{"title":"Community Empowerment as a Tourist Attraction and Creative Economy Development in Kota Tua Jakarta","authors":"","doi":"10.7454/jitps.v5i2.208","DOIUrl":"https://doi.org/10.7454/jitps.v5i2.208","url":null,"abstract":"","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":"23 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131940928","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"THE APPLICATION OF THE GUIDE CODE OF CONDUCT FOR MUSLIM TOUR LEADER COMMUNITIES DURING THE COVID19 PANDEMIC","authors":"","doi":"10.7454/jitps.v5i2.202","DOIUrl":"https://doi.org/10.7454/jitps.v5i2.202","url":null,"abstract":"","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121497444","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"THE MYTH OF MOUNT PADANG BY COMMUNITY PERSPECTIVE LOCAL AND ITS EFFECT ON THE POWER OF TOURISM ATTRACTIONS","authors":"","doi":"10.7454/jitps.v5i2.201","DOIUrl":"https://doi.org/10.7454/jitps.v5i2.201","url":null,"abstract":"","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":"23 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115743942","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ARTS AND FOLKLOR RESOURCES AS ATTRACTION AND DEVELOPMENT OF INDONESIAN CULTURAL TOURISM","authors":"","doi":"10.7454/jitps.v5i2.231","DOIUrl":"https://doi.org/10.7454/jitps.v5i2.231","url":null,"abstract":"","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":"76 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131814177","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Batu City is one of the tourist cities in Indonesia that has many tourist destinations, so a POSE strategy is needed to promote Batu City tourist destinations. The management of promotional activities is carried out by stakeholders and the Batu City Tourism Office as direct actors who develop and promote tourist destinations. The concepts used are tourism, strategy, marketing, and promotional media. The method used in this research is qualitative, supported by data sources from observations, interviews and literature study. The results of this study indicate that the POSE strategy is carried out through P (paid media), namely, Agropolitan TV (Local TV), Magazines and billboards, O (own media) through the Official Website (www.batukota.go.id), among applications city, calendar of events, while S (social media) via TikTok, YouTube, blog and Instagram. and E (Endoser), namely Tourism Ambassador. The name of the Tourism Ambassador used is Kangmas Nimas Batu City. POSE is carried out in order to promote tourist destinations in Batu City, each party always collaborates and integrates to achieve the same goals, namely to make Batu City a tourism city that can bring in domestic tourists and also foreign tourists. Suggestions for the future always use a new promotional media strategy in order to achieve the goal of developing Batu City tourism in a sustainable manner. Keywords : Implementation, Strategy, Marketing, Media Promotion, POSE
峇都市是印尼旅游城市之一,旅游目的地众多,因此需要一个POSE策略来推广峇都市旅游目的地。促销活动的管理由利益相关者和巴图市旅游局作为开发和推广旅游目的地的直接行动者进行。所使用的概念包括旅游、战略、市场营销和宣传媒体。本研究采用定性方法,数据来源包括观察、访谈和文献研究。本研究结果表明,POSE策略通过P(付费媒体),即Agropolitan TV(地方电视台)、杂志和广告牌,O(自有媒体)通过官方网站(www.batukota.go.id),应用城市、活动日历,S(社交媒体)通过TikTok、YouTube、博客和Instagram来实施。和E (Endoser),即旅游大使。旅游大使的名字是Kangmas Nimas Batu City。POSE是为了推广拔都市的旅游目的地而开展的,各方一直在合作和整合,以实现相同的目标,即使拔都市成为一个既能吸引国内游客又能吸引外国游客的旅游城市。对于未来的建议,始终使用新的宣传媒体策略,以实现Batu市旅游业可持续发展的目标。关键词:实施,战略,营销,媒体推广,POSE
{"title":"POSE STRATEGY AS A MEDIA FOR TOURISM DESTINATION PROMOTION IN BATU CITY, EAST JAVA","authors":"R. Setiawati, Ananda Safira Jasmin","doi":"10.7454/jitps.v5i1.173","DOIUrl":"https://doi.org/10.7454/jitps.v5i1.173","url":null,"abstract":"Batu City is one of the tourist cities in Indonesia that has many tourist destinations, so a POSE strategy is needed to promote Batu City tourist destinations. The management of promotional activities is carried out by stakeholders and the Batu City Tourism Office as direct actors who develop and promote tourist destinations. The concepts used are tourism, strategy, marketing, and promotional media. The method used in this research is qualitative, supported by data sources from observations, interviews and literature study. The results of this study indicate that the POSE strategy is carried out through P (paid media), namely, Agropolitan TV (Local TV), Magazines and billboards, O (own media) through the Official Website (www.batukota.go.id), among applications city, calendar of events, while S (social media) via TikTok, YouTube, blog and Instagram. and E (Endoser), namely Tourism Ambassador. The name of the Tourism Ambassador used is Kangmas Nimas Batu City. POSE is carried out in order to promote tourist destinations in Batu City, each party always collaborates and integrates to achieve the same goals, namely to make Batu City a tourism city that can bring in domestic tourists and also foreign tourists. Suggestions for the future always use a new promotional media strategy in order to achieve the goal of developing Batu City tourism in a sustainable manner. Keywords : Implementation, Strategy, Marketing, Media Promotion, POSE","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123605032","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The central government has designated DKI Jakarta as one of the priority areas for Indonesia's tourism development. One of the tours that is currently being developed is the Jakarta Walking Tour. Therefore, the study of the Jakarta Walking Tour tourism development strategy is interesting to do. Data collection methods used in this study were interviews, observation, and literature study. The results show that the Jakarta Walking Tour development strategy is on the track and has shown the synergy of various Jakarta tourism stakeholders. Currently there are 6 Jakarta Walking Tour routes, but these routes must be continuously developed so that more alternative travel trips can be made. In terms of promotion, it must be further enhanced by using various media so that it is better known by the wider community.
{"title":"THE STRATEGY OF DEVELOPMENT JAKARTA WALKING TOUR","authors":"B. M. Musthofa, M. Arif","doi":"10.7454/jitps.v5i1.170","DOIUrl":"https://doi.org/10.7454/jitps.v5i1.170","url":null,"abstract":"The central government has designated DKI Jakarta as one of the priority areas for Indonesia's tourism development. One of the tours that is currently being developed is the Jakarta Walking Tour. Therefore, the study of the Jakarta Walking Tour tourism development strategy is interesting to do. Data collection methods used in this study were interviews, observation, and literature study. The results show that the Jakarta Walking Tour development strategy is on the track and has shown the synergy of various Jakarta tourism stakeholders. Currently there are 6 Jakarta Walking Tour routes, but these routes must be continuously developed so that more alternative travel trips can be made. In terms of promotion, it must be further enhanced by using various media so that it is better known by the wider community.","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":"11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122918968","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to see whether there is a change in the phenomenon with the presence of the Minister of Tourism from Generation X who has the closest age gap to Generation Z, it aims to see if the election of this millennial minister can increase Generation Z's interest in choosing a career in the tourism sector government, to optimize the demographic bonus in the future. This is a descriptive approach method research. The results of this study indicates that the presence of the Minister of Tourism from Generation X is able to strengthen the relationship between Generation Z Career Options to be State Civil Service in the Tourism Sector, and there are also another findings, which can strengthen and weaken Generation Z's desire to have a career in government
{"title":"GENERATION Z CAREER OPTIONS IN THE GOVERNMENT SECTOR IN THE TOURISM SECTOR WITH THE PRESENCE OF THE GENERATION X MINISTER AS A MODERATING VARIABLE","authors":"Supina","doi":"10.7454/jitps.v5i1.169","DOIUrl":"https://doi.org/10.7454/jitps.v5i1.169","url":null,"abstract":"This study aims to see whether there is a change in the phenomenon with the presence of the Minister of Tourism from Generation X who has the closest age gap to Generation Z, it aims to see if the election of this millennial minister can increase Generation Z's interest in choosing a career in the tourism sector government, to optimize the demographic bonus in the future. This is a descriptive approach method research. The results of this study indicates that the presence of the Minister of Tourism from Generation X is able to strengthen the relationship between Generation Z Career Options to be State Civil Service in the Tourism Sector, and there are also another findings, which can strengthen and weaken Generation Z's desire to have a career in government","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":"33 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129728241","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
There are quite a lot of cultural and educational destinations in Jakarta. One of them is the Jakarta Kite Museum (MLJ) Arts and Folklore. MLJ has a significant task, namely preserving and developing the kite culture, which does not only come from various regions in Indonesia but also from abroad. MLJ has a lot of potential to be further developed as a cultural and educational tourism destination. However, the potential that is owned, such as the number of kite collections that reach 600 san of various unique shapes and sizes as well as several MLJ programs have not been fully developed. The purpose of this study was to examine MLJ folklore and arts as a cultural and educational tourism destination. This research method uses a qualitative research approach with descriptive analysis. The stages of the research are observation, description and interpretation through the folklore art concept approach, cultural tourism concept and museum concept (museology). The results obtained show that MLJ has unique advantages including the attractiveness of collections of various shapes, types and sizes that are presented through the museum activity program and can be one of the attractions of cultural and educational tourism destinations that are beneficial to the community.
{"title":"ARTS AND FOLKLOR OF LAYANG MUSEUMS AS ONE OF THE CULTURAL TOURISM DESTINATIONS AND EDUCATION IN JAKARTA","authors":"Priyanto","doi":"10.7454/jitps.v5i1.171","DOIUrl":"https://doi.org/10.7454/jitps.v5i1.171","url":null,"abstract":"There are quite a lot of cultural and educational destinations in Jakarta. One of them is the Jakarta Kite Museum (MLJ) Arts and Folklore. MLJ has a significant task, namely preserving and developing the kite culture, which does not only come from various regions in Indonesia but also from abroad. MLJ has a lot of potential to be further developed as a cultural and educational tourism destination. However, the potential that is owned, such as the number of kite collections that reach 600 san of various unique shapes and sizes as well as several MLJ programs have not been fully developed. The purpose of this study was to examine MLJ folklore and arts as a cultural and educational tourism destination. This research method uses a qualitative research approach with descriptive analysis. The stages of the research are observation, description and interpretation through the folklore art concept approach, cultural tourism concept and museum concept (museology). The results obtained show that MLJ has unique advantages including the attractiveness of collections of various shapes, types and sizes that are presented through the museum activity program and can be one of the attractions of cultural and educational tourism destinations that are beneficial to the community.","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134050495","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This research aims to find out the role of social media such as Instgaram, Facebook and Website in implementing marketing strategies at Hotel Indonesia Group. Social Media is very helpful for Hotel Indonesia Group to promote therir product, because with social media Hotel Indonesia Group can attract social media users to stay at hotels under the Hotel Indonesia Group. The research method was qualitative methods. All the datas collection technique was carried out by interview and direct observation in the research object. This research was conducted from February 2020 to April 2020. The results of this study that the most popular social media by Hotel Indonesia Group consumers is Instagram. Hotel Indonesia Group manages social media to attract consumers' interest by providing creative and informative contents. From the results of interviews the importance of social media for the promotion of Hotel Indonesia Group is very important because it helps increase the number of potential customers.
本研究旨在找出社交媒体如Instgaram, Facebook和网站在印尼酒店集团实施营销策略中的作用。Social Media对于Hotel Indonesia Group推广他们的产品非常有帮助,因为有了Social Media, Hotel Indonesia Group可以吸引Social Media用户入住Hotel Indonesia Group旗下的酒店。研究方法为定性方法。所有的数据收集方法均采用访谈法和直接观察法对研究对象进行。本研究于2020年2月至2020年4月进行。这项研究的结果表明,印尼酒店集团消费者最受欢迎的社交媒体是Instagram。印尼酒店集团管理社交媒体,通过提供创意和信息丰富的内容来吸引消费者的兴趣。从访谈的结果来看,社交媒体对于印尼酒店集团的推广的重要性是非常重要的,因为它有助于增加潜在客户的数量。
{"title":"THE ROLE OF SOCIAL MEDIA IN THE MARKETING STRATEGY IN THE HOTEL INDONESIA GROUP","authors":"Rifa Annisa, Anisatul Auliya","doi":"10.7454/jitps.v5i1.159","DOIUrl":"https://doi.org/10.7454/jitps.v5i1.159","url":null,"abstract":"This research aims to find out the role of social media such as Instgaram, Facebook and Website in implementing marketing strategies at Hotel Indonesia Group. Social Media is very helpful for Hotel Indonesia Group to promote therir product, because with social media Hotel Indonesia Group can attract social media users to stay at hotels under the Hotel Indonesia Group. The research method was qualitative methods. All the datas collection technique was carried out by interview and direct observation in the research object. This research was conducted from February 2020 to April 2020. The results of this study that the most popular social media by Hotel Indonesia Group consumers is Instagram. Hotel Indonesia Group manages social media to attract consumers' interest by providing creative and informative contents. From the results of interviews the importance of social media for the promotion of Hotel Indonesia Group is very important because it helps increase the number of potential customers.","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128927411","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Students of DIII Hospitality Harapan Bersama Polytechnic inTegal are equipped with a number of productive courses, one of which is the Pastry course, where this course learns from the preparation, manufacturing, serving to storage of bread and cake with standard recipe specifications and company practices. But the knowledge of some students is still very low in the material "Flour" so it is feared that it will affect the readiness in the implementation of pastry practices. The purpose of this study was to determine the level of student knowledge related to the understanding of flour, types of flour, flour function, how to store flour, and use of flour in the material "Flour" for the readiness of pastry practice. The research method use descriptive methods with descriptive statistical analysis. The population is the Hospitality Study Program DIII students, amounting to 35 people. The instrument used in this study is a multiple choice objective test. The results of this study indicate that the level of student knowledge regarding flour material related to understanding, type, function and method of storing flour is quite good criteria and the level of student knowledge regarding flour material related to the use of flour in making pastry products is in good criteria. Suggestions submitted by researchers for pastry lecturers in order to continue to improve students' knowledge competence in flour material by giving assignments in the form of papers on flour material that is still poorly understood.
DIII Hospitality Harapan Bersama Polytechnic integrated的学生将学习许多生产性课程,其中之一是糕点课程,该课程将学习面包和蛋糕的准备、制造、服务和储存,以及标准配方规范和公司实践。但是有些学生对“面粉”这一材料的了解程度还很低,恐怕会影响到在实施糕点实践时的准备程度。本研究旨在了解学生对面粉、面粉的种类、面粉的功能、如何储存面粉、如何在“面粉”材料中使用面粉的相关知识水平,为面点实践做好准备。研究方法采用描述性方法和描述性统计分析。人口是酒店管理研究项目DIII的学生,共计35人。在本研究中使用的工具是一个多项选择客观测试。本研究结果表明,学生对面粉的理解、面粉的种类、面粉的功能和面粉的储存方法等面粉材料的知识水平为良好标准,对面粉在糕点产品中使用的面粉材料的知识水平为良好标准。研究人员为糕点讲师提出的建议,以便继续提高学生对面粉材料的知识能力,以论文的形式布置作业,对面粉材料仍然知之甚少。
{"title":"ANALYSIS OF KNOWLEDGE ABOUT FLOUR FOR READINESS OF PASTRY PRACTICE OF STUDENTS STUDY PROGRAM DIII HOSPITALITY HARAPAN BERSAMA POLYTECHNIC IN TEGAL","authors":"P. Anggraeni, Tantri Adithia Sabrina","doi":"10.7454/jitps.v5i1.157","DOIUrl":"https://doi.org/10.7454/jitps.v5i1.157","url":null,"abstract":"Students of DIII Hospitality Harapan Bersama Polytechnic inTegal are equipped with a number of productive courses, one of which is the Pastry course, where this course learns from the preparation, manufacturing, serving to storage of bread and cake with standard recipe specifications and company practices. But the knowledge of some students is still very low in the material \"Flour\" so it is feared that it will affect the readiness in the implementation of pastry practices. The purpose of this study was to determine the level of student knowledge related to the understanding of flour, types of flour, flour function, how to store flour, and use of flour in the material \"Flour\" for the readiness of pastry practice. The research method use descriptive methods with descriptive statistical analysis. The population is the Hospitality Study Program DIII students, amounting to 35 people. The instrument used in this study is a multiple choice objective test. The results of this study indicate that the level of student knowledge regarding flour material related to understanding, type, function and method of storing flour is quite good criteria and the level of student knowledge regarding flour material related to the use of flour in making pastry products is in good criteria. Suggestions submitted by researchers for pastry lecturers in order to continue to improve students' knowledge competence in flour material by giving assignments in the form of papers on flour material that is still poorly understood.","PeriodicalId":136603,"journal":{"name":"Journal of Indonesia Tourism and Policy Studies","volume":"163 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115410866","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}