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THE ROLE OF BUSINESS INTELLIGENCE IN SOCIAL MEDIA MARKETING AND ITS IMPACT ON FIRM PERFORMANCE 商业智能在社交媒体营销中的作用及其对企业绩效的影响
Pub Date : 2022-12-28 DOI: 10.54489/ijtop.v2i1.165
B. Al Kurdi, M. Alshurideh, Hevron Alshurideh, Anwar Al-Gasaymeh
Social media business intelligence assists business owners achieve more accurate data and assessments of existing and potential customers. Today, the COVID-19 pandemic has disrupted business operations globally, and various governments have implemented policies and grants to facilitate business recovery; however, the initiatives have brought limited success. Therefore, it is essential to adopt social media business intelligence tools that help predict potential sales and analyze key performance indicators through effective virtual data collection. By generating such data, a business will be better equipped to plan on past, present, and future marketing and consumer trends. In addition, business owners can design a personalized dashboard that integrates consumer data from diverse sources to counter competition and understand overall performance. Subsequently, business intelligence tools can facilitate organizing the data into clear visualizations that are easy to understand and interpret. Therefore, a business can respond swiftly to changes, understand the cause of the changes, and mitigate adverse impacts in time.
社交媒体商业智能帮助企业主获得更准确的数据,并对现有和潜在客户进行评估。今天,2019冠状病毒病大流行扰乱了全球的企业运营,各国政府已实施政策和赠款,以促进企业复苏;然而,这些举措带来的成效有限。因此,必须采用社交媒体商业智能工具,通过有效的虚拟数据收集来帮助预测潜在的销售和分析关键绩效指标。通过生成这样的数据,企业将能够更好地规划过去、现在和未来的营销和消费者趋势。此外,企业所有者可以设计一个个性化的仪表板,集成来自不同来源的消费者数据,以应对竞争并了解整体性能。随后,商业智能工具可以帮助将数据组织成易于理解和解释的清晰可视化。因此,企业可以快速响应变化,了解变化的原因,并及时减轻不利影响。
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引用次数: 0
THE IMPACT OF LEADERSHIP STYLES ON WORK FROM HOME (WFH) DURING THE COVID-19 SITUATION 新冠肺炎疫情下领导风格对在家办公的影响
Pub Date : 2022-12-28 DOI: 10.54489/ijtop.v2i1.171
M. Alshurideh, B. Al Kurdi, Hevron Alshurideh, Shireen Alkurdi
It’s been nearly twenty months since the covid-19 pandemic hit the world. More the half the world population have lived through lockdowns. Many shifted to working at home and millions have lost their jobs. While most societies have returned to normal, but we still don’t know the type of effects it has left in our lives be it personal or business. The pandemic caused a massive shift to full-time remote work for much info. workers while it was viewed as a natural experiment as some jobs were beginning to shift to remote/distance work and we will try to discuss its effects, positives, and negatives in the rest of the paper.
covid-19大流行袭击世界已经近20个月了。世界上一半以上的人口都经历过封锁。许多人转而在家工作,数百万人失去了工作。虽然大多数社会已经恢复正常,但我们仍然不知道它在我们的生活中留下了什么样的影响,无论是个人还是商业。大流行导致大量信息转向全职远程工作。工人们,当一些工作开始转向远程/远程工作时,这被视为一个自然的实验,我们将在本文的其余部分讨论它的影响、积极和消极。
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引用次数: 0
IMPACT TRANSPORTATION ELASTICITY ON SUPPLY CHAIN EFFICIENCY AT MARITIME INDUSTRY IN THE UAE 运输弹性对阿联酋海运业供应链效率的影响
Pub Date : 2022-12-28 DOI: 10.54489/ijtop.v2i1.164
M. Alshurideh, B. Al Kurdi, Anwar Al-Gasaymeh, A. Alhamad
This research aims to identify the factors affecting transportation elasticity and its impact on supply chain efficiency. Transportation sector requires specific attention to contribute in developing economies. The research from various resources helped to gather theoretical evidences which support our research model. In order to do deep review of prior researches transportation provides significant benefits to supply chains and logistics companies. To remain competitive in this sector, businesses rely on technological means and methods, as well as supply chain operations efficiently.
本研究旨在找出影响运输弹性的因素及其对供应链效率的影响。运输部门需要特别注意为发展中经济体作出贡献。各种资源的研究有助于收集理论证据,支持我们的研究模型。为了对以往的研究进行深入的回顾,运输为供应链和物流公司提供了巨大的利益。为了在这一领域保持竞争力,企业依赖于技术手段和方法,以及高效的供应链运作。
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引用次数: 0
IMPACT OF SERVICE COMPETENCE ON SUPPLY CHAIN EFFICIENCY AT UAE MARITIME INDUSTRY 服务能力对阿联酋海运业供应链效率的影响
Pub Date : 2022-12-28 DOI: 10.54489/ijtop.v2i1.172
M. Alshurideh, B. Al Kurdi, Anwar Al-Gasaymeh, E. Shammout
The implementations of service quality and competency have been seen by many as significant benefit and success enhancers, supply chain efficiency and service competency have also been receiving increasing attention. Any business is a component of a sizable supply chain and network.  Due to the fact that competence services can increase organizational adaptability and enable the transfer of operational risks to another entity. This research is aimed to theoretically investigate the model that identifies the impact of service competence on supply chain efficiency in the maritime industry UAE. Further, findings showed the positive impact of service competence on supply chain efficiency.
服务质量和服务能力的实施被许多人视为重要的利益和成功的增强者,供应链效率和服务能力也受到越来越多的关注。任何企业都是一个庞大的供应链和网络的组成部分。因为胜任能力服务可以增加组织的适应性,并使运营风险能够转移到另一个实体。本研究旨在从理论上研究确定服务能力对阿联酋海运业供应链效率影响的模型。此外,研究结果显示服务能力对供应链效率有正向影响。
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引用次数: 0
IMPACT OF ORGANIZATIONAL LEADERSHIP ON ORGANIZATIONAL PERFORMNACE DURING COVID-19 PANDEMIC COVID-19大流行期间组织领导力对组织绩效的影响
Pub Date : 2022-12-28 DOI: 10.54489/ijtop.v2i1.167
M. Alshurideh, B. Al Kurdi, Hevron Alshurideh, Shireen Alkurdi
There are many organizational leaders focused on developing the contingency roles which are significant for identifying any skill gaps of the employees and accelerate the training of the employees to overcome any negative situation that can hinder the performance. One of the fundamental decisions taken by the organizational leaders is splitting the teams and dividing into shifts. As a result, it is also beneficial for the employees while they are working remotely in the pandemic, flexible work arrangements developed by the organizational leaders are effective for the employees to stay motivated during the COVID-19 crisis and focus on the organizational goals.
有许多组织领导者注重发展应急角色,这对于识别员工的任何技能差距和加速员工的培训,以克服任何可能阻碍绩效的负面情况是重要的。组织领导者所做的基本决策之一是将团队分开并分成班次。因此,这也有利于员工在大流行期间远程工作,组织领导者制定的灵活工作安排可以有效地让员工在COVID-19危机期间保持动力并专注于组织目标。
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引用次数: 0
IMPACT OF TRANSPORTATION SAFETY ON ECONOMIC GROWTH AT MARITIME INDUSTRY IN THE UAE 运输安全对阿联酋海运业经济增长的影响
Pub Date : 2022-12-28 DOI: 10.54489/ijtop.v2i1.166
Anwar Al-Gasaymeh, M. Alshurideh, B. Al Kurdi, Samer Hamadneh
The sustainable growth of society is connected to the safety of transportation. The analysis of the impact of transportation safety on economic development is therefore presented in this research against the backdrop of coordinated development. The degree of combination between transportation safety and economy as well as their interaction are determined in accordance with the various stages of transportation safety development. Additionally, while supporting other important long-term transportation goals, such as enhancing safety, energy independence, and environmental sustainability, governments must prioritize productivity growth. Investments in safe, efficient transportation infrastructure increase connectivity and reduce cost, which benefits the economy.
社会的可持续发展与交通的安全息息相关。因此,本研究在协调发展的背景下,分析交通运输安全对经济发展的影响。根据交通运输安全发展的不同阶段,确定了交通运输安全与经济的结合程度和相互作用。此外,在支持其他重要的长期交通目标(如提高安全性、能源独立性和环境可持续性)的同时,政府必须优先考虑提高生产率。对安全、高效的交通基础设施的投资可以增加连通性,降低成本,从而有利于经济发展。
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引用次数: 0
IMPACT OF DISTANCE LEARNING TECHNOLOGY ON ONLINE EDUCATION PERFORMANCE 远程学习技术对在线教育绩效的影响
Pub Date : 2022-12-28 DOI: 10.54489/ijtop.v2i1.173
Hevron Alshurideh, M. Alshurideh, B. Al Kurdi, Shireen Alkurdi
Distance learning technologies have become mainstream due to the emergence of coronavirus (COVID-19) and its variants over the last few months. Both companies and institutions are now resorting to using technology for their operations, whether to train their workforce or educate their students. This research has devised full stack distance learning technology platform to enable a factious educational institutions or corporation to enable its usage and effectively demonstrate how technology could be utilized to fully transform learning online. As a result, the functioning of how a university or learning institution could take their learning online away from their physical medium, thereby insulting themselves from the risk of suffering contagion due to the coronavirus while continuing their operations and business as usual.
由于过去几个月新型冠状病毒(COVID-19)及其变种的出现,远程学习技术已成为主流。无论是公司还是机构,现在都在利用技术进行运营,无论是培训员工还是教育学生。本研究设计了全栈式的远程学习技术平台,使各大教育机构或企业能够使用它,并有效地展示了如何利用技术来全面改变在线学习。因此,一所大学或学习机构如何将他们的在线学习从他们的物理媒介中分离出来,从而使自己免受因冠状病毒感染的风险,同时继续照常运营和业务。
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引用次数: 0
COVID-19 PANDEMIC AND STUDENTS’ LIFE: THE IMPACT ON EMPLOYMENT OPPORTUNITIES 新冠肺炎疫情与学生生活:对就业机会的影响
Pub Date : 2022-12-28 DOI: 10.54489/ijtop.v2i1.169
Hevron Alshurideh, B. Al Kurdi, M. Alshurideh, Shireen Alkurdi
Global employment has been severely harmed by the Covid-19 pandemic, especially among youth seeking career opportunities. This research was aimed to determine how the epidemic affected student’s life and their employment opportunities, as Covid-19 pandemic limited the work progression, direct communications and socialization. A systematic review of this research assisted to find the factors faced by students and how negatively this pandemic affected the career life of the students and professionals. Whereas, every student who works part-time while enrolled in college or a university have lost their jobs, that had a big impact on their academics and work life for students who rely on part-time financing.
2019冠状病毒病大流行严重损害了全球就业,尤其是寻求就业机会的青年。本研究旨在确定疫情如何影响学生的生活和就业机会,因为Covid-19大流行限制了学生的工作进展、直接沟通和社交。对这项研究的系统回顾有助于找到学生面临的因素,以及这次大流行对学生和专业人员的职业生涯产生了怎样的负面影响。然而,每一个在学院或大学就读时兼职的学生都失去了工作,这对依赖兼职融资的学生的学业和工作生活产生了很大影响。
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引用次数: 0
IMPACT OF SUPPLY CHAIN EFFICIENCY ON ECONOMIC GROWTH AT MARITIME INDUSTRY IN THE UAE 供应链效率对阿联酋海运业经济增长的影响
Pub Date : 2022-12-28 DOI: 10.54489/ijtop.v2i1.168
M. Alshurideh, B. Al Kurdi, E. Shammout, Manaf Al-Okaily
For the purpose to develop the economy and its workers to be productive, efficient supply chains are essential. The research findings demonstrate that better supply chain logistics performance generates favorable growth rewards. Additionally, the input and output aspects of supply chain efficiency have favorable effects on economic growth that is possible to use resources, technology, and knowledge to their fullest potential in order to lower logistical expenses and boost income through supply chain efficiency. An efficient supply chain helps to cut costs and free up time that can be used at other sources by streamlining the processes and phases of the supply chain.
为了发展经济和提高工人的生产力,高效的供应链是必不可少的。研究结果表明,较好的供应链物流绩效产生有利的增长奖励。此外,供应链效率的投入和产出方面对经济增长有有利的影响,可以最大限度地利用资源、技术和知识,从而通过供应链效率降低物流费用并增加收入。通过简化供应链的流程和阶段,高效的供应链有助于降低成本并节省时间,这些时间可以用于其他来源。
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引用次数: 0
IMPACT OF DYNAMIC CAPABILITIES AND PROCESS IMPROVEMENT ON PROCESS QUALITY 动态能力和过程改进对过程质量的影响
Pub Date : 2022-11-30 DOI: 10.54489/ijtop.v1i1.145
Wasfi Alrawabdeh, M. Alshurideh, B. Al Kurdi
In Organization environment, Process quality management is latest way therefore, adoption of such Process Quality Management approaches may bring challenges and problems particularly when implementing. Now a days it is easy to solve the problems regarding Process Quality Management issues as many organizations are documenting their process quality experiences on local media. Similarly, Organization management also had to face the challenges in this approach. In this regard, a research is established to explore the impacts of these approaches.
在组织环境中,过程质量管理是最新的方法,因此,采用这种过程质量管理方法可能会带来挑战和问题,特别是在实施过程中。现在解决过程质量管理方面的问题很容易,因为许多组织都在当地媒体上记录他们的过程质量经验。同样,组织管理也必须面对这种方法的挑战。在这方面,建立了一项研究,探讨这些方法的影响。
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引用次数: 0
期刊
International Journal of Theory of Organization and Practice (IJTOP)
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