Indonesia is one of the well-known international tourist destinations, one of which is through its culinary diversity. The variety of culinary culture in Indonesia cannot be separated from the historical stories and characteristics of each region. With these peculiarities, Indonesian cuisine must of course receive special attention in the promotion process. In the world of culinary marketing, there is a concept known as gastronomy branding. This concept briefly means doing marketing communication activities about food. Mass media, especially films, can be a channel for mass communication to carry out this gastronomy branding activity. Through its reach, films can convey a gastronomy branding communication message to introduce Indonesian cuisine to a wide audience, both nationally and internationally. One of the Indonesian films that raises the culinary specialties of the archipelago is "Aruna & Her Palate". This research qualitatively, through literature study, will present a representation of gastronomy branding that is shown through the film "Aruna & Her Palate".
印度尼西亚是一个著名的国际旅游目的地，其中一个是通过它的烹饪多样性。印尼饮食文化的多样性离不开各个地区的历史故事和特色。有了这些特点，印尼菜在推广过程中当然要特别注意。在烹饪营销的世界里，有一个概念被称为烹饪品牌。这个概念简单地说就是做关于食品的营销传播活动。大众传媒，尤其是电影，可以成为大众传播的渠道，开展美食品牌化活动。通过它的影响力，电影可以传达美食品牌传播信息，将印尼美食介绍给国内外的广大观众。《阿鲁纳和她的味蕾》(Aruna & Her Palate)是提升这个群岛烹饪特色的印尼电影之一。本研究定性地，通过文献研究，将呈现通过电影“Aruna & Her Palate”展示的美食品牌。
{"title":"REPRESENTATION OF GASTRONOMY BRANDING THROUGH “ARUNA AND HER PALATE” FILM","authors":"Melisa Bunga Altamira","doi":"10.7454/jitps.v7i1.282","DOIUrl":"https://doi.org/10.7454/jitps.v7i1.282","url":null,"abstract":"Indonesia is one of the well-known international tourist destinations, one of which is through its culinary diversity. The variety of culinary culture in Indonesia cannot be separated from the historical stories and characteristics of each region. With these peculiarities, Indonesian cuisine must of course receive special attention in the promotion process. In the world of culinary marketing, there is a concept known as gastronomy branding. This concept briefly means doing marketing communication activities about food. Mass media, especially films, can be a channel for mass communication to carry out this gastronomy branding activity. Through its reach, films can convey a gastronomy branding communication message to introduce Indonesian cuisine to a wide audience, both nationally and internationally. One of the Indonesian films that raises the culinary specialties of the archipelago is \"Aruna & Her Palate\". This research qualitatively, through literature study, will present a representation of gastronomy branding that is shown through the film \"Aruna & Her Palate\".","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129478941","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Music Tourism Potential in Indonesia: Music Festivals and Its Role in City Branding","authors":"","doi":"10.7454/jitps.v7i1.278","DOIUrl":"https://doi.org/10.7454/jitps.v7i1.278","url":null,"abstract":"","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127679581","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The Purpose of this study to determine the efforts that can be made to increase the number of visitors to the Pasar Baru area, Central Jakarta because this area has a lot of tourist attractions that can be managed properly, that can become an attractive attraction in Pasar Baru area and also this area is full supported by the local government, which is always trying to develop tourism potential in Pasar Baru area. The research method used in this research is descriptive qualitative research method. Data collection was done by interview, observation, and literature study. This research activity was held from January - June 2021. Based on the results of research in the field that Pasar Baru area has various kinds of tourist activities that can be enjoyed by tourists such as: shopping, sight seeing, enjoying historical buildings, taking pictures and others. To make Pasar Baru as one of the tourist destinations of choice, the local government already has a planning for the development of the Pasar Baru tourist destination in the form of a revitalization plan for Pasar Baru area. Have to buils a good collaboration from all elements such as: business people, media partners, academics and the public who participate in the development of Pasar Baru Area as a one of favorite tourism destination in Central Jakarta.
{"title":"The Development Of Pasar Baru Area As Tourist Destinations In Central Jakarta","authors":"Almadiva Esperanza Dezury, Anisatul Auliya","doi":"10.7454/jitps.v7i1.277","DOIUrl":"https://doi.org/10.7454/jitps.v7i1.277","url":null,"abstract":"The Purpose of this study to determine the efforts that can be made to increase the number of visitors to the Pasar Baru area, Central Jakarta because this area has a lot of tourist attractions that can be managed properly, that can become an attractive attraction in Pasar Baru area and also this area is full supported by the local government, which is always trying to develop tourism potential in Pasar Baru area. The research method used in this research is descriptive qualitative research method. Data collection was done by interview, observation, and literature study. This research activity was held from January - June 2021. Based on the results of research in the field that Pasar Baru area has various kinds of tourist activities that can be enjoyed by tourists such as: shopping, sight seeing, enjoying historical buildings, taking pictures and others. To make Pasar Baru as one of the tourist destinations of choice, the local government already has a planning for the development of the Pasar Baru tourist destination in the form of a revitalization plan for Pasar Baru area. Have to buils a good collaboration from all elements such as: business people, media partners, academics and the public who participate in the development of Pasar Baru Area as a one of favorite tourism destination in Central Jakarta.","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132236443","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Indonesia as a maritime axis, of course, will not be separated from maritime culture and technology. The maritime axis is a development paradigm needed by maritime-based regions such as Labuan Bajo. Maritime culture should be the original culture of Indonesia, because Indonesia is an archipelagic country. However, the development of tourist villages located on the coast requires a special planning program that is in accordance with the characteristics of the community, geography, and socio-culture so that tourism development is sustainable. This study aims to create a digital-based and sustainable independent tourism village development program. The concept used is sustainable tourism, marine tourism village and through community development to build human capital . The creation of human resource capacity, in this case local communities, who do understand these maritime attitudes and values. By combining the concept of maritime culture and the concept of community development. The results of research for the development of marine tourism villages require an approach with aspects of digitalization technology that can be used as an information center containing the results of internalizing maritime culture with local wisdom and infrastructure facilities to accelerate economic growth. Digitization is used for the community, one of which is fishermen, business actors in the tourism sector and small and medium businesses through digital platforms, so that they can create an information data network in the form of big data as a means ofeconomic digitization infrastructure, and human capital development through human resource development and digital literacy. Products in the form of physical, consisting of arts, culinary arts, building arts (Architecture) and non-physical in the form of norms and values that are in accordance with maritime culture, which then becomes an information attraction both from the tourism element and the implementation of maritime culture which has economic value. for the development of sustainable marine tourism villages.
{"title":"DIGITAL-BASED AND SUSTAINABLE TOURISM VILLAGE DEVELOPMENT PLANNING IN PAPA GARANG VILLAGE, LABUAN BAJO","authors":"Rahmi Setyawati","doi":"10.7454/jitps.v7i1.280","DOIUrl":"https://doi.org/10.7454/jitps.v7i1.280","url":null,"abstract":"Indonesia as a maritime axis, of course, will not be separated from maritime culture and technology. The maritime axis is a development paradigm needed by maritime-based regions such as Labuan Bajo. Maritime culture should be the original culture of Indonesia, because Indonesia is an archipelagic country. However, the development of tourist villages located on the coast requires a special planning program that is in accordance with the characteristics of the community, geography, and socio-culture so that tourism development is sustainable. This study aims to create a digital-based and sustainable independent tourism village development program. The concept used is sustainable tourism, marine tourism village and through community development to build human capital . The creation of human resource capacity, in this case local communities, who do understand these maritime attitudes and values. By combining the concept of maritime culture and the concept of community development. The results of research for the development of marine tourism villages require an approach with aspects of digitalization technology that can be used as an information center containing the results of internalizing maritime culture with local wisdom and infrastructure facilities to accelerate economic growth. Digitization is used for the community, one of which is fishermen, business actors in the tourism sector and small and medium businesses through digital platforms, so that they can create an information data network in the form of big data as a means ofeconomic digitization infrastructure, and human capital development through human resource development and digital literacy. Products in the form of physical, consisting of arts, culinary arts, building arts (Architecture) and non-physical in the form of norms and values that are in accordance with maritime culture, which then becomes an information attraction both from the tourism element and the implementation of maritime culture which has economic value. for the development of sustainable marine tourism villages.","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127222399","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"INTERNSHIP PROGRAM IN COMPANY: CULTURAL LEARNING PROCESS FOR STUDENTS","authors":"","doi":"10.7454/jitps.v7i1.281","DOIUrl":"https://doi.org/10.7454/jitps.v7i1.281","url":null,"abstract":"","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122624511","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PERFORMANCE OF EMPLOYEES IN TOURIST SERVICES AT THE WEST SUMATERA PARK, TAMAN MINI INDONESIA INDAH","authors":"","doi":"10.7454/jitps.v7i1.279","DOIUrl":"https://doi.org/10.7454/jitps.v7i1.279","url":null,"abstract":"","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128701132","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"THE EFFECT OF BLENDED LEARNING METHODS DURING THE COVID 19 PANDEMIC ON STUDENTS OF THE HOSPITALIZATION STUDY PROGRAM","authors":"","doi":"10.7454/jitps.v6i2.275","DOIUrl":"https://doi.org/10.7454/jitps.v6i2.275","url":null,"abstract":"","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-12-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126385607","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"HALAL TOURISM OPPORTUNITIES TO INCREASE TOURIST VISITS IN INDONESIA","authors":"","doi":"10.7454/jitps.v6i2.274","DOIUrl":"https://doi.org/10.7454/jitps.v6i2.274","url":null,"abstract":"","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-12-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129118633","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The tourism sector can be one of the mainstay sectors in the economic growth of the Dieng Plateau. One of the tourism problems in the Dieng Plateau is about accessibility and supporting infrastructure. Even though the existing road infrastructure is quite good, it can be improved again by widening the road access so that even large vehicles can easily cross it and needs to be improved also for other infrastructure such as hotels, restaurants, promotions, and others. The number of folklore or history in the Dieng area is the main factor to attract tourists and is also supported by beautiful natural scenery. To visit this destination, tourists need about 9 - 10 hours from Jakarta / Bogor. Access from the Jati Asih Toll Road, Bekasi to the Weleri Toll Exit Gate can be reached using the Trans Java Toll Road. To go through the Trans Java Toll, drivers have to pay toll fees which are quite expensive. And road users are also required to always prepare enough fuel because the distance between the Rest Areas is quite far. It should also be remembered that motorists who pass this route must remain vigilant and careful and pay attention to the condition of their vehicles because the bumpy road and the many potholes on the Trans Java Toll Road are very prone to traffic accidents. This study aims to analyze the planning for the development of tourism destinations in the Dieng Plateau
{"title":"The Phenomena of Dieng Plateau Tourism Destination Development Planning","authors":"","doi":"10.7454/jitps.v6i2.272","DOIUrl":"https://doi.org/10.7454/jitps.v6i2.272","url":null,"abstract":"The tourism sector can be one of the mainstay sectors in the economic growth of the Dieng Plateau. One of the tourism problems in the Dieng Plateau is about accessibility and supporting infrastructure. Even though the existing road infrastructure is quite good, it can be improved again by widening the road access so that even large vehicles can easily cross it and needs to be improved also for other infrastructure such as hotels, restaurants, promotions, and others. The number of folklore or history in the Dieng area is the main factor to attract tourists and is also supported by beautiful natural scenery. To visit this destination, tourists need about 9 - 10 hours from Jakarta / Bogor. Access from the Jati Asih Toll Road, Bekasi to the Weleri Toll Exit Gate can be reached using the Trans Java Toll Road. To go through the Trans Java Toll, drivers have to pay toll fees which are quite expensive. And road users are also required to always prepare enough fuel because the distance between the Rest Areas is quite far. It should also be remembered that motorists who pass this route must remain vigilant and careful and pay attention to the condition of their vehicles because the bumpy road and the many potholes on the Trans Java Toll Road are very prone to traffic accidents. This study aims to analyze the planning for the development of tourism destinations in the Dieng Plateau","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-12-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129742624","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"POST-PANDEMIC TOURISM, PREPARATION IN TOURISM EDUCATION","authors":"","doi":"10.7454/jitps.v6i2.271","DOIUrl":"https://doi.org/10.7454/jitps.v6i2.271","url":null,"abstract":"","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-12-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133860134","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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