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Research on Innovation Model of Enterprise Management Mode Based on Big Data from the Perspective of Smart City 智慧城市视角下基于大数据的企业管理模式创新模式研究
Pub Date : 2023-01-01 DOI: 10.25236/ajbm.2023.052126
With the in-depth research on big data and technology, as well as the increasing public acceptance of smart cities, the innovation of enterprise models has also undergone different changes. Intelligent enterprises should transform and innovate their management models to adapt to market demands and changes, in order to contribute to the healthy and steady growth of intelligent enterprises. This article mainly analyzes and explores the innovation of management models in the context of intelligent enterprise big data. And it analyzes the optimization and innovation of enterprise management organization. Then, a corporate innovation evaluation model was proposed to evaluate the innovation of the enterprise's management model. By dimensionality reduction, the variables that originally had multicollinearity were evaluated using four unrelated factors: quality, category, promotion, and price. The model fitting accuracy of this indicator was good.
随着对大数据和技术的深入研究,以及公众对智慧城市的接受度不断提高,企业模式的创新也发生了不同的变化。智能企业应根据市场需求和变化,对管理模式进行转型和创新,以促进智能企业的健康稳定成长。本文主要分析和探讨了智能企业大数据背景下管理模式的创新。分析了企业管理组织的优化与创新。然后,提出了企业创新评价模型,对企业管理模式的创新进行评价。通过降维,原来具有多重共线性的变量被评估使用四个不相关的因素:质量,类别,促销和价格。该指标的模型拟合精度较好。
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引用次数: 0
Analysis of the relationship between corporate board characteristics and corporate performance 公司董事会特征与公司绩效的关系分析
Pub Date : 2023-01-01 DOI: 10.25236/ajbm.2023.051808
Whether board structure is closely related to company performance has been a conflicting topic for more than 30 years. In this article, the characteristics of the board of directors' composition and corporate performance are examined using relevant literature, and the relationship between the two is sorted out using agency theory and management theory. The frequency of board meetings and the makeup of the board are also rigorously examined, as is the effect of gender analysis on business performance. According to the research for this paper, in order to ensure a stable and sustainable growth of the company's performance, the board of directors' size and composition must be modified in accordance with the company's various industries and levels of technological development. The dual role of CEO may be advantageous for some businesses that require short-term strategic development that moves quickly, while the drawbacks outweigh the benefits for those that require long-term solid strategic direction.
30多年来,董事会结构是否与公司业绩密切相关一直是一个相互矛盾的话题。本文运用相关文献考察了董事会构成与公司绩效的特征,并运用代理理论和管理理论梳理了两者之间的关系。董事会会议的频率和董事会的构成也受到严格审查,性别分析对业务绩效的影响也是如此。根据本文的研究,为了保证公司业绩的稳定和持续增长,董事会的规模和组成必须根据公司的不同行业和技术发展水平进行调整。CEO的双重角色对于一些需要快速发展的短期战略发展的企业来说可能是有利的,而对于那些需要长期稳固的战略方向的企业来说,弊大于利。
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引用次数: 0
Research on the Construction Dilemma and Path of Digital Governance Platform under the TOE Framework—Based on the Comparative Analysis of Sichuan and Guizhou Provinces TOE框架下数字治理平台建设困境与路径研究——基于川黔两省比较分析
Pub Date : 2023-01-01 DOI: 10.25236/ajbm.2023.051921
The "14th Five-Year Plan" proposes that "digital technology will be widely used in government management services and the level of digital government construction will be improved". A digital governance platform is a key means of driving grassroots digital governance. Today's discussion focuses on how to effectively use digital technology to enable the digital empowerment of grassroots governance in China. Based on the TOE framework, this paper analyzes the current problems of digital governance platforms in grassroots governance through the construction and research of digital governance platforms in the Sichuan and Guizhou provinces. And use this to explore its optimization path to promote the development of the digital governance platform and promote the digital transformation and upgrading of grassroots governance.
“十四五”规划提出,“在政府管理服务中广泛应用数字技术,提高数字政府建设水平”。数字治理平台是推动基层数字治理的重要手段。今天的讨论重点是如何有效地利用数字技术,使中国基层治理的数字化赋权。本文基于TOE框架,通过对四川、贵州两省数字治理平台的建设与研究,分析当前数字治理平台在基层治理中存在的问题。并以此探索其优化路径,推动数字治理平台的发展,促进基层治理数字化转型升级。
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引用次数: 0
User Life Cycle Research Based on User Consumption Data 基于用户消费数据的用户生命周期研究
Pub Date : 2023-01-01 DOI: 10.25236/ajbm.2023.051823
As the size of mobile Internet users grows, the cost of acquiring customer data increases. It is important to develop targeted acquisition, retention and re-attraction strategies for different levels of users. The consumer lifecycle can be divided into three stages: 1) customer acquisition stage, focusing on attracting new customers; 2) enhance customer value stage, focusing on strengthening consumption vitality and repurchase; 3) customer retention stage, mainly through retention and return measures. Different stages of customer contribution to the enterprise is different, so enterprises should adopt different strategies. In this paper, we use Python to analyze and model the data, and implement targeted marketing for different categories of customers by evaluating the market competitiveness of the enterprise, customer classification, and user profiles.
随着移动互联网用户规模的增长,获取客户数据的成本也在增加。针对不同级别的用户制定有针对性的获取、留存和再吸引策略非常重要。消费者生命周期可分为三个阶段:1)客户获取阶段,侧重于吸引新客户;2)提升顾客价值阶段,注重增强消费活力和重复购买;3)客户保留阶段,主要通过保留和退货措施。不同阶段的顾客对企业的贡献是不同的,因此企业应采取不同的策略。在本文中,我们使用Python对数据进行分析和建模,通过评估企业的市场竞争力、客户分类和用户概况,对不同类别的客户实施有针对性的营销。
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引用次数: 0
Research on circulation networks and resource allocation in urban development from the perspective of economics 经济学视角下城市发展中的流通网络与资源配置研究
Pub Date : 2023-01-01 DOI: 10.25236/ajbm.2023.051925
In modern urban planning, the changes in the influence of resources and the change of allocation methods are gradually leading the general direction of urban Development. This article uses the perspective of economics, with the help of multi-study scientists, to conduct comparison research on urban data on the statistical yearbook and develop strategies for transforming the second and third industrial status and urban associations. Through the standard role of transportation, resources, and platforms, these aspects have analyzed the future trend of urban Development. After comparing the synergy of the information network and the logistics platform, this article clarifies the role of human resources in the future of urban Development, and urban planning can correctly guide the main goals. At the same time, it has also proposed concerns about the unevenness of Urban Development and human resources will automatically flow to the east. This article pointed out that the dilemma of the western region of western China needs to be further discussed and studied under the lack of appropriate intervention in resource utilization.
在现代城市规划中,资源影响的变化和配置方式的变化正逐渐引领着城市发展的大方向。本文运用经济学的视角,在多位研究科学家的帮助下,对统计年鉴上的城市数据进行比较研究,并制定二、三产业地位转变和城市关联的策略。这些方面通过交通、资源、平台的标准作用,分析了未来城市发展的趋势。本文在比较了信息网络与物流平台的协同作用后,明确了人力资源在未来城市发展中的作用,以及城市规划可以正确引导的主要目标。与此同时,它还提出了对城市发展不平衡以及人力资源将自动流向东部的担忧。本文指出,在资源利用缺乏适当干预的情况下,中国西部地区的困境需要进一步探讨和研究。
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引用次数: 0
Consumer Behavior of Multimedia Image Data Fusion Algorithm in E-Commerce Environment 电子商务环境下多媒体图像数据融合算法的消费者行为研究
Pub Date : 2023-01-01 DOI: 10.25236/ajbm.2023.052025
With the rise of the Internet, e-commerce has penetrated into all aspects of people’s lives. This paper classifies the consumers in e-commerce environment, constructs the feature set of social commerce customer portrait, and then uses multimedia image data fusion algorithm to extract the salient features of customers, and then paints the customer portrait in e-commerce environment. Based on the establishment of the feature database of the customer portrait, through the construction and reconstruction of the original data set, the behavior characteristics of the customer are analyzed comprehensively. This paper establishes a customer portrait model that can handle both categories and continuity at the same time to get the features that affect customers, and gives the characteristic trend of customer consumption. In terms of shopping ratings, customers are clearly choosing 3.5 and 4-star merchants, with 55% choosing 3.5 to 5 stars. This paper can improve customers’ trust in merchants, improve user stickiness, and maintain the relationship between consumers and merchants, which is conducive to the spread of Internet word-of-mouth.
随着互联网的兴起,电子商务已经渗透到人们生活的方方面面。本文对电子商务环境下的消费者进行分类,构建社交电子商务客户画像特征集,然后利用多媒体图像数据融合算法提取客户的显著特征,绘制电子商务环境下的客户画像。在建立客户画像特征数据库的基础上,通过对原始数据集的构建和重构,全面分析客户的行为特征。本文建立了同时处理品类和连续性的顾客画像模型,得到了影响顾客的特征,并给出了顾客消费的特征趋势。在购物评分方面,消费者明显选择3.5星和4星的商家,55%的人选择3.5星到5星。本文可以提高顾客对商家的信任度,提高用户粘性,维护消费者与商家之间的关系,有利于网络口碑的传播。
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引用次数: 0
Evaluation of the Coordinated Development of China's Health Resources and Regional Economy 中国卫生资源与区域经济协调发展评价
Pub Date : 2023-01-01 DOI: 10.25236/ajbm.2023.052006
The coupling coordination degree of health resources and regional economy in 31 provinces from 2011-2021 was calculated by using coupling coordination degree model, Thayer decomposition and other methods, and then its spatio-temporal evolution characteristics were evaluated. The results showed that: (1) the coupling coordination degree of health resources and regional economy in China showed an upward trend during the sample period. (2) The regional differences in the coordinated development of health resources and regional economy are significantly greater than those between regions, and the differences within the eastern region are showing an expanding trend. (3) Beijing, Tianjin, and the Jiangsu Zhejiang Shanghai region have been at a high level of coordination for a long time, while the process of health and economic coordination in non coastal provinces in the Southwest, East China, and North China is relatively slow. Therefore, the coordinated development of health economy can be promoted by optimizing the allocation of health resources and integrating into the overall situation of the "the Belt and Road" construction according to local conditions.
采用耦合协调度模型、Thayer分解等方法,计算了2011-2021年中国31个省区卫生资源与区域经济的耦合协调度,并对其时空演化特征进行了评价。结果表明:(1)中国卫生资源与区域经济的耦合协调度在样本期内呈上升趋势。(2)卫生资源与区域经济协调发展的区域差异显著大于区域间差异,东部地区内部差异呈扩大趋势。(3)京津江浙沪地区长期处于高水平协调状态,西南、华东、华北非沿海省份卫生与经济协调进程相对缓慢。因此,因地制宜地优化卫生资源配置,融入“一带一路”建设大局,可以促进卫生经济的协调发展。
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引用次数: 0
The impact of social media on employee voice in the UK 社交媒体对英国员工声音的影响
Pub Date : 2023-01-01 DOI: 10.25236/ajbm.2023.051809
The employee voice plays an important role for both employees and employers and can largely determine the sustainability of the organisation. With the increasing use of social media, it is playing an increasingly important role in the voice mechanism at work. As a result, understanding how social media is changing workplace voice from the perspectives of employees, employers, and unions is critical for the future of employee voice and how employers can properly respond to it.
员工的声音对员工和雇主都起着重要的作用,可以在很大程度上决定组织的可持续性。随着社交媒体的使用越来越多,它在工作中的语音机制中发挥着越来越重要的作用。因此,从员工、雇主和工会的角度来理解社交媒体是如何改变工作场所的声音的,这对于员工声音的未来以及雇主如何正确应对至关重要。
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引用次数: 0
Green GDP and Energy: A New Model of GGDP and Energy 绿色GDP与能源:GDP与能源的新模型
Pub Date : 2023-01-01 DOI: 10.25236/ajbm.2023.051821
While the gross national/domestic product (GNP/GDP) index is a highly reliable indicator that reflects economic performance of a country, it still largely ignores the depreciation of assets, non-market economy and especially the damages to the environment caused by growth. Environmental sustainability of economic growth has come to be recognized as one of the most important pillars of sustainable growth and development. In order to tackle many challenges of the so-called green growth and sustainable development, we try to build a new/alternative Green GDP indicator that should give us a clearer perspective of the consequences of economic progress by offering a new approach in quantifying the cost of ecological and environmental degradation. Since the loss of natural resources is difficult to estimate, but the main purpose of natural resource loss is to obtain energy, the relationship between GGDP and energy is studied, including coal resources, natural gas resources and nuclear energy. Furthermore, the main factors affecting GGDP are indirectly explored, so as to provide reference opinions for the sustainable development of various countries. Since the obtained data is panel data, after preprocessing, logarithmic operations, F-test and Haussmann test, a random-effects model is selected, and the calculation concludes that GGDP is highly correlated with GDP, coal, natural gas and nuclear energy.
虽然国民生产总值/国内生产总值(GNP/GDP)指数是反映一个国家经济表现的高度可靠的指标,但它仍然在很大程度上忽略了资产贬值、非市场经济,特别是增长对环境造成的损害。经济增长的环境可持续性已被公认为可持续增长和发展的最重要支柱之一。为了应对所谓的绿色增长和可持续发展的许多挑战,我们试图建立一个新的/可替代的绿色GDP指标,通过提供一种量化生态和环境退化成本的新方法,使我们对经济进步的后果有一个更清晰的认识。由于自然资源的损失难以估计,但自然资源损失的主要目的是获取能源,因此研究GGDP与能源的关系,包括煤炭资源、天然气资源和核能。进而间接探讨影响gdp的主要因素,为各国的可持续发展提供参考意见。由于所得数据为面板数据,经过预处理、对数运算、f检验和Haussmann检验,选择随机效应模型,计算得出GGDP与GDP、煤炭、天然气、核能高度相关。
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引用次数: 0
Study on the Influence of Additional Deduction Policy Adjustment on High-Tech Enterprises-Taking Lepu Medical as an Example 附加扣除政策调整对高新技术企业的影响研究——以乐普医疗为例
Pub Date : 2023-01-01 DOI: 10.25236/ajbm.2023.051918
The R & D expense deduction policy will be adjusted in 2018 and 2021, respectively, to reduce the innovation cost of enterprises and promote enterprises to increase innovation efforts by lowering taxes and fees. This paper takes Lepu Medical as an example to analyse the influence of two policy adjustments on the enterprise. First of all, the evolution process of the policy is sorted out, and the adjustment of the two additional deductions and the expected effect are interpreted. Combined with the basic situation of Lepu Medical, the research and development investment, research and development intensity were quantitatively analysed. Secondly, the paper analyses the impact of policy adjustment on enterprises from two aspects: financial performance and innovation performance. Economic indicators directly measure financial performance, and innovation performance is evaluated and analysed from the increase of intangible assets developed within the enterprise, including patent rights and non-patented technologies. Finally, the research shows that the two additional deduction policies stimulate enterprises' innovation enthusiasm, increase R&D investment, and positively impact the financial performance and innovation performance of enterprises.
2018年和2021年将分别调整研发费用扣除政策,通过减税降费,降低企业创新成本,促进企业加大创新力度。本文以乐普医疗为例,分析两次政策调整对企业的影响。首先梳理了政策的演变过程,并对两项附加扣除的调整和预期效果进行了解读。结合乐普医疗的基本情况,对研发投入、研发强度进行了定量分析。其次,本文从财务绩效和创新绩效两个方面分析了政策调整对企业的影响。经济指标直接衡量财务绩效,创新绩效从企业内部开发的无形资产(包括专利权和非专利技术)的增加量来评价和分析。最后,研究表明,两项附加扣除政策激发了企业的创新积极性,增加了研发投入,并对企业的财务绩效和创新绩效产生了积极影响。
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引用次数: 0
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Academic Journal of Business & Management
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