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Wicked Content 邪恶的内容
Pub Date : 2019-12-01 DOI: 10.1093/ccc/tcz043
C. Jack
Propaganda has recently re-emerged as a matter of concern—especially with regard to communication on social media platforms—yet the meaning of the term is often left unstated, or is, alternately, premised on traditions of thought about propaganda in communication and media studies. Such approaches leave to the periphery ambiguities and inadvertent forms of participation that characterize recent concerns about misinformation, disinformation, and manipulation. This article argues that content that has been labeled as “propaganda” or “fake news” can be seen as wicked content: content that, by its circulation, signals the presence of wicked problems. As an implication of wicked content, this article argues for a sensitizing conceptualization of the term “propaganda” as an index of whether an observer considers the power exerted through media over matters of public relevance to be legitimate.
最近,宣传作为一个关注的问题重新出现了——尤其是关于社交媒体平台上的传播——然而,这个术语的含义往往没有明确说明,或者,交替地,以传播和媒体研究中关于宣传的思想传统为前提。这样的方法将模棱两可和无意的参与形式留给了外围,这些形式是最近对错误信息、虚假信息和操纵的关注的特征。本文认为,被贴上“宣传”或“假新闻”标签的内容可以被视为邪恶内容:通过其传播,表明存在邪恶问题的内容。作为邪恶内容的暗示,本文主张对“宣传”一词进行敏感的概念化,作为观察者是否认为通过媒体对公共相关事务施加的权力是合法的指标。
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引用次数: 8
Snapchat’s Dialectics of Socialization: Revisiting the Theory of the Spectacle for a Critical Political Economy of Social Media Snapchat的社会化辩证法:从社交媒体的批判政治经济学角度重新审视景观理论
Pub Date : 2019-12-01 DOI: 10.1093/ccc/tcz029
Marco Briziarelli
In this paper, I use the online app Snapchat as a prism through which I illustrate a “spectacular” power of current informational/communicative capitalism: the ability to subsume and integrate a broad range of practices into a holistic socialization process that operates both at the level of media platform structures and at the level of subjectivization mechanisms. I advance this argument by historicizing Guy Debord’s notion of the Spectacle via Autonomist Marxism and Voloshinov’s materialist semiotics. Shedding light on the tensions inhabiting the post-Fordist labor process its users are involved in—such as autonomy/heteronomy, sociability/alienation, and display/concealment—I show how Snapchat points to a Spectacle that consistently operates through a dialectic of socialization, which enables and compels, consorts and estranges, and deceives and exhibits.
在本文中,我使用在线应用程序Snapchat作为棱镜,通过它我说明了当前信息/传播资本主义的“惊人”力量:将广泛的实践纳入并整合到一个整体社会化过程的能力,该过程在媒体平台结构和主体化机制层面上都在运作。我通过自主主义马克思主义和沃洛辛诺夫的唯物主义符号学,将居伊·德波的景观概念历史化,来推进这一论点。通过揭示其用户所参与的后福特主义劳动过程中的紧张关系,如自治/他律、社交/异化、展示/隐藏,我展示了Snapchat是如何通过社会化的辩证法持续运作的,这种辩证法使人能够和强迫、陪伴和疏远、欺骗和展示。
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引用次数: 2
The Selling of Virtual Reality: Novelty and Continuity in the Cultural Integration of Technology 虚拟现实的销售:技术文化整合中的新颖性与连续性
Pub Date : 2019-11-26 DOI: 10.1093/ccc/tcz038
J. Nagy, Frederick Turner
Since the spring of 2014, the consumer virtual reality (VR) industry has once again been racing to reach the public, providing an opportunity to track an emerging medium’s cultural integration in real time. We examined three sites on the sales chain that stretches from the laboratory to the living room: industry developer conferences, industrial prototypes, and end-user experiences. At each of these sites, marketers renegotiate VR’s novelty in order to sell it to specific constituencies. Paradoxically, these negotiations reveal how VR, typically presented as a disruptive innovation, has been called upon to stabilize and ensure the continuity of the past: that is, of particular cultural forms and of the industrial and technological infrastructures that sustain them. We argue that the enculturation of VR demonstrates that the processes that summon new technologies and construct them as novel also reinforce existing—and often unspoken—agreements about the ways that culture should be organized.
自2014年春季以来,消费者虚拟现实(VR)行业再次竞相接触公众,为实时跟踪新兴媒体的文化融合提供了机会。我们研究了从实验室延伸到客厅的销售链上的三个站点:行业开发人员会议、工业原型和最终用户体验。在每一个这样的网站上,营销人员都在重新讨论VR的新颖性,以便将其出售给特定的用户群体。矛盾的是,这些谈判揭示了通常被视为颠覆性创新的虚拟现实是如何被要求稳定和确保过去的连续性的:即特定的文化形式以及维持它们的工业和技术基础设施。我们认为,虚拟现实的文化适应表明,召唤新技术并将其构建为新颖的过程也强化了关于文化组织方式的现有(通常是不言而喻的)协议。
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引用次数: 6
Virtual Empathy 虚拟换位思考
Pub Date : 2019-11-20 DOI: 10.1093/ccc/tcz035
Mark Andrejevic, Zala Volcic
This article offers a theoretical response to the recent interest in virtual reality (VR) as a technology for enhancing empathy. It argues that the version of empathy envisioned by the champions of the technology—one in which care for the other is a function of being able to collapse the other’s experience into one’s own—runs counter to the very concept of empathy, as originally construed, which preserves otherness in its alterity. The point is not simply to invoke a historical concept of empathy to contrast with the VR version, but to emphasize its enduring salience in response to recent technological developments. There is little doubt regarding the need for empathy, in the sense explored in this article, as we confront the pathologies of political fragmentation and social polarization facilitated by the current iteration of social media. However, this article argues that the VR version is more likely to exacerbate than redress these concerns.
本文从理论上回应了最近对虚拟现实(VR)作为一种增强同理心的技术的兴趣。它认为,这项技术的拥护者所设想的移情版本——在这种版本中,对他人的关心是一种能够将他人的经验融入自己的功能——与最初解释的移情概念背道而驰,移情的概念在其替代性中保留了他者性。重点不是简单地援引历史上的移情概念来与VR版本进行对比,而是要强调其在应对近期技术发展方面的持久突出性。毫无疑问,在本文探讨的意义上,当我们面对由当前的社交媒体迭代促成的政治分裂和社会两极分化的病态时,同理心的必要性是毋庸置疑的。然而,本文认为VR版本更有可能加剧而不是纠正这些担忧。
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引用次数: 7
“Trust Us, We’re You”: Aspirational Realness in the Digital Communication of Contemporary Fashion and Beauty Brands “相信我们,我们就是你”:当代时尚和美容品牌数字传播中的理想现实
Pub Date : 2019-11-13 DOI: 10.1093/CCC/TCZ028
Rosie Findlay
In recent years, a number of fashion and beauty brands have developed promotional content that circulates an aspirational quality imbued with unstudied “cool” around their product. Despite the appeal of this conceit to tropes of the everyday, authenticity, and belonging, it presents a superficially relatable ideal whilst exploiting digital media’s capacities to foster intimacy and promote a postfeminist subjectivity based on consumption.This article examines three brands that circulate “aspirational realness” around their product: Glossier, Reformation, and Maryam Nassir Zadeh. All remediate the conventions of prior fashion media to communicate discourses of neoliberal femininity to a media-savvy consumer. Aspirational realness is thus read as a means by which consumption is both encouraged and situated as a means of self-realization in the likeness of other aspirational “cool girls.”
近年来,许多时尚和美容品牌都开发了宣传内容,在他们的产品周围传播一种令人向往的品质,这种品质充满了未经研究的“酷”。尽管这种自负对日常生活、真实性和归属感的比喻很有吸引力,但它呈现了一种表面上相关的理想,同时利用数字媒体的能力来培养亲密关系,并促进基于消费的后女权主义主体性。这篇文章考察了三个围绕其产品传播“渴望真实”的品牌:Glossier、Reformation和Maryam Nassir Zadeh。所有这些都纠正了之前时尚媒体的惯例,将新自由主义女性气质的话语传达给精通媒体的消费者。因此,有抱负的真实被解读为一种手段,通过这种手段,消费被鼓励,并被定位为一种自我实现的手段,与其他有抱负的“酷女孩”相似。
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引用次数: 9
Erratum to: “Trust Us, We’re You”: Aspirational Realness in the Digital Communication of Contemporary Fashion and Beauty Brands “相信我们,我们就是你”:当代时尚和美容品牌数字传播中的理想现实
Pub Date : 2019-11-13 DOI: 10.1093/ccc/tcz047
Rosie Findlay
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引用次数: 0
Exhibiting Italianità: Anna Magnani and Sophia Loren as Madri della Patria 展示意大利风情:安娜·马格纳尼和索菲亚·罗兰扮演的马德里·德拉·帕特里
Pub Date : 2019-10-22 DOI: 10.1093/ccc/tcz036
Julia Khrebtan-Hörhager, C. Burgchardt
In this essay, we analyze how the temporary photographic exhibits of Anna Magnani and Sophia Loren served as artifacts of creating, circulating, and negotiating italianità: the essence of Italian culture and national identity. The photography exhibits in Rome and Sorrento anchor our study, but in order to understand more fully how they invite or reinforce cultural meaning, we evaluated these works in their larger architectural, regional, and urban contexts. We conclude that the exhibits communicate contrasting versions of italianità in order to subvert patriarchic tendencies in society, withstand globalization, challenge pan-European transnationalism, and create a strong sense of shared, yet diverse, identity by Italians, as well as manifest national pride to the visitors of the Belpaese.
在这篇文章中,我们分析了安娜·马格纳尼和索菲亚·罗兰的临时摄影展览是如何成为创造、传播和谈判意大利文化的文物的:意大利文化和民族认同的本质。罗马和索伦托的摄影展览为我们的研究奠定了基础,但为了更充分地理解它们是如何邀请或强化文化意义的,我们在更大的建筑、区域和城市背景下评估了这些作品。我们的结论是,这些展品传达了不同版本的意大利文化,以颠覆社会中的父权制倾向,抵御全球化,挑战泛欧跨国主义,并创造一种强烈的共享感,但意大利人的多样性,以及向Belpaese的游客展示民族自豪感。
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引用次数: 0
Digital Unhu in Institute of Creative Arts and Progress in Africa Trust: Digital Integration in Zimbabwean Cultural Production 非洲创意艺术与进步研究所的数字Unhu信任:津巴布韦文化生产中的数字整合
Pub Date : 2019-10-14 DOI: 10.1093/ccc/tcz034
Caitlin McClune
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引用次数: 0
Gazing at “It”: An Intersectional Analysis of Transnormativity and Black Womanhood in Orange is the New Black 凝视“它”:《女子监狱》中超规范性与黑人女性的交叉分析
Pub Date : 2019-09-04 DOI: 10.1093/ccc/tcz030
Victoria E Thomas
Transgender representations are predominantly negative and represent trans identities in dehumanizing tropes. I analyze the sole Black. transgender character on Orange is the New Black, Sophia Burset, to theorize a framework for transgender subjectivity that interrupts dehumanizing tropes. Sophia’s narrative on the show constructs transgender subjectivity through Sophia’s medical transformation, relationship with a Catholic nun, and lack of community with Black, cisgender women in prison. I employ theory from Black feminism and transgender media studies to analyze Sophia’s medical transition, interpersonal relationships, and political ideologies. Ultimately, Sophia Burset’s narrative functions as a non-threatening trans woman to alleviate transphobia and render Blackness invisible in Laverne Cox’s embodiment of Sophia Burset.
跨性别表征主要是负面的,并以非人性化的比喻来表现跨性别身份。我分析鞋底的黑色。《女子监狱》中的跨性别角色索菲亚·伯塞特(Sophia Burset),为跨性别主体性提出了一个理论框架,打破了非人性化的比喻。索菲亚在剧中的叙述通过索菲亚的医疗转变、与天主教修女的关系以及与监狱中黑人顺性女性缺乏社区来构建跨性别主体性。我运用黑人女权主义和跨性别媒体研究的理论来分析索菲亚的医疗转变、人际关系和政治意识形态。最终,索菲亚·伯塞特的叙事作为一个不具威胁性的跨性别女性,在拉弗恩·考克斯对索菲亚·伯塞特的化身中减轻了跨性别恐惧症,并使黑人隐形。
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引用次数: 5
Piss(ed): The Biopolitics of the Bathroom 尿(编):厕所的生命政治
Pub Date : 2019-09-01 DOI: 10.1093/ccc/tcz024
Mia Fischer
This article analyzes two recent works by transgender performance artist Cassils, PISSED and Fountain (2017), which were created in response to the Trump administration's decision to rescind federal protections allowing transgender students to use the restroom of their choice. While Cassils primarily conceptualized PISSED/Fountain as a queering of binary, essentialist understandings of gendered embodiment, I draw on performance, queer, and critical ethnic studies to illustrate that these pieces simultaneously challenge other kinds of oppositional embodiments, particularly health versus disease and citizen versus alien and/or terrorist; conceptualizations the state frequently deploys to surveil and control marginalized populations. PISSED/Fountain offer audiences a new strategy for both exposing and contesting state violence: these pieces can be read as a politically strategic disidentification with the state's classification of certain bodies and their excretions as ``deviant'' and ``toxic'' in order to purposefully ``terrorize'' the state's bio- and necropolitical aims.
本文分析了跨性别行为艺术家Cassils最近的两件作品《尿》和《喷泉》(2017),这两件作品是为了回应特朗普政府决定取消允许跨性别学生自行选择卫生间的联邦保护而创作的。虽然Cassils最初将《愤怒/喷泉》概念化为二元的、本质主义的对性别体现的理解,但我利用表演、酷儿和批判性种族研究来说明,这些作品同时挑战了其他类型的对立体现,特别是健康与疾病、公民与外国人和/或恐怖分子;国家经常利用概念化来监视和控制边缘人群。《愤怒的喷泉》为观众提供了一种揭露和反对国家暴力的新策略:这些作品可以被解读为一种政治上的策略,即对国家将某些身体及其排泄物分类为“不正常的”和“有毒的”,以有目的地“恐吓”国家的生物和死亡政治目标。
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引用次数: 6
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Communication, Culture and Critique
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