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Journal of Tourism Management Research最新文献

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Visitor Comments about Botanic Parks and Gardens in the Context of Botanical Tourism 在植物旅游的背景下,游客对植物园和花园的评价
IF 1.7 Q4 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-12-28 DOI: 10.18488/journal.31.2021.82.173.183
Simge Salvarci, F. K. Aylan
Botanical parks and gardens present different natural beauties together and allow the recognition of flora varieties. Within the scope of botanical tourism, botanical parks and gardens constitute one of the important visiting points of tourists. In this study, visitor comments on botanical parks / gardens are analyzed. Qualitative research method was used in the study. The study data consists of visitor comments on TripAdvisor website for "Ankara Botanical Park", "Atatürk Botanical Park", "Gaziantep Botanical Park", "Karaca Botanical Garden" and "Nezahat Gökyiğit Botanical Garden" in Turkey between May 2014 and November 2020. In the study, when the visitor's comments were evaluated, it was concluded that the comments on the botanical parks and gardens consisted of panoramic, peaceful / relaxing, lush place, nostalgic, natural wonder, tree museum codes. In addition to these, it was concluded that activities such as walking and sports, picnics, photographing, viewing the scenery, resting, and obtaining information about flora can be done by visitors in these parks and gardens.
植物园和花园共同呈现不同的自然美景,并允许识别植物品种。在植物旅游的范围内,植物园是游客的重要参观点之一。本研究分析了游客对植物园的评价。本研究采用定性研究方法。研究数据包括2014年5月至2020年11月期间游客在TripAdvisor网站上对土耳其“安卡拉植物园”、“atat rk植物园”、“加齐安泰普植物园”、“卡拉卡植物园”和“Nezahat Gökyiğit植物园”的评论。在本研究中,通过对游客的评价,得出了对植物园的评价包括全景、宁静/放松、郁郁葱葱、怀旧、自然奇观、树木博物馆代码。除此之外,游客还可以在这些公园和花园中进行散步和运动、野餐、摄影、观赏风景、休息和获取植物信息等活动。
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引用次数: 1
The Effect of ROE on the PBV of Toll Road, Airport, Port, and Sub-Sector Companies in the Indonesia Stock Exchange ROE对印尼证券交易所收费公路、机场、港口及细分行业公司PBV的影响
IF 1.7 Q4 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-10-20 DOI: 10.5296/jmr.v13i4.18477
A. Andy, H. S. H.
This research has been conducting before and during the Covid 19 pandemic and aims to test the effect of the Return on Equity (ROE) to the Price Book Value (PBV) of toll road subsector’s companies, airports, and the like on the Indonesian Stock Exchange (ISE) for 6 years in Indonesia. This type of research uses quantitative research and is equipped with verification with an explanatory survey method. The sampling method used a purposive. It took from five sample companies. Data analysis in this study used panel data regression with the results: The results of this study indicate that ROE has a strong effect on firm value.
这项研究一直在Covid - 19大流行之前和期间进行,旨在测试印度尼西亚证券交易所(ISE)收费公路子行业公司、机场等的股本回报率(ROE)对账面价值(PBV)的影响,为期6年。这种类型的研究采用定量研究,并配有解释性调查方法的验证。采用了有目的性的抽样方法。它选取了5家样本公司。本研究的数据分析采用面板数据回归,结果表明净资产收益率对企业价值有较强的影响。
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引用次数: 0
Adoption of Digital Marketing in E- Recruitment Success: A Quantitative Study on Bangladesh Perspective 数字营销在电子招聘成功中的应用:基于孟加拉国视角的定量研究
IF 1.7 Q4 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-10-08 DOI: 10.5296/jmr.v13i4.18988
R. Afroze, Sujana Shafi
This study’s purpose and strategies are to unwrap factors for the adoption of digital marketing strategies in the success of e-recruitment in Bangladesh. It also focuses on organizational perception, brand value, candidate and employer e- recruitment decisions in Bangladesh. In order to achieve the research objectives, a quantitative research has been done. A total of 138 human resource professionals from eleven prestigious job sectors in Bangladesh were contacted to participate in this study’s survey. To conduct the research, a structured questionnaire was used. The collected data was analyzed using statistical analysis. Statistical tests like, descriptive analysis, reliability correlations, factor analysis and regression test were used to pursue the objective of analysis. The result has proved that adoption of digital marketing has significant impact on e- recruitment effectiveness. This study has practical implications for especially human resource departments and marketing managers and, such as the implementation of an integrated digital marketing and communication strategy with successful HR e-recruitment. This research incorporates digital marketing insights into well-established HRM fields.
本研究的目的和策略是揭示在孟加拉国电子招聘成功中采用数字营销策略的因素。它还侧重于组织感知,品牌价值,候选人和雇主在孟加拉国的电子招聘决策。为了达到研究目的,本文进行了定量研究。来自孟加拉国11个著名行业的138名人力资源专业人士参与了这项研究的调查。为了进行研究,使用了结构化问卷。对收集的资料进行统计学分析。采用描述性分析、信度相关、因子分析、回归检验等统计检验来追求分析的目的。结果证明,采用数字营销对电子招聘的有效性有显著的影响。本研究对人力资源部门和营销经理具有实际意义,例如在成功的人力资源电子招聘中实施整合的数字营销和沟通策略。这项研究将数字营销的见解纳入了成熟的人力资源管理领域。
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引用次数: 1
The effect of hotel employees' internal marketing on organizational commitment : job competency as a mediating effect 酒店员工内部营销对组织承诺的影响:工作胜任力的中介作用
IF 1.7 Q4 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-09-30 DOI: 10.18604/tmro.2021.25.5.4
K. Kim, 세종대학교 일반대학원 호텔관광조리외식경영학과 박사과정, Kyungja Kim
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引用次数: 0
A Study of the Relationship between Techno-stress, Stress Coping, and Commitment to Change : the mediating effect of Stress Coping 技术压力、压力应对与改变承诺的关系研究:压力应对的中介作用
IF 1.7 Q4 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-09-30 DOI: 10.18604/tmro.2021.25.5.3
Taeuk Kim, 경기대학교 관광학박사, Jungwoo Ha
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引用次数: 0
Comparative Analysis of Changes in Management Performance Indicators before and after COVID-19 : Focused on Airlines 新冠肺炎疫情前后管理绩效指标变化对比分析——以航空公司为例
IF 1.7 Q4 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-09-30 DOI: 10.18604/tmro.2021.25.5.5
Sijoong Kim
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引用次数: 0
A Study on the effect of tourists' risk perception on behavioral intentions in the context of COVID-19 : Focusing on the parametric effect of involvement 新冠肺炎背景下游客风险感知对行为意向的影响研究——以涉入参数效应为中心
IF 1.7 Q4 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-09-30 DOI: 10.18604/tmro.2021.25.5.7
Xue Tao, Youngki Choi
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引用次数: 1
An analysis of an animal theme park using a revised importance-performance analysis approach : The case of Jindo Dog Theme Park 运用修正的重要性-绩效分析法分析动物主题公园:珍岛狗主题公园为例
IF 1.7 Q4 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-09-30 DOI: 10.18604/tmro.2021.25.5.1
Hee-joo Kang
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引用次数: 0
Analysis on the Influencing Factors of Chinese Tourists' Choice of Shared Accommodation Services During their Visit to South Korea 中国游客赴韩共享住宿服务选择的影响因素分析
IF 1.7 Q4 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-09-30 DOI: 10.18604/tmro.2021.25.5.10
Xiao Wang, Jeehuan Yoon, Yijun Yu, Meiyan Li, Y. Chen
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引用次数: 0
The Keywords and Social Network Analysis of Heritage Tourism Using Big Data 基于大数据的遗产旅游关键词与社会网络分析
IF 1.7 Q4 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-09-30 DOI: 10.18604/tmro.2021.25.5.8
Jing Zhu, 강원대학교 관광경영학과 박사과정, Hyeon Yun, Heejeong Yun
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引用次数: 1
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Journal of Tourism Management Research
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