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Proceedings of the 2019 4th International Conference on Modern Management, Education Technology and Social Science (MMETSS 2019)最新文献

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Research on Gas Marketing Strategy Optimization and Innovation 天然气营销策略优化与创新研究
Ho-yin Tang, Yuan-chun Yu, Xiaodi Sun, Xin Wang, Jingfeng Wang, Guang-Tai Geng
In recent years, with the rapid development of the natural gas industry, the competition in the gas industry has become increasingly fierce. As a gas enterprise, Company A faces a complex and volatile market environment, and gradually determines the development goals and management models suitable for the company. Marketing strategy and sales channels form a scientific and rational marketing strategy. Based on the advanced experience of modern marketing and other gas companies, Company A has developed a combination of products, prices, distribution and promotion strategies that are suitable for the company.
近年来,随着天然气工业的快速发展,天然气行业的竞争日趋激烈。a公司作为燃气企业,面对复杂多变的市场环境,逐步确定适合公司的发展目标和管理模式。营销策略与销售渠道构成科学合理的营销策略。A公司在借鉴现代营销等燃气公司先进经验的基础上,制定了适合本公司的产品、价格、分销、促销组合策略。
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引用次数: 1
Analysis of Cyberterrorism and Online Social Media 网络恐怖主义与在线社交媒体分析
Chunying Wu, Juan Wang
Cyberterrorism is terrorism in form of non-conventional security threats. In this paper, firstly, the definition of Cyberterrorism is elaborated, then the reasons of carrying on terrorism activities based on social media on the network in the recent years are be deeply analyzed, and finally the ways about anti-terrorism on the network is explored concisely.
网络恐怖主义是以非传统安全威胁为形式的恐怖主义。本文首先阐述了网络恐怖主义的定义,然后深入分析了近年来利用社交媒体在网络上进行恐怖活动的原因,最后对网络反恐的方式进行了简明的探讨。
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引用次数: 2
Optimization of English Teaching Model Based on Characteristics of Doctoral Students 基于博士生特点的英语教学模式优化
Chunfen Feng
. This paper makes a concrete analysis and research on the current situation of English teaching for doctoral students, discusses how to optimize teaching mode by full use of extracurricular network resources, and explores the implementation of international academic conferences, academic thesis writing and practical stylistic module teaching, so as to exercise and improve the practical ability of doctoral students to apply English.
。本文对博士生英语教学的现状进行了具体的分析和研究,探讨了如何充分利用课外网络资源优化教学模式,探索实施国际学术会议、学术论文写作和实用文体模块教学,锻炼和提高博士生应用英语的实践能力。
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引用次数: 0
Research on the Influence of Minority Community Culture Development in Poverty-stricken Areas on Accurate Poverty Alleviation 贫困地区少数民族社区文化发展对精准扶贫的影响研究
Wenyong Li, Xueyu Zhang
At present, ethnic minority areas are the concentrated areas of deep poverty in China. How to carry out accurate poverty alleviation for ethnic minority areas has always been the focus and difficulty in poverty management in China. Community culture creation is a public issue of society. Through various cultural and sports activities, it can effectively build consensus, give play to the strength of the masses, improve residents' ideology and cultural accomplishment, and provide different modes of operation for poverty governance. When poverty alleviation and development leverages the creation of community culture, it can not only accurately identify the poor, but also promote the sustainable development of the national economy and culture.
目前,少数民族地区是中国深度贫困的集中地区。如何对民族地区进行精准扶贫,一直是中国贫困管理的重点和难点。社区文化创作是一个社会公共问题。通过各种文体活动,可以有效凝聚共识,发挥群众力量,提高居民思想文化素养,为贫困治理提供不同的运作模式。当扶贫开发借助社区文化的创建时,不仅可以准确识别贫困人口,而且可以促进国民经济和文化的可持续发展。
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引用次数: 0
Research on Development Trend of Power Enterprise Organization and Management under Digital Era 数字时代下电力企业组织管理发展趋势研究
Jun Feng, Xinli Xiao, Xiaochen Wang, Jian Zhao
A new round of digital technology-based transition is accelerating in all walks of life. Facing the disruptive changes brought by technology application and business innovation, organization and management of power enterprises will begin a systematic and integrated restructuring. Based on the practical experience of international advanced power enterprises, this paper analyzes and predicts that the organization and management of power enterprises in the future will present the development trend of digital, platform, ecological and enabling. Specifically, the organization presents a progressive trend of digital, platform and ecological, as well as the employment presents the trend of enabling.
各行各业正在加速新一轮以数字技术为基础的转型。面对技术应用和业务创新带来的颠覆性变革,电力企业的组织管理将开始系统性、整体性的重组。本文结合国际先进电力企业的实践经验,分析预测未来电力企业的组织管理将呈现数字化、平台化、生态化、赋能化的发展趋势。具体而言,组织呈现数字化、平台化、生态化的进步趋势,就业呈现赋能化的趋势。
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引用次数: 0
Analysis of Internet of Things Problems Based on RFID Technology 基于RFID技术的物联网问题分析
Liping Ma
The Internet of Things is the product of the IT industry revolution, following the new wave of the Internet revolution. With the development of IoT technology and its wide application, the security of the Internet of Things has become the most concerned and primary problem in the moment. RFID technology has been widely used in various fields. The application and development of RFID technology cannot be separated from the support of the Internet of Things. However, the Internet of Things based on RFID technology has various problems, including standard issues, security issues, data management issues, etc. The security issues have become the main bottleneck for the future development of the Internet of Things, so it is necessary to focus on security problems at the moment. This paper mainly discusses RFID technology, analyzes the composition of IoT system based on RFID technology, and analyzes the main problems of Internet of Things based on RFID technology. Finally, it proposes specific measures for the security of Internet of Things.
物联网是继新一波互联网革命之后,IT产业革命的产物。随着物联网技术的发展和广泛应用,物联网的安全已成为当前最受关注和首要的问题。RFID技术已广泛应用于各个领域。RFID技术的应用和发展离不开物联网的支持。然而,基于RFID技术的物联网存在着各种各样的问题,包括标准问题、安全问题、数据管理问题等。安全问题已经成为物联网未来发展的主要瓶颈,所以在当下关注安全问题是非常必要的。本文主要讨论了RFID技术,分析了基于RFID技术的物联网系统的组成,分析了基于RFID技术的物联网存在的主要问题。最后,提出了物联网安全的具体措施。
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引用次数: 1
The Difficulties and Policy Suggestions of Implementing Rural Revitalization in Jingzhou 荆州实施乡村振兴的困境与政策建议
Peng Wu
In 2018, the Central Document No.1 "Opinions of the Central Committee of the Communist Party of China and the State Council on Implementing the Rural Revitalization Strategy" fully deployed the implementation of the rural revitalization strategy. Taking this opportunity, Jingzhou, as the "land of grain granary and the land of fish and rice", should accelerate the construction of the rural revitalization demonstration zone in Jianghan Plain. To this end, after investigations, visits, discussions and comprehensive information, the main problems in the process of rural revitalization in Jingzhou City were summarized, and some thoughts and suggestions were drawn, hoping to provide some effective solutions for the great revitalization of Jingzhou. Break the policy. 1. Jingzhou's implementation of rural revitalization Under the premise of fully considering the operability and representativeness, the research team selected the typical villages of Jingzhou City for investigation and combined with relevant information, and considered that the following six outstanding problems need to be solved urgently. 1.1 The construction of modern agricultural industrial system is slow The agricultural modernization industrial system focuses on the optimal development and utilization of agricultural resources, as well as the rationalization of agricultural industrial structure, industrial chain extension and value-added. Jingzhou is located in the hinterland of Jianghan Plain. The development of agricultural resources has achieved results, but there is still much room for development in optimizing industrial structure and industrial chain extension. First, the industrial structure is unbalanced, focusing on plantation and aquaculture. Second, the agricultural product industry chain is short, the proportion of industrial integration is low, and the proportion of rough processing of products is high, resulting in low added value of products and a decline in farmers' income. 1.2 The problem of agricultural brand building is outstanding Agricultural brand building has always been the key development area of Jingzhou agriculture, but according to the research situation, the problem is still outstanding. First, agricultural brands are "more than perfect". "Brands" are different from "trademarks". "Brands" are not generated by registration, but should rely on product features and differentiation. Second, the brand construction structure is unreasonable, there are many rough-processed products, and there are few products with fine processing and circulation. Similar to the small hummus, Baiyunbian, Honghu glutinous flour and other products with high added value, the brand effect is better, professional, quality production of the lack of featured brands. 1.3 Rural infrastructure and public service systems need to be improved The survey found that some modern rural infrastructure is still lacking and the damage is more serious. Dry up farmland, muddy roads and wires are still i
2018年,中央一号文件《中共中央国务院关于实施乡村振兴战略的意见》对实施乡村振兴战略进行了全面部署。以此为契机,荆州作为“粮仓之乡、鱼米之乡”,应加快江汉平原乡村振兴示范区建设。为此,通过调查、走访、讨论和综合资料,总结了荆州市乡村振兴过程中存在的主要问题,并提出了一些思考和建议,希望能为荆州大振兴提供一些有效的解决方案。打破政策。1. 荆州市实施乡村振兴在充分考虑可操作性和代表性的前提下,课题组选取荆州市典型村落进行调研,并结合相关资料,认为有以下六个突出问题急需解决。1.1农业现代化产业体系建设缓慢农业现代化产业体系注重农业资源的优化开发利用,以及农业产业结构的合理化、产业链的延伸和增值。荆州地处江汉平原腹地。农业资源开发取得成效,但在优化产业结构和产业链延伸方面仍有很大的发展空间。一是产业结构不平衡,以种植业和养殖业为主。二是农产品产业链短,产业整合比例低,产品粗加工比例高,导致产品附加值低,农民收入下降。1.2农业品牌建设问题突出农业品牌建设一直是荆州农业重点发展领域,但从研究情况来看,问题依然突出。首先,农产品品牌“远非完美”。“品牌”不同于“商标”。“品牌”不是通过注册产生的,而应该依靠产品的特点和差异化。二是品牌建设结构不合理,粗加工产品多,精加工流通产品少。类似小鹰嘴豆泥、白云边、红湖糯米粉等产品附加值高,品牌效应较好,专业、优质生产的特色品牌不足。1.3农村基础设施和公共服务体系有待完善调查发现,部分现代农村基础设施仍存在缺失,且受损较为严重。干涸的农田、泥泞的道路和电线依然存在。在公共服务领域,农村比城市有更大的差距。农民对养老、医疗和教育的满意度较低;农村缺乏乡镇文化站、广播电视等公共文化服务基础设施,缺乏文化事业从业人员,无法满足第四届农民现代管理、教育技术与社会科学国际会议(MMETSS 2019)版权所有©2019,作者。亚特兰蒂斯出版社出版。这是一篇基于CC BY-NC许可(http://creativecommons.org/licenses/by-nc/4.0/)的开放获取文章。《社会科学、教育和人文研究进展》,第351卷
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引用次数: 0
Empirical Analysis of Trade Effects of China’s Outward FDI to Africa 中国对非洲直接投资的贸易效应实证分析
Weiwei Fu, N. Nicole, Peifen Zhuang
This paper tries to re-examine both positive and negative effects of trade and China’s outward foreign direct investment (FDI) to Africa. We focus on the achievement of China’s outward FDI to Africa and whether the trade impacts of China on Africa are positive by making regression equations of panel data of the major African countries which have the most stock of China’s outward FDI. Due to the results, we find that trade creation exists rather than trade substitution if China’s outward FDI increases. Therefore, China’s increased engagement with Africa could generate important gains for African economies. Trade openness of host country and economic scales of both traders have positive impacts on the export of both sides. Additionally, the influence of China’s outward FDI is limited and the development of African countries mostly depend on the growth of their own economies. In terms of policy implications, these results clearly demonstrate the opportunities and challenges that African countries are facing when dealing with a partner like China.
本文试图重新审视贸易和中国对非洲的对外直接投资(FDI)的正面和负面影响。我们通过对中国对外直接投资存量最大的非洲主要国家的面板数据进行回归方程,关注中国对非洲的对外直接投资成效以及中国对非洲的贸易影响是否为正。结果表明,当中国对外直接投资增加时,存在贸易创造而不是贸易替代。因此,中国增加与非洲的接触可能会为非洲经济带来重要收益。东道国的贸易开放程度和贸易双方的经济规模对双方的出口都有正向影响。此外,中国对外直接投资的影响有限,非洲国家的发展大多依赖于本国经济的增长。就政策影响而言,这些结果清楚地表明了非洲国家在与中国这样的合作伙伴打交道时面临的机遇和挑战。
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引用次数: 1
Research on the role of left-behind women in rural revitalization 留守妇女在乡村振兴中的作用研究
A. Hu
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引用次数: 0
Analysis on the Path of Innovation and Entrepreneurship of Applied Undergraduates under the Background of New Subjects 新学科背景下应用型大学生创新创业之路探析
Huiying Liu, Yong-Mei Wang, Yichao Han
: Innovation and entrepreneurship education is an important part of the reform of higher education and the transformation and development of higher education, in order to do a good job in innovation and entrepreneurship education. Colleges and universities actively explore various modes to stimulate students' innovative thinking and cultivate students' innovative entrepreneurial ability. By improving the innovative and entrepreneurial ability of college students in Applied Undergraduate Colleges and universities and encouraging the innovative and entrepreneurial forms of students in Applied Undergraduate Colleges and universities, the innovative and entrepreneurial education in Colleges and universities is effectively linked with the cultivation of talents in new disciplines, so that they can serve the national development strategy together, and explore the multi-disciplinary road of developing interdisciplinary integration.
:创新创业教育是高等教育改革和高等教育转型发展的重要组成部分,要做好创新创业教育。高校积极探索激发学生创新思维、培养学生创新创业能力的多种模式。通过提高应用型本科院校大学生创新创业能力,鼓励应用型本科院校学生创新创业形式,将高校创新创业教育与新学科人才培养有效衔接,共同为国家发展战略服务。探索跨学科融合发展的多学科之路。
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引用次数: 0
期刊
Proceedings of the 2019 4th International Conference on Modern Management, Education Technology and Social Science (MMETSS 2019)
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