase and develop Indonesian tourism through religious friendly tourism. The data analysis technique used in this research is SWOT analysis. The results of this research show (1) religious friendly tourism has the potential to increase and develop Indonesian tourism with the diversity of national tourism resources, the public's attention and positive attitude towards the development of halal tourism, as well as Indonesia's position as a destination country for halal tourism investment as a country with a Muslim majority. and (2) Indonesian tourism development strategy based on SWOT analysis consisting of SO strategy through marketing religious-friendly tourism to increase and develop Indonesian tourism, WO strategy through offering religious-friendly tourism concepts for tourists, ST strategy through collaboration with stakeholders to support religious-friendly tourism, and WT strategies through education on the concept of religious-friendly tourism.
本研究旨在确定:(1)宗教友好型旅游业在增加和发展印尼旅游业方面的潜力;(2)通过宗教友好型旅游业增加和发展印尼旅游业的战略。本研究采用的数据分析技术是 SWOT 分析法。研究结果表明:(1)凭借国家旅游资源的多样性、公众对发展清真旅游的关注和积极态度,以及印尼作为穆斯林占多数的国家作为清真旅游投资目的地国的地位,宗教友好型旅游具有增加和发展印尼旅游业的潜力。(2) 基于 SWOT 分析的印尼旅游业发展战略,包括通过营销宗教友好型旅游来增加和发展印尼旅游业的 SO 战略、通过为游客提供宗教友好型旅游概念的 WO 战略、通过与利益相关者合作支持宗教友好型旅游的 ST 战略以及通过宗教友好型旅游概念教育的 WT 战略。
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引用次数: 0
The Effect Of Recruitment On Employee Performance With Selection As A Moderating Variable 以选拔为调节变量,招聘对员工绩效的影响
Pub Date : 2024-01-19 DOI: 10.47467/reslaj.v6i3.6195
Syuryatman Desri, Evi Sirait, Teguh Setiawan Wibowo, Muhammad Eko Abrian Kusuma, Ahmadun Ahmadun
ABSTRACT. Good recruitment carried out by a research company is believed to improve company performance because the human resources produced are not haphazard/high quality, are used to not being influenced by the habits of Collusion, Corruption and Nepotism, are educated, and have high integrity. Of course, this must be supported by good selection and must be implemented by a company so that employee performance can be achieved more easily. This research is quantitative research with an explanatory approach. The data in this research was distributed using an online questionnaire method to employees and a number of HRD PT. As many as 200 employees and 100 HRD are spread across Indonesia, all of which contain statements of agree, strongly agree, disagree, strongly disagree and indifferent. This data can also be called primary data. The result in this research show show a positive relationship and a significant influence on employee performance with a value of 0.031 which is smaller than the significance level of 0.05. Thus the first hypothesis and the researcher's first belief are accepted and can be proven. Not too different from the statement above, if a good recruitment process is accompanied by good results, high employee integrity, employee professionalism and the quality of human resources which will ultimately have an impact on employee performance will be easier to obtain. This can be proven by the results of the third table of Path Coefficients in this research which shows a positive relationship and a more significant influence on employee performance because the P-Values value is positive and has a more significant influence, namely 0.000, which is more significant than the direct test of 0.031. Thus the second hypothesis and second belief in this research can be accepted.    Keywords: Recruitment, Employee Performance, Selection
摘要研究公司进行的良好招聘被认为可以提高公司业绩,因为所产生的人力资源不是杂乱无章的/高素质的,习惯于不受勾结、腐败和任人唯亲等习惯的影响,受过良好的教育,具有高尚的品德。当然,这必须有良好的选拔作为支撑,必须由企业来实施,这样才能更容易实现员工绩效。本研究为定量研究,采用解释性方法。本研究的数据是通过在线问卷调查的方式向员工和一些人力资源开发 PT 发放的。多达 200 名员工和 100 名人力资源开发人员分布在印度尼西亚各地,所有问卷都包含同意、非常同意、不同意、非常不同意和无所谓的陈述。这些数据也可称为原始数据。研究结果表明,"员工绩效 "与 "人力资源开发 "之间存在正相关关系,并且对 "员工绩效 "有显著影响,影响值为 0.031,小于显著性水平 0.05。因此,第一个假设和研究者的第一个信念被接受,可以得到证明。与上述说法相差不大,如果一个好的招聘过程伴随着好的招聘结果,那么员工的高诚信度、员工的职业素养以及最终会对员工绩效产生影响的人力资源质量就会更容易获得。这一点可以从本研究的路径系数第三表的结果得到证明,该表显示了正相关关系,对员工绩效的影响更为显著,因为 P 值为正,影响更为显著,即 0.000,比直接检验的 0.031 更显著。因此,可以接受本研究的第二个假设和第二个信念。 关键词招聘;员工绩效;选拔
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引用次数: 0
The Existence Of The Metaverse Tourism In Indonesia: Between Opportunities And Threats 印度尼西亚元旅游的存在:机遇与威胁并存
Pub Date : 2024-01-15 DOI: 10.47467/reslaj.v6i3.6162
Dyan Triana Putra, Tono Mahmudin, Nyoman Gede, Mas Wiartha, I. Made, Sucipta Adnyana, A. A. Istri, M. Septiviari, Sekolah Tinggi Ilmu, Ekonomi Pariwisata, Indonesia Semarang
This research aims to determine (1) the opportunities and threats of the existence of the metaverse for tourism in Indonesia; and (2) strategy for developing Indonesian tourism through the metaverse. This research is descriptive qualitative research. This research uses a SWOT analysis regarding the existence of the metaverse for Indonesian tourism. The results of this research show that (1) the existence of metaverse tourism related to tourism experiences has the opportunity to make tourist trips more interactive and becomes a threat because it is considered less than optimal, while related to technology (internet access) the existence of metaverse tourism has the opportunity to become an innovation in tourism trends and become a threat because it is not evenly distributed internet access in Indonesia, and related to health, the existence of metaverse tourism has the opportunity to be a solution for people with disabilities because it can be long distances and is a threat due to radiation problems; and (2) Indonesian tourism development strategy based on SWOT analysis consisting of SO strategy through marketing planning for metaverse tourism as a current tourism trend, WO strategy through socializing the use of metaverse in Indonesian tourism by developing a metaverse tourism concept for tourists, ST strategy through collaboration with the Tourism Office and the private sector supports metaverse tourism, and WT strategies through education and promotion of metaverse tourism programs.
本研究旨在确定:(1) 印度尼西亚旅游业面临的元网络机遇和威胁;(2) 通过元网络发展印度尼西亚旅游业的战略。本研究为描述性定性研究。本研究采用了 SWOT 分析法,分析了元网络的存在对印尼旅游业的影响。研究结果表明:(1) 与旅游体验相关的元旅游的存在有机会使游客的旅行更具互动性,但也成为一种威胁,因为它被认为不够理想;与技术(互联网接入)相关的元旅游的存在有机会成为旅游趋势的一种创新,但也成为一种威胁,因为在印尼互联网接入分布不均;与健康相关的元旅游的存在有机会成为残疾人的一种解决方案,因为它可以长途旅行,但也因辐射问题而成为一种威胁;(2) 基于 SWOT 分析的印尼旅游业发展战略,包括:SO 战略(将元旅游作为当前旅游趋势进行营销策划)、WO 战略(通过为游客开发元旅游概念,在印尼旅游业中将元旅游的使用社会化)、ST 战略(与旅游局和私营部门合作,支持元旅游)以及 WT 战略(通过元旅游项目的教育和推广)。
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Reslaj : Religion Education Social Laa Roiba Journal
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