Pub Date : 2023-01-30DOI: 10.35829/magisma.v11i1.283
Yunita Dwi Puspita, Widhy Setyowati
Tujuan dalam penelitian ini yaitu untuk mengetahui pengaruh online customer review, online customer rating, dan diskon terhadap keputusan pembelian dan peran kepercayaan konsumen memediasi pengaruh online customer review, online customer rating, dan diskon terhadap keputusan pembelian. Penelitian ini diadakan di Kota Bandung. Kuesioner yang telah sudah diuji validitas dan reliabilitasnya ditujukan kepada 100 orang responden. Cara pengumpulan datanya memakai kuisioner. Sedangkan pengukuran analisis datanya memakai aplikasi SmartPLS. Hasil pengukuran antar variabel t-statistik menghasilkan (1) Online customer review dan diskon berpengaruh positif dan signifikan terhadap kepercayaan konsumen. (2) Online customer rating tidak berpengaruh signifikan terhadap kepercayaan konsumen maupun keputusan pembelian. (3) Online customer review tidak berpengaruh signifikan terhadap keputusan pembelian. (4) Diskon dan kepercayaan konsumen berpengaruh positif dan signifikan terhadap keputusan pembelian. (5) Kepercayaan konsumen signifikan memediasi hubungan online customer review maupun diskon terhadap keputusan pembelian, namun tidak signifikan memediasi hubungan online customer rating terhadap keputusan pembelian.
{"title":"DETERMINAN KEPUTUSAN PEMBELIAN DIMEDIASI KEPERCAYAAN KONSUMEN PADA PENGGUNA APLIKASI GRABFOOD DI KOTA BANDUNG","authors":"Yunita Dwi Puspita, Widhy Setyowati","doi":"10.35829/magisma.v11i1.283","DOIUrl":"https://doi.org/10.35829/magisma.v11i1.283","url":null,"abstract":"Tujuan dalam penelitian ini yaitu untuk mengetahui pengaruh online customer review, online customer rating, dan diskon terhadap keputusan pembelian dan peran kepercayaan konsumen memediasi pengaruh online customer review, online customer rating, dan diskon terhadap keputusan pembelian. Penelitian ini diadakan di Kota Bandung. Kuesioner yang telah sudah diuji validitas dan reliabilitasnya ditujukan kepada 100 orang responden. Cara pengumpulan datanya memakai kuisioner. Sedangkan pengukuran analisis datanya memakai aplikasi SmartPLS. Hasil pengukuran antar variabel t-statistik menghasilkan (1) Online customer review dan diskon berpengaruh positif dan signifikan terhadap kepercayaan konsumen. (2) Online customer rating tidak berpengaruh signifikan terhadap kepercayaan konsumen maupun keputusan pembelian. (3) Online customer review tidak berpengaruh signifikan terhadap keputusan pembelian. (4) Diskon dan kepercayaan konsumen berpengaruh positif dan signifikan terhadap keputusan pembelian. (5) Kepercayaan konsumen signifikan memediasi hubungan online customer review maupun diskon terhadap keputusan pembelian, namun tidak signifikan memediasi hubungan online customer rating terhadap keputusan pembelian.","PeriodicalId":250502,"journal":{"name":"Magisma: Jurnal Ilmiah Ekonomi dan Bisnis","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129157169","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Eksistensi dan peran UMKM diperlukan untuk mengerakkan sektor perekonomian. Peningkatan program jaring pengaman sosial dan literasi keuangan dilakukan pemerintah guna meningkatkan peran tersebut, terutama meningkatkan jumlah UMKM baik berasal dari keluarga dan bukan keluarga. Penelitian ini bertujuan mengukur efek literasi keuangan dan jaring pengaman sosial terhadap peningkatan aktivitas UMKM. Objeknya adalah pelaku Usaha Mikro Kecil dan Menengah (UMKM) khususnya pedagang Batik, yang telah menerima program jaring pengaman sosial dan fasilitas kredit sektor perbankan di Kota Surakarta. Variabel dependennya adalah aktivitas UMKM dilevel rumah tangga, dengan variable independen demografi (jenis pekerjaan dan jenjang pendidikan), indek jaring pengaman sosial, indek literasi keuangan, fasilitas kredit, dan total penjualan. Teknik analisis regresi logitik digunakan untuk menguji hubungan antar variable tersebut. Hasil menunjukkan bahwa tingkat pendidikan dan fasilitas kredit berpengaruh positif signifikan terhadap peningkatan aktivitas UMKM level rumah tangga di Kota Surakarta. Berdasarkan hasil penelitian, peneliti berharap pemerintah daerah dapat mendesain kebijakan untuk meningkatkan aktivitas UMKM level rumah tangga khususnya melalui peningkatan jenjang pendidikan, dan akses kredit ke pelaku UMKM di Kota Surakarta
{"title":"ANALISIS EFEK LITERASI KEUANGAN DAN JARING PENGAMAN SOSIAL TERHADAP AKTIVITAS UMKM DI KOTA SURAKARTA","authors":"Johadi Johadi, Gathot Widyantara, Yanuar Rachmansyah Djoko Waluyo","doi":"10.35829/magisma.v11i1.281","DOIUrl":"https://doi.org/10.35829/magisma.v11i1.281","url":null,"abstract":"Eksistensi dan peran UMKM diperlukan untuk mengerakkan sektor perekonomian. Peningkatan program jaring pengaman sosial dan literasi keuangan dilakukan pemerintah guna meningkatkan peran tersebut, terutama meningkatkan jumlah UMKM baik berasal dari keluarga dan bukan keluarga. Penelitian ini bertujuan mengukur efek literasi keuangan dan jaring pengaman sosial terhadap peningkatan aktivitas UMKM. Objeknya adalah pelaku Usaha Mikro Kecil dan Menengah (UMKM) khususnya pedagang Batik, yang telah menerima program jaring pengaman sosial dan fasilitas kredit sektor perbankan di Kota Surakarta. Variabel dependennya adalah aktivitas UMKM dilevel rumah tangga, dengan variable independen demografi (jenis pekerjaan dan jenjang pendidikan), indek jaring pengaman sosial, indek literasi keuangan, fasilitas kredit, dan total penjualan. Teknik analisis regresi logitik digunakan untuk menguji hubungan antar variable tersebut. Hasil menunjukkan bahwa tingkat pendidikan dan fasilitas kredit berpengaruh positif signifikan terhadap peningkatan aktivitas UMKM level rumah tangga di Kota Surakarta. Berdasarkan hasil penelitian, peneliti berharap pemerintah daerah dapat mendesain kebijakan untuk meningkatkan aktivitas UMKM level rumah tangga khususnya melalui peningkatan jenjang pendidikan, dan akses kredit ke pelaku UMKM di Kota Surakarta","PeriodicalId":250502,"journal":{"name":"Magisma: Jurnal Ilmiah Ekonomi dan Bisnis","volume":"69 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130331302","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-30DOI: 10.35829/magisma.v11i1.282
Reynaldi Aji Prasetya, Yohana Kus Suparwati, R. Kristanto
Pemerintah daerah dituntut agar memiliki kinerja yang berorientasi pada kepentingan masyarakat dan mendorong pemerintah untuk senantiasa tanggap akan tuntutan lingkungannya, dengan berupaya memberikan pelayanan terbaik secara transparan dan berkualitas. Kinerja manajerial merupakan alat penilaian untuk memotivasi aparatur dalam mencapai tujuan organisasi secara efektif dan efisien serta menuntun prilaku aparatur untuk sesuai dengan standar prilaku yang telah ditetapkan oleh organisasi. Penelitian ini bertujuan untuk mengetahui dan menguji pengaruh partisipasi peyusunan anggaran, kejelasan sasaran anggaran, dan akuntabilitas publik terhadap kinerja manajerial pemerintah daerah. Populasi dalam penelitian ini adalah seluruh Organisasi Perangkat Daerah (OPD) di Kabupaten Grobogan. Sampel pada penelitian ini sebanyak 81 responden. Responden terpilih adalah kepala/pimpinan Organisasi Perangkat Daerah (OPD), kepala sub bagian keuangan, kepala sub bagian perencanaan dan evaluasi pada masing-masing Organisasi Perangkat Daerah. Metode pengambilan sampel ini menggunakan purposive sampling. Alat analisis yang digunakan adalah IBM Statistical Package for Sosial Sciences (SPSS) versi 21. Hasil penelitian ini menunjukkan bahwa kejelasan sasaran anggaran, dan akuntabilitas publik berpengaruh positif signifikan terhadap kinerja manajerial pemerintah daerah. Variabel partisipasi penyusunan anggaran tidak berpengaruh terhadap kinerja manajerial pemerintah daerah.
{"title":"PENGARUH PARTISIPASI PENYUSUNAN ANGGARAN, KEJELASAN SASARAN ANGGARAN, DAN AKUNTABILITAS PUBLIK TERHADAP KINERJA MANAJERIAL PEMERINTAH DAERAH (Studi pada Organisasi Perangkat Daerah Kabupaten Grobogan)","authors":"Reynaldi Aji Prasetya, Yohana Kus Suparwati, R. Kristanto","doi":"10.35829/magisma.v11i1.282","DOIUrl":"https://doi.org/10.35829/magisma.v11i1.282","url":null,"abstract":"Pemerintah daerah dituntut agar memiliki kinerja yang berorientasi pada kepentingan masyarakat dan mendorong pemerintah untuk senantiasa tanggap akan tuntutan lingkungannya, dengan berupaya memberikan pelayanan terbaik secara transparan dan berkualitas. Kinerja manajerial merupakan alat penilaian untuk memotivasi aparatur dalam mencapai tujuan organisasi secara efektif dan efisien serta menuntun prilaku aparatur untuk sesuai dengan standar prilaku yang telah ditetapkan oleh organisasi. Penelitian ini bertujuan untuk mengetahui dan menguji pengaruh partisipasi peyusunan anggaran, kejelasan sasaran anggaran, dan akuntabilitas publik terhadap kinerja manajerial pemerintah daerah. Populasi dalam penelitian ini adalah seluruh Organisasi Perangkat Daerah (OPD) di Kabupaten Grobogan. Sampel pada penelitian ini sebanyak 81 responden. Responden terpilih adalah kepala/pimpinan Organisasi Perangkat Daerah (OPD), kepala sub bagian keuangan, kepala sub bagian perencanaan dan evaluasi pada masing-masing Organisasi Perangkat Daerah. Metode pengambilan sampel ini menggunakan purposive sampling. Alat analisis yang digunakan adalah IBM Statistical Package for Sosial Sciences (SPSS) versi 21. Hasil penelitian ini menunjukkan bahwa kejelasan sasaran anggaran, dan akuntabilitas publik berpengaruh positif signifikan terhadap kinerja manajerial pemerintah daerah. Variabel partisipasi penyusunan anggaran tidak berpengaruh terhadap kinerja manajerial pemerintah daerah.","PeriodicalId":250502,"journal":{"name":"Magisma: Jurnal Ilmiah Ekonomi dan Bisnis","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121410020","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-21DOI: 10.35829/magisma.v11i1.272
Rafael Octavianus Byre
Abstrac : The purpose of this study was to determine the satisfaction index of the people of Ende city in services at the PDAM Ende Office. The approaches in this study are qualitative and quantitative approaches. The population in this was 14.624 people. The sample sampling technique used in this study was accidental sampling. The sample in this study was 99 respondents. The types of data used in this study are qualitative data and quantitative data. The data sources used in this study are primary data and secondary data. The data collection techniques used in this study were questionnaires, documentation, and interviews. The data analysis technique carried out in this study is data processing. The result of this study is that average value of the public statisfaction index in PDAM Tirta Kelimutu Ende office services is 2,975 and is categorized as good. Meanwhile, the IKM confection value from services at the PDAM Tirta Kelimutu Office, Ende Regency, was 74,375. The shows that overall the IKM indicator can akready be met because its value falls into the good category.
{"title":"ANALISIS INDEKS KEPUASAN MASYARAKAT TERHADAP PELAYANAN DI KANTOR PERUSAHAAN DAERAH AIR MINUM KABUPATEN ENDE","authors":"Rafael Octavianus Byre","doi":"10.35829/magisma.v11i1.272","DOIUrl":"https://doi.org/10.35829/magisma.v11i1.272","url":null,"abstract":"Abstrac : The purpose of this study was to determine the satisfaction index of the people of Ende city in services at the PDAM Ende Office. The approaches in this study are qualitative and quantitative approaches. The population in this was 14.624 people. The sample sampling technique used in this study was accidental sampling. The sample in this study was 99 respondents. The types of data used in this study are qualitative data and quantitative data. The data sources used in this study are primary data and secondary data. The data collection techniques used in this study were questionnaires, documentation, and interviews. The data analysis technique carried out in this study is data processing. The result of this study is that average value of the public statisfaction index in PDAM Tirta Kelimutu Ende office services is 2,975 and is categorized as good. Meanwhile, the IKM confection value from services at the PDAM Tirta Kelimutu Office, Ende Regency, was 74,375. The shows that overall the IKM indicator can akready be met because its value falls into the good category.","PeriodicalId":250502,"journal":{"name":"Magisma: Jurnal Ilmiah Ekonomi dan Bisnis","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130801502","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-21DOI: 10.35829/magisma.v11i1.276
A. Prasetyo, Adijati Utamingsih, Paulus Wardoyo
The purpose of this study is to understand business strategies in maintaining sales of cargo shipping services for Freight Forwarding companies engaged in exports and imports during the covid 19 pandemic. Facing competition, every freight forwarding company must have the right business strategy in order to maintain sales of its cargo shipping services. most of which experienced a decline during the COVID-19 pandemic. The strategy is designed through a SWOT analysis by knowing the company's internal (IFE) and external (EFE) factors. The research used a descriptive qualitative approach. Data was collected through in-depth interviews with key informants from the management of the freight forwarding company, such as the President Commissioner, Director, Operations Manager, Finance and Accounting Manager, Customer Service and Sales, employees of the Eczema document department and service users. With SWOT analysis in improving cargo delivery services, the company is positioned among Strength-Opportunities by leveraging strengths to seize and take advantage of the greatest opportunities. Through the IE matrix, the company is in a position to grow and develop alternative strategies that can be implemented, namely forward integration, backward integration, horizontal integration, product development, business development, market penetration, and related diversification
{"title":"STRATEGI BISNIS UNTUK MEMPERTAHANKAN PENJUALAN JASA PENGIRIMAN KARGO FREIGHT FORWARDING PADA MASA PANDEMI COVID-19","authors":"A. Prasetyo, Adijati Utamingsih, Paulus Wardoyo","doi":"10.35829/magisma.v11i1.276","DOIUrl":"https://doi.org/10.35829/magisma.v11i1.276","url":null,"abstract":"The purpose of this study is to understand business strategies in maintaining sales of cargo shipping services for Freight Forwarding companies engaged in exports and imports during the covid 19 pandemic. Facing competition, every freight forwarding company must have the right business strategy in order to maintain sales of its cargo shipping services. most of which experienced a decline during the COVID-19 pandemic. The strategy is designed through a SWOT analysis by knowing the company's internal (IFE) and external (EFE) factors. The research used a descriptive qualitative approach. Data was collected through in-depth interviews with key informants from the management of the freight forwarding company, such as the President Commissioner, Director, Operations Manager, Finance and Accounting Manager, Customer Service and Sales, employees of the Eczema document department and service users. With SWOT analysis in improving cargo delivery services, the company is positioned among Strength-Opportunities by leveraging strengths to seize and take advantage of the greatest opportunities. Through the IE matrix, the company is in a position to grow and develop alternative strategies that can be implemented, namely forward integration, backward integration, horizontal integration, product development, business development, market penetration, and related diversification","PeriodicalId":250502,"journal":{"name":"Magisma: Jurnal Ilmiah Ekonomi dan Bisnis","volume":"11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115311414","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-21DOI: 10.35829/magisma.v11i1.271
R. Atmaja, S. Saputro, R. Isnanto, Ari Amir Alkodri
Abstrac : The role of MSMEs in many developing countries such as Indonesia has difficulty in increasing their output because they are unable to compete with online stores. Pricing strategy is a way to maintain the liquidity of a company. Utilization of Information Technology in MSMEs is needed considering the low utilization of Information Technology caused by low understanding of the benefits of Information Technology. Marketing strategies must be applied to small and medium-sized businesses so that their trade turnover remains stable with innovations and new breakthroughs being carried out. The purpose of this study was to determine the effect of pricing strategies, application of technology, and entrepreneurial ability on MSME business performance. The research method was conducted by distributing questionnaires to 110 respondents and using 4 hypotheses. Several tests were conducted including validity test, reliability test, nromality test, multicollinearity test, heteroscedasticity test, coefficient of determination Test, T test and F test. The final result of the study is from the coefficient of determination test has an adjusted R square of 0.602 means that 60.2% of the three variables can explain the variance of business performance variables, for the remaining 39.8% explained other variables. From the calculation of F obtained F count value 56,000 greater than F table 2.69 means that the variable price strategy, application of technology, and entrepreneurial ability have a simultaneous effect on business performance
{"title":"PENINGKATAN KINERJA BISNIS USAHA KECIL DAN MENENGAH DENGAN STRATEGI HARGA, PENERAPAN TEKNOLOGI DAN KEWIRAUSAHAAN","authors":"R. Atmaja, S. Saputro, R. Isnanto, Ari Amir Alkodri","doi":"10.35829/magisma.v11i1.271","DOIUrl":"https://doi.org/10.35829/magisma.v11i1.271","url":null,"abstract":"Abstrac : The role of MSMEs in many developing countries such as Indonesia has difficulty in increasing their output because they are unable to compete with online stores. Pricing strategy is a way to maintain the liquidity of a company. Utilization of Information Technology in MSMEs is needed considering the low utilization of Information Technology caused by low understanding of the benefits of Information Technology. Marketing strategies must be applied to small and medium-sized businesses so that their trade turnover remains stable with innovations and new breakthroughs being carried out. The purpose of this study was to determine the effect of pricing strategies, application of technology, and entrepreneurial ability on MSME business performance. The research method was conducted by distributing questionnaires to 110 respondents and using 4 hypotheses. Several tests were conducted including validity test, reliability test, nromality test, multicollinearity test, heteroscedasticity test, coefficient of determination Test, T test and F test. The final result of the study is from the coefficient of determination test has an adjusted R square of 0.602 means that 60.2% of the three variables can explain the variance of business performance variables, for the remaining 39.8% explained other variables. From the calculation of F obtained F count value 56,000 greater than F table 2.69 means that the variable price strategy, application of technology, and entrepreneurial ability have a simultaneous effect on business performance","PeriodicalId":250502,"journal":{"name":"Magisma: Jurnal Ilmiah Ekonomi dan Bisnis","volume":"32 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128670828","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-21DOI: 10.35829/magisma.v11i1.273
Dina Kharisma, Evi Evi
Abstract : UMKM are one of the important pillars in the national economic sector. UMKM need to be boosted again after the Covid-19 pandemic. One of the things that can be done to encourage the rise of UMKM is by digitizing marketing. The more workers, the greater the number of jobs created. So that UMKM, workers can return to normal and the economy starts to improve. This study aims to determine the marketing mix applied by Wingko Tripe producers. This study used descriptive analysis, interview and observation data collection techniques, and purposive sampling techniques. There are 3 samples in this study (respondents) who are business owners of Wingko Tripe, consumers, and the research team
{"title":"PENERAPAN STRATEGI BAURAN PEMASARAN USAHA PADA WINGKO BABAT PAK SUGITO DI MERBAU - BANYUMANIK","authors":"Dina Kharisma, Evi Evi","doi":"10.35829/magisma.v11i1.273","DOIUrl":"https://doi.org/10.35829/magisma.v11i1.273","url":null,"abstract":"Abstract : UMKM are one of the important pillars in the national economic sector. UMKM need to be boosted again after the Covid-19 pandemic. One of the things that can be done to encourage the rise of UMKM is by digitizing marketing. The more workers, the greater the number of jobs created. So that UMKM, workers can return to normal and the economy starts to improve. This study aims to determine the marketing mix applied by Wingko Tripe producers. This study used descriptive analysis, interview and observation data collection techniques, and purposive sampling techniques. There are 3 samples in this study (respondents) who are business owners of Wingko Tripe, consumers, and the research team","PeriodicalId":250502,"journal":{"name":"Magisma: Jurnal Ilmiah Ekonomi dan Bisnis","volume":"54 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123401419","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-21DOI: 10.35829/magisma.v11i1.275
Yunia Ekowati, Siti Hidayah, Sb. Handayani
Abstract : The purpose of this study was to analyze the effect of self-efficacy and training on employee performance with organizational commitment as a mediating variable. The population in this study were employees of PT. Phapros Tbk Central Java DIY Branch. This study uses purposive sampling, Data processing method using SPSS. The results of hypothesis testing show that self-efficacy has a positive and significant effect on organizational commitment. Training has a positive and significant effect on organizational commitment. Organizational commitment has a positive and significant effect on employee performance. Self-efficacy has a positive and significant effect on employee performance. Training has a positive and significant effect on employee performance. The results of the analysis of mediating variables using the Sobel test, found that organizational commitment can mediate the effect of self-efficacy on employee performance. Organizational commitment can mediate the effect of training on employee performance.
{"title":"PENGARUH EFIKASI DIRI DAN PELATIHAN TERHADAP KINERJA KARYAWAN DENGAN KOMITMEN ORGANISASI SEBAGAI VARIABEL MEDIASI PADA PT. PHAPROS TBK WILAYAH JATENG DIY","authors":"Yunia Ekowati, Siti Hidayah, Sb. Handayani","doi":"10.35829/magisma.v11i1.275","DOIUrl":"https://doi.org/10.35829/magisma.v11i1.275","url":null,"abstract":"Abstract : The purpose of this study was to analyze the effect of self-efficacy and training on employee performance with organizational commitment as a mediating variable. The population in this study were employees of PT. Phapros Tbk Central Java DIY Branch. This study uses purposive sampling, Data processing method using SPSS. The results of hypothesis testing show that self-efficacy has a positive and significant effect on organizational commitment. Training has a positive and significant effect on organizational commitment. Organizational commitment has a positive and significant effect on employee performance. Self-efficacy has a positive and significant effect on employee performance. Training has a positive and significant effect on employee performance. The results of the analysis of mediating variables using the Sobel test, found that organizational commitment can mediate the effect of self-efficacy on employee performance. Organizational commitment can mediate the effect of training on employee performance.","PeriodicalId":250502,"journal":{"name":"Magisma: Jurnal Ilmiah Ekonomi dan Bisnis","volume":"10 3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123606960","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-21DOI: 10.35829/magisma.v11i1.277
Ni Rai Artini, Ngurah Made Novianha Pynatih
Kecamatan Petang adalah salah satu kecamatan di Kabupaten Badung, juga terdapat sub sektor perdagangan. Salah satunya adalah usaha perdagangan pasar tradisional yang dinamakan Pasar Carangsari. Pasar Carangsari adalah salah satu centra pasar yang cukup besar di Kecamatan Petang, Kabupaten Badung. Nama Pasar Carangsari sendiri sudah tidak asing lagi dikalangan masyarakat sekitarnya dan juga banyak pedagang dari berbagai daerah di luar dari Kecamatan Petang. Pasar Carangsari tidak pernah lumpuh akan aktivitas perdagangan, mulai dari pagi hari, hingga sore hari. Penelitian ini dilakukan di Pasar Carangsari, dengan jumlah sampel sebanyak 56 responden. Pengujian Hipotesis menggunakan Teknik Analisis Regresi Linier Berganda. Hasil penelitian menunjukkan bahwa : 1) modal, jam kerja, tenaga kerja dan tingkat pendidikan secara parsial berpengaruh positif dan nyata terhadap pendapatan pedagang di Pasar Tradisional Carangsari, Kecamatan Petang, Kabupaten Badung, 2) modal, jam kerja, tenaga kerja dan tingkat pendidikan secara simultan berpengaruh nyata terhadap pendapatan pedagang di Pasar Tradisional Carangsari, Kecamatan Petang, Kabupaten Badung.
{"title":"ANALISIS VARIABEL YANG MEMPENGARUHI PENDAPATAN PEDAGANG DI PASAR TRADISIONAL CARANGSARI KECAMATAN PETANG KABUPATEN BADUNG","authors":"Ni Rai Artini, Ngurah Made Novianha Pynatih","doi":"10.35829/magisma.v11i1.277","DOIUrl":"https://doi.org/10.35829/magisma.v11i1.277","url":null,"abstract":"Kecamatan Petang adalah salah satu kecamatan di Kabupaten Badung, juga terdapat sub sektor perdagangan. Salah satunya adalah usaha perdagangan pasar tradisional yang dinamakan Pasar Carangsari. Pasar Carangsari adalah salah satu centra pasar yang cukup besar di Kecamatan Petang, Kabupaten Badung. Nama Pasar Carangsari sendiri sudah tidak asing lagi dikalangan masyarakat sekitarnya dan juga banyak pedagang dari berbagai daerah di luar dari Kecamatan Petang. Pasar Carangsari tidak pernah lumpuh akan aktivitas perdagangan, mulai dari pagi hari, hingga sore hari. Penelitian ini dilakukan di Pasar Carangsari, dengan jumlah sampel sebanyak 56 responden. Pengujian Hipotesis menggunakan Teknik Analisis Regresi Linier Berganda. Hasil penelitian menunjukkan bahwa : 1) modal, jam kerja, tenaga kerja dan tingkat pendidikan secara parsial berpengaruh positif dan nyata terhadap pendapatan pedagang di Pasar Tradisional Carangsari, Kecamatan Petang, Kabupaten Badung, 2) modal, jam kerja, tenaga kerja dan tingkat pendidikan secara simultan berpengaruh nyata terhadap pendapatan pedagang di Pasar Tradisional Carangsari, Kecamatan Petang, Kabupaten Badung.","PeriodicalId":250502,"journal":{"name":"Magisma: Jurnal Ilmiah Ekonomi dan Bisnis","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124113459","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-07-26DOI: 10.35829/magisma.v10i2.234
Ernesta Leha, Yustina Paulina Penu, Yohanes Pande, Mansyur Abdul Hamid
The weakening of national economic conditions due to the Covid-19 pandemic has an impact on economic conditions in the regions, including in Ende Regency. Restrictions on community activities have disrupted economic activity in all sectors, including the Micro, Small and Medium Enterprises (MSME) sector. This can be seen in the reduced trading activity at several market in Ende Regency. This study was conducted to find out how much impact the Covid-19 pandemic had on the economy in Ende Regency. The results showed that (1) the economic condition in Ende Regency prior to the Covid-19 Pandemic was sufficiently demonstrated by the low GRDP value of Ende Regency; (2) The Direct Cash Assistance (DCA) policy has an economic impact on the community but it is not yet very effective because there are still many people who do not receive DCA funds even though they meet the criteria as prospective DCA recipients; (3) The impact of the Covid-19 Pandemic on the community is experienced by business actors more than farmers and the biggest impact is on the decline in the income level of MSME actors; (4) Ende Regency's economic sustainability is in a less sustainable status in terms of economic, social and institutional aspects; (5) The dominant variables affecting the economic status of Ende Regency are (1) superior products and limited online marketing; (2) public understanding of the governance that occurs and (3) there is no marketing agency in Ende Regency.
{"title":"Kajian Dampak Pandemi Covid-19 Terhadap Perekonomian Di Kabupaten Ende Dan Strategi Pemulihannya","authors":"Ernesta Leha, Yustina Paulina Penu, Yohanes Pande, Mansyur Abdul Hamid","doi":"10.35829/magisma.v10i2.234","DOIUrl":"https://doi.org/10.35829/magisma.v10i2.234","url":null,"abstract":"The weakening of national economic conditions due to the Covid-19 pandemic has an impact on economic conditions in the regions, including in Ende Regency. Restrictions on community activities have disrupted economic activity in all sectors, including the Micro, Small and Medium Enterprises (MSME) sector. This can be seen in the reduced trading activity at several market in Ende Regency. This study was conducted to find out how much impact the Covid-19 pandemic had on the economy in Ende Regency. The results showed that (1) the economic condition in Ende Regency prior to the Covid-19 Pandemic was sufficiently demonstrated by the low GRDP value of Ende Regency; (2) The Direct Cash Assistance (DCA) policy has an economic impact on the community but it is not yet very effective because there are still many people who do not receive DCA funds even though they meet the criteria as prospective DCA recipients; (3) The impact of the Covid-19 Pandemic on the community is experienced by business actors more than farmers and the biggest impact is on the decline in the income level of MSME actors; (4) Ende Regency's economic sustainability is in a less sustainable status in terms of economic, social and institutional aspects; (5) The dominant variables affecting the economic status of Ende Regency are (1) superior products and limited online marketing; (2) public understanding of the governance that occurs and (3) there is no marketing agency in Ende Regency.","PeriodicalId":250502,"journal":{"name":"Magisma: Jurnal Ilmiah Ekonomi dan Bisnis","volume":"214 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-07-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123009795","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}