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Navigational efficiency of broad vs. narrow folksonomies 广义与狭义大众分类法的导航效率
D. Helic, Christian Körner, M. Granitzer, M. Strohmaier, C. Trattner
Although many social tagging systems share a common tripartite graph structure, the collaborative processes that are generating these structures can differ significantly. For example, while resources on Delicious are usually tagged by all users who bookmark the web page cnn.com, photos on Flickr are usually tagged just by a single user who uploads the photo. In the literature, this distinction has been described as a distinction between broad vs. narrow folksonomies. This paper sets out to explore navigational differences between broad and narrow folksonomies in social hypertextual systems. We study both kinds of folksonomies on a dataset provided by Mendeley - a collaborative platform where users can annotate and organize scientific articles with tags. Our experiments suggest that broad folksonomies are more useful for navigation, and that the collaborative processes that are generating folksonomies matter qualitatively. Our findings are relevant for system designers and engineers aiming to improve the navigability of social tagging systems.
虽然许多社会标签系统共享一个共同的三方图结构,但产生这些结构的协作过程可能有很大的不同。例如,Delicious上的资源通常由所有为cnn.com网页添加书签的用户标记,而Flickr上的照片通常只由上传照片的单个用户标记。在文献中,这种区别被描述为广义与狭义大众分类法之间的区别。本文旨在探讨社会超文本系统中广义和狭义民俗分类法的导航差异。我们在Mendeley提供的数据集上研究了这两种分类法。Mendeley是一个协作平台,用户可以在这个平台上用标签注释和组织科学文章。我们的实验表明,广泛的大众分类法对导航更有用,而产生大众分类法的协作过程在质量上很重要。我们的发现是相关的系统设计师和工程师旨在提高社会标签系统的可导航性。
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引用次数: 24
Learning user characteristics from social tagging behavior 从社会标签行为中学习用户特征
Karin Schöfegger, Christian Körner, Philipp Singer, M. Granitzer
In social tagging systems the tagging activities of users leave a huge amount of implicit information about them. The users choose tags for the resources they annotate based on their interests, background knowledge, personal opinion and other criteria. Whilst existing research in mining social tagging data mostly focused on gaining a deeper understanding of the user's interests and the emerging structures in those systems, little work has yet been done to use the rich implicit information in tagging activities to unveil to what degree users' tags convey information about their background. The automatic inference of user background information can be used to complete user profiles which in turn supports various recommendation mechanisms. This work illustrates the application of supervised learning mechanisms to analyze a large online corpus of tagged academic literature for extraction of user characteristics from tagging behavior. As a representative example of background characteristics we mine the user's research discipline. Our results show that tags convey rich information that can help designers of those systems to better understand and support their prolific users - users that tag actively - beyond their interests.
在社会标签系统中,用户的标签活动留下了大量关于用户的隐式信息。用户根据他们的兴趣、背景知识、个人观点和其他标准为他们注释的资源选择标签。虽然现有的社会标签数据挖掘研究主要集中在对用户兴趣和这些系统中出现的结构进行更深入的了解,但很少有研究利用标签活动中丰富的隐含信息来揭示用户标签在多大程度上传达了他们的背景信息。用户背景信息的自动推断可以用来完成用户配置文件,从而支持各种推荐机制。这项工作说明了监督学习机制的应用,以分析标记学术文献的大型在线语料库,从标记行为中提取用户特征。作为背景特征的代表性例子,我们挖掘用户的研究学科。我们的研究结果表明,标签传达了丰富的信息,可以帮助这些系统的设计者更好地理解和支持他们的多产用户——积极标记的用户——超越他们的兴趣。
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引用次数: 11
Cheap, easy, and massively effective viral marketing in social networks: truth or fiction? 社交网络中廉价、简单、高效的病毒式营销:是真还是假?
Thang N. Dinh, Dung T. Nguyen, M. Thai
Online social networks (OSNs) have become one of the most effective channels for marketing and advertising. Since users are often influenced by their friends, "word-of-mouth" exchanges so-called viral marketing in social networks can be used to increases product adoption or widely spread content over the network. The common perception of viral marketing about being cheap, easy, and massively effective makes it an ideal replacement of traditional advertising. However, recent studies have revealed that the propagation often fades quickly within only few hops from the sources, counteracting the assumption on the self-perpetuating of influence considered in literature. With only limited influence propagation, is massively reaching customers via viral marketing still affordable? How to economically spend more resources to increase the spreading speed? We investigate the cost-effective massive viral marketing problem, taking into the consideration the limited influence propagation. Both analytical analysis based on power-law network theory and numerical analysis demonstrate that the viral marketing might involve costly seeding. To minimize the seeding cost, we provide mathematical programming to find optimal seeding for medium-size networks and propose VirAds, an efficient algorithm, to tackle the problem on large-scale networks. VirAds guarantees a relative error bound of O(1) from the optimal solutions in power-law networks and outperforms the greedy heuristics which realizes on the degree centrality. Moreover, we also show that, in general, approximating the optimal seeding within a ratio better than O(log n) is unlikely possible.
在线社交网络已经成为最有效的营销和广告渠道之一。由于用户经常受到朋友的影响,“口碑”交换(即社交网络中的病毒式营销)可用于提高产品采用率或在网络上广泛传播内容。人们普遍认为病毒式营销廉价、简单、高效,这使其成为传统广告的理想替代品。然而,最近的研究表明,传播往往在距离源头只有几跳的范围内迅速消失,这与文学中认为的自我延续影响的假设相悖。在影响力传播有限的情况下,通过病毒式营销大规模接触客户是否还负担得起?如何经济地花费更多的资源来提高传播速度?在考虑有限影响传播的前提下,研究了具有成本效益的大规模病毒营销问题。基于幂律网络理论的分析分析和数值分析均表明,病毒式营销可能涉及昂贵的播种。为了使播种成本最小化,我们采用数学规划方法寻找中等规模网络的最优播种,并提出了一种高效的VirAds算法来解决大规模网络上的播种问题。VirAds保证了幂律网络最优解的相对误差限为0(1),并且优于贪婪启发式算法。此外,我们还表明,在一般情况下,在比0 (log n)更好的比率内逼近最优播种是不可能的。
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引用次数: 56
QualityRank: assessing quality of wikipedia articles by mutually evaluating editors and texts QualityRank:通过相互评估编辑和文本来评估维基百科文章的质量
Yumiko Suzuki, Masatoshi Yoshikawa
In this paper, we propose a method to identify high-quality Wikipedia articles by mutually evaluating editors and texts. A major approach for assessing articles using edit history is a text survival ratio based approach. However, the problem is that many high-quality articles are identified as low quality, because many vandals delete high-quality texts, then the survival ratios of high-quality texts are decreased by vandals. Our approach's strongest point is its resistance to vandalism. Using our method, if we calculate text quality values using editor quality values, vandals do not affect any quality values of the other editors, then the accuracy of text quality values should improve. However, the problem is that editor quality values are calculated by text quality values, and text quality values are calculated by editor quality values. To solve this problem, we mutually calculate editor and text quality values until they converge. Using this method, we can calculate a quality value of a text that takes into consideration that of its editors.
在本文中,我们提出了一种通过相互评估编辑和文本来识别高质量维基百科文章的方法。使用编辑历史评估文章的主要方法是基于文本存活率的方法。但问题是,很多高质量的文章被认定为低质量,因为很多破坏者删除了高质量的文本,那么高质量文本的存活率就被破坏者降低了。我们的方法最大的优点是它能抵抗破坏行为。使用我们的方法,如果我们使用编辑器质量值来计算文本质量值,破坏者不会影响其他编辑器的任何质量值,那么文本质量值的准确性应该会提高。然而,问题是编辑器质量值是由文本质量值计算的,而文本质量值是由编辑器质量值计算的。为了解决这个问题,我们相互计算编辑器和文本质量值,直到它们收敛。使用这种方法,我们可以计算文本的质量值,其中考虑了编辑的质量值。
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引用次数: 8
A real-time architecture for detection of diseases using social networks: design, implementation and evaluation 利用社会网络检测疾病的实时架构:设计、实施和评估
Mustafa Sofean, Matthew Smith
In this work we developed a surveillance architecture to detect diseases-related postings in social networks using Twitter as an example for a high-traffic social network. Our real-time architecture uses Twitter streaming API to crawl Twitter messages as they are posted. Data mining techniques have been used to index, extract and classify postings. Finally, we evaluate the performance of the classifier with a dataset of public health postings and also evaluate the run-time performance of whole system with respect to latency and throughput.
在这项工作中,我们开发了一个监测架构来检测社交网络中与疾病相关的帖子,以Twitter为例,作为一个高流量的社交网络。我们的实时架构使用Twitter流API来抓取发布的Twitter消息。数据挖掘技术已被用于对帖子进行索引、提取和分类。最后,我们使用公共卫生发布数据集评估分类器的性能,并评估整个系统在延迟和吞吐量方面的运行时性能。
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引用次数: 20
Graph data partition models for online social networks 在线社交网络的图数据划分模型
Prima Chairunnanda, Simon Forsyth, Khuzaima S. Daudjee
Online social networks have become important vehicles for connecting people for work and leisure. As these networks grow, data that are stored over these networks also grow, and management of these data becomes a challenge. Graph data models are a natural fit for representing online social networks but need to support distribution to allow the associated graph databases to scale while offering acceptable performance. We provide scalability by considering methods for partitioning graph databases and implement one within the Neo4j architecture based on distributing the vertices of the graph. We evaluate its performance in several simple scenarios and demonstrate that it is possible to partition a graph database without incurring significant overhead other than that required by network delays. We identify and discuss several methods to reduce the observed network delays in our prototype.
在线社交网络已经成为人们联系工作和休闲的重要工具。随着这些网络的增长,存储在这些网络上的数据也在增长,这些数据的管理成为一个挑战。图数据模型非常适合表示在线社交网络,但需要支持分布,以允许相关的图数据库进行扩展,同时提供可接受的性能。我们通过考虑划分图数据库的方法来提供可伸缩性,并在Neo4j架构中基于分布图的顶点实现一个可伸缩性。我们在几个简单的场景中评估了它的性能,并证明了除了网络延迟所需的开销之外,在不产生重大开销的情况下对图数据库进行分区是可能的。我们确定并讨论了几种方法来减少我们的原型中观察到的网络延迟。
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引用次数: 4
TrustSplit: usable confidentiality for social network messaging TrustSplit:用于社交网络消息传递的可用机密性
S. Fahl, M. Harbach, T. Muders, Matthew Smith
It is well known that online social networking sites (OSNs) such as Facebook pose risks to their users' privacy. OSNs store vast amounts of users' private data and activities and therefore subject the user to the risk of undesired disclosure. The regular non tech-savvy Facebook user either has little awareness of his privacy needs or is not willing or capable to invest much extra effort into securing his online activities. In this paper, we present a non-disruptive and easy to-use service that helps to protect users' most private information, namely their private messages and chats against the OSN provider itself and external adversaries. Our novel Confidentiality as a Service paradigm was designed with usability and non-obtrusiveness in mind and requires little to no additional knowledge on the part of the users. The simplicity of the service is achieved through a novel trust splitting approach integrated into the Confidentiality as a Service paradigm. To show the feasibility of our approach we present a fully-working prototype for Facebook and an initial usability study. All of the participating subjects completed the study successfully without any problems or errors and only required three minutes on average for the entire installation and setup procedure.
众所周知,像Facebook这样的在线社交网站会给用户的隐私带来风险。osn存储了大量用户的私人数据和活动,因此使用户面临不希望被披露的风险。一般不懂技术的Facebook用户要么很少意识到自己的隐私需求,要么不愿意或没有能力投入更多额外的精力来保护自己的在线活动。在本文中,我们提供了一种非破坏性且易于使用的服务,有助于保护用户的最私人信息,即他们的私人消息和聊天记录免受OSN提供商本身和外部对手的攻击。我们新颖的机密性即服务范式在设计时考虑了可用性和非突兀性,并且几乎不需要用户的额外知识。服务的简单性是通过集成到保密性即服务范例中的新颖信任分离方法实现的。为了证明我们的方法的可行性,我们展示了一个完整的Facebook原型和初步的可用性研究。所有参与者都成功完成了研究,没有任何问题或错误,整个安装和设置过程平均只需要三分钟。
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引用次数: 11
Linked open corpus models, leveraging the semantic web for adaptive hypermedia 链接开放语料库模型,利用语义网自适应超媒体
Ian R. O’Keeffe, A. O'Connor, P. Cass, S. Lawless, V. Wade
Despite the recent interest in extending Adaptive Hypermedia beyond the closed corpus domain and into the open corpus world of the web, many current approaches are limited by their reliance on closed metadata model repositories. The need to produce large quantities of high quality metadata is an expensive task which results in silos of high quality metadata. These silos are often underutilized due to the proprietary nature of the content described by the metadata and the perceived value of the metadata itself. Meanwhile, the Linked Open Data movement is promoting a pragmatic approach to exposing, sharing and connecting pieces of machine-readable data and knowledge on the WWW using an agreed set of best practices. In this paper we identify the potential issues that arise from building personalization systems based on Linked Open Data.
尽管最近有兴趣将自适应超媒体从封闭语料库领域扩展到网络的开放语料库领域,但目前的许多方法都受到依赖封闭元数据模型存储库的限制。生成大量高质量元数据的需求是一项代价高昂的任务,它会导致高质量元数据的孤岛。由于元数据描述的内容的专有性质和元数据本身的感知价值,这些筒仓通常没有得到充分利用。与此同时,关联开放数据运动正在推广一种实用的方法,使用一套商定的最佳实践,在WWW上公开、共享和连接机器可读的数据和知识。在本文中,我们确定了基于关联开放数据构建个性化系统所产生的潜在问题。
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引用次数: 1
Detecting overlapping communities in folksonomies 检测大众分类法中的重叠社区
Abhijnan Chakraborty, Saptarshi Ghosh, Niloy Ganguly
Folksonomies like Delicious and LastFm are modeled as tripartite (user-resource-tag) hypergraphs for studying their network properties. Detecting communities of similar nodes from such networks is a challenging problem. Most existing algorithms for community detection in folksonomies assign unique communities to nodes, whereas in reality, users have multiple topical interests and the same resource is often tagged with semantically different tags. The few attempts to detect overlapping communities work on projections of the hypergraph, which results in significant loss of information contained in the original tripartite structure. We propose the first algorithm to detect overlapping communities in folksonomies using the complete hypergraph structure. Our algorithm converts a hypergraph into its corresponding line-graph, using measures of hyperedge similarity, whereby any community detection algorithm on unipartite graphs can be used to produce overlapping communities in the folksonomy. Through extensive experiments on synthetic as well as real folksonomy data, we demonstrate that the proposed algorithm can detect better community structures as compared to existing state-of-the-art algorithms for folksonomies.
像Delicious和LastFm这样的大众分类法被建模为三方(用户-资源-标签)超图,用于研究它们的网络属性。从这样的网络中检测相似节点的社区是一个具有挑战性的问题。大多数现有的大众分类法社区检测算法为节点分配唯一的社区,而在现实中,用户有多个主题兴趣,同一资源通常被标记为语义上不同的标签。检测重叠社区的少数尝试是在超图的投影上工作的,这导致了原始三方结构中包含的信息的重大损失。我们提出了第一个使用完全超图结构来检测民俗分类中重叠社区的算法。我们的算法使用超边缘相似度度量将超图转换为相应的线形图,因此任何单部图上的社区检测算法都可以用于在大众分类法中产生重叠的社区。通过对合成和真实民俗分类法数据的大量实验,我们证明了与现有的最先进的民俗分类法算法相比,所提出的算法可以检测到更好的社区结构。
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引用次数: 16
Leveraging editor collaboration patterns in wikipedia 利用维基百科中的编辑协作模式
Hoda Sepehri Rad, Aibek Makazhanov, Davood Rafiei, Denilson Barbosa
Predicting the positive or negative attitude of individuals towards each other in a social environment has long been of interest, with applications in many domains. We investigate this problem in the context of the collaborative editing of articles in Wikipedia, showing that there is enough information in the edit history of the articles that can be utilized for predicting the attitude of co-editors. We train a model using a distant supervision approach, by labeling interactions between editors as positive or negative depending on how these editors vote for each other in Wikipedia admin elections. We use the model to predict the attitude among other editors, who have neither run nor voted in an election. We validate our model by assessing its accuracy in the tasks of predicting the results of the actual elections, and identifying controversial articles. Our analysis reveals that the interactions in co-editing articles can accurately predict votes, although there are differences between positive and negative votes. For instance, the accuracy when predicting negative votes substantially increases by considering longer traces of the edit history. As for predicting controversial articles, we show that exploiting positive and negative interactions during the production of an article provides substantial improvements on previous attempts at detecting controversial articles in Wikipedia.
预测个人在社会环境中对彼此的积极或消极态度一直是人们感兴趣的问题,在许多领域都有应用。我们在维基百科文章的协同编辑的背景下研究了这个问题,表明在文章的编辑历史中有足够的信息可以用来预测共同编辑的态度。我们使用远程监督的方法来训练一个模型,通过将编辑之间的互动标记为积极或消极,这取决于这些编辑在维基百科管理员选举中如何相互投票。我们用这个模型来预测其他编辑的态度,他们既没有竞选也没有投票。我们通过评估预测实际选举结果的准确性和识别有争议的文章来验证我们的模型。我们的分析表明,尽管赞成票和反对票之间存在差异,但共同编辑文章中的相互作用可以准确地预测投票。例如,通过考虑更长的编辑历史记录,预测反对票的准确性大大提高。至于预测有争议的文章,我们表明,在一篇文章的制作过程中,利用积极和消极的相互作用,在维基百科中检测有争议的文章的尝试中提供了实质性的改进。
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引用次数: 28
期刊
HT ... : the proceedings of the ... ACM Conference on Hypertext and Social Media. ACM Conference on Hypertext and Social Media
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