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Aesthetics of Hui Folk Dance as Audience Service to Leverage Audience Satisfaction 以回族民间舞蹈美学为受众服务,撬动受众满意度
Pub Date : 2022-03-24 DOI: 10.24191/ijsms.v7i1.17783
Chunyang Wu, Muhammad Fauzan Abu Bakar, B. Voon
Hui folk dance has its unique charm as an indispensable part of Chinese folk dance. It reflects the customs and cultural characteristics of the Hui nationality. This article explores the historical formation of Hui folk dance, analyses its formation process in different periods of history, analyses the culture, the body vocabulary of the folk dance, the music, the rhythm of the dance, the influence on the folk dance, and the expression of aesthetic consciousness. Folk dances of the Hui nationality originate from the folk, and they also show their unique living habits, combining dance with the details of life to outline their unique dance posture. Hui folk dance expresses the value of aesthetic emotions, aesthetic knowledge, and aesthetic ideals of dance through historical portraits, national spirits, and traditional canons. The formation, aesthetic consciousness, and aesthetic characteristics of Hui folk dance were analysed to better understand the history and culture of Hui folk dance, learn it, inherit it, promote it, and enrich it for sustainability. Dance aesthetics as part of audience service. The audience will be aesthetically satisfied and this will affect their behavioural intentions.
回族民间舞蹈作为中国民间舞蹈不可缺少的组成部分,有其独特的魅力。它反映了回族的风俗习惯和文化特色。本文探讨了回族民间舞蹈的历史形成,分析了回族民间舞蹈在不同历史时期的形成过程,分析了回族民间舞蹈的文化、肢体词汇、音乐、节奏、对回族民间舞蹈的影响、审美意识的表达。回族民间舞蹈源于民间,又表现出其独特的生活习惯,将舞蹈与生活细节相结合,勾勒出其独特的舞蹈姿态。回族民间舞蹈通过历史人物形象、民族精神和传统典籍表达舞蹈的审美情感价值、审美知识价值和审美理想价值。分析回族民间舞蹈的形成、审美意识和审美特征,以便更好地了解回族民间舞蹈的历史文化,学习回族民间舞蹈,传承回族民间舞蹈,推广回族民间舞蹈,丰富回族民间舞蹈,使其永续发展。舞蹈美学作为观众服务的一部分。观众会在审美上得到满足,这将影响他们的行为意图。
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引用次数: 1
The Online Student Portfolio Implementation at the Faculty of Civil Engineering, Universiti Teknologi MARA, Pulau Pinang Malaysia 马来西亚槟榔屿马拉理工大学土木工程学院的在线学生作品集实施
Pub Date : 2022-03-24 DOI: 10.24191/ijsms.v7i1.17778
R. Ismail, C. Petrus, C. Marajan, Bahardin Baharom, F. A. A. Zakwan
A student learning portfolio is a documentation of student work that exhibits a student's effort, learning progress, achievements, and competencies gained during a course or time in university. However, compiling a hardcopy student learning portfolio requires excessive physical resources and space. Therefore, an innovative, creative and economical solution is needed for quality student service. Hence the Faculty of Civil Engineering, Universiti Teknologi MARA, Pulau Pinang, has developed an initiative to implement an online student learning portfolio using the Google Sites online platform. This paper has two main objectives. Firstly, to describe the documentation processes of the online student portfolio implementation, which comprises the students' learning reflection, the cumulative Program Outcomes, (PO) attainment, and the progressive learning performance. Secondly, to evaluate the effectiveness of the implementation of the student learning portfolio using an online platform. 863 students participated and successfully produced the online learning portfolio. The output and feedback received from the participants show that the implementation of the online student portfolio is highly beneficial and effective for both the students and the Faculty management, especially during a pandemic like COVID-19, where an economical solution is required, and the availability of documentation online can be accessed remotely.
学生学习档案是学生工作的文件,它展示了学生在大学课程或时间内所获得的努力、学习进展、成就和能力。然而,编写一份纸质的学生学习档案需要大量的物理资源和空间。因此,需要一种创新、创新和经济的解决方案来提供优质的学生服务。因此,槟榔屿马拉理工大学土木工程学院制定了一项倡议,利用谷歌网站在线平台实施在线学生学习组合。本文有两个主要目的。首先,描述了在线学生档案实施的文件编制过程,包括学生的学习反思,累积项目成果,(PO)成就和渐进式学习绩效。其次,评估使用在线平台实施学生学习档案的有效性。863名学生参与并成功制作了在线学习作品集。从参与者那里收到的输出和反馈表明,在线学生档案的实施对学生和学院管理都非常有益和有效,特别是在像COVID-19这样的大流行期间,需要经济的解决方案,并且可以远程访问在线文件的可用性。
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引用次数: 0
The Development of Mobile Augmented Reality: 3-Dimensional Video 移动增强现实的发展:三维视频
Pub Date : 2022-03-24 DOI: 10.24191/ijsms.v7i1.17782
Nur Nabihah Mohamad Nizar, M. Rahmat, S. Maaruf, Siti Maftuhah Damio
Augmented reality has become one of the learning processes applicable through mobile devices, called Mobile Augmented Reality (MAR). Learning and service experiences can be enhanced using mobile devices such as those offered by MAR, an innovative learning space providing active interaction of superimposing digital content into the real world. Previous studies have discussed the importance of the MAR system in various domains, especially in education, as it led students to achieve higher levels of engagement in their learning process. However, there are limitations in highlighting the importance of the development process for MAR. Therefore, this present study describes the development process of MAR through the AREM model, which aimed to exhibit the systematic guidelines in producing a practicable MAR. It also highlights the preferable learning content and media component based on the respondents’ responses in the survey questionnaire. Data gathered from questionnaires were analysed by using descriptive statistics. The guideline in developing MAR can benefit students and educators in producing a MAR for learning purposes.
增强现实已经成为一种可通过移动设备应用的学习过程,称为移动增强现实(MAR)。学习和服务体验可以通过移动设备来增强,例如MAR提供的移动设备,这是一个创新的学习空间,提供将数字内容叠加到现实世界中的主动交互。以前的研究已经讨论了MAR系统在各个领域的重要性,特别是在教育领域,因为它使学生在学习过程中达到更高的参与度。然而,在强调MAR发展过程的重要性方面存在局限性。因此,本研究通过AREM模型描述MAR的发展过程,旨在展示产生可行MAR的系统指导方针,并根据受访者在调查问卷中的回答突出了优选的学习内容和媒体成分。从问卷中收集的数据通过描述性统计进行分析。制定MAR的指导方针可以使学生和教育工作者在制定以学习为目的的MAR时受益。
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引用次数: 1
Lean Manufacturing Practices and Integration of IR 4.0 Technologies for Sustainability in the Healthcare Manufacturing Industry 精益生产实践和集成工业革命4.0技术在医疗保健制造业的可持续性
Pub Date : 2022-03-24 DOI: 10.24191/ijsms.v7i1.17777
Diekola Akanmu, N. Nordin, Uma Gunasilan
Providing affordable, safe, and reliable care while improving performance and efficiency remains a challenge in the healthcare sector. This study reviews the previous researches on the effect of lean manufacturing practice (LMP) and industrial revolution 4.0 technologies (IR 4.0 tech) on sustainability; however, there is still a paucity of literature on the implementation of the practices in the healthcare sector. Although studies have shown that LMP has significantly impacted organizational performance in the manufacturing industry, the integrated effects of LMP and IR 4.0 technologies on sustainable performance have not been empirically examined in the healthcare sector. This study, therefore, intends to have a preliminary conceptual approach to the joint effect of LPM and IR 4.0 technologies on sustainability before subsequently going for an empirical study to address the gap in the sector. The study aimed to confirm the future direction of the public health sector that has recently been employing new technologies in its service systems. The consequent study shall be based on data collected from the health practitioners who are working and familiar with the smart tools to expedite services for healthcare. However, this present study unfolds the significant contribution of operations management practices and how sustainable performance can be enhanced through performance variation and strategic implementation in the healthcare sector. Lean practices and IR 4.0 technologies lead to improvement and operational sustainability when fully implemented in the healthcare sector.
在提高性能和效率的同时提供负担得起的、安全和可靠的护理仍然是医疗保健部门面临的挑战。本研究回顾了以往关于精益制造实践(LMP)和工业革命4.0技术(IR 4.0 technology)对可持续性影响的研究;然而,关于在医疗保健部门实施这些做法的文献仍然很少。尽管有研究表明,LMP对制造业的组织绩效产生了显著影响,但在医疗保健行业,LMP和工业4.0技术对可持续绩效的综合影响尚未得到实证检验。因此,本研究打算对LPM和工业4.0技术对可持续性的共同影响有一个初步的概念性方法,然后进行实证研究,以解决该领域的差距。这项研究旨在确认最近在其服务系统中采用新技术的公共卫生部门的未来方向。随后的研究应基于从正在工作并熟悉智能工具以加快医疗保健服务的卫生从业人员收集的数据。然而,本研究揭示了运营管理实践的重要贡献,以及如何通过绩效变化和医疗保健部门的战略实施来提高可持续绩效。在医疗保健行业全面实施精益实践和工业革命4.0技术,可带来改进和运营可持续性。
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引用次数: 2
Message from the Chief Editor: Service Excellence Attitudes Amidst COVID-19 Pandemic 总编辑寄语:COVID-19大流行期间的卓越服务态度
Pub Date : 2022-03-24 DOI: 10.24191/ijsms.v7i1.17788
B. Voon
The deadly coronavirus disease which started in the year 2019 (COVID-19, as named by the World Health Organization) is a grave threat to mankind. This COVID-19 pandemic has caused the loss of many lives worldwide. Henceforth, this omni-present and dangerous virus need to be curbed soonest possible and the entire world needs to do its best with love and care to contain the pandemic. As being said, all stakeholders at different levels need to join hands and work together consistently and continuously to achieve service excellence for sustainability.
2019年开始的致命冠状病毒疾病(世界卫生组织命名的COVID-19)对人类构成严重威胁。2019冠状病毒病大流行在全世界造成许多人丧生。今后,这种无所不在的危险病毒需要尽快得到遏制,整个世界需要尽最大努力,用爱和关怀来遏制这一流行病。如上所述,不同层面的持份者需要携手合作,始终如一地持续合作,为可持续发展提供卓越的服务。
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引用次数: 0
Sustainability in Open Distance Learning (ODL): Adoption of Market Segmentation and Advertising Strategy 开放远程教育的可持续性:市场细分和广告策略的采用
Pub Date : 2022-03-24 DOI: 10.24191/ijsms.v7i1.17781
M. Noor, A. Aziz, Yanty Roslinda Harun, Norsiah Aminudin, Zulaikha Zakariah, Ign. Heri Satrya Wangsa
The purpose of this paper is to examine the prospective learner’s perception of effective market segmentation and advertising messages for open distance learning (ODL) advertisements. A descriptive study was conducted to assess the perceptions of prospective ODL learners in Malaysia. Selfadministered questionnaires were used to obtain meaningful data from 314respondents. The study was conducted from January to March, 2021. Based on the analysis, accessibility between the ODL institution and its market segments was viewed by the majority of the respondents as more important than substantiality. Furthermore, the respondents agreed that reminders and persuasive messages are significant in attracting audience attention to an ODL institution. The standardised path coefficients have shown that accessibility, reminders and persuasive messages are significant predictors of the sustainability of ODL institutions, whereas substantiality was perceived by the respondents as being insignificant. The results from this study will help ODL institutions be more focused when designing their advertising messages, and will deepen their understanding of market needs. These findings have strong implications for academic ODL institutions, particularly in the aspect of institutional sustainability based on effective market segmentation and the right strategy of advertising messages.
本文的目的是研究潜在学习者对开放远程教育(ODL)广告的有效市场细分和广告信息的感知。进行了一项描述性研究,以评估马来西亚未来ODL学习者的看法。采用自填问卷从314名受访者中获得有意义的数据。该研究于2021年1月至3月进行。根据分析,大多数答复者认为ODL机构与其细分市场之间的可及性比实质性更重要。此外,受访者同意,提醒和有说服力的信息在吸引观众注意ODL机构是重要的。标准化路径系数表明,可达性、提醒和说服性信息是ODL机构可持续性的重要预测因素,而实质性被受访者认为是不重要的。本研究的结果将有助于ODL机构在设计广告信息时更加专注,并加深对市场需求的理解。这些发现对ODL学术机构具有重要意义,特别是在基于有效的市场细分和正确的广告信息战略的机构可持续性方面。
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引用次数: 1
Identifying the Key Social Factors in Post Occupancy Evaluation of a Green Building 绿色建筑使用后评价中关键社会因素的识别
Pub Date : 2022-03-24 DOI: 10.24191/ijsms.v7i1.17785
Siti Nurul Ainun Mohd. Mustafa, N. Khalil, A. Bohari, Hong-Trang Nguyen
Over the years, researchers have conducted various studies on the adverse effects from world development growth. The real-time evidence of changes in the climate favours the stakeholders to support the sustainable development concept by balancing the environment, economic, and social needs. The construction industry is one of the industries held responsible for the release of harmful emissions throughout its lifecycle. The awareness of the need of supporting the sustainable principle has led to many initiatives in reducing the energy consumption in buildings, which include the demand for green building construction. Although extensive research and evaluation tools of green buildings are carried out, lessattention is made on social needs, which include the occupants’ perception and satisfaction. Consequently, recent studies found discrepancies in occupant satisfaction claiming better comfort and health in green buildings. This study is therefore aiming to identify the key social factors that lead to occupants’ satisfaction. Literature was carried out by systematically searching online literature databases, using keywords searches, within ten (10) years of time frame from 2012 to 2021. Through the analysis, the following result on the social factors is obtained, namely comfort, health, safety, system’s controllability, productivity at work, corporate satisfaction, water efficiency, and energy efficiency. By identifying these factors, this article is hoped to improve the development of the green strategy, supporting the eleventh and thirteenth trust in the Sustainable Development Goals (SDG).
多年来,研究人员对世界发展增长的不利影响进行了各种研究。气候变化的实时证据有利于利益相关者通过平衡环境、经济和社会需求来支持可持续发展概念。建筑业是对其整个生命周期中有害排放物的排放负责的行业之一。人们意识到需要支持可持续发展原则,这导致了许多减少建筑能耗的举措,其中包括对绿色建筑的需求。尽管对绿色建筑进行了广泛的研究和评估工具,但对社会需求的关注较少,其中包括居住者的感知和满意度。因此,最近的研究发现,在绿色建筑中,居住者的满意度与声称更好的舒适和健康的满意度存在差异。因此,本研究旨在确定导致居住者满意度的关键社会因素。文献是在2012年至2021年十(10)年的时间框架内,通过关键词搜索系统地检索网络文献数据库进行的。通过分析,得到了社会因素的如下结果:舒适度、健康、安全性、系统可控性、工作生产率、企业满意度、用水效率和能源效率。通过识别这些因素,本文希望能够改善绿色战略的发展,支持可持续发展目标(SDG)中的第11和第13个信托。
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引用次数: 1
Fairness, Transparency and Attitude towards Tax Evasion amongst Owners of SMEs 中小企业主的公平、透明度及对逃税的态度
Pub Date : 2022-03-24 DOI: 10.24191/ijsms.v7i1.17786
Susan Hydra Sikayu, M. Rahmat, Ai Chan Nyet, Juliati Juliati
Tax evasion amongst small and medium-sized enterprises (SMEs) is a global concern. While the social-psychological aspect has been explored, its influence on tax evasion in SMEs is still inconclusive. This study examines the effect of fairness and transparency on the attitude towards tax evasion amongst the owners of SMEs. A mixed-mode survey was used in obtaining data from four populous divisions of Sarawak, Malaysia. Random sampling was employed in selecting the potential respondents from the service sector. Data from 91 useable questionnaires were analysed using Smart-PLS 3.0. The results revealed that distributive fairness and distributive fiscal transparency have significant negative effects on SME owners’ attitudes towards tax evasion. On the other hand, general fairness and informational transparency were insignificant. These findings may benefit the tax authority and policymakers in formulating appropriatestrategies to curb erosion of income tax revenue from tax evasion. The findings also contribute to the paucity of literature about the significance ofthe social-psychological aspect in minimizing tax evasion.
中小企业偷税漏税是全球关注的问题。虽然从社会心理方面进行了探讨,但其对中小企业偷税漏税的影响尚无定论。本研究探讨公平和透明度对中小企业主逃税态度的影响。采用混合模式调查,从马来西亚沙捞越州的四个人口稠密地区获取数据。采用随机抽样的方法从服务行业中选择潜在的调查对象。使用Smart-PLS 3.0对91份可用问卷的数据进行分析。结果表明,分配公平和分配财政透明度对中小企业主逃税态度有显著的负向影响。另一方面,一般公平性和信息透明度微不足道。这些发现可能有利于税务机关和政策制定者制定适当的策略,以遏制逃税对所得税收入的侵蚀。这一发现也导致了关于社会心理方面在尽量减少逃税方面的重要性的文献的缺乏。
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引用次数: 0
Stress among Healthcare Workers during COVID19 Pandemic: Crucial Elements for Hospital Management covid - 19大流行期间医护人员的压力:医院管理的关键要素
Pub Date : 2022-03-24 DOI: 10.24191/ijsms.v7i1.17776
Samli Razali, Nor Shahida AB RAHMAN, Najib Abdullah, N. Azhar, Siti Sara Yaacob, L. Putit
The COVID-19 outbreak has impacted global mental health and wellbeing; those severely affected are the healthcare workers (HCWs). Despite the overwhelming consequences, there is sparse knowledge on subjective opinions of HCWs on factors contributing to their stress. This study aimed to explore the opinions of HCWs on factors contributing to their psychological distress. We analysed thematically secondary data of the opinions and suggestions of HCWs, which were retrieved from the computerized mental health monitoring system and online Psychosocial First Aid of the main admitting hospital for COVID-19 in Malaysia and its related healthcare facilities during the second wave of the pandemic. Data of 1290 HCWs indicated the main concerning themes were i) work safety and hazard; ii) organizational culture and behaviour; iii) appreciation and reward and, iv) their concern on public issues. These findings may inform hospital authorities to provide more effective service management to prevent psychological distress and address the relevant contributing factors to ensure the HCWs have optimum mental health during current and future disasters.
2019冠状病毒病疫情影响了全球心理健康和福祉;受影响最严重的是医护人员。尽管有压倒性的后果,但关于卫生保健工作者对造成其压力的因素的主观看法的知识很少。本研究旨在探讨医护人员对其心理困扰因素的看法。我们从第二波大流行期间马来西亚COVID-19主要住院医院及其相关医疗机构的计算机化心理健康监测系统和在线社会心理急救中检索了关于卫生保健员意见和建议的次要数据,并对这些数据进行了专题分析。1290家卫生保健中心的数据表明,主要关注的主题是i)工作安全和危害;Ii)组织文化和行为;3)赞赏和奖励;4)他们对公共问题的关注。这些研究结果可以为医院当局提供更有效的服务管理,以预防心理困扰,并解决相关的影响因素,确保医护人员在当前和未来的灾害中保持最佳的心理健康。
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引用次数: 0
Demystifying Muslim Consumer Religiosity: Does Sustainability Matter in Halal Food Industry? 揭开穆斯林消费者宗教信仰的神秘面纱:清真食品行业的可持续性是否重要?
Pub Date : 2022-03-24 DOI: 10.24191/ijsms.v7i1.17780
Johari Abdullah, Firdaus Abdullah, S. Bujang
The recent outbreak of COVID-19 has negatively impacted the global Islamic economy, including the Halal food industry. Despite the pandemic, the Halal food industry continues to survive due to the growing and diverse Muslim population. Thus, researchers focus has shifted to the global Muslim consumers, especially their religiosity. Over the past few years, substantialresearch has focused on the effect of religiosity in predicting behaviour. Nevertheless, current conceptualisation and operationalisation have limited understanding of the multidimensional nature of religiosity. As such, this scarcity may not reflect the entire phenomenon. This paper aims to identify the Muslim consumer religiosity factors concerning Halal food products. The findings from this study suggest five factors that contribute to Muslim consumer religiosity, including the socio-environmental aspects that are essential pillars of sustainability. This new finding suggests that future research explore the social and environmental responsiveness concerning Muslim consumers in order for Halal practitioners to develop sustainable strategies that cater to Muslim consumer preferences.
最近爆发的新冠肺炎疫情对包括清真食品行业在内的全球伊斯兰经济产生了负面影响。尽管大流行,清真食品行业继续生存,由于不断增长和多样化的穆斯林人口。因此,研究人员的重点已经转移到全球穆斯林消费者,特别是他们的宗教信仰。在过去的几年里,大量的研究集中在宗教信仰对预测行为的影响上。然而,目前的概念化和操作化对宗教的多维本质的理解是有限的。因此,这种稀缺性可能并不能反映整个现象。本文旨在识别穆斯林消费者对清真食品的宗教性因素。这项研究的结果表明,五个因素有助于穆斯林消费者的宗教信仰,包括社会环境方面,是可持续发展的重要支柱。这一新发现表明,未来的研究将探索有关穆斯林消费者的社会和环境反应性,以便清真从业者制定符合穆斯林消费者偏好的可持续战略。
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引用次数: 1
期刊
International Journal of Service Management and Sustainability
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