Pub Date : 2015-11-16DOI: 10.1007/s40547-015-0059-7
Sharad Borle, Siddharth S. Singh, D. Jain, Ashutosh Patil
{"title":"Analyzing Recurrent Customer Purchases and Unobserved Defections: a Bayesian Data Augmentation Scheme","authors":"Sharad Borle, Siddharth S. Singh, D. Jain, Ashutosh Patil","doi":"10.1007/s40547-015-0059-7","DOIUrl":"https://doi.org/10.1007/s40547-015-0059-7","url":null,"abstract":"","PeriodicalId":132920,"journal":{"name":"Customer Needs and Solutions","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-11-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126258051","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2015-11-09DOI: 10.1007/s40547-015-0060-1
Girish Mallapragada, N. Lahiri, Atul Nerkar
{"title":"Peer Review and Research Impact","authors":"Girish Mallapragada, N. Lahiri, Atul Nerkar","doi":"10.1007/s40547-015-0060-1","DOIUrl":"https://doi.org/10.1007/s40547-015-0060-1","url":null,"abstract":"","PeriodicalId":132920,"journal":{"name":"Customer Needs and Solutions","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116273947","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2015-10-19DOI: 10.1007/s40547-015-0055-y
Rajesh Chandy, Om Narasimhan
{"title":"Millions of Opportunities: An Agenda for Research in Emerging Markets","authors":"Rajesh Chandy, Om Narasimhan","doi":"10.1007/s40547-015-0055-y","DOIUrl":"https://doi.org/10.1007/s40547-015-0055-y","url":null,"abstract":"","PeriodicalId":132920,"journal":{"name":"Customer Needs and Solutions","volume":"2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-10-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128966553","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2015-10-15DOI: 10.1007/s40547-015-0058-8
M. Barone, Karen Page Winterich
{"title":"Does Green Make You Greedy or Does it Make You Go Green? The Influence of Green Color Primes on Consumers’ Promotion Preferences","authors":"M. Barone, Karen Page Winterich","doi":"10.1007/s40547-015-0058-8","DOIUrl":"https://doi.org/10.1007/s40547-015-0058-8","url":null,"abstract":"","PeriodicalId":132920,"journal":{"name":"Customer Needs and Solutions","volume":"37 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120981793","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2015-10-13DOI: 10.1007/s40547-015-0056-x
John Roberts, U. Kayande, R. Srivastava
{"title":"What’s Different About Emerging Markets, and What Does it Mean for Theory and Practice?","authors":"John Roberts, U. Kayande, R. Srivastava","doi":"10.1007/s40547-015-0056-x","DOIUrl":"https://doi.org/10.1007/s40547-015-0056-x","url":null,"abstract":"","PeriodicalId":132920,"journal":{"name":"Customer Needs and Solutions","volume":"40 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-10-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114370135","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2015-10-05DOI: 10.1007/s40547-015-0054-z
A. Pazgal, D. Soberman, R. Thomadsen
{"title":"Maximal or Minimal Differentiation in a Hotelling Market? A Fresh Perspective","authors":"A. Pazgal, D. Soberman, R. Thomadsen","doi":"10.1007/s40547-015-0054-z","DOIUrl":"https://doi.org/10.1007/s40547-015-0054-z","url":null,"abstract":"","PeriodicalId":132920,"journal":{"name":"Customer Needs and Solutions","volume":"80 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-10-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127549371","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2015-08-27DOI: 10.1007/s40547-015-0053-0
O. R. Vila, Sundar G. Bharadwaj, S. C. Bahadir
{"title":"Exploration- and Exploitation-Oriented Marketing Strategies and Sales Growth in Emerging Markets","authors":"O. R. Vila, Sundar G. Bharadwaj, S. C. Bahadir","doi":"10.1007/s40547-015-0053-0","DOIUrl":"https://doi.org/10.1007/s40547-015-0053-0","url":null,"abstract":"","PeriodicalId":132920,"journal":{"name":"Customer Needs and Solutions","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-08-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126453395","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2015-06-24DOI: 10.1007/s40547-015-0052-1
Rajdeep Grewal, G. Lilien
{"title":"Trends in Business Markets","authors":"Rajdeep Grewal, G. Lilien","doi":"10.1007/s40547-015-0052-1","DOIUrl":"https://doi.org/10.1007/s40547-015-0052-1","url":null,"abstract":"","PeriodicalId":132920,"journal":{"name":"Customer Needs and Solutions","volume":"94 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-06-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121072001","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2015-05-21DOI: 10.1007/s40547-015-0051-2
T. A. Poehlman, R. Dhar, J. Bargh
{"title":"Sophisticated by Design: the Nonconscious Influence of Primed Concepts and Atmospheric Variables on Consumer Preferences","authors":"T. A. Poehlman, R. Dhar, J. Bargh","doi":"10.1007/s40547-015-0051-2","DOIUrl":"https://doi.org/10.1007/s40547-015-0051-2","url":null,"abstract":"","PeriodicalId":132920,"journal":{"name":"Customer Needs and Solutions","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2015-05-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126884616","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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